Book Description
The comprehensive guide to writing, publishing, and selling for the ever-expanding and always exciting children's market-now in a new and updated second edition.
Includes new chapters for illustrators, on submissions, portfolios, art directors, and more
In 2001, children's book publishing was a $1.8 billion market
Offers practical advice on getting started, plus the basics on writing-and selling-books that kids will love and parents will buy
Very few books on this topic provide specific information by experts
Covers picture book, juvenile, and young adult markets
Includes sample queries and proposals for most types of children's fiction
Download Description
The Complete Idiot's Guide to Publishing Children's Books by Harold D. Underdown and Lynne Rominger invites novices into its pages with plenty of white space, clearly labeled sections and humorous line drawings. Sidebars offer ""Vocabulary List"" words with definitions of industry lingo (such as ISBNs); ""Stories from the Playground,"" with practical advice from published pros; and ""Can You Keep a Secret?,"" with hints on a range of topics, including how to approach an editor at a conference and how to ""write using active rather than passive constructions whenever you can."" Copyright 2001 Cahners Business Information, Inc.
Customer Reviews:
Extremely helpful.......2007-09-09
Haven't finished reading The Complete Idiot's Guide to Publishing Children's Books but, I have found it full of good and helpful hints and suggestions.
I would recommend it to any person trying to break into the field of writing books for children.
Publishing Children's Books.......2007-05-19
This book provides you with a step by step guide on how to publish children's books. It's a valuable resource for the children's writer, and gives some great ideas on how to ready your manuscript for publication.Woman Reclining
Detailed Info.......2006-08-28
Very detailed and necessary information for those interested in writing and publishing a childrens book. A wealth of information available at your fingertips 24/7. I would definitely recommend this book for those who are contemplating becoming involved in the childrens book industry.
Please don't speed-read his one........2006-03-17
This book answers questions we never thought to ask. No doubt editors everywhere will be pleased to read submissions that have followed these sugestions. Could be sub-titled "Reduce Rejction Slip Clutter". Please don't speed-read his one.
Good Idiot Book.......2006-03-09
Enjoyable reading, with great ideas, positive message that if you really want to publish, you can do it!
Book Description
You don't need an office. Start-up costs are low. And you don't need any costly special equipment. All you need is this book and a desire to succeed.
Customer Reviews:
Good but outdated.......2007-09-12
I enjoyed this book and its simplicity, however, found it was a little out of date.
Good Product.......2007-05-12
Very informative. It was a quick read, and gave lots of ideas for places to go for more information. Some of the links listed in the book are out of date, but considering how fast information changes on the web, I'm not surprised. A much better value than many of the other consultant books out there, and an excellent starting point for anyone considering this field.
OK for a how to book.......2007-03-09
OK for a how to book. It does not give real world experience.
Real in depth...........2007-02-07
The book goes in great detail of every aspect( financial work,alliances with certain business, all the little odds and ends for your business ) of starting the business, really really informative if you are serious of starting your shop or service.
Superior Content in this Book. A 5 Star Winner!.......2006-11-05
This book was exceptional and full of practical and useful knowledge. I obtained my wedding consultant certificate and found this book invaluable and packed with information on how to realistically start my future business. The principles were well thought out and an excellent resource. Five stars. Buy it! Elaine Bales Anchorage, Alaska
Book Description
Displaying the same wit and charm that made her Creative Techniques for Photographing Children a commercial success, Vik Orenstein shoots straight with photographers on what it takes to build a successful photo business. She combines big-picture thinking with a soft touch to deliver sound, practical advice on such core topics as developing a marketing plan, building a clientele, networking and maintaining creative fulfillment.
The guide is a major asset for: - Amateurs seeking a friendly overview of the business - Established photographers delving into a new niche - Freelancers interested in selling stock - Photographers starting their own studio
At 320 pages, the book's simultaneous deep and broad treatment makes it an excellent companion to the business-focused introduction found in Photographer's Market. Vik also covers such important specialties as wedding, commercial and nature photography in individual chapters and frequently complements her own advice with that of industry experts.
Customer Reviews:
Did an editor even proofread this book?.......2007-10-08
While the subjects covered in this book aren't exhaustive by any means, I was more bothered by the lack of proper editing. Blatant misspellings ("fiftenn-plus years in the business"), missing quotation marks, incorrect punctuation, and bad grammar make this book difficult to take seriously.
Subject-wise, the author just doesn't go into enough detail to make this book worth reading. She brings up important subjects, but doesn't explain or define the terms. For example, in chapter nine, the author discusses protecting copyrights. She advises not to "give away the intellectual property farm," but doesn't explain how photographers are giving away their copyrights. Perhaps she assumed that a photographer would already know what he or she needed to know about copyrights before reading this book. She would be wrong. After reading a chapter, I have to resort to looking up information online to fill in the gaps.
I don't recommend this book. Please don't use it for a class. It was a waste of my money.
A concise guide to the business of photography.......2007-09-06
As a professional photographer I found this book to be very useful in the early stages of starting my business. After spending much time doing all the things I thought I should be doing (and not getting very far!), I read this book and realized that being a professional photographer was going to mean much more than just being good at photography.
Like many businesses, professional photography requires skills in marketing, selling, advertising and dealing with people. This book introduces all these concepts and more, together with a lot of interesting case-studies of people who have switched to photography from other careers, and how they met the challenges of doing that.
Professional photography can be very rewarding and is an excellent business to be in - but make sure you get off on the right footing by realizing that 90% of it is knowing how to run a business. This book is an excellent way to start.
Studio Photographers ONLY.......2007-07-30
Apparently, and according to this author, the only business you should open as a photographer is a studio. Everything else is pointless.
That being the case, she should have made that clear in the title.
The money I spent on this book was absolutely wasted, and I won't buy anything else without reading the reviews first.
Totally useless.
Great for the start-up studio.......2007-01-14
Not Everything you need to know to start a business but a LOT of what you need to know. No book has Everything you need to know. I recommend this book to those who have not been in business before and want to open a studio. Great advice on customer service and dealing with the public.
good for beginners.......2006-03-27
I have studied "fine art" photography for a long time now. This book was very helpful to me as I've been timid about using my skills & knowledge to start a business. the book is encouraging and informative. For me it was perfect.
Book Description
This book is an innovative guide to understanding and implementing the possibilities for self-promotion and marketing available to fine artists. With an emphasis on which strategies work and which don't, the author explains ingenious and not commonly thought of ways fine artists can become visible and establish a reputation, even on a small budget.
Customer Reviews:
Good information.......2006-08-28
I am a artist and bought this book to get more information on better ways to market and promote my work. This books offers very useful advice that is easy to understand and follow. If you are looking for ways to promote yourself and market your work this is a must read.
Do You Want To Know How To Sell Your Art?.......2004-06-15
As I am married to an artist, I can well appreciate the immense difficulties artists face when they are endeavoring to sell their art- work.
It is with this in mind that I decided to read and review Julius Vitali's updated edition of The Fine Artist's Guide To Marketing And Self Promotion.
Vitali's question in his introduction- how do fine artists create a reputation and career that will ultimately allow commercial galleries to sell their work- sets the tone of this extremely informative book.
We often hear the common complaint of artists that they have been rejected so many times that they might as well throw in the towel and forget about selling their work. A simple reply to the artist would be to persist and don't be discouraged. However, unfortunately this is not enough.
They must realize, as Vitali points out, there are other factors contributing to making an artist known, such as knowing about publicity, marketing, a clear and articulated aesthetic vision, networking, timeliness, and yes, a certain amount of luck.
Vitali deals with all of these elements in his eleven chapters that clearly point the artist in the right direction. In addition, the reader is also provided with brief profiles of thirteen successful artists, who have implemented to a lesser or greater degree many of Vitali's guidelines. When I was growing up my parents always told me that you learn from the best not the worst. In other words, find out why certain individuals are successful and learn from them. This is basically Vitali's motive for including these thirteen profiles, wherein the reader may be able to implement some of what worked for these artists.
There is also no shortage of interesting advice scattered throughout the book. As examples, did you know that making personal contact with magazines and newspapers is the most effective way to achieve success with these publications; be careful if you exhibit in the same area and repeatedly send media releases, this may turn off reports and reviewers; that more people listen to radio than ever before and this is an excellent opportunity to be known.
In addition to receiving some excellent tips as to how to market and sell yourself, the author provides timely resources pertaining to grants for individuals and special projects, corporate support for the arts, exhibiting your art professionally in a variety of venues, assembling a résumé, portfolio, and letters of recommendation.
A useful appendix at the back of the book deals with digital resources, Internet security and other related Internet topics, useful software, printers, ink and paper, and publishing.
Julius Vitali is a well- known international artist who has exhibited all over the globe, and his work appears in numerous public and private collections.
Artists who will devote the time to thoroughly read and probably re-read chapters that are most appropriate to their situation have the most to gain from Vitali's advice.
Norm Goldman Editor of Bookpleasures.com
Making a Living as an Artist- The Real Deal.......2004-05-20
My copy of "The Fine Artist's Guide to Marketing and Self-Promotion" by Julius Vitali could not have arrived at a better time. I needed to approach numerous manufacturers to evaluate state-of-the-art video equipment for my own book project. The chapter on corporate support for the arts provided the right combination of factual information and inspiration that let me know I could anticipate a 75% favorable response to a request for product support.
This book prepares beginners for a life of living off one's own wits as an artist.It contains reasonably priced, low and high tech ways to promote your art on your own. It's required reading for anyone seriously planning on making a career in the arts. Art professors would do their students a big favor by making this book a required text.
Julius Vitali encourages artists to think of themselves as small business entrepreneurs, like painters of the Renaissance who ran their studios as businesses. In this revised edition, there are important chapters on running a home business efficiently, using media to get your work into the public eye, Internet marketing and making a career in Europe. Other chapters contain helpful strategies for exhibiting, grant writing, assembling a résumé and portfolio. I've been making a living as an artist for more than 25 years and this book taught me a lot of new strategies and unorthodox methods for marketing and self-promotion. It contains realistic information that could only be acquired from successful daily practice. Why start from scratch when you can get this type of help?
Making a career in the arts takes an aggressive approach to selling. Julius Vitali shows it can be done and how anyone can do it with straightforward, no-nonsense advice.
Helpful and practical information.......2001-12-13
The marketing and promotional tips offered in this book are practical and geared toward the profesional artist. Artists who seek a career in the world of fine art and developing a reputation are strongly encouraged to read this book. The advice is both easy to understand and will prepare the artist for the real world, not small-time futility.
Book Description
Are you frustrated with trying to grow and market your coaching practice? Do you feel like there is too much information (or too little) on how to market your practice, yet not enough direction on where to begin? Would you like quick answers and a complete resource guide in one place that makes marketing easy to apply and understand?
This book will show you how to build and market a profitable coaching practice in four easy steps. It walks you through the process of deciding who to coach and how to create a program that potential clients will pay you lots of money for. You will understand the components of creating a winning marketing strategy and learn tips and techniques to implement your plan. You will also discover how to become masterful at both marketing and selling.
ÂFour Steps To Building A Profitable Coaching Practice is a clear and concise guide to niche-marketing for coaches. Talane Miedaner, best-selling author of Coach Yourself To Success
"A great book with a lot of valuable information from a master at doing what she does best. Sandy Vilas, Master Certified Coach and CEO CoachInc.com
ÂThis is a great book. Thorough, professional, and easy to read. Judy Feld, Master Certified Coach and President International Coach Federation (ICF) 2003
Customer Reviews:
Powerful advice with depth - for those who mean business!.......2007-09-29
I have looked through this book, and have read the first part. The coaching exercises I have encountered so far are very thought provoking. You have to work out a lot of things as you go in this book. It is only a quick read if you skip all the work. It is almost like actually working with a coach because of how interactive it is. I am going gradually as I figure out my plan. I can't do some of the exercises yet because I don't know all the answers at this point. It really helps you develop an overall business plan, and the results of that are that you know exactly why you are making all the choices you make in establishing your practice.
Excellent Publication!.......2007-06-11
It is a very easy guide to read. As a Coach and experienced Sales Professional, it provides practical and effective excercises to follow.
I recommend this book for new and experienced Coaches.
Solid information.......2007-03-20
I have not completed the book yet, but from the 1/3 of it I"ve read, it is the kind of beginners book I was looking for. It is very basic. There have been some editing weaknesses I have noticed but that is more a function of the publisher than the author.
Oh my gosh! A great book that eloquently lays out how to prepare a stellar business plan for your coaching business........2007-03-18
I love this book. It is written by a coach for someone who wants to create their own coaching business or improve their business plan for their existing coaching business. I just finished this book a few minutes ago, and I still can't believe what a wonderful book it is. I'm a SCORE counselor, one type of business coach, and I regularly counsel wanta-be entrepreneurs and small business owners on how to prepare business plans or modify existing plans. If a client came to me and wanted to start a coaching practice, then I would be giving the client the ISBN for this book right up front.
The author has her own successful coaching business. And this book includes her story about building her coaching business. She tells us what didn't work for her and what has worked for her. She gives us all kinds of insight into what to think about and do when starting your own coaching business.
Interestingly, she has a program she sells through her coaching business that goes something like this:
1. Describe what you want
2. Explore your options
3. Create your game plan
4. Implement your plan
5. Reach your goal
This program she sells is generic. It is the same program I use when I counsel people at SCORE as to how to start a business. I have my clients: (1) Describe the business they want to create, (2) Do market research, (3) Prepare their 25-35 page business plan, (4) Implement their plan, and (5) Meet their revenue targets timely.
This book tells the reader to do the above five things to start and run a coaching business. And then there is the wonderful list of resources at the end of the book on marketing, Web sites, newsletters, articles, ebooks, public speaking, networking, etc.
About the only thing missing seemed to be a discussion on Choice of Legal Entity. Should the coach form a Limited Liability Company (LLC) or a C Corporation?
If you run a coaching business or want to start one, then I highly recommend this book to you to help you in your work. I also think you will benefit greatly by reading the two following books as supplements to this book: Plug Your Book! (ISBN: 0977240614), by Steve Weber, and Aiming at Amazon (ISBN: 093849743X), by Aaron Shepard. 5 stars!
Complete Marketing Resource for Coaches.......2005-10-05
*****
This book, though short, is succinct and very useful, very rich in content---a great guide for coaches who are wanting to begin marketing their practices. Marketing information is hard to organize, because as a coach, you really just want to know what you need to know to make your practice successful, and not a lot more than that. If you agree with me, this is the book for you.
There are lots of resources for coaches who want to delve deeper into any particular type of marketing---for example, running teleclasses---but enough basic information so that you can get started, along with time estimates, cost estimates, and estimates as to how long you would have to do any particular activity before it becomes profitable.
I really appreciated the Resource section in the back of the book covering Internet sites for sources from everything from headsets for the telephone, to e-book resources, to credit card merchants and alternatives like PayPal, etc. The Resource section is for the most part specific just to coaching, and the more general resources are useful, too, unlike some appendices.
There are assignments throughout the book for those people who enjoy exercises to assist you in actually DOING the things you need to do to market your practice. The assignments seemed good, but am using the book as a sourcebook to help me to brainstorm, so I just read over them for ideas. I cannot imagine anyone going through and doing these exercises, though, and by the end of the book NOT having a thriving practice.
This is definitely the best book I have ever read on marketing for coaches! I can't imagine how it could have been written any better or how it could have been any more helpful unless the author did the marketing FOR me :)
*****
Book Description
Photography is in the midst of a revolution. Rohn Engh shows part-time and professional photographers how to compete with the big agencies by using the Internet--the new frontier of stock photography sales--and by determining how their images, both traditional and digital, are delivered and paid for. A comprehensive guide, sellphotos.com covers everything for photographers from Internet basics and the nature of the stock photography trade to building their own web sites and operating their own business.
Customer Reviews:
Good photo marketing and business book.......2004-07-02
If you've read Rohn Engh's previous book titled Sell and Re-Sell Your Photos, then you might want to skip SellPhotos.com. Approximately half of the information is straight out of Sell and Re-Sell Your Photos.
That said, I would recommend this book to anyone who is interested in learning about the stock photography business. It covers a variety of business-oriented topics, such as forms, letters, pricing, marketing, legal issues, etc. The author's words are very encouraging--by the time you're done with this book, you will feel confident enough to run a successful stock photography business.
As for "Establishing a Successful Stock Photography Business on the Internet," this book falls short. This book was published in January 2000, when the internet was still very much the wild west. The internet, as well as technology in general, has evolved quite a bit in the past few years, making some of the information in this book obsolete.
If you don't mind weeding out the obsolete information, then I recommend this book.
Out of date.......2004-06-12
The book was decent and informative but out of date.It does give you a good idea about using the internet and setting up a web site to help sell your photos in the marketplace.
It was published in 2000. It refers to using windows 95 & 98 and modems with 2800 baud. It is out of date, he needs to update the book.
I paid a discount price of 13.99 for it but it should be selling for less.
I read his other book "How to sell and resell your photos" which was a very good book for photographers thinking of going into stock photography.
It would be nice to see an update with the newer XP operating system and newer software programs and web sites listed.
SellPhotos.Com: Your Guide to Establishing a Successful Stoc.......2003-03-18
This book does have alot of good information in it about establishing an online stock photography business.
I gave it three stars because it is severlly outdated on the technology and URL's that are included as examples.
SellPhotos.com.......2003-03-17
This book has alot of information to help the novice get started in the right direction. There are several tips and points that can help almost anyone get started in Stock Photography.
A major problem that I have with the book; some of the information is dated. The technology is mid to late 90's and several of the links in the book used as examples are broken URL's (they don't work)
Author shares enthusiasm and experience.......2001-09-10
This is a wonderful combination of enthusiasm and practical advice. He is like a kind uncle who wants to show you his favorite subject and help you decide how to make your own version of photography work.
Book Description
All new or new uses of previously developed scales in consumer behavior and advertising that appeared between 1998 and 2001. 654 scales are presented along with a description, the origin of the scale, reliability, validity, and other useful information for the academic and professional researcher. This volume includes two indices: by author and by publication.
Download Description
Richard C. Levy, simply put, is a marketing genius with a flair for invention. In the past twenty years, he has licensed over 125 products including Furby(r), and the best-selling game "Men Are From Mars, Women Are From Venus." Richard holds more than 30 patents. This is his twelfth book. He was profiled on Discovery Channel's Invention series, and in interviews with The New York Times, and The Washington Post. An MIT Inventor-of-the-Week, Richard has spoken at Wharton's Entrepreneurship Conference, IBM, and the USPTO's Independent Inventors Conference, among other engagements. His products have generated over $1 billion in combined retail sales.
Customer Reviews:
This book is awful.......2007-07-07
I bought this book thinking it would clearly help the process of getting an invention to market. Boy was I wrong. This book is confusing and the ideas seem randomly scattered throughout its many pages. I recommend instead "How to Licnese Your Million Dollar Idea" by Harvey Reese and "The Moms Inventors Handbook" by Tamara Monosoff. These two books are thinner and more straight forward.
Worth the Read.......2007-02-03
A humorous trip through the maze of invention licensing. Lots and lots of facts, examples and quotes. Well summarized.
Worth Buying.......2006-01-25
Thank goodness I didn't take the advice of "A reader" who only gave this book one star ("not very useful, July 30, 2003").
My library had an electronic copy of this book that I've been reading online for the past hour. I'm at the point in the invention process where I've designed my invention and now I need to build a prototype. Already I've gotten valuable advice on invention promotion firms, licensing versus venturing, and where to receive government funding.
When I wrote this review, it wasn't possible to search inside the book. That has since been corrected. Search for and read "Levy's 10 Commandments for Success" on page 12 and "Do You Need a Patent Attorney?" on page 162 for some good advice.
I often rely on reader reviews to help me decide whether to buy a book. However, it's obvious that "A reader" didn't give this book a chance. You will certainly need to read more than one book to learn how to make money from inventing. Your library will probably have lots of inventor books you can read before making a decision to buy. Even if you are going to use a patent attorney, you definitely need to buy "Patent It Yourself" by David Pressman. "The Complete Idiot's Guide to Cashing in on Your Inventions" is another book to own for its helpful tips at many points along the path to profiting from your invention.
Picture friendly but informative.......2005-05-20
The book has a lightweight appearance but there is good advice on negociating contracts based on years of selling inventions and what to look out for - this is where I think the book really wins. It explains contracts and how to get the best one. Later in the book, there is more rudimentary descriptions of the different types of design types and loads of links to both government agencies and independent advice bureaus. It also explains the history of Patents which I found informative and dots humorous and common-garden inventions used today. For such a legalistic thing to attempt to do, I think the book did a good job of making it reasonably clear.
It's okay........2004-11-05
I am happy for the author for his successes, but... he knew people that could help him get his foot in the door. He really has no knowledge of how to help you get YOUR foot in the door, other than general comments on what he would do if he had not known anyone. I am slightly unhappy with the book because the reason I bought it was to get my ideas developed into tangible products. This book will tell you valuable info on what the terms are and helpful info on making a decision about how to proceed, but not enough info about getting to the decision makers of a company. You will be more knowlegable if you buy this book, but you still have a ton of research ahead of you, as the author doesn't help you by providing names and address of key personnel that can help you get your idea or invention shown. Some of you may still feel like "idiots" when you're done reading this book. (?)
Download Description
Here is a virtual treasury of advice, insight, and guidance for every freelance photographer! From creating a portfolio and promoting your work to winning the first client and running a healthy, profitable business, this book provides crucial marketing, business, and legal know-how for every step of the process.
Customer Reviews:
A Must Have!.......2007-10-17
This is a MUST HAVE for getting you off the ground in your photography career!
Informative. .......2007-09-19
I am not a freeelance photographer, but wanted to learn what it takes to be one. I will definately keep my day job!
Starting Out.......2005-08-19
When I first encountered this book and glanced through its index, after noting that it had been published by the American Society of Media Photographers and Allworth Press, I expected it to be a version of "ASMP Professional Business Practices in Photography"...light. The latter book was designed to help professional photographers with the business aspects of their careers (but I found it omitted reference to many important business questions). I was wrong.
This book purports to be aimed at people who are interested in becoming professional freelance photographers and it starts out simply in the first part with a broad overview, including comparisons of the advantages of attending a photography school and apprenticing to a professional photographer and selecting equipment. It was simple stuff to be sure but I'm told many people entering the career need this type of information.
But when Part II came, there was more meat. It was a first for me to encounter a photography business book that actually talked about where the new professional was going to get his startup cash: family, friends, a working wife, or even (highly unlikely) a bank loan. The short chapter on location and leases even referred to things like zoning and subletting. There was even a section that talked about the collection of sales taxes and resale certificates for tax exemption. The chapter on insurance covered a topic you never hear even experienced photographers talk about although you know they all need it.
Part IV on negotiating contracts and prices even had a pricing model that looked at the costs of creating photographs and suggested that if the photographer could not set his prices high enough to cover his costs (including his own draw) he should not enter the business.
Part V called "Photography and the Law" discussed copyright, privacy and hiring an attorney. It even had a section on income taxes with suggestions on how to keep the books, which combined with an earlier reference to the software Quicken, talked about an issue that the new photographer usually doesn't even think about facing.
You may have noted that I haven't discussed Part III on marketing, which I found the weakest part of the book. It was disjointed and not comprehensive, although most photographers would probably benefit from reading the short but well written chapter called "The Web Site as Marketing Tool." If you want to understand what's involved in marketing I would suggest Scott Bourne's little book "88 Secrets to Selling & Publishing Your Photography."
This is not to suggest that this is the only business text a freelance photographer will ever need. Far from it. With the exception of the chapters on copyright and privacy and releases (which I think covered the fields very well) every one of the issues raised by the book will require more extensive study. But the book will highlight areas of the business of photography of which the beginning freelancer would never think until a major problem exploded in his face. Presumably, that's a good enough reason for him or her to read the book.
Lots of good information but a very dry book........2005-04-21
This book contains a lot of infomation on how to get started on photography from a business perspective- However a lot of the chapters are taken from other books. Also it is very dry reading- kinda like reading a text book, its stuff you should know but you probably take a few naps before you actually finish the book.
A basic guide to beginning a freelance photography career.......2003-12-08
Talented with a camera? Check out Starting Your Career As A Freelance Photographer, a basic guide to beginning a freelance photography career, which covers everything from skills needed to equipment, locating clients, and building portfolios of successful projects. The meat of Starting Your Career As A Freelance Photographer lies in its photography-specific business savvy, from negotiating contacts and pricing to studio management.
Book Description
Writers and publishers depend on one another, but it often seems as if they speak two different languages. Getting It Published is a lively, insider's guide to academic publishing—a book that will tell you not only how publishing works, but how you can make it work for you. Written by a veteran editor with experience in both the university press and commercial worlds, the book fields the big questions in a scholar's life. Why do editors choose some books and decline others? How does a writer decide where to submit a project? How does the review process work, and why is it necessary? What can an author expect from a publishing house—before, during, and after publication? William Germano answers these questions and more, and along the way, offers encouragement, tips, and warnings.
This savvy guide unravels the mysteries of publishing and walks you through the process from start to finish. You'll learn how to think about your book before you submit it and what you need to know about your contract. With wit and humor, Germano also addresses some of the finer points of publishing etiquette, including how—and how not—to approach a busy editor and how to work with other publishing professionals on matters of design, marketing, and publicity. Graduate students, recent Ph.D.'s, and experienced authors alike will appreciate the chapters on "Quotations, Pictures, and Other Headaches" and on compiling and editing collections and anthologies.
"Scholarly publishing is a big, noisy, conversation about the ideas that shape our world," Germano writes, "Here's how to make your book part of that conversation."
Customer Reviews:
Very useful for anyone interested in publishing his or her work.......2006-12-12
This is a great end-to-end book on the publishing business for scholars and trade publication authors. It gives an excellent overview of the business, talks about the ins and outs of contracts and provides a lot of useful inside information.
This book is relatively short, but it is organized well and packed with useful "to the point" tips. It also introduces the vocabulary one needs to understand and negotiate publishing a book or other work.
As the title suggests, this is a serious book, but it is an easy an enjoyable read. The author is very credible and you can trust the information contained within.
I learned about this book from a fairly well known author and editor. He thought it was the single best resource on the topic. I own at least 5-6 other books on this subject and this is probably my favorite too.
Useful for scholars and trade authors alike!.......2005-05-11
Having read a number of books on publishing in the past several months, I was delighted to stumble upon "Getting It Published." Although it isn't directly related to my current career path - presently, I'm self-publishing a general trade nonfiction book, as opposed to a scholarly tome - I found Germano's advice to be helpful, thoughtful, and eloquent nonetheless.
In welcome contrast to the many publishing books that are aimed at more general audiences, "Getting It Published" does not dumb itself down for the lowest common denominator. Germano's writing is witty, enjoyable, and informed - it's as though you're receiving guidance from your academic advisor rather than reading a how-to book written by some faceless, self-proclaimed publishing "guru." It should come as no surprise that Germano is the VP and publishing director at Routledge. His wealth of insight is remarkable - he covers the process of publishing scholarly work from beginning to end. From writing the manuscript, to crafting a successful proposal, signing a contract, and seeing the work through to publication, Germano doesn't miss a beat. He even covers the not-so-little details, like copyrights, permissions, quotations, artwork, and cover design. His discussion of the various publishing houses and their tasks ("What do publishers do?") was most informative.
"Getting It Published" is a must-have for those new to scholarly publishing. Newbies to the world of publishing who aren't looking to publish scholarly work won't be disappointed, either - there's plenty of useful information in here for everyone. It also serves as a much-needed break from all those awful "For Dummies" books and "Idiot's Guides" that seem to saturate the publishing market!
- Kelly Garbato
Author & ePublisher
Peedee Publishing / Hot Dog!, LLC
useful handbook.......2002-08-27
Gives consistent and straight-forward advice, with a few bits of practical inspiration. There are no real trade secrets here, and Germano makes some points that are certainly arguable, but these qualities may be why this guide will remain current and useful for some time.
Tremendous.......2001-07-27
The former editorial director of the Columbia University Press lays it all out for aspiring non-fiction authors. From finding a publishing house to choosing a title for your work Germano provides solid advice which the would-be writer should ignore at his or her peril. His advice certainly made me re-think the working title "Get Over the Schmuck: Bereavement for Dummies" when submitting my motivational guide to coping with loss, and it paid dividends. An indispensible guide.
An expert publishing guide for scholars.......2001-07-07
William Germano became an expert in scholarly book publishing as editor in chief of Columbia University Press. Today, he is vice president and publishing director of Routledge. This book summarizes the most important lessons of a life in editorial development.
Germano explains book development from two perspectives. As an editor and publisher, he explains what a book must do for the press that releases it. He helps aspiring authors - and editors - to understand their role in the process of creating and developing the book a publisher will produce.
Germano's easygoing, informative style reminds me of the old-fashioned editors and publishers I have known. This is an overview of working with books intended for a scholarly or scientific audience. It is a systematic guidebook to the publishing process. It explains what publishers do, how a manuscript must be prepared, how to select a publisher, and how to propose a book. Then it explains how to work with publisher or editor from proposal to finished product.
First-time authors and editors will find this a valuable resource that helps beginners to avoid common mistakes. Seasoned authors will find value in the concise, well structured tour of the publishing process.
Book review published in Design Research News, Volume 6, Number 7, Jul 2001 ISSN 1473-3862.
Books:
- The Global City: New York, London, Tokyo.
- The Methods and Materials of Demography, Second Edition
- The Methods and Materials of Demography, Second Edition
- The New Investment Superstars: 13 Great Investors and Their Strategies for Superior Returns
- The Pre-Foreclosure Property Investor's Kit: How to Make Money Buying Distressed Real Estate -- Before the Public Auction
- The Social Life of Things: Commodities in Cultural Perspective (Cambridge Studies in Social & Cultural Anthropology)
- The Volunteer Management Handbook
- The Wealth of Networks: How Social Production Transforms Markets and Freedom
- Tools and Tactics for the Master DayTrader: Battle-Tested Techniques for Day, Swing, and Position Traders
- Transition Planning for Secondary Students with Disabilities (2nd Edition)
Books Index
Books Home
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- Some Place Like Home: Using Design Psychology to Create Ideal Places
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