Contemporary Business and E-Commerce Law: The Legal, Global, Digital and Ethical Environment (4th Edition)
Average customer rating: 3.5 out of 5 stars
  • slow delivery, broken and dirty book!
  • An excellent book of Business Law
Contemporary Business and E-Commerce Law: The Legal, Global, Digital and Ethical Environment (4th Edition)
Henry R. Cheeseman
Manufacturer: Prentice Hall
ProductGroup: Book
Binding: Hardcover

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ASIN: 013034852X

Book Description

This is the most modern business law and legal environment book available. Contemporary Business and E-Commerce Law, 4/e provides readers with the most extensive and cutting edge coverage of the emerging area of information technology and e-commerce law. The book showcases over 40 new U.S. Supreme Court Cases that have been decided during the past three years, plus over 120 traditional cases. An eight-part presentation covers the legal, e-commerce, and global environment; traditional and e-commerce contracts; e-commerce and information technology; commercial and internet transactions; employment and equal opportunity laws; domestic and multinational business; government regulation; and property and insurance. For entrepreneurs who want to start a business and investigate the legal issues unique to them, and others interested in business law.

Customer Reviews:

2 out of 5 stars slow delivery, broken and dirty book!.......2003-06-14

The seller sold me a broken and dirty book which was claimed as a new one through a very slow shipping method.

5 out of 5 stars An excellent book of Business Law.......2000-08-31

I bought this book a week ago. I am a foreign-educated lawyer and I have decided to compare Business Law of my country with Business Law in USA (learned at the US colleges and universities). I was pleasently suprised and also very satisfied with this buy. I appreciate very much the complete coverage of business law topics - especially integration of ethics, social responsibility, economics, historic issues into the presentation of business law topics as well as international topics. The book is written using clear language without problems of understanding as well as for non-native English readers. It was a perfect idea to include TOTALAW CD-ROM which provides access to 30 updated acts and statutes. I appreciate it. I would say the book worth its price and I highly recommend it to everybody who is in any connection with business law. I thank the author for unbelievable excellent work on this third edition of Contemporary business law book.
Digital Marketing: Global Strategies from the World's Leading Experts
Average customer rating: 5 out of 5 stars
  • Excellent Analytical Framework
  • Excellent Analytical Framework
Digital Marketing: Global Strategies from the World's Leading Experts
Jerry Wind , and Vijay Mahajan
Manufacturer: Wiley
ProductGroup: Book
Binding: Paperback

Strategy & CompetitionStrategy & Competition | Management & Leadership | Business & Investing | Subjects | Books
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  1. Mobile Marketing: Achieving Competitive Advantage Through Wireless Technology Mobile Marketing: Achieving Competitive Advantage Through Wireless Technology
  2. Digital Marketing Strategy: Text and Cases Digital Marketing Strategy: Text and Cases
  3. Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers
  4. Wikinomics: How Mass Collaboration Changes Everything Wikinomics: How Mass Collaboration Changes Everything

ASIN: 0471361224

Book Description

The first in a series of books from Wharton's prestigious SEI Center, managed by Professor Jerry Wind, this reference focuses on marketing strategies, methods, and cases used specifically for e-commerce businesses operating globally. It includes contributed chapters from leading thinkers from top U.S. business schools including Wharton, the University of Texas, Columbia, Harvard, Northwestern, University of Michigan, Duke, and MIT. Many of the contributors, in addition to teaching MBA and Executive Education seminars, also consult to major corporations around the world.

Customer Reviews:

5 out of 5 stars Excellent Analytical Framework.......2001-02-06

Digital Marketing is a nice alternative to the current array of e-Business and marketing texts, which typically include anecdotes and pithy comments but little substantive information. The book is a nice balance of good writing and supporting data. The format, which entails having a different leading B-school professor author each chapter, makes the book especially interesting and information packed.

Definitely a text to read if you are looking for actionable information.

Scott Pope, Senior Analyst, Delphi Group

5 out of 5 stars Excellent Analytical Framework.......2001-02-06

Digital Marketing is a nice alternative to the current array of e-Business and marketing texts, which typically include anecdotes and pithy comments but little substantive information. The book is a nice balance of good writing and supporting data. The format, which entails having a different leading B-school professor author each chapter, makes the book especially interesting and information packed.

Definitely a text to read if you are looking for actionable information.

Scott Pope Senior Analyst Delphi Group
Digital Capitalism: Networking the Global Market System
Average customer rating: 4 out of 5 stars
  • A Good Read!
Digital Capitalism: Networking the Global Market System
Dan Schiller
Manufacturer: The MIT Press
ProductGroup: Book
Binding: Paperback

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  1. Tendencies and Tensions of the Information Age: The Production and Distribution of Information in the United States Tendencies and Tensions of the Information Age: The Production and Distribution of Information in the United States
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ASIN: 0262692333

Amazon.com

One of the great early claims of cyberculture was that the Net constituted a realm distinct from the "real world," with a life and laws all its own. This book argues strongly to the contrary. Not only is cyberspace an integral part of the real world, Dan Schiller insists, but it exists primarily to serve powerful real-world economic interests--none of which are necessarily aligned with the principles of individual freedom and equal access commonly touted as the Internet's defining values.

In Schiller's reckoning, it was neither Al Gore, the Pentagon bureaucracy, nor a subculture of long-haired hackers that brought digital networks into being. Rather, it was large corporations in the '40s and '50s that were looking to expand operations across national borders. Through big business's economic demand for sophisticated networking tools, and more importantly, through its direct political demands for deregulated digital telecommunications, these corporate interests carved out the technosocial realm we now know as cyberspace. The Internet thus stands as both symptom and fulcrum of the broader trend toward globalization that is the hallmark of the political economy of the late 20th century.

In Schiller's view, that trend is a decidedly bad thing, and he spends much of the book outlining what he sees as its deleterious effects on economic equality, media culture, and higher education. These are unabashedly anticapitalist sentiments, but whether or not you agree with them, Schiller's account of the relationship between corporations and cyberspace demands to be reckoned with. --Julian Dibbell

Book Description

The networks that comprise cyberspace were originally created at the behest of government agencies, military contractors, and allied educational institutions. Over the past generation or so, however, a growing number of these networks began to serve primarily corporate users. Under the sway of an expansionary market logic, the Internet began a political-economic transition toward what Dan Schiller calls "digital capitalism."

Schiller traces these metamorphoses through three critically important and interlinked realms. Parts I and II deal with the overwhelmingly "neoliberal" or market-driven policies that influence and govern the telecommunications system and their empowerment of transnational corporations while at the same time exacerbating existing social inequalities. Part III shows how cyberspace offers uniquely supple instruments with which to cultivate and deepen consumerism on a transnational scale, especially among privileged groups. Finally, Part IV shows how digital capitalism has already overtaken education, placing it at the mercy of a proprietary market logic.

Customer Reviews:

4 out of 5 stars A Good Read!.......2001-05-10

Dan Schiller's book is an exhaustive history and analysis of network deregulation, the Internet, and the emerging global economic order. In this academic work, Schiller examines the social and political issues of the Internet, the new economic landscape. He is, above all, a critic of the political realities that shaped the Internet. He laments its lack of social and "welfarist" features and argues that a system created by market forces to serve market forces can only exacerbate existing inequities. His dry, academic tone still reveals a little emotion, making it clear that Schiller is no cheerleader for the neo-liberal orientation he perceives on the Internet. Is there an overt political slant to the book? You might say that. We [...] recommend it to students of economics, social sciences, and communications, and to anyone else with a good political filter who wants to better understand the Internet's impact on the global economy, albeit from a U.S. perspective.
How Revolutionary Was the Digital Revolution?: National Responses, Market Transitions, And Global Technology (Innovation and Technology in the World Economy) (A BRIE/ETLA Project)
Average customer rating: Not rated
    How Revolutionary Was the Digital Revolution?: National Responses, Market Transitions, And Global Technology (Innovation and Technology in the World Economy) (A BRIE/ETLA Project)

    Manufacturer: Stanford Business Books
    ProductGroup: Book
    Binding: Paperback

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    ASIN: 0804753350
    Release Date: 2006-06-13

    Book Description

    How do high wage countries stay rich in a global digital economy? How Revolutionary was the Digital Revolution constructs a framework for analyzing the international digital era: one that examines the ability of political actors to innovate and experiment in spite of, or perhaps because of, the constraints posed by digital technology.

    In order to assess the revolutionary nature of the digital era, this book takes four overlapping approaches. First, it examines the reaction of nations, specifically Finland, Japan, and emerging markets, to the dual challenges of globalization and technological change. This section identifies both successful and failed national experiments intended to deal with these dual pressures. Second, it assesses corporate attempts to leverage digital technology to reorganize work. A broad range of issues including off-shoring, open source production systems, and knowledge management are addressed. Third, devoting detailed analysis to the case of mobile telephones, the book offers insights into the political economy of market evolution in the digital era. The final section considers the political ramifications of information technology for critical societal debates ranging from privacy to intellectual property.

    The contributors to the book map out how the digital revolution shakes up politics, creating new economic and political winners and losers. In order to do so, they connect theories of political economy to the implications of digital technology for international as well as national markets.

    Bridging the Global Digital Divide
    Average customer rating: Not rated
      Bridging the Global Digital Divide
      Jeffrey James
      Manufacturer: Edward Elgar Publishing
      ProductGroup: Book
      Binding: Hardcover

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      ASIN: 1843762064

      Book Description

      According to many observers, the global digital divide - the extent to which information technology is benefiting developed as opposed to developing countries - has already established itself as the single most pervasive theme of the twenty-first century. The purpose of this book is to explore some of the ways in which this divide can be overcome both within and between nations. Employing a rigorous analytical framework, the author bases his analysis on the concept of international technological dualism. He argues that one possible solution to the problem is the availability of affordable technologies, such as low-cost computers, which are specifically designed for the income levels and socio-economic conditions of developing countries. He also emphasizes that the most important aim of any policy measure should be to provide universal access to information technologies, rather than individual ownership. Depending on whether or not this divide can be bridged will, to a large degree, determine whether developing countries are able to attain higher levels of productivity, prosperity and global integration.

      Development economists, international policymakers and NGOs will all welcome the book's emphasis on various low cost technologies and their application in communal settings in the developing world. The non-technical nature of this volume will also make it accessible to a broader audience who wishes to understand ways of alleviating this critical problem which has the potential to become even more acute as new and ever more complex technologies emerge.
      Global Marketing for the Digital Age: Globalize Your Business with Digital and Online Technology
      Average customer rating: 2 out of 5 stars
      • Dated and disappointing
      • More global marketing than "digital marketing"
      Global Marketing for the Digital Age: Globalize Your Business with Digital and Online Technology
      Bill Bishop
      ProductGroup: Book
      Binding: Paperback
      ASIN: B000HWYJWQ

      Customer Reviews:

      1 out of 5 stars Dated and disappointing.......2001-02-13

      This book promises to teach you how to "Globalize your business with digital and online technology". Unfortunately the book was first published in 1998, so the information is at least four years old. Furthermore, the author is much too pedantic for my tastes. (He begins chapter 1 : "In the eigth century B.C., when Homer wrote the The Odyssey ...).

      If you are interested in expanding to international markets via the Internet, this book is unlikely to help.

      3 out of 5 stars More global marketing than "digital marketing".......1998-07-30

      I was looking for a book that would help me understand what I needed to both consider and execute in order to sell internationally on the internet.

      The book helps somewhat with what to consider - having some good rankings of countries and their relative abilities to accept/use the internet and internet based purchasing. However, the book doesn't really tell me how to sell; fulfill orders, manage exports/imports at the nitty-gritty level that I need.

      I know there are many anecdotal accounts of the buying habits of individuals in different countries that might help me avoid some pitfalls in marketing to them. I found very few of those in this text.

      The text is at a very high level. It provides a framework for thinking about marketing globally. However, aside from the country rankings, I found the actual content to be somewhat superficial.

      Another book that takes a more nuts and bolts approach is "How to build a Successful International Web Site" by ! Mark Bishop. However, that is at a very rudimentary level as well. Another text designed to help you sell on the internet is "Selling on the Internet" by Gonyea and Gonyea. This has a helpful "Storefront Planning Worksheet" that helps organize the development.

      I still have not seen an overwhelmingly impressive book on the subject. Most texts just help you get foot on the first rung of a ladder but you still have to climb the rest of the way yourself.
      Managing Intellectual Assets in the Digital Age (Mobile Communications Library)
      Average customer rating: Not rated
        Managing Intellectual Assets in the Digital Age (Mobile Communications Library)
        Jeffrey H. Matsuura
        Manufacturer: Artech House Publishers
        ProductGroup: Book
        Binding: Hardcover

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        ASIN: 1580533590
        The 1,000 hats of the modern CEO and where real estate fits as the chief executive looks to dress for success....(The Chief Executive Guide to Global Real ... An article from: Chief Executive (U.S.)
        Average customer rating: Not rated
          The 1,000 hats of the modern CEO and where real estate fits as the chief executive looks to dress for success....(The Chief Executive Guide to Global Real ... An article from: Chief Executive (U.S.)
          Michael Winkleman
          Manufacturer: Chief Executive Publishing
          ProductGroup: Book
          Binding: Digital

          GeneralGeneral | Business & Investing | Subjects | Books
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          ASIN: B00098KHB0
          Release Date: 2005-07-28

          Book Description

          This digital document is an article from Chief Executive (U.S.), published by Chief Executive Publishing on December 1, 1998. The length of the article is 1052 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

          From the supplier: The modern CEO has to wear several hats in order to be truly effective. A corporate leader has to don the technology hat, the finance hat, the human resources hat and several other hats. The CEO also has to wear a real estate hat because real estate is becoming an important element of corporate strategy. Although a real estate strategy is not the only important factor in the corporate strategy, such strategy cannot underestimate the importance of the real estate strategy. A number of factors are making real estate crucial, including globalization, technological innovations, hypergrowth, human considerations, accountability and the need for speed. The modern CEO has to manage real estate as an asset and understand how real estate can support the business.

          Citation Details
          Title: The 1,000 hats of the modern CEO and where real estate fits as the chief executive looks to dress for success....(The Chief Executive Guide to Global Real Estate)
          Author: Michael Winkleman
          Publication: Chief Executive (U.S.) (Magazine/Journal)
          Date: December 1, 1998
          Publisher: Chief Executive Publishing
          Issue: 140 Page: S2(2)

          Distributed by Thomson Gale
          10 tips for retailers scouting the U.S.(European Frozen Food Buyer: 1999 Global Frozen Food Trends): An article from: Frozen Food Age
          Average customer rating: Not rated
            10 tips for retailers scouting the U.S.(European Frozen Food Buyer: 1999 Global Frozen Food Trends): An article from: Frozen Food Age

            Manufacturer: Cygnus Business Media
            ProductGroup: Book
            Binding: Digital

            GeneralGeneral | Business & Investing | Subjects | Books
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            ASIN: B000996KM4
            Release Date: 2005-07-28

            Book Description

            This digital document is an article from Frozen Food Age, published by Cygnus Business Media on June 1, 1999. The length of the article is 824 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

            Citation Details
            Title: 10 tips for retailers scouting the U.S.(European Frozen Food Buyer: 1999 Global Frozen Food Trends)
            Publication: Frozen Food Age (Magazine/Journal)
            Date: June 1, 1999
            Publisher: Cygnus Business Media
            Volume: 47 Issue: 11 Page: S22(1)

            Distributed by Thomson Gale
            105-MILLION GALLON ETHANOL PLAN PROPOSED BY GLOBAL RENEWABLE LLC.: An article from: Worldwide Energy
            Average customer rating: Not rated
              105-MILLION GALLON ETHANOL PLAN PROPOSED BY GLOBAL RENEWABLE LLC.: An article from: Worldwide Energy
              Gale Reference Team
              Manufacturer: Thomson Gale
              ProductGroup: Book
              Binding: Digital

              GeneralGeneral | Business & Investing | Subjects | Books
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              ASIN: B000M2DJ5Y
              Release Date: 2006-12-18

              Book Description

              This digital document is an article from Worldwide Energy, published by Thomson Gale on January 1, 2007. The length of the article is 433 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

              Citation Details
              Title: 105-MILLION GALLON ETHANOL PLAN PROPOSED BY GLOBAL RENEWABLE LLC.
              Author: Gale Reference Team
              Publication: Worldwide Energy (Newsletter)
              Date: January 1, 2007
              Publisher: Thomson Gale
              Volume: 18 Issue: 1 Page: NA

              Distributed by Thomson Gale

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              2. Currency Derivatives: Pricing Theory, Exotic Options, and Hedging Applications (Wiley Series in Financial Engineering)
              3. Data Abstraction and Problem Solving with C++: Walls and Mirrors (4th Edition)
              4. Deep Economy: The Wealth of Communities and the Durable Future
              5. Discover Wellness: How Staying Healthy Can Make You Rich
              6. Don't Make Me Think: A Common Sense Approach to Web Usability, 2nd Edition
              7. Effective Succession Planning: Ensuring Leadership Continuity And Building Talent From Within
              8. Extraordinary Uses for Ordinary Things: 2,317 Ways to Save Money and Time
              9. Fish! A Remarkable Way to Boost Morale and Improve Results
              10. Go Put Your Strengths to Work: 6 Powerful Steps to Achieve Outstanding Performance

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