Book Description
Brings together the disciplines of economics, political science, law, and ethics to address a class of management issues of growing importance to the performance of companies. Provides conceptual frameworks for understanding issues in the environment of business and their development; strategy formulation; analysis of the news media; political analysis; the economics and politics of government intervention in markets (regulation, antitrust, and torts); the economics and politics of international trade; the political economy of countries; and ethical analysis and decision-making. For all business professionals, including managers looking to enhance their knowledge of an ever-changing, increasingly global field.
Customer Reviews:
Business and Its Environment (5th Edition).......2006-07-19
This book is an easy read. It has tons of useful information. I would recommend this book.
New Edition is Better.......2005-12-05
There is a new edition (the fifth) for this book, and it is better than the edition shown here. While avoiding a polemical view, Baron illustrates business ethical priciples with very poignant examples and stories. The case studies are very up to date and fun to read. More than that, though, the case studies can form a basis for classroom debate and discussion which not only brings the material to life but also promotes critical thinking and articulation among students.
I liked it very much, and recommend it highly.
The book for dilettante readers.......2002-01-21
The author provided some good examples demonstrating a picture of business and its environment. People who have exposed to Industrial Organization (or at least some levels of application of game theory) will get bored of all arguments without mentioning anything about its quantitative aspect.
The book for dilettante readers.......2002-01-21
The author provided some good examples to demonstrate some business's environments. The book is very readable. You will get bored if you have exposed to industrial organization or some applications of game theory.
Pretty Easy Reading.......1999-05-30
I've read a good chunk of this book during a B-school elective on non-market strategies, and found it imparted some valuable information. It's not very prescriptive if that's what you're looking for. But it made me feel like I got something out of the class despite an unstellar professor.
Average customer rating:
- Has history been tampered with?
- Calculations are only as good as your numbers
- Pants on fire?
- Accepted History & Chronology Must Be Changed.
- Very Interesting
|
History: Fiction or Science? (Chronology, No. 1)
Anatoly Fomenko
Manufacturer: Mithec
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Similar Items:
-
History: Fiction or Science? Chronology 2 (Chronology)
-
History: Fiction or Science? Astronomical methods as applied to chronology. Ptolemy's Almagest. Chronology III
-
Discovering the Mysteries of Ancient America: Lost History And Legends, Unearthed And Explored
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Before the Pharaohs: Egypt's Mysterious Prehistory
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They Cast No Shadows: A Collection of Essays on the Illuminati, Revisionist History, and Suppressed Technologies
ASIN: 2913621058 |
Book Description
Recorded history is a finely-woven magic fabric of intricate lies about events predating the sixteenth century. There is not a single piece of evidence that can be reliably and independently traced back earlier than the eleventh century. This book details events that are substantiated by hard facts and logic, and validated by new astronomical research and statistical analysis of ancient sources.
Customer Reviews:
Has history been tampered with?.......2007-10-23
Watch Video Here: http://www.amazon.com/review/RAZQNMXM4M9CL Has history been tampered with? Yes, it has! Did events and eras such as the crucifixion of Jesus Christ, the Roman Empire , the Dark Ages, and the Renaissance, actually occur within a very different chronology from what we've been told? Yes, they certainly did!
The history of humankind is both drastically shorter and dramatically different than generally presumed.
Why is it so? On one hand, it was usual custom to justify the claims to title and land by age and ancestry, and on the other the court historians knew only too well how to please their masters. The so called universal classic world history is a pack of intricate lies for all events prior to the 16th century. World history as we learn it today was entirely fabricated in the 16th-18th centuries. It's likely that nobody told you before, but
there is not a single piece of firm written evidence or artefact that is reliably and independently dated prior to the 11th century.
Naturally, after what you've learned in school and university, you will not easily believe that the classical history of ancient Rome, Greece, Asia, Egypt, China, Japan, India, etc., is manifestly false.
You will point accusing finger to the pyramids in Egypt, to the Coliseum in Rome and Great Wall of China etc., and claim, aren't they really ancient, thousands of years ancient? Well, there is no valid scientific proof that they are older than 1000 years!
The oldest original written document that can be reliably dated belongs to the 11th century!
New research asserts that Homo sapiens invented writing (including hieroglyphics) only 1000 years ago. Once invented, writing skills were immediately and irreversibly put to the use of ruling powers and science.
The consensual chronology we live with was essentially crafted in the 16th century by the Jesuits.
The world history was compiled from contradictory mix of innumerable copies of ancient Latin and Greek manuscripts and other irrefutable proofs delivered by late mediaeval astronomers that were cemented by the authority of writings of the Church Fathers.
Early in life, we learn about ancient history. Children love the magical lessons of history - they are like fairy tales. Teachers recite breathtaking stories; very soon We learn by heart the names and deeds of brave warriors, wise philosophers, fabulous pharaohs, cunning high priests and greedy scribes.
We learn of gigantic pyramids and sinister castles, kings and queens, dukes and barons, powerful heroes and beautiful ladies, emaciated saints and low-life traitors.
Ancient history is based documents, manuscripts, printed books, paintings, monuments and artefacts - called primary sources.
The problem is that neither these ancient documents, nor events described therein can be irrefutably dated, moreover they contradict each other for the most part.
When a school textbook tells us that Genghis Khan in year X or Alexander in year Y, have each conquered half of the world, it means only that it is so said in some of the written sources.
There are no answers to simple questions:
When were these primary sources written?
Where and by whom were these sources found?
It is wrongly presumed that ancient and medieval chronicles, written by Genghis Khan's or Alexander the Great contemporaries and eyewitnesses, are readily available. Actually, only sources written hundreds or even thousands of years after the events are there, compiled mostly in the 16th 18th centuries, or even later.
As a rule, these sources suffered considerable multiple manipulations, falsifications and distortions by editing. At the same time,
innumerable originals of ancient documents under various pretexts were destroyed in Europe under various pretexts.
The names of persons and geographical sites often changed meaning and location during the course of the centuries.
Geographical locations became clearly defined on maps only with the advent of printing.
This made possible the circulation of identical copies of the same map for purposes of the military, navigation, education and governance tasks.
Historians from Oxford say: "hey, everybody knows that Julius Caesar lived in the first century B.C.
`Julius Caesar' statement is only a point of view as
there is simply no irrefutable documentary proof that Julius Caesar or any other great name of antiquity ever existed.
Better than that - extremely rare sources that can be reliably dated back to the 10th-14th centuries A D, do not show the polished picture of classical history.
They show a picture both contradictory and confusing.
All methods of dating of ancient sources and artefacts are erroneous:
Radio-carbon C14 method produces dating with exactitude of plus minus 1500 years, therefore it is too crude for dating of events in historical timeframe!
The Almagest tractate, which lies as corner stone contemporary chronology, compiled in the 2nd century A D by Ptolemy, the founding father of astronomy, contains astronomical data of 9th to 16th century!
The Bronze Age,that has supposedly began 5000 years ago. Bronze is made of 90% copper and 10% tin, but the technology for tin extraction dates back to 14th century A D!.
All eclipses contained in manuscripts, like Thucydides one, relating 'ancient' events have exclusively medieval dating. All horoscopes cut in stone or painted in Egyptian temples, like Dendera have exclusively early medieval dating solutions.
Not quite what you have learned in school? Open your eyes, and, you will find sufficient proof to reach step by step the inevitable conclusion that the classical chronology is false and therefore, that the history of ancient and medieval world universally accepted today, is also false. Have a fresh outlook on everything said or printed about "ancient" and "enigmatic" Roman, Greek and Egyptian, medieval as well as all other "lost and found" civilizations.
Antiquity and Dark Ages are phantoms invented in the 16th 18th and polished in 19th 20thcenturies. Human civilization is in fact barely 1000 years old!
This book will change your perception of History forever!
What if Ancient Rome, Greece and Egypt were invented during Renaissance?
What if The Old Testament was a rendition of events of the Middle Ages?
What if Jesus Christ was born in 1053 and crucified in 1086 AD?
Sounds Unbelievable?
Not after you've read "History: Fiction or Science?" by Anatoly Fomenko, the genius mathematician.
Armed with astronomy and computers Anatoly Fomenko turns History into a rocket science.
Calculations are only as good as your numbers.......2007-08-03
Yes, we can all agree that mainstream history is nearly 100% BS due to politics, economics, ego, problems with dating techniques, and various conspiracies. Agreed. But, I've been researching the distinct possibility that human history (in terms of civilizations) are much more ancient than we've been told, so coming across this book was very interesting to me. I wondered how Fomenko could be wrong (if at all) because he is very persuasive in his presentations. Then it dawned on me. If at previous times in prehistory, due to the various catastrophies that are well documented (comets, asteroids, planetary disruptions, plasma discharge, pole reversals, etc) the Earth was in a different position in relation to the sun, different tilt on its axis, different orbit, different rotation (in terms of velocity and DIRECTION), and the continents were in different positions, then would this not cause the ancients to see the sky (constellations) differently? In other words, is Fomenko making erronious assumptions about the physics of the Earth in pre-history, which then corrupt his data with regards to dating the relevant astrology? The last event to seriously disrupt our planet occured roughly 3500 years ago, according to other good researchers, so is it possible Fomenko has been confused by this? The vastly different physics of our planet in the not so distant past may explain this confusion, which is not to say the "mainstream" version of history is correct; on the contrary. I am not an expert in these fields, but wanted to see if this idea could spark discussion.
Pants on fire?.......2007-07-19
Will people ever read before spamming? Yes, Jesuits could not rewrite world history alone, they had help. Anyway, Dr Prof Acad A.Fomenko does not point to jesuits as the driving force of world wide history manipulation in published volumes 1,2,3;, actually he barely mentions the poor devils. Check it with 'Search inside' feature, please. China is rarely mentioned either, in fact, Dr Fomenko is completely eurocentric. Right, his theory contradicts all mainstream schools of history, because in their actual state they are all built on blatantly erroneus chronology. You don't need a mysterious cabal (conspiracy) to falsify history, the falsification is its modus operandi. It is inherent to history(ians) to falsify (distort) events, as it is inherent to humans to boast as it is inherent to power (authority) to legimize itself by referrring to glorious past made to its own order. Dr Prof Fomenko and team have identified scores of instances of such manipulation in Russian, European, etc.. history, and delivered valid statistical proof thereof. His own 'reconstruction' is completely another story. Forget c14 as a valid method of dating. W.Libby has initially discovered a brilliant method of INDEPENDENT dating. Too bad, c14 method has become a joke after a forced marrige with dendrochronology with consensual chronological scale inbuilt. Radiocarbon method can't stand blind tests, but is so very productive as a rubberstamp.
Accepted History & Chronology Must Be Changed. .......2007-04-09
There is no doubt that history as most know it is a sham, & institution's version of History both University & Church is fradulent & inaccurate. Everything was established with an agenda, The real "Dark Ages" are now when we have access to incredible amounts of information past authorities & more important 'common folk' didn't have but our institutions & educators are slow to evolve because of what has ignorantly & arrogantly been taught for too long. This is on many subjects not just Chronology.
For anyone to question "Why would a Mathematician have anything credible to say of History?" The answer is from Dr. Fomenko's preface in the book: "It would be worthwhile to remind the reader that in the XVI-XVII century Chronology was considered to be a subdivision of Mathematics." These volumes could possibly be some of the most important works to date & should be read by everyone with an interest in History, especially professors & educators who have a duty to the public. I have read both books & must say that 'Chronology 1' has some very eye opening & revolutionary information. Even if these volumes are part true the implications are profound & opens the doors to further investigations & questions which must be done. I speak several different lanquages & must say the logic Dr. Fomenko uses with "inflection" of words & words being read from left to right in one region & right to left in another then written backwards, the removal of vowels & get down to basics of words, or different cities & locations having the same name etc. is correct. Vowel usage has always been optional & varied, actually complicating linquistics & study. The first thing one has to understand is that words never had a fixed spelling in history like we do now, the spelling of words was mutable & regional, as well as names & titles of people were vast, varied & changed, NOTHING WAS FIXED or understood linear. Matters of Life & Death as well as financial profiteering yesterday & today were & are made with ignorant, illogical & conspiratorial views of history & reality, it's time people get closer to the Truth & society collectively grow up.
Very Interesting.......2007-03-07
It is a good proposal and I believe it will mature into something even better in the future. I think it deserves to be read.
Average customer rating:
|
The Legislative Labyrinth: A Map for Not-for-Profits (AFP/Wiley Fund Development Series) (The AFP/Wiley Fund Development Series)
Manufacturer: Wiley
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Binding: Hardcover
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ASIN: 0471400696 |
Book Description
A simple, practical guide to help not-for-profit organizations lobby local, state, and federal legislative bodies
Only a fraction of not-for-profit organizations take advantage of the legislative process in representing their members and their organization's goals. Yet lobbying is an important way to gain visibility, attract members, and find new sources of funding. This book is designed to help the modern not-for-profit develop and implement an effective lobbying program without jeopardizing its tax-exempt status. Dr. Pidgeon and the contributers he has assembled provide in-depth analysis of all the major issues of the lobbying process, including:
- The basics of lobbying
- The structure of local, state, and federal government
- Using the mass media to spread the message
- Political action committees (PACs)
- Marketing and communication strategies
- Strategic partnerships
- The legal aspects of government affairs and lobbying
- When and how to use outside consultants
- A strategic, step-by-step plan for success
A CD-ROM with a wide-ranging array of tables, forms, and checklists as well as a complete model strategic plan is included. When used in conjunction with the CD-ROM, The Legislative Labyrinth is a comprehensive guide that explains and simplifies the process of developing and maintaining an effective, efficient government affairs program. This wealth of wise and insightful advice will help executive directors, board members, consultants, and lobbyists find creative, effective ways to earn the attention their organizations deserve.
Book Description
Apply important legal concepts and skills you need to succeed
Get educated, land a job, and start making money now!
Want a new career as a paralegal but don't know where to start? Relax! Paralegal Career For Dummies is the practical, hands-on guide to all the basics — from getting certified to landing a job and getting ahead. Inside, you'll find all the tools you need to succeed, including a CD packed with sample memos, forms, letters, and more!
Discover how to
- Secure your ideal paralegal position
- Pick the right area of the law for you
- Prepare documents for litigation
- Conduct legal research
- Manage a typical law office
Sample resumes, letters, forms, legal documents, and links to online legal resources.
Please see the CD-ROM appendix for details and complete system requirements.
Customer Reviews:
paralegal career for dummies.......2007-09-28
this is just what I need- very novice at pro se litigation,this is a great help with the basics of law,research and a limited intro to drafting documents
Gotta love the dummies..........2007-07-14
I really enjoy the "Dummie's" line, I actually have a collection of them. I think that they are extremely informative and well written. They break down stuff that people might deem as "common" knowledge, but you'd be suprised how ignorant some are on the topics. I will continue to buy their line and look forward to many new and interesting topics to read about.
Helped My Career.......2007-05-30
As an online paralegal student at the Washington Online Learning Institute, (WOLI) for short, I bought this book towards the end of my certificate program. It was quite useful in putting a lot of information in perspective. I had a course in career preparation at WOLI and this book reinforced and expanded upon that information so the combination of knowledge from WOLI and this book was really powerful. This book is basic, but it is accurate and very useful for someone entering the field. I ended up with a job just two weeks after graduating and this book helped for sure. So I would recommend it. I think it is interesting that Amazon bundles this book with the Statsky paralegal book because we used the Statsky book in three courses at WOLI. So I would recommend both books, actually. This is a good book for a person who is serious about entering the paralegal field, but keep in mind you should really get certified if you want to be truly successful. The days of just learning on the job are pretty much over, especially in terms of advancement in a law firm, which is a valid point made in this book. Recommended.
Excellent buy.......2007-04-17
I am currently a full time paralegal student. I will be graduating in December 2007. This book has covered some of the same information I have learned in my courses. If you are a paralegal student, or someone who may be thinking about going to school to become a paralegal student. I would recommend that you purchase this book. The DVD is superb with example of memo's, briefs, resumes.This is a must have for anyone who is a paralegal for your library reference.. I want to thank the authors of this book so much.
Great resource!.......2006-11-03
This book says it all! I have been instructing paralegal courses for fifteen years, and have seen and used many texts. This one is by far one of the best, if not the best! It clearly and concisely covers pretty much everything a paralegal should know in an easy to understand format. The CD included with the book contains samples of documents and references to many, many important resources. I would highly recommend it for practicing paralegals, as well as anyone interested in the field of paralegalism! While the book is not a substitute for formal education, it goes a long way towards filling in the gaps in education for paralegals trained "in-house," as well as for those who have completed (or plan to complete) a paralegal program.
Average customer rating:
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Eco-Efficiency, Regulation and Sustainable Business: Towards a Governance Structure for Sustainable Development (Esri Studies Series on the Environment)
Manufacturer: Edward Elgar Publishing
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Binding: Hardcover
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ASIN: 1843766876 |
Book Description
This book presents important new research on applied eco-efficiency concepts throughout Europe. The aim of eco-efficiency is to achieve market-based measures of environmental protection, in order to enhance the prospects for sustainable development and achieve positive economic and ecological benefits.
The distinguished authors discuss a number of themes surrounding eco-efficiency including the necessary conditions for technological dissemination and ecological modernization, and the role of government in enabling businesses and society to participate actively in this process. In particular, they highlight the application of existing European-based policies concerning material flows and energy. The authors also investigate some new concepts of sustainable development and provide a useful introduction to material flows analysis. In further chapters they study the emerging regulatory policies for eco-efficiency, and examine the issues of sustainable business and consumption strategies.
Environmental and ecological economists, policymakers and political scientists will welcome this original and insightful book which translates the theory of sustainable development into practical policy and business-related solutions.
Book Description
In "Human Rights and Development", award-winning author Peter Uvin extends the examination of development aid and human rights violations that he presented in his book on the Rwandan genocide, "Aiding Violence." Whereas that book is diagnostic, "Human Rights and Development" is prescriptive—a response to requests from development and human rights organizations to help them effect strategies for reducing conflict and improving human rights outcomes.
By advocating a rights-based approach to development, Uvin shows how practitioners can surmount the tough ethical and human rights obstacles encountered in their endeavors. But "Human Rights and Development" is much more than a "how to" book for practitioners. It is also a major scholar's profound, passionate, and clearly written analysis of the need to effect principled social change throughout the global arena that solidifies rather than fragments our common humanity.
Average customer rating:
- Best book Ever
- AMAZING
- Great Background Information
- Amazing resource...
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Business & Legal Primer for Game Development
Manufacturer: Charles River Media
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Similar Items:
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Secrets of the Game Business (Game Development) (Game Development)
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Indie Game Development Survival Guide (Game Development Series)
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The State of Play: Law, Games, and Virtual Worlds (Ex Machina: Law, Technology, and Society)
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The Game Producer's Handbook
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Game Production Handbook (Game Development Series)
ASIN: 1584504927 |
Book Description
Business is an important part of making games and the legal aspects have also become significant. Business and Legal Primer for Games explores the major legal and business issues involved in game development with a particular focus on starting a business. The book contains practical introductory sections on business and legal problems that members of the development community are often confronted with. These problems include business structure, contracts, employment law, taxation, and IP. Those seeking to start their own game development company will receive invaluable information regarding getting started, basic business operations, marketing, licensing intellectual property, and exit strategies. Business and Legal Primer for Games is the ideal starting point with any who has ever wanted to start a game business and an excellent reference of information for those who already are involved in game development.
Customer Reviews:
Best book Ever.......2007-05-02
Superb book. Enormously Practical text. The best intellectual property law and game development book on the market. A very healthy read. may change your whole perspective on business, games and life.
AMAZING.......2007-04-30
This is one amazing book. It quite literally addresses every possible business and legal issue for the game industry. Not only that, the information in this book is applicable to really any software or software intensive company. A+
Great Background Information.......2007-01-19
If you are even thinking of forming a company in the computer gaming industry, or if you're an outside developer presenting a game to a company, here is a wealth of information. Of course, as one of the contributor says, 'if you have $10 million already and you are starting a game company, then you can afford to hire a lawyer to do all this work for you.' But just to double check the work he is doing you still should read this book.
This book really has two sections. First is about starting a company. This is on all the general business parts like creating a legal business entity, renting an office, hiring staff, product and market analysis, raising capital, etc.
But then comes the second part that is specific to the gaming industry, especially the intellectual property that you are creating as you define characters, the art aspects of how the game looks, and the contracts you will need to have in place with your developers or with a game distribution company if you use them.
There's another aspect that could fit under either of these two as they are not standard for most businesses but not restricted to games either, this includes selling internationally, paying international taxes and so on.
Basically, as the title of this book says, it's a 'Primer,' that is, a general introduction that will enable you to know what you're talking about but not enough to consider yourself an attorney.
Amazing resource..........2006-12-11
I am an attorney who only occasionally encounters intellectual property issues stemming from "gaming" in my practice. However, like most males my age, I'm fascinated by the video game industry, and in particular, video game development. I picked up this book to learn a little bit more about gaming issues--partly in the hopes of expanding my practice, partly in an effort to learn more about the industry--and ended up buying this primer on a whim. It turned out to be a great decision...not only does this book provide the astute, rock-solid legal analysis I would expect from a legal primer, it also gives an amazing and exciting inside look at the world of development.
The primer begins with a good-natured and insightful perspective on starting your own game company, winds its way through the trials of day-to-day business operations and ends up with some shared experiences from those who have "made it" in the world of video game development, including the co-founders of GameLab. In between, well-researched and easy-to-understand legal advice is dispensed on a wide range of pertinent topics, including intellecual property law, contract law, taxation and even the current state of law in virtual worlds.
In short, this primer is an affirmatively *enjoyable* read--a rarity among legal primers, as I can unfortunately attest--and a must-read for would-be developers and anyone else who wants to really understand the ins and outs of video game development. I plan on recommending it not only to my clients but to anyone who is even remotely interested in learning more about the gaming industry.
Book Description
Praise for Developing Affordable Housing A Practical Guide for Nonprofit Organizations Third Edition
"Ben Hecht's book explains in clear language everything needed to successfully engage in nonprofit housing development. He tells how to find the money, how to generate good design and quality construction, and how to improve management—a complete, well-researched, and well-presented 'A to Z' approach."
—Henry G. Cisneros, former secretary U.S. Department of Housing and Urban Development
"Ben Hecht's book makes the affordable housing development process accessible for communities and practitioners everywhere. Developing Affordable Housing should be on the bookshelf of every organization that cares about people and wants to make affordable housing possible."
—Rey Ramsey, former chairman, Habitat for Humanity CEO, One Economy Corporation
"The development of affordable housing is as much a journey as a destination. Ben Hecht's book provides maps and bridges while not losing sight of the challenging but elusive goal of providing decent, safe, and affordable housing."
—Nicolas P. Retsinas, Director, Joint Center for Housing Studies Harvard University
"In our work to increase the supply of safe, decent homes for those who need homes the most, we appreciate the power of partnerships and the value of information. So does Ben Hecht. Developing Affordable Housing is more than a practical guide for nonprofits—it's a library, a trusted advisor, and a road map. Read this book and benefit from its wisdom."
—Stacey D. Stewart, President and CEO, Fannie Mae Foundation
Customer Reviews:
It's a great book, very informative.......1999-11-08
This book is wonderful! It is very informative and interesting. Buy it! In bulk! Certainly worth my reading time.
Book Description
Real Estate brought to life! REAL ESTATE LAW takes a day-to-day approach tthat follows actual real estate professionals doing their jobs. By examining real life case studies, you'll learn how to recognize, solve, and prevent legal problems in real estate situations. REAL ESTATE LAW is the perfect textbook to help you succeed in the course and the real estate world.
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Praise for The Art & Science of Technology Transfer
"Phyl Speser's personality comes across in the text-complicated, intrigued, highly rational, insightful, rich in context, and fun. She had me smiling throughout. This work represents the next chapter of the technology transfer profession's development, where it will be all about getting to market with a studied awareness of value. Phyl gives us the tools to get there with a great read, just the focus we are needing in the profession."
—Jill A. Tarzian Sorensen, JDExecutive Director, Johns Hopkins Technology Transfer, The Johns Hopkins University
"Phyl Speser is one of the pioneers in developing the modern practice of technology transfer and in The Art & Science of Technology Transfer, she shares her experiences and philosophy in a well-written, highly readable book that is packed with case studies of both success and failure."
—Ashley Stevens, Director, Office of Technology Transfer, Boston University
"This readable book is a must for anyone wanting to look at the technology transfer process from a novel viewpoint. Rather than just recite the nuts and bolts of the process, it illustrates theoretical concepts with real world, practical examples. Any reader will come away with new and useful ways of looking at, and doing, this business."
—Kenneth H. Levin, PHD, Deputy DirectorUniversity of Chicago Office of Technology & Intellectual Property (UCTech)
"An amazing compendium of philosophy, science, and practical experience that converge to form, literally, the art and science of technology transfer. On any given page, you may find a quote from Plato, a mathematical formula, an intriguing anecdote by the author, or a practical 'how-to' statement. It's written in a very engaging style that keeps you turning from page to page . . . there's enough material in this book to launch a college course on Technology Transfer-nothing is left out!"
—David Snyder, Vice President-Technology Commercialization Science Applications International Corporation (SAIC)
"This is an excellent introduction to sorting out the complex world of technology transfer, eminently useful to both practitionersand students. The text is thorough, filled with the practical examples, details, and guidelines useful to learn and practice this often-arcane subject, while never losing sight of an overarching paradigm for getting new technology out of the lab and into the market. I am certain that other teachers will find it as valuable as I have."
—Lawrence Aronhime, Faculty Associate and Lecturer, The Johns Hopkins University, 2005 recipient Johns Hopkins Alumni Association Excellence in Teaching Award
"A clear and entertaining presentation of the complexities of technology transfer and intellectual property, this book provides usable, practical information to students and practitioners on every page. The Art & Science of Technology Transfer provides a well-crafted immersion in the processes and practices of moving ideas into the marketplace."
—Phil Weilerstein, Executive Director,National Collegiate Inventors and Innovators Alliance (NCIIA)
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Praise for The Art & Science of Technology Transfer ""Phyl Speser's personality comes across in the text-complicated, intrigued, highly rational, insightful, rich in context, and fun. She had me smiling throughout. This work represents the next chapter of the technology transfer profession's development, where it will be all about getting to market with a studied awareness of value. Phyl gives us the tools to get there with a great read, just the focus we are needing in the profession."" Jill A. Tarzian Sorensen, JDExecutive Director, Johns Hopkins Technology Transfer, The Johns Hopkins University ""Phyl Speser is one of the pioneers in developing the modern practice of technology transfer and in The Art & Science of Technology Transfer, she shares her experiences and philosophy in a well-written, highly readable book that is packed with case studies of both success and failure."" Ashley Stevens, Director, Office of Technology Transfer, Boston University ""This readable book is a must for anyone wanting to look at the technology transfer process from a novel viewpoint. Rather than just recite the nuts and bolts of the process, it illustrates theoretical concepts with real world, practical examples. Any reader will come away with new and useful ways of looking at, and doing, this business."" Kenneth H. Levin, PHD, Deputy DirectorUniversity of Chicago Office of Technology & Intellectual Property (UCTech) ""An amazing compendium of philosophy, science, and practical experience that converge to form, literally, the art and science of technology transfer. On any given page, you may find a quote from Plato, a mathematical formula, an intriguing anecdote by the author, or a practical 'how-to' statement. It's written in a very engaging style that keeps you turning from page to page . . . there's enough material in this book to launch a college course on Technology Transfer-nothing is left out!"" David Snyder, Vice President-Technology Commercialization Science Applications International Corporation (SAIC)
Customer Reviews:
Comprehensive, Unique & Valuable.......2006-07-10
As a lawyer, AUTM member, business professor and technology entrepreneur, I highly recommend this as one of the best books you'll find on the practical aspects of commercializing technology. The book contains a wealth of tips, models and business strategies that other books on technology transfer don't cover. (Just a few of the tools presented such as the Marioni Matrix and TRIZ are well worth the price of the book.) Especially valuable are the tools and tips for evaluating potential market applications, end users, channels, revenue potential and launch tactics.
Innovator's guide to the galaxy of commercialization.......2006-05-31
Phyllis Speser's The Art and Science of Technology Transfer is a must read for innovators and managers of technology. There are several uncomfortable hurtles for entrepreneurs along the path to commercialization. This book pulls the curtain back with a style that is both educational as well as down right funny. My only regret is that I didnt have access to this book before I embarked on my effort to launch my technology.
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