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Cities and Visitors: Regulating Tourists, Markets and City Space (Studies in Urban and Social Change)
Lily M. Hoffman ,
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Dennis R. Judd
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The Tourist City
ASIN: 1405100591 |
Book Description
The authors of this book use regulation theory to bring theoretical focus and analytic clarity to the study of urban tourism. The book opens and closes with chapters that analyze urban tourism within the context of a restructured global economy and its interaction with local and global cultural tendencies. The editors and contributors emphasize the role of the state at different spatial scales in the production of the tourist city, examine the ways in which urban images are created, and investigate the place of sports, art museums, and other cultural forms in creating the tourism milieu. Original chapters written by leading scholars illuminate their theoretical perspective with studies of Venice, Mexico, Montreal, New York, Los Angeles, London, Barcelona, Berlin, Amsterdam, Paris, and Australia 's Gold Coast.These studies are grouped into four categories: regulating tourists, city space, labor markets, and the tourism industry. The regulation framework allows the editors and contributors to show how the political, economic, and cultural elements of urban tourism constitute an interwoven whole.
Book Description
Covering everything from the history of interpretation, to strategies and tools for effective communication, to the future of the profession, this reference guide is a vital resource for guides and interpreters in natural resource management programs. Includes tips on traditional campfire programs, high-tech audiovisual presentations, presenting to special groups and much more.
Book Description
This call to action from AAM's Museums & Community Initiative challenges museums to pursue their potential as active, visible players in community life. An opening essay urges museums to reinvigorate their civic role and purposes and offers guideposts for inquiry and transformation. Other essays and reflections - from museum professionals and community practitioners - offer food for thought on the complex process of changing the terms of engagement between communities and museums. See also A Museums & Community Toolkit.
Book Description
Now in its second edition, the successful 'Development and Management of Visitor Attractions' has been fully revised and updated to cover the latest issues in this ever-changing area of tourism.
New features/topics include:
* The Millennium Dome
* National Lottery funded projects
* International case studies
* Updated statistics and examples
The author examines the factors that contribute to the success of visitor attractions. 'The Development and Management of Visitor Attractions' 2nd Edition, covers every aspect of the process of developing and managing different kinds of attractions. Theories explored throughout the text are illustrated through a range of examples and case studies drawn from a number of countries.
Completely revised and updated
'One-stop-shop' and reference book on the principles of setting up and managing all types of attractions.
New, international case studies
Book Description
This very practical book guides museums on how to create the highest quality experience possible for their visitors. Creating an environment that supports visitor engagement with collections means examining every stage of the visit, from the initial impetus to go to a particular institution, to front-of-house management, interpretive approach and qualitative analysis afterwards.
This holistic approach will be immensely helpful to museums in meeting the needs and expectations of visitors and building their audience base and includes:
* chapter introductions and discussion sections
* supporting case studies to show how ideas are put into practice
* a lavish selection of tables, figures and plates to support and illustrate the discussion
* boxes showing ideas, models and planning suggestions to guide development
* an up-to-date bibliography of landmark research.
The Engaging Museum offers a set of principles that can be adapted to any museum in any location and will bea valuable resource for institutions of every shape and size, as well as a vital addition to the reading lists of museum studies students.
Book Description
Whether a Web site's purpose is producing inquiries or sales, the words have to tantalize the visitor with something not available elsewhere, explain the offering thoroughly, and persuade the visitor to take action. For individuals, organizations, and companies on a do-it-yourself budget as well as Web designers and Web marketers, this book delves into the details that make or break a Web site. It shows how to transform a site that just sits at its URL into a site that generates more interest and more orders. Topics covered include gathering leads, marketing copy, content as bait, and graphics and layout. Also included are complete sample makeovers and commentary on 10 different kinds of sites including multi-product sales, a professional firm, subscription publication, brick-and-mortar shop, and Internet services.
Customer Reviews:
Beefy info for a website and/or marketing.......2004-06-24
I have been procrastinating in upgrading our website so I figured I'd read a few books... a great way to procrastinate some more. Well Marcia writes in a step by step practical way, creating a marketing foundation first then getting to the beef. I'm now educated and inspired, have a notebook full of notes and ideas that I'm actually implementing. It's getting done. I'm actually recommending this book to friends who are redoing their marketing message since the first two chapters do that so well... great book, not heavy, beefy info.
Excellent, practical advice that will improve web sites.......2003-08-07
I have purchased many books on web site design and usability, most of them more expensive than this one, and yet this book is the one with worn pages because I go back to it again and again. Many "how to" books give you plenty of tips but never tell you what to do with them. Not this one! This book gives you sound, no-nonsense advice about what works on web sites and what doesn't. Part 1 clearly explains the "hows and whys" of crucial web site elements, while Part 2 tells you how to put what you learned in action. And as if that's not enough, you also get real life examples of how it all comes together, whether you're selling products, are a one-person show working out of a home office, or a large corporation. I was so impressed with the level of knowledge demonstrated in this book that I recently participated in Marcia Yudkin's (the author's) Web Marketing Makeover mentoring program. If you want your web site to bring in business you should read this book and religiously apply what you learn.
One of the best on this subject.......2003-07-29
There are so many books on designing websites available today that it is easy to be overwhelmed by the sheer volume. Among these it is rare to find one that really stands out from the crowd. Marcia Yudkin's "Website Marketing Makeover" is an exception to this rule. She avoids a lot of the fluff that tends to be in other books and gets right down to the nitty-gritty of website design. One of the things that I particularly liked about the book is that she not only provides advice but also provides the means to actually accomplish the goal. For example, most of the website design books discus the need to see what your website looks like using different browsers. Marcia's book also makes this very important point. However, she not only makes the point but also points the reader to software and websites that can help determine what your website looks like in different browsers. When other books are saying what to do without telling you how to do it, Marcia is showing you how.
From beginning to end, Marcia lucidly explains what works, what doesn't work, and why. Although it is predominantly focused on how to "turn visitors into buyers" and so is most appropriate for a site that sells something, there is a lot of information that is also appropriate for any site including purely informational ones. "Poor Richard's Website Marketing Makeover" is a highly recommended read for anyone looking to create or improve their website.
My first (and only) book review to date............2003-06-11
I don't normally do reviews or read work-related books, so this has been an interesting process. After all, I sweated through college, marketing qualifications and I've run an internet business for three years, so why do I need to read what some American who I've never heard of thinks - after all, its not really relevant to a UK-based business... Wrong!
What a great book - I had to keep putting it down to make notes on changes needed for my sites. Marcia thinks about this stuff all the time, whereas most of us don't, and she really takes apart the whole site and marketing process. It's all about the detail, about how the site visitor sees our offer, one that we are over-familiar with but so often fail to get over in a few seconds. It is when you realise how massively you could increase the return on your objectives by making simple changes (what are the objectives of your website, by the way?) that you realise the power of this book.
Marcia takes you though all the elements of your site, step by step - why you have one, what you want it to do, the copy, design, style and real nuts-and-bolts stuff. Throughout she illustrates her point with screen shots of hundreds of sites - and there are some very well known ones in there that still fail to fully exploit the opportunity. Plus, a selection of make-overs - some seem minor, but have documented results, for example, $24,000 of extra sales in one month. Her style is very open, non-technical and moves at a pace that doesn't make assumptions on acronyms, jargon and your physical location - so often US books seem irrelevant to overseas readers. There are also lots of references to further reading, for example, on copy-writing, too many sites just lift pre-approved copy from printed brochures that fails in a new medium.
So, who should read it? Me, again, for a start. With specialist sections or even whole chapters for professional practices, membership or charitable organisations, local small businesses like B&Bs, organisations selling single or multiple products, there really is something for everyone. If you're the owner of a business, or the person that's directly responsible for websites in a business, you'll find it a useful read. Why not buy it for a colleague to read and report back on if you can't spare the time yourself? And the key point is change will not cost big money, so you really can see a return on modest spending - a couple of hundred pounds will make a difference to most sites. Perhaps that's the acid test of the book: whether you actually do anything after reading it that in turn actually pays off. If you don't do anything at all, then I think you've missed the point.
One thing that may put you off is the legend `Poor Richard's' across the top of the book and the cover style - I've no idea who Richard is, nor his pecuniary standing and the folksy cover may suggest the book's audience is low-budget, but this does it a disservice. Its also not expensive - ...
So, in summary, the chapters that make up 200 pages of readable and thought-provoking writing, are organised in two parts - site elements and then implementation. I make no apologies for including the chapter headings as they help illustrate the breadth and relevance of this book: Elements: the name plate; navigation/on-site searches; copy; who are we?; building trust; content as bait; gathering leads/members/subscribers; order forms/customer service and graphics/layout. Putting it all together: single product sales; multi-product sales; solo service provider; professional firm; advocacy organisation; event reservations; local businesses and internet services. This is followed by a makeover checklist and pages of further resources in print and online. Go on, read it, implement it and reap the rewards - and tell me if I'm wrong!
Mark Wibberley ...
More SPECIFIC, understandable advice than anything I've read.......2002-04-14
My mind is spinning; this book is awesome! I have been successfully selling on the web for 2 years and have even paid some "big names" to critique my site, but I have found TONS of ideas and changes I need to implement as soon as possible. Ms. Yudkin writes in a specific, down-to-earth manner; her suggestions make SENSE and she includes many before-and-after examples. The advice in this book will undoubtedly save me time and increase my sales.
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Quality Issues in Heritage Visitor Attractions
Ian Yeoman
Manufacturer: Butterworth-Heinemann
ProductGroup: Book
Binding: Hardcover
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ASIN: 0750646756 |
Book Description
* Quality as a tool for success
*Covers a diverse range of quality issues and theories in the context of heritage attractions
* Well-respected international contributor team of academics and practitioners
Heritage Tourism is the fastest growing component of the tourism market. Tourists have more choices than ever and their past experiences and future expectations make them even more discerning customers. A focus on quality can assist with customer satisfaction and business excellence.
This new book on Quality issues brings together a range of specialists who lead us from the evolution of quality to our current position on the quality roadmap. It provides a toolkit to assist on the continuous quality improvement journey and presents a vision of what lies ahead in this new millennium.
'Quality Issues in Heritage Visitor Attractions' will prove an invaluable guide for students and practitioners in the field s of Heritage, Visitor Attractions and Tourism in general.
Divided into six sections this text presents a different 'flavour' of quality by looking at aspects such as critical success factors for heritage organizations, methods of quality improvement, developing the concept and offering, quality tools for managers, managing the quality workforce and the future.
- Well-respected international contributor team of academics and practitioners.
- Covers a diverse range of quality issues and theories in the context of the heritage attractions
- Quality as a tool for success
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Managing Visitor Attractions: New Directions
Bruce Prideaux ,
Stephen Wanhill ,
Geoffrey Wall ,
Joan C Henderson ,
BradleyM Braun ,
Martin McCracken ,
Derek Robbins ,
Philip Goulding ,
Myra Shackley ,
C Michael Hall ,
StephenW Boyd ,
Richard Voase ,
Stavros Christadoulakis ,
Ken Robinson , and
Victor T C Middleton
Manufacturer: Butterworth-Heinemann
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Binding: Paperback
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Development and Management of Visitor Attractions
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The Competitive Destination: A Sustainable Tourism Perspective (Cabi Publishing)
ASIN: 0750653817 |
Book Description
'Managing Visitor Attractions' is a unique text that provides a cutting edge insight into the issues, principles and practices of visitor attractions today and into the future.
Divided into five parts, the book tackles the following topics:
· the role and nature of visitor attractions
· the development of visitor attraction provision
· the management of visitor attractions
· the marketing of visitor attractions
· future issues and trends
With contributions from around the world, the book is illustrated with up-to-date, international case studies from the UK, USA, Singapore, Australia, New Zealand, China, Denmark and Canada. It is an essential text for undergraduate and postgraduate students of visitor attraction management, written by subject specialists with a wealth of experience in this field.
Provides a cutting insight into the issues, principles and practices of visitor attractions
Well-renowned contributors with a wealth of experience in the field
Up-to-date international case studies from the UK, USA, Singapore, Australia, New Zealand, Greece and Canada
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The Accelerated Sublime: Landscape, Tourism, and Identity
Claudia Bell , and
John Lyall
Manufacturer: Praeger Publishers
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ASIN: 0275967093 |
Book Description
Over the past two hundred years, transportation technology has enabled citizens of any nation to visit, for the purposes of entertainment and leisure, nearly any place on the entire globe. Nations compete for tourists, promoting themselves by showing off their beautiful landscapes and by holding out promises of previously unattainable excitement. As a result, locations and landscapes once considered sublime are becoming increasingly mediated and commodified into both "products" and elements of national identity constructs. As digital photographs make possible the instant transmission of any image from its point of origin to any destination, tourism has increasingly become a means through which we simply accumulate experiences to add to our self-constructed, accelerating autobiographies. Tourists seek ever more exciting landscape venues and activities for these experiences, while nations, ever more mindful of the need to attract a global audience, have transformed their sublime native lands and artifacts into mere grist for this ever-accelerating mill. As the authors demonstrate, the nature of tourism in the twenty-first century is transforming both national identity and international consumption, making the one nearly indistinguishable from the other.
Book Description
This digital document is a journal article from Tourism Management, published by Elsevier in 2006. The article is delivered in HTML format and is available in your Amazon.com Media Library immediately after purchase. You can view it with any web browser.
Description:
Visitor information centres (VICs) are one major information resource for visitors both before arrival at their destination and during their visit, and use of the Web as a new information dissemination channel by VICs is now widespread. However, the issue of the accessibility of VIC websites may be overlooked. The homepages of websites from 66 Queensland VICs were examined to find out whether the posted information could be easily accessed by disabled tourists. Each homepage was analysed in terms of the World Wide Web Consortium's (W3C) web accessibility by using Bobby Online Free Portal in January 2005. The majority of VIC website homepages were found to fail one or more of the W3C web accessibility measures which means disabled users may have substantial problems when accessing Queensland VIC websites. Possible reasons that could have contributed to the low accessibility rating of Queensland VIC homepages are discussed. Several suggestions on how to improve the accessibility of VIC websites are then offered.
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![The accessibility of Queensland visitor information centres' websites [An article from: Tourism Management]](http://ecx.images-amazon.com/images/I/21FM5DV3XSL.jpg)