The Fundraising Planner: A Working Model for Raising the Dollars You Need (Jossey-Bass Nonprofit and Public Management Series.)

Book Description

A good fundraising plan can make a vital difference in the quality of a nonprofit organization's programs and services. It can be the map by which the organization charts and secures its future. This step-by-step guide is designed to help you and your organization construct an operational fundraising plan that is appropriate to your specific funding needs. From meeting deadlines and scheduling special events to creating an overall plan for fundraising activities, The Fundraising Planner ensures that all activities fit together as a whole and support each and every program.

The model presented in this workbook is flexible and suited to multiple purposes. Use The Fundraising Planner and learn how to:

Create an effective overview plan
Formulate a calAndar of events, mailings, and strategies to attract contributions
Draw fundraising ideas from financial data
Strengthen your donor and prospect lists
- Survey your board to refine its mission
Produce a basic funding proposal and press kit
Prepare clear status reports for the board, development staff, and key fundraising participants
Track progress towards your funding goal

The authors have organized the workbook into four sections corresponding to the main stages of designing a fundraising plan:

Understanding the Big Picture
Deciding Plan Inputs
Putting the Plan Together
Monitoring the Plan

Within each section, chapters detail how to master an essential fundraising skill and offer "To Do" exercises to reinforce learning. The exercises allow you to build a cogent, practical fundraising plan. Additionally, there are real-life examples reflecting current fundraising issues across the country. The Fundraising Planner provides easy-to-follow advice to fundraisers from organizations of all sizes. With this valuable guide, you and your team can achieve greater efficiency in the day-to-day challenges of fundraising.

Customer Reviews:

Fundraising Plan.......2007-04-23

Great tool for fundraising planning. Workable model for creating a donation and fundraising plan for nonprofit companies.

Plan, plan, plan!.......2004-12-30

The Fundraising Planner does a nice job covering the "particulars" of planning without losing sight of the bigger picture. Like other titles in the Jossey-Bass series, this guide is helpful in structuring an approach and strategy for raising funds. Practical and well-written.

Good Intro Book.......2004-01-31

This is a pretty solid introductory book to fundraising, donor management, proposals, etc. If you are new to the business I would definitely recommend it, though more experienced people might not find it quite as helpful. (though there are still a some good nuggets of information)

A "real" working model.......2001-05-24

Terry & Doug Schaff have provided a virtual road map in The Fundraising Planner. The information is presented in a clear and well thought out manner presenting information that can be seamlessly inserted into your current programs. The planner illustrates how to develop, plan and implement the strategies necessary to conduct successful and accountable fundraising activities.

This book truly has something for everyone. From the neophyte to the seasoned professional, the Schaffs have provided a tool that will take your plans to the next level. The planner truly is a step-by-step guide that does not insult the reader with coddling phrases and usless data. Each chapter delves ever deeper into the raison d'etre for each mechanism used to move the fundraising process.

As a Development Director I found many applications within the planner that I can utilize to complement my planning activities. The real world applications provided after each step are valuable exercises as you facilitate your yearly planning process. The information presented is very timely, relevant and useful.

Book Description

There are now more than 1 million nonprofit organizations in the United States. The fundraising industry provides one in every ten jobs and is one of the fastest-growing segments of the economy. In Successful Fundraising, nationally recognized expert Joan Flanagan gives readers the information they need to capture a fair share of available fundraising dollars. Community volunteers and professional fundraisers alike will find helpful tips and advice on time-proven fundraising techniques and the most profitable new ways to successfully raise money.

Customer Reviews:

Great introductory guide.......2004-12-30

I felt this book was reasonably priced and offered a wide array of helpful fundraising advice -- especially for the small to mid-sized nonprofit. It covers a lot of the basics in a writing style that is pleasant to read.

Great book!.......2002-10-19

I'm not a professional fundraiser, but I plan to become involved in nonprofits, and this book was great! I know of some nonprofits that get all of their money from corporate donations and then complain about not having enough money. This isn't the way to do it, according to Ms. Flanagan. In order to be a successful fundraiser, you need to ask, ask, ask, and you need to provide many different ways for different people to give. Flanagan goes into many aspects of the game, including how to send follow up letters, when to ask, how often to ask, and different ways of making it easy to get big gifts. I especially liked the way she talks about the psychology of rich people and poor people, and how both tend to give in different ways. She tells us never to make decisions for givers--just ask, present them with the different options, and let them decide. Great advice.

I would recommend this book to anyone who wants to get involved with charity. The marginal profit from the first day will probably cover the cost of this book many times over.

A great resource.......2002-06-23

There are now more than 1 million nonprofit organizations in the United States. The fundraising industry provides one in every ten jobs and is one of the
fastest-growing segments of the economy. In Successful Fundraising, nationally recognized expert Joan Flanagan gives readers the information they need to capture a
fair share of available fundraising dollars. Community volunteers and professional fundraisers alike will find helpful tips and advice on time-proven fundraising
techniques and the most profitable new ways to successfully raise money.

Are you looking to raise $1,000-or $1,000,000-for a particular cause, group, or charity? Successful Fundraising by Joan Flanagan will arm you with the information you
need to capture your organization's fair share of available fundraising dollars.

Whether you are a community volunteer or a professional fundraiser, expert Joan Flanagan offers helpful tips and advice cm gaining access to funds, building
relationships with donors, raising more money in a shorter period of time, and developing a more productive fundraising organization.

Packed with real-litc examples from the author's extensive fundraising experience, this essential handbook is complete with planning guidelines, sample worksheets and
timetables, and all-new information on using the Internet, F-mail, websites, and on-line auctions as fundraising tools. It also includes expanded sections that cover
working with celebrities to raise funds and winning corporate dollars. All the tools you need to plan, create, and execute a successful fundraising effort are included in
this comprehensive guide.

Joan Flanagan can make you a success!.......2000-11-17

Successful Fundraising is a great resource for non-profit agencies! It is very easy to read, straightforward, and actually a fun read too! Joan gives great examples and stories to illustrate her points.

I recently had the opportunity to attend one of Joan's courses - and she is just as wonderful and helpful in person. She presents the daunting tasks of fundraising in simple language, common sense and humor.

This book should be the "bible" of every non-profit fundraiser!

Grassroots Grants: An Activist's Guide to Grantseeking (Kim Klein's Chardon Press)
Average customer rating:

Practical, idealistic, and loaded with examples

A must-have resource

My Choice

critical book for activists seeking grants

A Must For Any Grantseeker

Grassroots Grants: An Activist's Guide to Grantseeking (Kim Klein's Chardon Press)
Andy Robinson
Manufacturer: Jossey-Bass
ProductGroup: Book
Binding: Paperback

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Similar Items:

Secrets of Successful Grantsmanship: A Guerrilla Guide to Raising Money (Jossey Bass Nonprofit & Public Management Series)

Writing for a Good Cause: The Complete Guide to Crafting Proposals and Other Persuasive Pieces for Nonprofits

Winning Grants: Step by Step, 2nd Edition

Fundraising for Social Change (Kim Klein's Chardon Press)

Demystifying Grant Seeking: What You REALLY Need to Do to Get Grants

ASIN: 0787965782

Book Description

In the revised second edition of the bestselling guide to grantseeking, author and activist Andy Robinson walks you through the challenges of incorporating grants into a complete fundraising program, using grant proposals as organizing plans, designing fundable projects, building proposals piece by piece, and fostering effective communication with funders who support the activist community. This updated edition keeps pace with the changing times and contains all new budgets and model proposals, interviews with funders from the grassroots community and timely information about grantseeking on the Internet.

Customer Reviews:

Practical, idealistic, and loaded with examples.......2004-08-06

I'm the author of another book about "grant writing" for nonprofits, but still I heartily recommend this book. In fact, Grassroots Grants is the only other book about grant seeking I recommend. Here's why.

Grassroots Grants demonstrates on nearly every page how grant seeking can be compatible with the idealistic nature of small nonprofits. Though it is unquestionably and unapologetically written for what might be called the "progressive" movement in the US, its principles apply to activist organizations of any stripe. In the sometimes cynical world of fundraising, it's refreshing to see values so consistently applied. The author leaves no doubt: fundraising isn't just a game played with money and ego, it's about changing the world. The author's strong sense of purpose resonates warmly with the reader's.

Second, the book has an abundance of examples -- proposal narratives, budgets, etc. -- that very effectively demonstrate some basic principles of good writing and good grant seeking. For beginners these examples do a lot to demystify the job of grant seeking; they help the beginner get off to a quick start. For experienced fundraisers, they provide new ideas about style and presentation. I admire the numerous examples in this book enough to wish there were more in mine!

In contrast, I do think that one kind of advice is treated a bit lightly in this book: the task of managing the creation, submission, etc. of many proposals simultaneously. That topic has implications for the bottom line and for organizational values, and is a big topic in my book. But I have to admit, it is not terribly relevant for someone who is trying to write their first grant or two or three.

True to its title, Grassroots Grants keeps its focus on grassroots topics, and very much succeeds on that basis. It is authentic and helpful.

A must-have resource.......2004-06-17

I have long been a fan of Andy Robinson's writing and this is his best book to date. Useful for both new and experienced grant seekers. This book will now be number one on my list of recommendations for participants in my grant seeking workshops and I will make sure that each of the new fundraisers that I coach have a copy.

My Choice.......2004-05-08

As a staff member of a community foundation, I am called upon to give numerous presentations on how to get grants. I never fail to suggest buying Andy's book. It will pay for itself--and it's a good read besides. Virginia Martinez

critical book for activists seeking grants.......2004-05-05

This book is priceless when it comes to accessible, detailed, and critical how-to information on how to write grants. I highly recommend Grassroots Grants as a vital resource for any progressive activist who needs to raise cash for the movement.

A Must For Any Grantseeker.......2004-05-01

Andy Robinson is one the best grassroots grant writers in the country. His book and a class I took from him helped us triple our budget from grants. The new edition is even better with excellent examples of winning grants from across the country.

Planned Giving Essentials: A Step by Step Guide to Success (2nd Edition) (Aspen's Fund Raising Series for the 21st Century.)

Average customer rating:

A Great Place to Start

Planned Giving Essentials: A Step by Step Guide to Success (2nd Edition) (Aspen's Fund Raising Series for the 21st Century.)
Richard D. Barrett
Manufacturer: Jones and Bartlett Publishers, Inc.
ProductGroup: Book
Binding: Paperback

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Similar Items:

Developing Major Gifts (Jones and Bartlett's Fundraising Series for the 21st Century)
Relationship Fundraising: A Donor Based Approach to the Business of Raising Money
Fundraising Fundamentals: A Guide to Annual Giving for Professionals and Volunteers
The Seven Faces of Philanthropy: A New Approach to Cultivating Major Donors (JOSSEY-BASS NONPROFIT & PUBLIC MANAGEMENT SERIES)
Planned Giving Simplified: The Gift, The Giver, and the Gift Planner(AFP/Wiley Fund Development Series) (The AFP/Wiley Fund Development Series)

ASIN: 0834219050

Book Description

This book is the premier resource that will provide all you need for successful development of your planned giving programs.

Customer Reviews:

A Great Place to Start.......2002-04-19

I used the acid test for considering how well written a technical book is about my business - I gave it to my wife when she asked me some questions one day.

I have had this book on my shelf for several months and found it extremely valuable in doing some quick general research and in exploring a variety of concepts dealing with planned giving. Written for the small shop (in my opinion) that needs to develop a planned giving program, this is a well-written and easily read book covering A to Z.

Topics start with what is planned giving, move through defining and discussing philanthropy, setting up a planned giving program (first steps), pitfalls to avoid, marketing planned giving and even sample gift instruments. These are but a few of the chapters in what I think is an excellent starting point for someone new to planned gifts and how to promote them (or even a pro looking for some fresh ideas).

Book Description

A comprehensive, step-by-step guide to grant writing

Webster's New World Grant Writing Handbook walks readers through every step of the grant writing process-from defining the project and getting and interpreting a foundation's guidelines to submitting and following up on the grant application. With clear, concise explanations, thorough coverage, illustrative examples, and expert advice, this helpful, complete resource gives grant writers all the information and guidance they need to succeed.

Sara Deming Wason (Syracuse, NY) holds a master's degree in nonprofit management from Syracuse University's Maxwell School of Citizenship and Public Affairs. Wason has over 20 years' experience in nonprofit administration, including the last 10 years in higher education development. She is currently Executive Director of Corporate and Foundation Relations at Syracuse University where she is responsible for corporate foundation fundraising.

Download Description

P>A comprehensive, step-by-step guide to grant writing

Webster's New World Grant Writing Handbook walks readers through every step of the grant writing process-from defining the project and getting and interpreting a foundation's guidelines to submitting and following up on the grant application. With clear, concise explanations, thorough coverage, illustrative examples, and expert advice, this helpful, complete resource gives grant writers all the information and guidance they need to succeed.

Sara Deming Wason (Syracuse, NY) holds a master's degree in nonprofit management from Syracuse University's Maxwell School of Citizenship and Public Affairs. Wason has over 20 years' experience in nonprofit administration, including the last 10 years in higher education development. She is currently Executive Director of Corporate and Foundation Relations at Syracuse University where she is responsible for corporate foundation fundraising.

Customer Reviews:

Helpful Grant Writing Handbook.......2007-03-09

I bought this book for a class and had never written a grant before. I also knew absolutely nothing about the world of grant writing. Because of this book, I was able to produce a quality grant. Wason's instructions are clear and easy to follow. The examples provided offer good examples of what to do. It would have been nice to see examples of what not to do as well.

Raising More Money: The Point of Entry Handbook

Average customer rating:

Raising More Money: The Point of Entry Handbook
Terry Axelrod
Manufacturer: Raising More Money Publications
ProductGroup: Book
Binding: Hardcover

Nonprofit Organizations & Charities | Industries & Professions | Business & Investing | Subjects | Books

Raising More Money: The Ask Event Handbook
Raising More Money
The Joy of Fundraising
An Introduction to Raising More Money
Re-Igniting Your Board

ASIN: 0970045522

Book Description

Terry Axelrod's second book offers a deeper insight into the design of the Point of Entry, a cornerstone of the Raising More Money Model. Included are concrete examples, forms, and timelines, as well as a complete review of the Raising More Money Model.

Imagine a one-hour sizzling introductory event that tells your organization's story powerfully enough to inspire each guest to become involved in some way. Terry Axelrod, international fundraising expert and founder of the Raising More Money Model, walks you through the steps to customize the ideal Point of Entry for your organization's unique needs.

Learn how other organizations have been successful in implementing the Raising More Money Model and creating a lasting legacy of a self-sustaining system that generates lifelong donors. You'll get all the practical tools for launching a lasting mission-centered relationship with your donors, including sample timelines, scripts, checklists, and handouts. In this book, you'll find:

Book Description

The Third Edition of this invaluable handbook provides a complete overview of the entire development function, from management and strategic planning to hands-on, practical guidance for the various kinds of fundraising. Written by leading fund-raising professionals and edited by James M. Greenfield, this volume is a classic in the field of fundraising.

Customer Reviews:

It isn't just a book; it's a fund raising curriculum . . . ........1998-01-19

One of the most experienced and respected fund-raising professionals in the United States, James M. Greenfield, ACFRE, FAHP, has assembled the best wisdom 42 other highly-regarded and experienced fund-raising leaders, into a comprehensive handbook covering nearly every conceivable aspect of fund development. The Nonprofit Handbook: Fund Raising isn't just a book; it's a fund raising curriculum between two covers. Indeed, I am unaware of any other volume which attempts -- and successfully so, I might add -- to map the entire scope of fund raising so thoroughly. A warning, though: It would be a monumental task to read this book in its entirety. Rather, its best use is as a fund raising reference - a one-volume library for articles covering just about any topic fund development professionals are likely to encounter. For example, folks who are involved with an annual fund will want to focus on Part III, entitled "Annual Giving Program." The section contains articles on "Overview of Annual Giving," "Direct Mail," "Benefit Event Fundamentals," "Benefit Event Enhancements," Telemarketing," and "Volunteer-Led Solicitations." To take another example, folks looking for major donors will turn to Part IV, entitled "Major Giving Programs," containing thorough treatments on these topics: "Overview of Major Giving," "The Corporate Support Marketplace," "The Grant-Seeking Process," "Major Gifts from Individuals," "Capital Fund Appeals," "Planned giving: Gift Vehicles," and "Planned Giving: Management and Marketing." One drawback is its price. At $210, it's one of the pricier books in fund raising. However, this is a two-volume set. I've described only the "Fund Raising" volume; there is also Management volume, covering -- again, in encyclopedic fashion -- all aspects of nonprofit management. We'll be reviewing that in the next installment of "We Review." Despite the price of the set, I cannot imagine any well-equipped fund development department not having these volumes available to the staff.

It's a Great Day to Fund-Raise! : A Veteran Campaigner Reveals the Development Tips and Techniques That Will Work for You

Average customer rating:

Utterly Brilliant!
Fundraising Demystified
The "Bible" of fundraising books
His simple, pragmatic writing style patiently mentors . . .

It's a Great Day to Fund-Raise! : A Veteran Campaigner Reveals the Development Tips and Techniques That Will Work for You
Tony Poderis
Manufacturer: FundAmerica Press
ProductGroup: Book
Binding: Hardcover

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Similar Items:

How to Write Successful Fundraising Letters
Asking: A 59-Minute Guide to Everything Board Members, Volunteers, and Staff Must Know to Secure the Gift
Preparing Your Capital Campaign: An Excellence in Fund Raising Workbook Series publication
Conducting a Successful Capital Campaign: The New, Revised and Expanded Edition of the Leading Guide to Planning and Implementing a Capital Campaign
The Ask: How to Ask Anyone for Any Amount for Any Purpose

ASIN: 0965206602

Customer Reviews:

Utterly Brilliant!.......2004-01-23

Often fund-raising experts understand an organisation's structure well enough to keep it
a float. Tony Poderis, understands the passion and personalities behind the story of each of his non-profit clients / institutions. Tony's insight positions him to get inside their mission as well as the motivations of prospective funders. It helps FUNDERS to GIVE in a way that catapults the financial futures and visibility of non-profits.

"It's a Great Day to Fund-Raise" is utterly brilliant in several ways:

A manual for Trustees.

A companion to non-profit directors.

A crucial first step for prospective board members.

A guide for current board members.

A conclusive resource for FUNDERS helping them to identify non-profits in key areas mentioned in this book.

"It's a Great Day to Fund-Raise" helps non-profits raise more than funds, they gain and raise genuine friends, who will love and care for them through thick and thin.

Wendy Cheltenham

Fundraising Demystified.......2004-01-20

Tony Poderis reminds all of us who have ever been development officers that it's not rocket science. In his words, "It's just hard work." He's right.

Poderis's "Nine Basic Truths of Fundraising" are worth the price of the book alone. But then he goes on to tell us chapter and verse just how to organize a development department, run a fundraising campaign, and work with volunteer leadership.

With over 30 years of fundraising experience, Poderis knows what he writes about. He's done it all and run a major operation as development director for the Cleveland Orchestra.

Newcomers and old hands alike will derive tremendous benefit from this book, and every board member should read the Nine Basic Truths.

This just could be the best book ever written on fundraising.

The "Bible" of fundraising books.......2004-01-19

I have been a development professional for over twenty years, but Mr. Poderis' book has been, and continues to be, right at reach on my desk as his insights and encouragement have been key to my success as a developmen director of a large arts organization.

A more than handy, practical, reference tool which is timeless and always relevant.

His simple, pragmatic writing style patiently mentors . . ........1998-01-09

The problem with Tony Poderis is that he is terribly tardy in writing "It's a Great Day to Fund-Raise!" If I had read it 20 or so years ago, when he should have written it, I would have avoided some of the blunders he warns against. I wouldn't have taken nearly so long to become effective as a fund raiser. And I wouldn't have quite so many gray hairs today, each earned in the hard school of "experience." But (sigh) he wrote it only recently. Of course, there is a good reason for the interminable wait: Tony first had to rack up an incredible 20 years as director of development for The Cleveland Orchestra, where he was responsible for the largest annual institutional fund-raising campaign in Cleveland. Oh, and toss in another four or five years subsequent consulting experience, as well. I note, with some satisfaction, that the author has even more gray hairs than do I -- each one earned, no doubt, in the same "school." As evidence, I present Exhibit A: the picture on the cover (there's Tony standing before, of all things, an open bank vault!). That experience shines through in the book. His simple, pragmatic writing style patiently mentors the reader in the art of effective fund raising. The reader may be new to the field, where a book like this is invaluable and where I suspect Tony directed his focus. Or the reader may be well-experienced, where the book reaffirms lessons learned and truths well tested. Did I use the word "pragmatic"? "It doesn't take a genius to raise money," he states early on. "The process is a combination of common sense, hard work, preparation, courtesy, commitment, enthusiasm, understanding, and a belief in what you are selling." See? As expected, the book starts with goal setting and leadership (Chapter 2). But this is not an academic "text." Rather, the author reaches into his bag of experiences and pulls out the time a board trustee got up and announced, "What we need is more endowment. We ought to have a $50 million endowment campaign." Gulp. Wasn't his hair dark brown just before that? This guy has been there. Done that. That's where mentors come from. Well, actually, Tony starts even sooner than goal setting and leadership. Chapter 1 covers the Nine Basic Truths of Fund-Raising. Here's one: "You don't wait for the 'right' moment to ask; you ask now." I loved that one. How many fund raisers are captivated by the word "cultivation," so much so that they don't seem to understand that fund raising also requires "reaping," too? I often wonder how many fund raisers, were they farmers, would leave their carefully cultivated crop to wilt in the field, season after season? Tony's "Nine Truths" are as close to "theory" as he gets. After Chapter 1, he moves methodically through what it takes to succeed. Chapter 2, on goal setting and leadership, is quickly followed by an admonition to "know your organization" (Chapter 3); creation of a general development plan (Chapter 4); funding sources (Chapter 5); prospecting for donors (Chapter 6); rating and evaluating prospects (Chapter 7); annual campaigns (Chapter 8); endowment campaigns (Chapter 9); capital campaigns (Chapter 10); sponsorships and underwriting campaigns (Chapter 11); developing a campaign plan (Chapter 12); preparing for a campaign (Chapter 13); managing a campaign (Chapter 14); assessing and reviewing a campaign once it's over (Chapter 15); and developing the development team (Chapter 16). Clearly, this is a useful book that I'd wholeheartedly recommend for the fund raising professional -- new or seasoned. But it is also ideal for any other person involved with an organization's fund raising. Tony's simple, straight-forward, no-nonsense style will be welcomed by board members, volunteers, and others who will appreciate being able to get through it over a couple of evenings or a weekend.

The Complete Book of Grant Writing (Complete Book of)

Average customer rating:

Can you teach an old dog new tricks?

The Complete Book of Grant Writing (Complete Book of)
Nancy Burke Smith , and E. Gabriel Works
Manufacturer: Sourcebooks, Inc.
ProductGroup: Book
Binding: Paperback

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Similar Items:

The Only Grant-Writing Book You'll Ever Need: Top Grant Writers and Grant Givers Share Their Secrets
Writing for a Good Cause: The Complete Guide to Crafting Proposals and Other Persuasive Pieces for Nonprofits
Getting Funded: The Complete Guide to Writing Grant Proposals
Grant Writing For Dummies (For Dummies (Business & Personal Finance))
Grant Proposal Makeover: Transform Your Request from No to Yes

ASIN: 1402206674
Release Date: 2006-07-01

Book Description

The Complete Book of Grant Writing is a must-have shelf reference for anyone seeking funding through grants--government grants, foundation grants, specialty grants and more. Professional grant writer Nancy Burke Smith and philanthropy consultant and grantmaker E. Gabriel Works unveil the secrets behind how to find and professionally apply for grants.

The Complete Book of Grant Writing includes information on:
--The Five Core Components of every grant including the statement of need, the evaluation plan and budgets
--What makes a grant compelling to funders?
--What to do when you are funded--and what you can do when you are not
--How to be a professional grant writer
--The grant writing timetable, from responding to requests for proposals to receiving funding
Grant writing in different fields of nonprofit practice, including educational, governmental, environmental and faith-based organizations

The Complete Book of Grant Writing is the most in-depth, complete and up-to-date book on grant writing available.

Customer Reviews:

Can you teach an old dog new tricks?.......2007-02-12

Yes!
As a professional grant writer I've evolved a system that works for me. But I love finding new tools and new perspectives that will make my applications even more effective. That's what I found in The Complete Book of Grant Writing.

Two things I especially liked -- the perspective of an experienced grant evaluator and the many useful templates. I've already incorporated the Team Review Rubric into my practice.

This guide will keep a place on my reference shelf.

Essential Principles for Fundraising Success: An Answer Manual for the Everyday Challenges of Raising Money

Average customer rating:

Superbly thorough fundraising primer
It's All There
A great PRIMER for any fundraiser . . . .

Essential Principles for Fundraising Success: An Answer Manual for the Everyday Challenges of Raising Money
G. Douglass Alexander , and Kristina J. Carlson
Manufacturer: Jossey-Bass
ProductGroup: Book
Binding: Hardcover

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Similar Items:

How to Write Successful Fundraising Letters
The Ask: How to Ask Anyone for Any Amount for Any Purpose
The Accidental Fundraiser: A Step-by-Step Guide to Raising Money for Your Cause (Kim Klein's Chardon Press)
The Zen of Fundraising: 89 Timeless Ideas to Strengthen and Develop Your Donor Relationships
Relationship Fundraising: A Donor Based Approach to the Business of Raising Money

ASIN: 0787975842

Book Description

Essential Principles for Fundraising Success is a single-source, easy-access guide that offers answers to the most commonly asked questions posed by professional fundraisers and volunteers. Organized in a clear, easy-to-use question and answer format, Essential Principles for Fundraising Success takes on the challenges that arise daily in the ongoing, high-pressured business of raising money. In this book, G. Douglass Alexander and Kristina Carlson (the founders of the successful Internet-based, fundraising consulting firm FundraisingINFO) offer insight from their combined forty-six years of experience working with thousands of nonprofit organizations. Based on the enduring principles of fundraising, this important resource shows how to master the three mainstays of fundraising—developing a case statement, creating a campaign strategy, and securing big gifts. Essential Principles for Fundraising Success also offers creative, out-of-the-box solutions for convincing reluctant board members and other stakeholders to follow proven, effective fundraising strategies

Customer Reviews:

Superbly thorough fundraising primer.......2006-03-08

The quest for funding is a high-pressure, never-ending process for nonprofit organizations large and small. Authors G. Douglass Alexander and Kristina J. Carlson break the process down into manageable pieces while covering each major avenue that fundraising professionals travel in the search for financial support. The authors use a question and answer format to explain and illustrate the premise outlined at the beginning of every chapter. Packed with useful, applicable information from cover to cover, this book deals with a range of topics including the basic principles of fundraising, annual and capital campaigns, special events, major gifts, foundation funding and stewardship. Such a comprehensive, well-organized analysis of any one subject is rare. We strongly recommend this book as a primer for any individual or group seeking guidance for a strategic approach to raising funds.

It's All There.......2005-11-24

I've served on the boards of a number of organizations that have developed very strong fundraising capabilities -- and some that have not. The latter group could catch up quickly by reading this book. Authors Carlson and Alexander have covered all the key topics in an easy to read and easily referenced format. Their depth of experience is evident throughout. Anyone involved in nonprofit fundraising should invest the time to read and appreciate these "essential principles."

A great PRIMER for any fundraiser . . . . .......2005-11-01

I just finished reading the book. After serving the non profit sector for over 20 years it is nice to have an easy to read, yet comprehensive publication for everyone to learn from. It will be required reading for all of our new hires at my organization. I cannot think of a better way to learn how to properly raise money in a variety of manners.

Jay

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