Book Description
Updated to include new communication technology and its unique issues
For more than 50 years, The Gregg Reference Manual has been recognized as the best style manual for business professionals and students. The basic rules that apply to the most frequent problems are covered as thoroughly as the fine points of the problems that occur less often. The colorful examples and illustrations offer easy-to-follow models to help resolve the difficulties encountered in everyday communications from e-mail messages to formal reports. New features include:
- Up-to-date coverage on dealing with online source material and precautions to observe when citing electronic material
- New searchable index: the website accompanying the book allows the reader immediate access to definitions and information on specific topics
- Updated e-mail rules and expanded plagiarism coverage to meet the needs of changing technology
Customer Reviews:
Great Product, Great Seller.......2007-10-19
Item came to my home in perfect condition, half the price of what it would have cost me @ the campus bookstore. Thanks again. Awesome experience doing business with this seller. Thanks
very good, well-written manual. it is a must!.......2007-10-11
I think that this product is truly a must for anyone taking business english classes, anyone working at an office, or anyone teaching an english class. this is the best manual there is!
Gregg Manual.......2007-07-25
The Gregg Manual is outstanding and any office worker - whether secretary or the boss, needs it to be sure that letters and documents are perfect. It's a little pricey but worth every penny.
Not For Beginners..........2007-06-12
This book is not really geared for the beginner; it is for those who have a decent/modest/working command of the English writing/language with a basic understanding of sentence structure but need tweaking here and there to help perfect their skill. It covers EVERYTHING from punctuation, tense and subject agreement, spelling, word use--everything that goes into writing. The book is very busy in that it is LOADED--it covers everything you need to write properly/correctly. The book's section-numbering-system might be a bit of a tickle, but give it a scratch and you'll be on your way. The numbering system helps you locate/move from one area of grammatical treatment to another quickly; it allows this full coverage monograph to be printed into a portable size book. There are no "filler text", no speeches, no stories, no editoralizing--just concise writings on proper writing. It also provides clear examples, valuable notations, and alternative sentence formations. You WILL get your $ worth! (I didn't have time to check the book for this review, so mistakes are mine. ;>)
Great General Reference for Writers and Editors.......2007-05-09
I am a medical editor so my Bible is the AMA guide, but I needed a more general reference for my regular grammar/English queries. A co-editor who has been relying on and loving his Gregg Manual for years recommended it to me. His recommendation proved most helpful because so far, this book is great. I have yet to have a grammar question the Gregg Manual couldn't answer. It's great for editors and writers regardless of industry, and would be helpful for students as well.
Book Description
Information and Solutions for Today's Telecommunications Systems
Regardless of your industry, you’ll find James Harry Green’s The Irwin Handbook of Telecommunications Management, Third Edition an authoritative how-to solutions manual for every telecommunications management question. Now comprehensively revised and updated, this classic resource provides hands-on techniques for understanding today's major technological changes -- and incorporating them into your organization's telecom strategy. Covering the entire spectrum of 21st century telecommunications, the Handbook makes it easy to locate, understand, and implement:
* Long-range planning, feasibility analysis, and forecasting
* The selection and management of telecom equipment and services, writing and evaluating responses to RFPs, managing long distance services, and more
* Management of a telecom facility -- including PBX and key telephone equipment, automatic call distributors, voice processing equipment, local area networks and Internets, wide area networks, convergence, and video and audio conferencing equipment
* Specific techniques for effective cost containment
* Telecommunications operations -- from fraud and disaster prevention to project management, quality control, security and more
Customer Reviews:
Catherine Harris - Great Book.......2004-09-13
The author does a great job at providing the information necessary for Teleocommunications Management. I'm a manager with SBC a large telco in St. Louis. The only item I see missing from this book as with other books is the importanace of the ability to manage management. As a telecom manager, I'm not very good at managing people or admitedly have much knowledge of telecom, but I'm great at managing my management which has allowed me to progress. This book needs to not only reflect the managerial concepts of technology, but of salesmanship and the real world scenerios I run into every day. I do however feel this is a great reference for general telecommunications information and would recommend people read it.
A great book of enterprise telecommunication system design.......2001-08-30
I think the book covers a complete discussion of every telecommunication facility development topic. The book starts from basic issues, such as selecting equipments and using them, to the cost analysis of develop the system. This makes the book comfortable for telco manager who never did business telecommunication system development before. I think this book is perfect for every telco manager. This book is, I think, also suitable for engineers and technicians to open and broaden the cost analysis of systems developed. I think the author is an expert in enterprise telecommunication system design and knows what he is doing.
As a courtesy, I attach the correct table of content...
Part 1: Principles of Telecommunications Management and Planning
Introduction to Telecommunications Management, The Telecommunications Act of 1996, Telecommunications Strategic Planning, Current and Long-Range Planning, Feasibility Analysis, Forecasting Telecommunications Services
Part 2: Selecting Telecommunications Services and Equipment
Developing Requirements and Specifications, Writing Requests for Proposals, Evaluating Responses to Requests for Proposals, Managing Long-Distance Services, Selecting Local Exchange Services, Managing Internet Services, Wiring Plans and Equipment Rooms
Part 3: Managing Telecommunications Facilities
Managing PBX and Key Telephone Equipment, Managing Automatic Call Distributors, Managing Voice Processing Equipment, Managing Local Area Networks and Internets, Managing Wide Area Networks, Managing Video and Audio Conferencing Equipment, Managing Convergence
Part 4: Telecommunications Cost Control
Controlling Telecommunications Costs, Benchmarking Telecommunications Results, Contracting and Outsourcing, Sizing and Optimizing Voice Circuits, Optimizing Data Network Bandwidth
Part 5: Operations Planning and Execution
Developing a Telecommunications Operations Plan, Disaster Prevention and Recovery, Cutover Planning and Management, Telecommunications Project Management, Resale of Telecommunications Services, Controlling Telecommunications Quality, Managing Telecommunications Security, Preventing Toll Fraud, Network Maintenance and Testing, Network Management Systems
Appendixes
Book Description
From the editors at the world-renowned Associated Press, a guide to the proper use of punctuation--from the apostrophe to the semicolon.
More people write for the Associated Press than for any other news service, and more writers take their style and word-usage cues from this world-famous institution than from any other journalism source. In the no-nonsense, authoritative tradition of the best-selling AP Stylebook, the top editors at the AP have now written the definitive guide to punctuation. From the when and how of the ampersand to the rules for dashes, slashes, and brackets; from the correct moment for the overused exclamation point to the rules of engagement for the semicolon, The AP Guide to Punctuation is an invaluable and easy-to-use guide to the most important aspect of clear and persuasive writing.
Customer Reviews:
The gold standard.......2007-07-26
For journalists, the AP style guides are pretty much the gold standard (or silver, depending on your economic policy leanings). With so much terrible grammar and punctuation, and often lack of punctuation, present in today's world, this is a must-have for aspiring writers, especially journalists.
Decent reference.......2007-01-11
There's no mystery here, and it's not intended to be a grammatically pristene work of art. It is, after all, a 96-page reference manual. If you are used to writing/editing literary and academic styles and need to refresh your memory on the punctuation variables in journalistic writing, this is an easy point-to reference that won't take up any more of your precious time than absolutely necessary.
Full of mistakes.......2005-03-03
It appears that some fool edited the cautionary examples for correctness. (p. 34) The grammar is poor ("verboten" as a noun? (p. 85)), and the usage is non-standard (Commas are "trundled out"? (p.37)). Some passages are self-contradictory ("With Adjectives, p. 37).
This book is not a total disaster, but I can hardly recommend it.
Efficient and entertaining, but slim for my personal taste.......2004-05-03
Written with lively and direct prose, Rene J. Cappon's guide to punctuation succeeds in being a useful resourse for the busy journalist. No reader need fear about getting bogged down in the finer points of periods. If such a situation threatens to occur, Capon is quick to suggest a workaround. This leaves the stickiest questions even stickier, a real prickle for someone as persnickety as me. But for the journalist, or journalism student, I heartily recommend it.
To those looking for a deeper understanding of punctuation, I caution against this slim tome. Organized into seventeen chapters by punctuation, some of them no more than a half of a page ('The Ampersand') and some as many as sixteen ('The Comma'), the AP GUIDE TO PUNCTUATION lacks the philosophical depth and historical background of recent bestseller EATS, SHOOTS, & LEAVES as well as the dry grammar books of days past. The examples, while fun, are not nearly as comprehensive as one expects in any book that bills itself as a reference.
By way of example, here is the entire entry for Irregular Plurals under 'The Apostrophe':
---
Irregular plurals also take the apostrophe: children's hour, women's rights, gentlemen's traditions, men's club, and so do nouns that are the same in singular: the single moose's antlers, the deer's track, the two corps' travels. The apostrophe stays whether the meaning is singular or plural.
---
No mention is made that it is preferable to disambiguate the singular and plural in such cases. Especially in journalistic writing, where clarity and simplicity are the twin grails of good style.
A dedicated journalist might prefer a true grammar of the English language or the complete and comprehensive AP STYLE BOOK. While they may be dry, they will certainly go a good deal further in answering the questions that arise in all aspects of writing.
A Graceful, Witty Guide to Punctuation.......2003-12-11
As a professional editor for nearly two decades, I heartily recommend this book. Cappon's writing is clear, funny, and creative, and he makes the nuances of punctuation memorable. His reasoning is logical, and his explanations and examples are very helpful. Interestingly, though this is an Associated Press publication, some of the style differs from the official A.P. Stylebook. So if A.P. is your background, be aware of this.
Cappon is a terrific writer, and anyone else who writes would benefit immensely from this lucid guide to punctuation.
Amazon.com
The Copywriter's Handbook is somewhat out of date. There are no references to Web sites or the Internet, and author Robert W. Bly advises that a freelance copywriter have a good typewriter. No matter. Bly has compiled an incredibly useful resource for budding, and even experienced, copywriters. Bly calls his book "a step-by-step guide to writing copy that sells." And that it is: Bly covers the writing of print ads, direct mail, brochures, catalogues, public-relations material, trade-journal articles, speeches, newsletters, commercials, and more. But equally informative is the substantial amount of space that he devotes to the copywriting business, in which he offers guidance in setting up a freelance copywriting business, getting hired by an ad agency, and hiring and working with copywriters (this section also includes a chapter on graphic design for copywriters). This is a terrific book. If you don't take my word for it, take David Ogilvy's: "I don't know a single copywriter whose work would not be improved by reading this book," he says. "And that includes me." --Jane Steinberg
Book Description
This is a book for everyone who writes or approves copy: copywriters, account executives, creative directors, freelance writers, advertising managers . . . even entrepreneurs and brand managers. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attentionand sell more products. Among the tips revealed are eight headlines that workand how to use them eleven ways to make your copy more readable fifteen ways to open a sales letter the nine characteristics of successful print ads how to build a successful freelance copywriting practice fifteen techniques to ensure your e-mail marketing message is opened This thoroughly revised third edition includes all new essential information for mastering copywriting in the Internet era, including advice on Web- and e-mail-based copywriting, multimedia presentations, and Internet research and source documentation, as well as updated resources. Now more indispensable than ever, The Copywriters Handbook remains the ultimate guide for people who write or work with copy.
Customer Reviews:
Want to Write For a Living? Bly Shows What It Takes.......2007-10-21
Highest recommendation!
I'm a copy writer for a small company serving businesses across the country. I learned the ad writing business "on the fly via Bly" after miraculously landing a copywriting job when a very brave Pacific Northwest employer decided to take a chance and hire me -- even though I didn't have a single day's worth of "in the trenches" experience beforehand!
My resume documented that I had written four books and dozens of articles for magazines and newspapers, but writing advertising copy is a whole 'nuther animal!
Because of Bly's excellent books (he has several -- none of them will steer you wrong) and a few others by Joe Vitale, I was able to jump into the new job and truly wow diverse clients from the get-go. The information and insights in The Copywriter's Handbook saved my bacon!
Kristine M Smith, Author
DeForest Kelley: A Harvest of Memories : My Life and Times With a Remarkable Gentleman Actor
Every copywriter's best friend - a must-read keeper.......2007-10-03
Bob Bly is the master of showing beginning copywriters how to write compelling copy. He also knows all there is to know about the copywriting business.
If you're just starting out in this business, you must buy this book and any time Bob updates it, buy the new one.
He helps you know what to charge. He guides you in the rules of the road in a way you'll understand. Reading this book could be the ticket to a great career for you. So pick up your ticket and enter the world of copywriting.
Highly recommended --- especially for beginning copywriters or those who need a handy everyday reference to refer to when they have a question.
The Copywriter's Handbook.......2007-08-29
Excellent service.
Arrived really quick and in excellent packaging.
Love the book, Thank you!
Breaks down the basics of writing killer copy.......2007-07-28
Before I started my own copywriting business years ago, this one was my first books on the subject. And I still refer back to it periodically. Bob Bly is a copywriting legend who is well-known for making the fundamentals of writing great copy easy to understand. Whether you're thinking about a writing career, or just need to make your marketing materials more effective, this is the perfect primer for anyone who wants to learn how to write to sell!
Good for direct response copywriting, but not so great for ad agency writing.......2007-05-18
Since this review is largely negative, I should admit that "The Copywriter's Handbook" can be found near my desk and I reference it often.
With that confession, I'll take my first punch: the author of this book has never won an advertising award. Not one that matters, anyway. But in Bob Bly's world, awards really don't matter.
Since 1985, "The Copywriter's Handbook," has been a guide to the ugly but lucrative subculture of advertising called direct response. In this world, Bob Bly is a self-anointed diety. Since the book was first published, mobs of enterprising disciples have drunk his Cool-Aid, hoping not for a promised land, but a six-figure salary.
It's true that copywriters can earn $10,000 for writing one letter. Of course, it's a direct response letter. The kind beleaguered with double underlined sentences. Features explained through benefits. Promises punctuated with exclamation points. And, of course, the grand finale is highlighted in yellow: an offer that must be acted upon immediately.
For industrious writers who want to come up with this stuff, "The Copywriter's Handbook," is considered a bible. But for anyone who aspires to create concept-driven advertising, there's not much in this book.
Bly starts this work by taking sides against concept-driven advertising. He explains, "A copywriter is a salesperson behind a typewriter." He warns against becoming "an artist or entertainer." For if you go down this dangerous path, Bly warns, "Your copy will be wasting your client's time and money."
Although I don't do direct response, as a freelancer, I write a lot of stuff that's not artistic, entertaining, concept-driven advertising. I often write stuff that works hard at doing more than building a brand. For those jobs, this book contains a lot of practical advice.
Of its nearly 400 pages, I found Bly's lists most helpful. "Copy motivators" offer 22 reasons why someone might buy a product, a good thing to ask your client before writing. Bly offers interview questions too, many of which I have incorporated into my own. He also outlines different types of ads, which can be useful in finding direction for an ad. Will we do a question ad? A testimonial? An offer of free information?
But for all of his juicy nuggets, so many of Bly's examples read like spam. They sound too good to be true, killing the credibility of his work. So much so that I think his audiences must be incredibly stupid to read - let alone respond - to what he writes.
"Would you pay $1,000 to save $5,500?"
"One of a kind. Is that phrase a little trite? I used to think so until I tried to find you. ..."
"Three years ago this month, a man I know - he was then a vice president of a big corporation in Illinois - walked into his boss's office and handed in his resignation. Two weeks later, he started his own company. ..."
Aren't we past this kind of stuff? Judging by the number of people who make serious cash writing Bly-style advertising, apparently not. I know that I don't allow any of it into my life, not even from nonprofits and politicians I believe in.
Despite the money to be made, you won't find me crossing to the schlock-y side of hard-sell direct response advertising. Even knowing about the profit potential of this work, I still want to create cool, concept-driven creative work. Because unlike Mr. Bly, I know that my kind of advertising can work for clients.
I recommend: How to Write Great Copy: Learn the Unwritten Rules of Copywriting
Book Description
Well-known author and consultant Howard Shenson shows consultants, educators and trainers how to enter and flourish in the lucrative and fast-growing seminar business--an estimated 3-to-4 billion industry. Covers everything from choosing a topic and developing a program to targeting a market, pricing and promotion. Provides practical details on selecting facilities, writing brochures, advertising, using direct mail, add-on materials and much more. Features checklists, tables and sample forms that help make planning easy and efficient.
Customer Reviews:
Very dated.......2007-07-30
While this book gives a good starting point for a seminar newbie, it is quite hampered by its dated material. All statistics and pricing examples are from the late 1980's. There is no recognition anywhere in the book that the Internet exists, PowerPoint can be used in presentations, etc. For instance, you are warned against using carbon copy paper. Hello? Good in 1990, but needs a serious and thorough updating to reflect current trends and technologies.
Dated but very good.......2006-06-26
This is a good introductory book for those that need to develop and promote successful seminars and workshops. The book covers what one needs to know about developing a program, market testing, setting the right fees, marketing, promotion, advertising and publicity. The reader is provided with useful practical tips and advice that I have used to good effect.
The book is well written in simple English that is easy to follow and understand. Despite the book being a bit dated, the advice it provides is still relevant and very useful and practical. Even the veteran has something to learn from this excellent book.
Those who wish to capitalize on the growing business of seminars, workshops, conferences and training classes are recommended to read this book for guidance and directions.
Very good service........2005-09-17
Book was sent in a timely manner and I received it in good shape. Thanks.
Great information.......2004-06-23
This book is one of the important books on this topic. I have included this book in my personal library and have referred many people to this book.
Early in my business I provided "public" seminars and this book provided some great advice and tips.
Lenny Laskowski, professional speaker and author of the book, "10 Days to More Confident Public Speaking" (Warner Books)
Reference Only.......2002-03-27
This book has lots of really good information. This is a great reference tool.
Customer Reviews:
Simplistic.......2007-05-14
I work in a CPA firm and found this book to recommend simplification in writing to the point of absurdity. It is a fact that there is a 'language' for business, and this book spends far too much time advising the reader to take complex or wordy phrases and simplify them to an almost moronic degree. While I agree that business writing is often overly and unnecessarily convoluted, this book seems to ignore a business-like paring down and instead invite the reader to return to elementary-school quality writing. I definitely did not feel that the book was a worthwhile investment, especially at the inflated price for which it retails. It is possible that it would benefit those in the accounting field whose clientele are completely non-business oriented or have little business knowledge.
Excellent for College Students in Business.......2007-03-08
I'm an accountancy major at The University of Illinois at Urbana-Champaign. This has greatly helped me on my group cases where I write memorandums and other professional communication. Writing hasn't come easily for me (like numbers have) but this book helps me find my weaknesses and gives me suggestions for them. At first I wondered why such a small book was so expensive, but the price is definitely worth it!
Book Description
The Mom Inventors Handbook. gives practical step-by- step advice for putting inspiration into action. The book takes inventors from idea development to marketing and sales covering everything from market research to prototype development, manufacturing and licensing and debunks some common myths. It simplifies the invention process; even providing stories from real mom inventors sharing their 'aha' moments and lessons learned.
Customer Reviews:
Step by step guide to creating and taking a product to market.......2007-07-27
Tamara works her way though all the steps for bringing a product to market. As the title would suggest her target audience is female but as a male I also found that it was very informative. She presents examples from her own work as well as that of others helping to show how varied and simple products really can be.
Get This Book.......2007-07-23
If you are an inventor or have thoughts about inventing a new product, do yourself a favor and BUY THIS BOOK. I created a product and recently launched my Web site to sell my invention, OnTray, on. This book was my road map throughout the whole process.
Laura Hamrick
Tremendous aid for understanding how to turn your new product idea into a successful business.......2006-06-10
I launched a new product line several years ago - learning a lot along the way. I am getting ready to launch a new line of products and decided to read this book. It was a tremendous resource! So many of the answers that I had to dig for and learn the hard (and expensive) way - are contained here in one easy to read book. I highly endorse it. It is also very motivational (as you read the stories of other people) that decided to take action and turn their idea into a successful business. Well worth the price. Very well written.
Informative and inspiring.......2006-03-12
Mom inventors wanting more info on what's involved in bringing a product to market will want to read this book. The book offers practical advice on researching your market, creating your product prototype, protecting your idea, manufacturing your product, and bringing your product to market.
What I like best about the book is that it features case studies and practical advice from real-life mom inventors.
There are also lots of helpful website links and other helpful resources at the back of the book -- very helpful for mom inventors who wish to do some additional research.
This is a terrific and inspiring book that will be very helpful to mom inventors at any stage of bringing an invention to market -- conception right through delivery.
Amazing, Informational & A Must Have.......2005-11-18
This book does it all for anyone wanting to create/invent a product that they hope to bring to market. Tamara shares in a very easy-to-read format her experiences, her expertise and saves the rest of us lots of time, energy and money. Her mistakes made along the way combined with her successes that continue to grow provide the reader with a wealth of knowledge about researching, developing, patenting, protecting, marketing (and more!) an idea/invention.
Pair this with the CD sets created by her dynamic and resourceful company mominventors.com, and you will walk away with knowledge you could not even get in business school! I wish I had read this three years ago when I first started my product line development. Thanks Tamara for sharing so freely and so generously to save the rest of us time and money!!!
Beth Butler
Creator of the BOCA BETH Program
Average customer rating:
- SMART Facilitation - A very good read
- Good book to teach facilitation techniques
- An Excellent Resource!
- Best book on facilitation I've read
- Great Book For The Executive Suite
|
The Secrets of Facilitation: The S.M.A.R.T. Guide to Getting Results With Groups
Michael Wilkinson
Manufacturer: Jossey-Bass
ProductGroup: Book
Binding: Hardcover
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ASIN: 0787975788 |
Book Description
The Secrets of Facilitation delivers a clear vision of facilitation excellence and reveals the specific techniques effective facilitators use to produce consistent, repeatable results with groups. Author Michael Wilkinson has trained thousands of managers, mediators, analysts, and consultants around the world to apply the power of SMART (Structured Meeting And Relating Techniques) facilitation to achieve amazing results with teams and task forces. He shows how anyone can use these proven group techniques in conflict resolution, consulting, managing, presenting, teaching, planning, selling, and other professional as well as personal situations.
Download Description
The Secrets of Facilitation delivers a clear vision of facilitation excellence and reveals the specific techniques effective facilitators use to produce consistent, repeatable results with groups. Author Michael Wilkinson has trained thousands of managers, analysts, and consultants around the world to apply the power of SMART (Structured Meeting And Relating Techniques) facilitation to achieve amazing results with teams and task forces. He shows how anyone can use these proven group techniques in managing, presenting, teaching, planning, selling, and other professional as well as personal situations.
Customer Reviews:
SMART Facilitation - A very good read.......2007-07-24
Well written -- brief and to the point. Valuable even if you only read the first and last chapters. If you think you want to work on Facilitation skills -- get this book!
Good book to teach facilitation techniques.......2007-05-25
This book starts with good real time situations to describe the common problems in facilitation and how to overcome them. It helps both beginners and serious facilitators. Through a series of real life examples it teaches the best practices for effective facilitation.
An Excellent Resource!.......2007-02-13
I am the Principal of Cohesion Inc, a marketing & business consulting organization, and also a part-time course director in the marketing faculty of the Schulich School of Business, York University in Toronto, Canada.
Facilitation is an important part of my work and teaching, and as such I regularly review literature on this subject to discover new insights and techniques with which to experiment.
Whether you are new to facilitation or already an experienced practitioner, this book will serve as an excellent resource to build your skills in this area.
Best book on facilitation I've read.......2006-01-29
This is a wonderful, practical, well-written book, with 60 facilitation secrets that are worth far, far more than the price of the pages. In fact, I learned more from this book than I did from a nationally recognized Advanced Facilitation course for $1700.
The chapter on consensus-building, which introduces 4 common techniques for building consensus (Delineation, Strengths and weaknesses, Merge and Weighted Scoring) I found particularly useful. The 6 high-level agendas for common facilitated sessions (among them process improvement and issue resolution) are a must for every facilitator.
I would recommend this book most highly for facilitators who want to build on their existing skills rather than as an introduction to the field, as some of the secrets (those related to dealing with dysfunctional behavior, for example) assume some foundational facilitation skills. However, anyone interested in the field would benefit greatly from the secrets in this book. A truly great addition to the facilitator's library!
Great Book For The Executive Suite.......2005-06-02
The Secrets of Facilitation is a great book for facilitators, from those about to facilitate their first session to those of us who have been practicing for over 25 years. I counted over 200 Post-Its and notes in my copy. Beyond what we facilitators gain, the "secret" of The Secrets is the value this book will have to those in Executive Suites and serving on Boards.
All leadership teams are searching for new leaps in productivity. They are lean as can be, yet uncomfortably aware that the majority of ideas delivered by consultants (60%, 75%%, 90%+?) come from their own people. They need an alternative. Their answer lies in the first secret revealed by Michael Wilkinson, "You can achieve more effective results when solutions are created, understood, and accepted by the people impacted." The rest of the book reveals how to do so. Now executives can choose to use in-house facilitators and their own people to develop and deliver the majority of solutions, and outside facilitators and top talent consultants only when truly needed.
Most executives I meet have experienced a session of the caliber delivered by a true Master Facilitator like Michael. Many can recall exciting, highly successful sessions facilitated by a real professional. What they've lacked is confidence that similar successes can be repeated consistently. The Secrets of Facilitation reveals a set of skills that can be learned and can permeate any organization. Michael's efforts in researching, teaching, and now writing this book will accelerate the adoption of facilitation as a core approach for leaders in any organization.
I only know Michael from participating in sessions he's facilitated, my recent association with the International Association of Facilitators, and through reputation of even some of my own favorite clients who recommend him as "The Best". Even so, yes, I do have a bias for recommending Michael's book. First, with the success of his book there will be more business for all facilitators. Second, our own firm's focus is turning more towards facilitating virtual teams, where getting our clients to understand The Secrets becomes even more important!
Certainly if you can schedule Michael to facilitate a session, grab the opportunity, he is that good. Better yet, buy copies of his book, give them out to your full leadership team, and embrace facilitation as a way of doing business.
John Carroll
CEO
Dynamic Directions, Inc.
Book Description
This classic, best-selling text introduces students to the basic skills required in all aspects of television production, including camera and studio, field equipment and production, and multicamera directing, at the same time emphasizing the latest production techniques and technology, such as audio workstations, non-linear editing, and HDV (High Definition Video). TELEVISION PRODUCTION HANDBOOK introduces cutting-edge developments in the field, while maintaining its reputation as the standard for the Television Production course. Presented in full-color for the first time, this is the most current, technically accurate reference text available, and it offers the most extensive teaching and learning package for the course.
Customer Reviews:
A Good Text.......2007-01-11
This is an excellent reference text for TV production students. I use this in my classes. The problem is it is very expensive and it is missing some key framing concepts (the rule of thirds). It can also be redundant at times. As a whole though it is an excellent text.
The Best television production textbook ever!!!!.......2005-08-03
This textbook is a truly fantastic textbook if you want to learn about television production. There are no other textbooks like it.....it literally is the bible for all television production students. I have done several internships in the field of television and this textbook has covered a lot of what I have done in these internships. Its amazing how much of what I have read and seen in this textbook are also things that I worked with in my internships. It's simply the best textbook out there for television production students!!! Look into other works by Herbert Zettl, he is the Sigmund Freud of the television world!
Books:
- The Knowledge-Creating Company: How Japanese Companies Create the Dynamics of Innovation
- The Power of Appreciative Inquiry: A Practical Guide to Positive Change
- The Power of Simple Prayer: How to Talk with God about Everything
- The Practice of System and Network Administration
- The Well-Fed Writer: Financial Self-Sufficiency As a Freelance Writer in Six Months or Less
- The World Is Flat [Updated and Expanded]: A Brief History of the Twenty-first Century
- The World Is Flat [Updated and Expanded]: A Brief History of the Twenty-first Century
- Usability Testing and Research (Part of the Allyn & Bacon Series in Technical Communication)
- WORDS THAT WORK: IT'S NOT WHAT YOU SAY, IT'S WHAT PEOPLE HEAR
- WORDS THAT WORK: IT'S NOT WHAT YOU SAY, IT'S WHAT PEOPLE HEAR
Books Index
Books Home
Recommended Books
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- Runaway World : How Globalization is Reshaping Our Lives
- The Free-Market Innovation Machine: Analyzing the Growth Miracle of Capitalism
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