New Perspectives on Microsoft Office Excel 2003, Comprehensive (New Perspectives (Paperback Course Technology)) 2nd Edition

Average customer rating:

New Perspectives on Microsoft Office Excel 2003, Comprehensive, Second Edition (New Perspectives (Paperback Course Technology

The best price anywhere.

Item in perfect condition

great textbook for new and experienced users of Excel

Used it in college course - EXCELLENT BOOK!

New Perspectives on Microsoft Office Excel 2003, Comprehensive (New Perspectives (Paperback Course Technology)) 2nd Edition
June Jamrich Parsons , and Dan Oja
Manufacturer: Course Technology
ProductGroup: Book
Binding: Paperback

Excel | Applications | Microsoft | Computers & Internet | Subjects | Books
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Business Communication Today (9th Edition) (Business Communication Today)

ASIN: 0619268158

Book Description

Part of the New Perspectives series, this text offers a case-based, problem-solving approach and innovative technology for meaningful learning of Microsoft Excel 2003. This Second Edition has been updated to include basic to more advanced features of Excel, from creating professional-looking workbooks to using templates, creating multiple worksheets, and developing customized applications with macros and Visual Basic.

Customer Reviews:

New Perspectives on Microsoft Office Excel 2003, Comprehensive, Second Edition (New Perspectives (Paperback Course Technology.......2007-09-29

Good product. Just as it was described. I ordered this for my daughter for a college class that she is taking.

The best price anywhere........2007-09-26

This book is the same anywhere you go but it was the cheapest and when comes to school books, if can get deal then you should. I had no problems with delivery it was an easy process and got it in no time.

Item in perfect condition.......2007-02-17

This item was in perfect condition.. just as described. I am very satisfied with this item and with how the seller conducted this transaction.

great textbook for new and experienced users of Excel.......2007-02-14

Thsi book is great!, I'm taking an Excel class this semester at college and needed the book. Great price and easy to understand for new and old users of Excel.

Used it in college course - EXCELLENT BOOK!.......2007-01-10

I'm taking Excel Spreadsheets in college this quarter. The book is clear, and easy to understand (even for those unfamiliar with using a computer, in my opinion).

One of the best parts is the great visual aids. Each tutorial gives color pictures of what you should be seeing on the screen of your computer while you work the tutorial. Sections within the chapter are also very well color organized and bolded for easy skimming if you are not new to the material.

Our teacher says that the book gets really advanced the farther on you read. Our basics & intermediate class only goes halfway through the book. The advanced excel class reads the second half, which teaches material on the level required by Microsoft in order to receive Microsoft Office Certification on the "expert" level.

On another note, Excel is an invaluable tool for personal use and in the work world.

Nurse Practitioner's Business Practice and Legal Guide, Second Edition

Average customer rating:

Nurse Practitioner's Bus Practice and Legal Guide
Must read, for Nurse Practitioners & students
2nd edition
Information is outdated
Excellent resource for any nurse practitioner

Nurse Practitioner's Business Practice and Legal Guide, Second Edition
Carolyn Buppert
Manufacturer: Jones and Bartlett Publishers, Inc.
ProductGroup: Book
Binding: Hardcover

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ASIN: 0763733415

Book Description

This book focuses specifically and in-depth on the legal and business issues that NPs face, and provides state by state coverage of Nurse Practitioner's scope of practice and state regulations.

Customer Reviews:

Nurse Practitioner's Bus Practice and Legal Guide.......2007-02-07

Excellent condition of book, speedy delivery, and a fantastic content within the book.

Must read, for Nurse Practitioners & students.......2005-10-21

Great book which provides definitions and state-by-state breakdowns of important concepts, such as collaboration, prescriptive authority and SCAs.

2nd edition.......2004-01-28

I found Carolyn Buppert's second edition of Business Practice and Legal Guide to be very helpful. The additional chapters are useful for my practice and for research on a state wide level. I would recommend this book to nurse practitioners and students of the profession. It is proving to be a valuable resource for improving NP practice in Alabama. Be sure to get the second edition (2003/2004)as the first was published in 1995.

Information is outdated.......2004-01-21

As a grad student interested in starting my own practice upon graduation, I found this book to be useless. It has been reprinted by another publishing company and its original copyright date is 1999. Between then and now - 2004 - a lot of things have changed. Therefore, I would recommend that anyone who requires current information should look elsewhere. This is a very expensive book as is not helpful at all!!!

Excellent resource for any nurse practitioner.......2002-11-09

I had the pleasure of reading this book while finishing my last year in nurse practitioner school.

Ms. Buppert is a master in defining how to negotiate business contracts.

I met the author at a nurse practioner conference in Nashville Tn and she was very down to earth and truly magnificent in her knowledge of laws affecting nurse practioners.

Book Description

Many technical professionals are tossed into their new position of managing an IT department without enough training or experience let alone a clear idea of what is expected of them. Other technicians are trying to decide if they should join the ranks of management, and want the real facts about managing and managing other technical pros before they decide.

To compound the issue, most companies have become highly dependent on their IT departments for their day-to-day business operations often including revenue generation so the tasks are critical and the learning curve is steep.

The IT Managers Handbook, 2nd edition provides essential information needed to manage the new responsibilities thrust on you (or the ones you would like to have): vital tasks such as creating budgets, evaluating technologies, administering compliance, and managing staff.

A completely updated and expanded second edition that provides practical, easily accessible management advice written specifically for new IT managers:
· Brings you up to speed on those business practices most critical to effective IT operations: recruiting, budgeting, resource planning, managing personnel, and working with vendors.
· Includes expanded coverage on such critical IT management topics as security, disaster recovery, storage, government/regulatory compliance, and project management.
· Organizes information modularly so you can delve directly into only the topics that you need.
· Provides a unique management perspective on those specific technical issues with the most significant business ramifications.
· Includes new material on key technology topics such as open source, wireless, handhelds, outsourcing, offshoring, and operations, as well as updated coverage of e-commerce, remote access, intranets, and LAN/WAN management.

Customer Reviews:

Provides a thorough overview of what to expect in IT management........2007-08-09

As someone who has taken a circuitous route to the world of IT, the book, IT Manager's Handbook, Second Edition: Getting your new job done has helped me get a handle on all of the territory working in IT encompasses. When I first started working at my current IT position at a small company it seemed that my job's duties were coming at me from every direction. The authors, Bill Holtsnider and Brian D. Jaffe, do a great job addressing the variety of problems and solutions that come with managing IT. This book would best serve someone crossing the thresholds of working purely in technology or mainly in management.

At smaller businesses like where I work, it is fairly common to not have an "IT manager" or even an IT staffer. Instead often a manager, engineer, or administrative assistant will be pressed into IT service. The IT Manager's Handbook would be a valuable `read' for such an accidental IT manager.

Great Book.......2007-05-09

Really excellent reference book. Im starting as an IT Manager and this book is my head reference.

IT Project Management: On Track from Start to Finish, Second Edition (Certification Press)

Average customer rating:

Excelent
Where Are the Files?
IT Project Management
gives numerous specific tasks for you to manage
Very Good Exam Prep and Fundamental PM knowledge

IT Project Management: On Track from Start to Finish, Second Edition (Certification Press)
Joseph Phillips
Manufacturer: McGraw-Hill Osborne Media
ProductGroup: Book
Binding: Paperback

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IT Project+ Study Guide

ASIN: 0072232021

Book Description

Renowned IT project management expert, Joseph Phillips, again delivers an authoritative, easy-to-understand guide that delves into all CompTIA IT Project+ certification objectives. The “Inside the Exam” sections focus on the necessary topics to pass the new CompTIA exam. Each chapter features an end-of-chapter review, and the CD-ROM includes an IT Project+ practice test, plus templates and worksheets to use when managing a project. The included real-world examples that provide on-the-job insight from practicing project management professionals, and tie discussed theory to practice, make this comprehensive reference a must-have for IT staff.

Customer Reviews:

Excelent.......2007-07-03

This book is the ideal one to people that have to understand the principles of project management, but with focus in IT. Even though it can not give you a complete overview of project management principles (for this, you have to use PMBOK, from PMI), here you can find all the information necessary to manage IT projects.

Where Are the Files?.......2007-03-27

I am currently on Chapter 8 of this twelve chapter book. So far, it's a clearly written review of IT Project Management with usefull apendices for connecting the subject matter to Comp TIA Project+ certification. The bad news is the publishers and author did not review the enclosed CD to assure that all of the files the author refers to are on the CD. So far, I have found four missing files, two of them are needed for completing review exercises at the end of chapters. I searched both McGraw Hill/Osborne and Joseph Philip's websites for the missing files, but could not find them.

The text itself is a good selection for anyone studying for the Project+ certificate, but I cannot give an above average rating to a project management product that does not deliver all promised deliverables.

IT Project Management.......2006-03-10

Ce livre est idéal pour l'apprentissage de la gestion de projet. Il aborde d'une façon proche de la pratique et néanmoins avec une bonne base théorique l'art de jongler entre temps, finances resources humaines.
Ai particulièrement apprécié le chapitre "completing the project" très souvent négligé ou bâclé dans le monde réel.
Personnellement (et à ma propre surprise!), les 2 premiers chapitres (Starting & Researching the Project) m'ont étés les plus informatifs.

gives numerous specific tasks for you to manage.......2006-03-04

This text is for the technical manager. It breaks down your project management duties into narrower, more specific tasks. Like putting together a project team. Which involves determining what tasks need to be tackled, and finding those people qualified to do so.

Project planning is shown using various graphical approaches like network diagrams. These and other types of graphs are vital in letting you plan a schedule and then measure adherence to it.

Quality is also prominently discussed. There are suggestions on how to measure these in the deliverables. Unlike manufacturing, this can be difficult. The book only touches upon the complexities here. You should look elsewhere for a more thorough analysis of quality measurement.

Very Good Exam Prep and Fundamental PM knowledge.......2005-10-12

I used this text and the SelfTest Test Engine (PKO-002) - I took the Project+ exam today (10/11/2005) and passed - No Problem! I'm definetly adding this book to my reference shelf. Thanks for an excellent treatment of the subject matter and subject exam Mr. Phillips.

Systems Thinking, Second Edition: Managing Chaos and Complexity: A Platform for Designing Business Architecture

Average customer rating:

Don't be afraid,
Managing Chaos and Complexity: A Platform for Designing Business Architecture
Multi-point reference, strong in all areas but very broad
Successful Integration of Systems Thinking "Camps"
Go west young man go west!

Systems Thinking, Second Edition: Managing Chaos and Complexity: A Platform for Designing Business Architecture
Jamshid Gharajedaghi
Manufacturer: Butterworth-Heinemann
ProductGroup: Book
Binding: Paperback

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ASIN: 0750679735

Book Description

The first edition of Systems Thinking was the first book to develop a working concept of systems theory and to deal operationally with systems methodology. The author has been working for the last 5 years to incorporate parallel development in quantum theory, self-organizing systems and complexity theory, the sum of which is included in this new 2nd edition. He has tested these concepts with 200 executive MBA students, and also with Russell Ackoff, one of the founding fathers of systems thinking. Ackoff reported that it was the most comprehensive systems methodology he has seen.

The 2nd edition features the synthesis of holistic thinking (iteration of structure, function and process), operational thinking (understanding chaos and complexity), sociocultural systems (movement toward a predefined order), and interactive design (redesigning the future and inventing ways to bring it about).

Also added are the operational thinking and self-organizing aspect of sociocultural systems, with updates made to the holistic thinking and interactive design parts to incorporate recent new developments.

* Cutting edge thinking incorporates the interaction of holistic thinking, operational thinking, sociocultural systems, and interactive design to develop an all inclusive systems methodology
* Companion website built solely to accompany and compliment the new edition available at www.interactdesign.com
* Operational thinking and self organizing aspects of sociocultural systems added anew, with the holistic thinking and interactive design parts updated to incorporate new developments

Customer Reviews:

Don't be afraid,.......2007-08-27

This is really aimed at the reader who wishes to work on the transformation of whole organisations. Demonstrating the multi-dimensional relationships between organisational design, performance and behaviour.

This work has had a profound effect on my thinking and development of management ideas. It integrates many concepts into a systemic whole. I have used this book with many management teams in recent years.

If you are venturing into the world of systems thinking then this is probably the most accessible in terms of simplicity and breakthrough applications.

Putting these ideas into practice with your colleagues or management teams might seem a little daunting but it's the only way to learn and master the concepts which will bring deeper insight into organisational change and provide you with better solutions to some of your more persistent management issues. Don't be afraid.

Managing Chaos and Complexity: A Platform for Designing Business Architecture.......2007-02-18

My company recommended that I read this book in advance of training session with the author. I scanned the entire book today. Some useful info.

Multi-point reference, strong in all areas but very broad.......2006-04-14

The concepts of system thinking, enterprise architecture, business architecture are big enough by themselves to be covered in a book. Doing it all within the context of a single book is daunting and a topic that Gharajedaghi partially accomplishes.
I read this book as part of the research I did for my doctoral dissertation, so this review will have a bit of an academic bent.

Gharajedaghi is a strong believer in the Enterprise Architecture models of Zachman and that influence shows in his work. The book has a strong academic flavor in its use of terminology and how it describes systems thinking. Executives and consultants looking to understand these concepts will have to work at it a bit, but the work is worth it.

A strength of this work is the fact that includes actual case studies -- something that few people take the time to do. The five cases cover a variety of industries and situations that make the principles that Gharajedaghi discusses.

Overall, if you are a serious student of systems thinking this book is a good second level reference. Peter Senge's the 5th Discipline is the 'pop' version of systems thinking and Peter Checklund is the intermediate level and somewhat similar to this work.

Successful Integration of Systems Thinking "Camps".......2006-02-12

Gharajedaghi's 2nd edition has accomplished an incredible feat - he has successfully integrated and synthesized the systems dynamics of Forrester with the systems thinking and interactive design of Ackoff. Jamshid connects Holistic thinking, operational thinking, socio-cultural models/conceptions, and interactive design into a complementary whole. Our organization has learned and is using Jamshid's methodology and it is fundamentally changing the way in which we see the world and the organizations that will be able to compete in this new "flat" world.

If you're ready to escape the confines of linear thinking and classical science and management approaches to organizational problems, then this is your book. This book is written conceptually, not linearly, and challenges any reader who is used to over-simplified, mainstream books yet it is not an overly technical read that would be approachable only to high-level engineers and systems scientists. Those not having approached systems thinking before might be better off simultaneously working through Senge's Fifth Discipline and Ackoff's Best as primers. Be prepared to read it slowly and repeatedly - the ideas are profound when considered carefully and openly and might challenge many core assumptions.

Having met Jamshid on several occasions, I have found him to be one of the brighest men to grace our world with a significant contribution to share - he very well may have the current "best" answer to organizational design for our times. To dismiss him as simply an "Ackoff disciple" or another guru trying to sell his services is shortsighted. Linear, prescriptive books become best-sellers that catapult authors into 5-digit fee days - Jamshid's 2nd edition isn't the stuff of best-sellers, but rather for "best-thinkers."

Go west young man go west!.......2005-11-17

If this book takes you back to the source material, then it will have accomplished its goal. The book itself, lacks the finesse of it's intellectual founders. But by god do we need this book in order to point us back. The last three years have been a result of reading all the source material for the book and for that Jamshid - I thank you.

The best of luck.

Electronic Commerce: The Second Wave, Fifth Edition

Average customer rating:

The best textbook for MIS majors that I've seen
Alot of good information, but not what it should be
Nothing but an e-commerce glossary...
A Good Ecommerce Textbook
Best and Most Current Textbook Available

Electronic Commerce: The Second Wave, Fifth Edition
Gary P. Schneider
Manufacturer: Course Technology
ProductGroup: Book
Binding: Paperback

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Book Description

Electronic Commerce: The Second Wave describes how the landscape of online commerce is changing and evolving. With balanced coverage of both the technological and the strategic aspects of successful e-commerce, readers are able to tackle the real-world business cases included in each chapter. Reflecting changes in the economy and how businesses are responding, this text emphasizes revenue and transaction cost reduction models as an alternative to the older ideas of business models. The author has included the latest technological developments, including increased coverage of wireless technology (m-commerce), so readers are aware of all the latest developments.

Customer Reviews:

The best textbook for MIS majors that I've seen.......2006-12-07

First let me disclose that I have been a programmer for years (and for some of the businesses described in the book).

In general the book is good.

Pros:
It summarizes the business end of ecommerce very well.
The book covers most of the technical aspects of ecommerce from a high level.
The book is not about abstract, useless business theory that is common in many university business courses; the book is a collection of good case studies of ecommerce.

Cons:
The book chews more than it can swallow given the pace it needs to set for a normal class. Since it needs to stay at certain length, the book doesn't always do a good job explaining the technical aspects of ecommerce with enough detail from a layman's point of view. At times it is more of a review for people already with the knowledge. So unless your technical background is strong and deep (eg you are either a programmer or systems administrator for web servers), there may be a lot of jargon in some areas that will confuse and bore you. Consequently this is probably a senior year book

(The author should take notes from the HeadFirst series of technical books.)

Alot of good information, but not what it should be.......2005-08-04

My heart goes out to Ben Matthews (below) who had this thing for a level 4700. That's nuts. I had this book for a level 222 and it was a complete joke. There's a lot of good information and stories about what makes a good e-commerce site, I'll give it that. But there's nothing in here to really give you an edge as far as this stuff goes. The entire point of this book can be summed up in this statement:

"Look at amazon, look at google and look at yahoo. Look for reasons why they're successfull and take note. Do the same practices in your online sites".

This book is an interesting read, but for a bunch of stories and business jargon it's not worth the money.

Nothing but an e-commerce glossary..........2004-02-03

This book serves as an introduction to e-commerce terms and principles. To me, it reads like a shallow glossary of a large number of e-commerce terms.

Do not get the impression that this will teach you how to carry out e-commerce. Instead, this book merely introduces you to e-commerce terminology. For that, the book serves its purposes, but for anything else, you may be better off looking elsewhere.

I thought it was very expensive considering the fact that all of the information could be found in e-commerce summaries for free on the internet.

A Good Ecommerce Textbook.......2003-04-17

I teach ecommerce at the undergraduate level. I plan to use this book as the backbone for the class. The objectives are tied to the e-Biz+ certification exam from CompTIA, which is a nice feature since CompTIA does a bang-up job on researching the skills needed for entry level employment.

I like the book mainly because it offers the primary business concepts needed by my technical students before they enter the IT job market. My students can't take a lot of business classes, but they still need to know the business side of things. This book gets them the essentials in a one semester format.

Ecommerce is rapidly changing, so it will be tough for a book to keep up. I haven't seen the web site that accompanies the book yet. Hopefully it will be a good supplement to help stay current in a rapidly changing field. The book has a lot of web sites as examples, which can be a mixed blessing since web pages change constantly.

Teachers - the book says it has the usual instructor supplements for classroom teaching as well as online teaching, but I haven't seen them yet. I am using the stuff from the 3rd edition to prepare for my summer class - you will probably need to choose wisely as you review these supplements since they are of mixed quality. I am giving the book 4 stars instead of 5 since I can't vouch for the supplemental materials at this point.

Best and Most Current Textbook Available.......2000-11-06

This is, without a doubt, the best and most current textbook on electronic commerce that is available today (and I understand these authors are planning to have a second edition of the book completed by February 2000 - which should be even MORE current).

The book offers a balanced business-technology approach to the subject of e-commerce and include a great overview of both relevant technologies and business/revenue models. The book includes important issues like legal and international concerns and even has a great little section on managing and staffing Web development projects in the last chapter.

This is the only book on e-commerce that I have seen that actually creates and uses a theory-based organizing framework (they build on Porter's work on value chains). Even though the book was clearly designed to be used in the classroom (it has problem assignments, exercises, and an extensive list of references at the end of each chapter), I think this book would be an excellent resource for a business manager that wanted to learn what all of this e-commerce stuff was all about OR for a techie that wanted to learn something about the business end of e-commerce.

The book is a very easy read and is remarkably interesting (even the chapter on security theories is pretty hard to put down... and that is some dull stuff, usually). The book includes bolded company names throughout and each of those names is included on the book's Web site as a hyperlink to the company site. This is very useful because you can see the examples that the book mentions come to life (if you can read the book while you're in front of your computer)...

I would recommend this book to any reader that wants to learn more about electronic commerce than you would find in a light overview book. This book gets into details, but in a very readable way.

Information Security Policies and Procedures: A Practitioner's Reference, Second Edition
Average customer rating:

Practical Policy Reference

Great book!

A true practitioner's reference

look elsewhere

Spend Your Money Elsewhere

Information Security Policies and Procedures: A Practitioner's Reference, Second Edition
Thomas R. Peltier
Manufacturer: AUERBACH
ProductGroup: Book
Binding: Hardcover

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ASIN: 0849319587

Book Description

Information Security Policies and Procedures: A Practitioner's Reference, Second Edition illustrates how policies and procedures support the efficient running of an organization. This book is divided into two parts, an overview of security policies and procedures, and an information security reference guide. This volume points out how security documents and standards are key elements in the business process that should never be undertaken to satisfy a perceived audit or security requirement. Instead, policies, standards, and procedures should exist only to support business objectives or mission requirements; they are elements that aid in the execution of management policies. The book emphasizes how information security must be integrated into all aspects of the business process. It examines the 12 enterprise-wide (Tier 1) policies, and maps information security requirements to each. The text also discusses the need for top-specific (Tier 2) policies and application-specific (Tier 3) policies and details how they map with standards and procedures. It may be tempting to download some organization's policies from the Internet, but Peltier cautions against that approach. Instead, he investigates how best to use examples of policies, standards, and procedures toward the achievement of goals. He analyzes the influx of national and international standards, and outlines how to effectively use them to meet the needs of your business.

Customer Reviews:

Practical Policy Reference.......2005-05-19

This is a useful book for me to reference, especially when I deal with challenges in security policy framework review. The most impressive pages include the tier 1-2-3 framework, proper wordings in policy, policy sample studies and analysis, complete checklist and questionnaire.

After reading this book or on-and-off reference, I always remember four major elements in a policy:
1. Topic
2. Scope
3. Responsibility
4. Compliance

In addition, I have shared this book with an IT supervisor, he always go for this book for the team reference. I do feel happy to recommend it. Moreover, it readily happens to me I could apply the hints and tips from this book to the revised policy. Meanwhile, compared with the company's policy, it is undoubted organized and logical.

Be honest, in reality, many people still always mix up policy, standard and procedures as well as guidelines and produce a "Spaghetti-like" document to deal with auditor and compliance once a year only, you could say, many companies treat it as a last-minute homework.

Great book!.......2004-11-25

If you are doing infosec policy dev., this book is aweseome!

It saved me 10 hours this week alone.

A true practitioner's reference.......2004-08-06

This is one of the best books available for information systems security polices. The book covers tier 1 and tier 2 policies. This book looks at policies as a business enabler where policies support management's organizational goals. Great samples!

look elsewhere.......2002-08-23

I must agree with the previous reviewer, this book is lacking.
I bought a copy new and had the same problem where the
holes punched in the paper does not match the binder spacing.
What terrible quality. I had to force myself to even read
through the book after that.

And I found it lacking. The first part has some good info
about how to write a policy. Good but not great.

The second part was a sample policy/standard/procedure rolled
into one. I found it too thin and missing too much to be
really useful.

I haven't looked at the text the previous reviewer recommends,
but I have to say, given another book with similar content,
definitely stay away from this one.

My personal recommendation is Information Security Policies
Made Easy, by Charles Cresson Wood. It's pricey but oh so
worth it.

Spend Your Money Elsewhere.......2002-04-13

While this is a good reference, it's value does not match its price. The entire book in not included on the CD and the book does not include a "complete" set of policies. It is certainly enough to get you started, but not enough to complete the task.

If you are considering buying a used copy from an amazon marketplace seller as I did, be careful. The pages did not fit the binder and the CD was missing its setup file. I had to return it.

If you need assistance with security policies and procedures, take a look at Thomas Peltier's other book, Information Security Policies, Procedures and Standards: Guidelines for Effective Information Security Management. It contains almost all of the same material, at a much more reasonable price.

Marketing Management, Second Edition
Average customer rating:

Marketing Management

Excellent book from an excellent practitioner/professor

Marketing Management, 1/e, Winer

Marketing Management, Second Edition
Russell S. Winer
Manufacturer: Prentice Hall
ProductGroup: Book
Binding: Hardcover

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The One-Day Marketing Plan : Organizing and Completing a Plan that Works

ASIN: 0131405470

Book Description

This volume reflects the dynamic environment inhabited by today's marketers, helping readers understand the marketplace and the impact of technology on making strategic marketing decisions. Its modern, integrated presentation and strategy-based approach covers critical, fundamental topics required to succeed in professional work. Subjects include marketing philosophy and strategy such as market research, customer behavior and market structure, and marketing decision-making and analysis, including product decisions, advertising strategy, pricing and customer relationship management. For marketing professionals, product and brand managers.

Customer Reviews:

Marketing Management.......2006-08-06

I found this text to be current, informative and easy to read. I am very pleased!

Excellent book from an excellent practitioner/professor.......2002-11-09

This book was one of the readings in the core marketing class I took 2 years ago (the author was the professor). The class was excellent, and the book is too, especially its integration of a strategic perspective throughout the entire book.

I have referred to it many, many times over the past couple years. Of course, if you're already a marketing expert, this book may be too basic for you. For anyone else, I'd definitely say it's worth the price.

Marketing Management, 1/e, Winer.......2000-07-15

This book gives the overview of integrate of the market and how it works in our business. It reflects the dynamic and changing market, which is impacting and changed by the technology. Today, market participants is also inhabiting the market. Through this book, I can understand the changing marketplace and know how to make strategic marketing decisions. This text is a good guideline to the professionals and its analysis is modern and arrurate, which sparks me much.

The Information Systems Security Officer's Guide: Establishing and Managing an Information Protection Program, Second Edition

Average customer rating:

Good information, very dry
Incoherent gobblydegook
Not for the INFOSEC professional
The Security Officers must have book
Practitioner's perspective

The Information Systems Security Officer's Guide: Establishing and Managing an Information Protection Program, Second Edition
Gerald L. Kovacich
Manufacturer: Butterworth-Heinemann
ProductGroup: Book
Binding: Paperback

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The Visible Employee: Using Workplace Monitoring and Surveillance to Protect Information Assets-Without Compromising Employee Privacy or Trust

ASIN: 0750676566

Book Description

Information systems security continues to grow and change based on new technology and Internet usage trends. In order to protect your organization's confidential information, you need information on the latest trends and practical advice from an authority you can trust. The new ISSO Guide is just what you need.

Information Systems Security Officer's Guide, Second Edition, from Gerald Kovacich has been updated with the latest information and guidance for information security officers. It includes more information on global changes and threats, managing an international information security program, and additional metrics to measure organization performance. It also includes six entirely new chapters on emerging trends such as high-tech fraud, investigative support for law enforcement, national security concerns, and information security consulting.

This essential guide covers everything from effective communication to career guidance for the information security officer. You'll turn to it again and again for practical information and advice on establishing and managing a successful information protection program.

* Six new chapters present the latest information and resources to counter information security threats
* Every chapter contains opening objectives and closing summaries to clarify key points
* Accessible, easy-to-read style for the busy professional

Customer Reviews:

Good information, very dry.......2007-02-18

This book has good information but is very, very dry. I had to fight very hard to not fall asleep at times.

Kovacich does make some very good points about balancing the information security needs with the needs of the business. He also stress that information security needs to utilize existing business processes and be aligned with the goals of the organization. This is the best material he provides and details in several chapters.

Incoherent gobblydegook.......2006-09-01

There's simply nothing useful in this book. One would have to have never heard of the Internet or the Web, and never to have worked anywhere, to benefit from it. The author repeats infosec and management bromides ad nauseum, waves the bloody flag of 9/11 to puff up the importance of the field, and introduces new acronyms faster than the Pentagon.

It's also frequently incomprehensible, due to the author's poor control of English grammar.

If you're in infosec, don't let your bosses read this -- they may think you're as full of hot air as Kovacich.

Also note that at least 3 of the 5 star reviews below are by sometime coauthors of Kovacich.

Not for the INFOSEC professional.......2006-06-16

I personally think this book (actually having read it impartially) is not good for any Information Security professional, corporate or government (IA, IAM, IASO, ISSO, ect), but, if you had to place it in any category I guess it would be in the business management end of communication compliance (maybe for a Policy Compliance Officer). Also I really think that some of the other reviewers here must have been working to promote this book. I unfortunately say this because the author creates entirely too many unique and extremely complex management policy theories on communication development, which frankly gets way off the subject of INFOSEC, and even has him chasing his own tail in the narrated scenarios. The author even goes so far as to concoct and create possibly 20-30 new acronyms (as if you didn't have enough already as a real INFOSEC professional), which almost became a little comedic by the end of the book, especially when hearing even the author try recap each chapter and make each new theory tie into another new theory. Although I'm sure the author is a very distinguished professional in his own right, I unfortunately found this book weak to incorporate into any of my perceived Information Security plans. Do yourself a favor and skip this one and move onto the next, and make sure the books you choose on this topic do not try to reinvent the wheel.

The Security Officers must have book.......2004-01-08

Once again Dr. Kovacich has excelled. He has produced an updated version of already 'must have' book for any information security officer. It is the sort of book that is useful to both the experienced information security officer and to the person who is new to the area. The book is written in a format that makes it very readable and also that you can easily find that piece of information that you can remember seeing but can't exactly recall where..

I wish that he had been writing this type of book when I first started out in the Infosec field. If you only buy one information security book - make sure it is this one.

Practitioner's perspective.......2003-11-25

Dr. Kovacich has updated one of the classic management works for the people who are responsible for the overal design, development and delivery of a comprehensive, enterprise-wide protection program. There are lots of books out there that will assist those who have technical responsibilities for security in doing a better job. There are very few that help develop the manager's who must harmonize people, processes and technology to address the rapidly increasing range of risks that can impact organizations that are all becoming ever more dependent on information technology to accomplish their objectives. If you are now or aspire to be a manager or director of information security for an organization this is an essential guidebook that will advise and assist you in meeting the challenges inherent in that role.

Encyclopedia of Operations Research and Management Science Second Edition

Average customer rating:

Encyclopedias Are My Best Friends
The Single Reference for Operations Research

Encyclopedia of Operations Research and Management Science Second Edition

Manufacturer: Springer
ProductGroup: Book
Binding: Hardcover

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ASIN: 079237827X

Book Description

Customer Reviews:

Encyclopedias Are My Best Friends.......2002-05-21

People keep on badgering me about what do I do and how did I earn my living? Well, I am a management scientist. They respond with a blank stare.
Some time ago a curious person asked a management scientist, "What is Management Science?" The expert who was a wit answered, "Management Science is what management scientists do". But an even greater wit, C. West Churchman, overheard this and corrected the statement: "Management Science is what management scientists think they do. Today, there is an unequivocal answer: "Management Science is what is printed in the Encyclopedia of Operations Research and Management Science".
So now when a friend badgers me I show the Encyclopedia, "This is what I and my colleagues do". He weighs the tome, leaves through and typically says "You told me you help management. This is a book on math. How come?" I shrug my shoulders, "As you can see, we find that math is the most effective way to deal with some management issues.
We need to realize that publication of an encyclopedia is a defining moment in our intellectual history. When in 1745 the publisher André Le Breton approached Denis Diderot (1713-1784), French philosopher, who also wrote novels, essays, plays, and art and literary criticism with a view to bringing out a French translation of Ephraim Chambers' Cyclopedia after two other translators had withdrawn from the project. Diderot undertook the task with the distinguished mathematician Jean Le Rond d'Alembert as coeditor but soon profoundly changed the nature of the publication, broadening its scope and turning it into a vast, new 35-volume work, Encyclopédie ou dictionnaire raisonné des sciences, des arts et des metiers which is usually known as the Encyclopédie . He gathered around him a team of dedicated litterateurs, scientists, and even priests, including Voltaire and Montesquieu. All were fired with a common purpose: to further knowledge by a "rational dictionary" and to bring out the essential principles and applications of every art and science.
Drs. Saul I. Gass and the late Carl M. Harris followed in the footsteps of Diderot and d'Alembert, gathered an international group of the best brains and produced the monumental 917-page tome of the Encyclopedia of OR/MS, with 228 major expository articles to provide decision makers and problem solvers "comprehensive overview of the wide range of ideas, methodologies, and synergistic forces that combine to form the pre-eminent decision-aiding fields of operations research and management science".

The Single Reference for Operations Research.......2002-05-02

This work provides an excellent reference for OR/MS. It would be difficult to identify a related topic not addressed. The entries are truly encyclopedic in nature, succinctly presenting material supported by key references. Besides broad coverage of major areas of OR useful for researchers venturing into new areas, separate entries provide information on key concepts. This greatly facilitates retrieving in-depth information. For example, decision analysis is covered as a general topic, while a separate entry provides information regarding certainty equivalents.

Of interest to military OR analysts, there are entries for battle modeling, combat model and combat simulation, military operations research, and military operations other than war. Interestingly there are also entries discussing US Air Force and Navy operations research while there does not seem to be one specific to Army OR. The military roots of OR is discussed in these entries, as well as that outlining the history of the Operations Research Office.

If the book has a weakness, it must be the index. While certainly a good effort, there seem to be a number of items in the entries that, had they been included in the index, would have made the book more useful. And while the encyclopedia can't be everything to everyone, I would have included more multivariate statistical topics notwithstanding my second sentence above. The cost of the book places it out of reach for most personal libraries.

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