Book Description
Now anyone can be an online millionaire! These days it's easier, cheaper, and safer than ever to start an Internet business using readily available technology and turnkey opportunities. In this strategy-packed guide, Scott Fox reveals the powerful but simple methods he and thousands of others have used to strike it rich on the Net. Exclusive interviews with "mom and pop" entrepreneurs prove how easy it is to get started and build a million-dollar enterprise. Readers get:
* a guide to e-business opportunities, including "instant e-businesses" that require no start-up capital * strategies for making money from home and turning hobbies into businesses * marketing and product tips * legal and financial advice * a list of recommended vendors * years of expertise and experience in one easy-to-use book
Internet Riches also features an action plan for brainstorming new business ideas, and exercises to help readers determine the best moves for their particular situations. Filled with practical pointers and inspiring interviews, it's the most powerful book ever on starting and enjoying a million-dollar online business!
Customer Reviews:
Just what I needed.......2007-09-21
Practical advises and ways to make it on the cyber commerce.
Dr. Israel King, Ph D, Author of How To Keep A Man
book millionair.......2007-09-12
brillant brillant i thought colgate was good but this author leaves a smile on my dial
The only book you need!.......2007-09-10
This book teaches that even if you are not the next Amazon, ebay, or Google, you can still make a million on the internet. You just need to find a niche that is underserved.
I purchased "Starting an Online Business for Dummies" and the reviews were mixed. In someone's reviews, they mentioned this book and said it was much better. They suggested buying this book instead of the Dummies book. I took the advice, and am glad I did!
The book is great because it helps you understand that you don't need to be a billion dollar business to start with. Even small, underserved niche markets can earn a million.
I highly recommend this book if you are considering an ebusiness. It is well worth the money. I have been talking about this book to many people who have asked to borrow the book. I keep telling them to pick up their own copy because I am still using it as a reference! It is a great book!
Good Starter.......2007-09-10
This should be the first book you pick up on your way to an internet millionairehood.
Kishore Dharmarajan
Author of EIGHTSTORM: 8-Step Brainstorming for Innovative Managers
Do no give your money to this Author.......2007-09-08
If you already know what a "blog" is and you're fully proficient in searching the internet with google or yahoo, you're probably too sophisticated for this book. Fox's target are people with very little education (He introduces us at one point to the fancy MBA word, "business plan"). Fox also uses the website he started for his wife and mother as case studies. I guess I should have known better. After all, it is called 'Internet Riches" and has a picture of some guy driving in a brand new convertible on the cover.
Book Description
Step-by-step guide to creating compelling, memorable presentations
A chart that once took ten hours to prepare can now be produced by anyone with ten minutes and a computer keyboard. What hasn't changed, however, are the basics behind creating a powerful visual - what to say, why to say it, and how to say it for the most impact. In Say It With Charts, Fourth Edition --the latest, cutting-edge edition of his best-selling presentation guide -- Gene Zelazny reveals time-tested tips for preparing effective presentations. Then, this presentation guru shows you how to combine those tips with today's hottest technologies for sharper, stronger visuals. Look to this comprehensive presentation encyclopedia for information on:
* How to prepare different types of charts -- pie, bar, column, line, or dot -- and when to use each
* Lettering size, color choice, appropriate chart types, and more
* Techniques for producing dramatic eVisuals using animation, scanned images, sound, video, and links to pertinent websites
Customer Reviews:
Say It with charts.......2007-08-27
Very good as a quick guide for building presentations based on data and charts, but a little more information about when to use it type of chart would be very usefull
Getting the point across.......2006-03-02
As an equity analyst, consultant, and communication specialist, I saw - and made - dozens of colorful presentations with the best charts that excel can draw that simply didn't work.
After the failed presentation, a consultant or analyst who knows how to get his point across will draw a simple diagram or chart on a white board that will be far more convincing and effective than the entire PowerPoint presentation.
This book is for the person who wants to get point across.
Consider it part of a broad business education.......2005-10-25
When one considers the amount of time/money they spend on improving their job skills, it would seem obvious that a high-value read like 'Say it with Charts' would be worth some consideration. It provides a framework for using charts to your advantage- and not just within oral presentations. If anything, this book will increase your willingness to use charts to your advantage when selling an opinion. It forces the user to think about exactly what it is they are trying to say - and then produce a professional looking chart to relay that message.
Any edition will do - the content will not change with the times. The underlying principles can be quite powerful and can be the difference between a simple presentation and one which elicites praise.
Say It With Charts: The Executive's Guide to Visual Communication .......2005-10-24
The book is tremendous for anybody who wants to a make a presentation effective by making it easy to understand.
helpful - nothing more need be said.......2004-05-04
Full disclosure - I used to work at IBM and as an entry level consultant with an MBA there the first thing you are is the .ppt whipping post. That being said, the IBM training program covers many of the concepts from this book. Why?? Simple, they work. Is it the be all and end all? No. The only thing that can help you assemble good content is practice, practice, practice - with a healthy dose of constructive criticism from someone that knows what they are talking about. I just got through a days worth of presentations last Friday to one of the most senior technology people at a major government agency. All I can say is that I really, really, really wish that the people presenting before and after me had taken 5 mintues to review this book before getting in front of that crowd - it would have prevented some spectacular flamouts.
Average customer rating:
- Professor Review
- This is the book I was was supposed to write.
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Selling Electronic Media
Ed Shane
Manufacturer: Focal Press
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Media Selling: Broadcast, Cable, Print and Interactive
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ASIN: 0240803272 |
Book Description
"Selling is identifying and satisfying customer needs profitably. Profitable for you, profitable for them."
Diane Sutter, President and CEO of Shooting Star Broadcasting , owner of KTAB-TV, Abilene, Texas
This is the definition of sales used throughout Ed Shane's comprehensive and timely textbook Selling Electronic Media. This new definition reflects the customer-orientation of today's marketing environment as well as the product-orientation of selling. Today's selling is a win/win proposition, a win for the seller and a win for the customer.
Using interviews with industry leaders and reports of their selling experiences, Selling Electronic Media shares insight and practical advice in the basics of selling:
· prospecting
· qualifying
· needs analysis
· presentations
· answering objections
· closing
· relationship management
Focusing on the merging and converging of electronic media and the need for branding of media at all levels, this highly readable book offers complete coverage of advertising sales for radio, television and cable, plus the new and emerging mass communication technologies, primarily those generated by the Internet.
Selling Electronic Media is enhanced with review highlights and discussion points and illustrated throughout with visuals used by media outlets to market commercials and their audience reach.
Students pursuing sales and marketing careers in electronic media and professionals wishing to reinforce their understanding of the merging and converging media environment will find what they need in the pages of this book.
Written by an expert with over 20 years of consulting experience
Comprehensive treatment of the sales process
Equally useful to students and professionals
Customer Reviews:
Professor Review.......2000-10-12
I teach Radio and Television at the University of Southern Indiana. Your book is the best sales text I have ever encountered...real world examples, tips,concepts, etc. My Senior level sales class is getting the "real story". I came to teaching after 10 + years in broadcast sales and management; it'snice to have a book I believe in.
This is the book I was was supposed to write........2000-09-16
I'm a sales consultant in Radio Broadcasting. Shane is considered a Radio Programming Guru. What's he doing writing an media SALES book? The problem I have with it is - it's just excellent. It's thorough, basic but not elementary, well-organized and well thought out. While it's supposed to be a university-level textbook, every radio and television station would be smart to have this book within arms reach of the Sales Manager. Well-documented, well-done, nicely done. Dammit!
Book Description
The Exclusive Story behind Intuit's Hard-Won Success
It's a modern-day David and Goliath story for the business world: a company dreamed up at a kitchen table, built on explosive PC growth, and forced to battle a giant in the race to revolutionize an industry. This is the story of Intuit, creator of renowned software products like Quicken, QuickBooks, and TurboTax-the company that beat mighty Microsoft and changed the way 25 million people manage their finances.
Written by Intuit veteran Suzanne Taylor and seasoned business manager Kathy Schroeder-who were granted exclusive interviews with founder Scott Cook and other key figures- Inside Intuit tells this company's original and fascinating tale for the first time. The book vividly recounts each dramatic stage of Intuit's development: from initial conception to "bet the company" investments; from strokes of marketing genius to disastrous product launches; and from battles for survival to successive victories against arch-rival Microsoft-the company no one else could beat.
Evident throughout this account is the power of Intuit's relentless customer focus, which guided the company from tiny start-up to a 6,000-employee, $1.4 billion business. Instructive and inspiring, Inside Intuit chronicles an enduring company's extraordinary success against overwhelming odds.
"This important book doesn't take any shortcuts in analyzing the building blocks of success. Taylor and Schroeder have written a fascinating blow-by-blow account of the thousand and one decisions that have made Intuit what it is. Highly readable, thorough, and extremely well researched Inside Intuit is a must-read for anyone who wants to understand success in Silicon Valley."
-Emanuel Rosen, author, The Anatomy of Buzz
"Inside Intuit is more than the history of a start-up that grew to dominate a major software category. It is a blueprint of success for entrepreneurs and investors who want to build great businesses in difficult environments."
-Roger McNamee, cofounder, Silver Lake Partners and Integral Capital Partners
"Inside Intuit is a very entertaining book. Any entrepreneur at heart will enjoy and learn from the story of how Scott Cook and Tom Proulx faced so much adversity and came back from the brink of disaster to build a very successful, highly admired Silicon Valley company. Readers can learn many lessons from both Intuit's successes and mistakes. In the end, good ideas, hard work, determination, and strong values really do pay off!"
-Dan Rudolph, Senior Associate Dean/Chief Operating Officer, Stanford Graduate School of Business
"I was thrilled to read the inside story of how Intuit was born and raised. I've always admired Intuit's strict attention to customer needs and feedback. Now I have a much better idea of how that culture was created."
-Stewart Alsop, General Partner, New Enterprise Associates
"Inside Intuit offers readers the secrets behind that company's extraordinary success. The authors' insights into how Intuit trounced Microsoft alone are worth the price of the book!"
-Andrea Butter, coauthor, Piloting Palm: The Inside Story of Palm, Handspring and the Birth of the Billion Dollar Handheld Industry
Customer Reviews:
good read.......2007-05-07
This book has a compelling start and middle but tails off towards the end. I will read it again soon though....I liked it.
A nice inside view.......2007-02-12
Being an Intuit supporter for 15 years as well as an alpha tester of Quickbooks for windows I admit with no hesitation I am biased when it comes to Intuit related things. This book exceeded my already high expectations as a great inside view of the start, sputtering and surge of Intuit. The Microsoft connections were very interesting to read as well. Being a business owner it showed how culture dedicated to providing excellence to the customer can pay off as well even though it looks like it might cost alot to perform. It was an easy read and I strongly recommend it....
Not Quite the Whole Story.......2005-05-31
The book is written by insiders. They make the new CEO out to be quite a hero. Better ask some Intuit customers about that.
Great Case History of a Continuing Business Model Innovator!.......2004-05-02
How many companies have survived direct battles with Microsoft? Not very many. How many lived to win over direct battles with Microsoft? Even fewer. Intuit is in that elite company. That experience alone would make the book worth considering.
The authors have done an outstanding job of building on that potentially fascinating subject matter by successfully capturing the key elements of how Intuit has continued to succeed as a business model innovator through four CEOs. I was especially pleased to see that the book captures the values that led to this innovation, the organizational and process methods used to stimulate and pursue the innovation, and the motivations of the key innovators.
In addition, the book moves down into the organization to capture the thoughts and emotions of many of the Intuit employees as it moved from its P&G style focus on customer needs to a broad-based expansion through acquisitions to a GE-style disciplined approach to achieve performance in key areas.
In fact, this book was so fine that I had to ask myself what was missing before I could spot any flaws. The only area where the book is a little light is in describing the details of how Intuit's software development changed over time, and what the lessons were. Now, don't mistake my point. There's plenty on that subject (especially when Intuit was a start-up), but there could have been more . . . if this book were to become a case history source on software engineering.
But no book can be everything to everyone, and currently there are few books that explain continuing business model innovation through generations of senior management. So Inside Intuit becomes a must read for those who want to master this critical leadership and management task.
By the way, Inside Intuit is a very apt title. The authors seem to have had unrestrained access to company insiders. The book comes away much richer as a result than any other Silicon Valley saga that I can remember reading. Most of those books focus on one to three people in the company, and leave it at that.
As I finished the book, I wondered what improvements in its continuing business model innovation Intuit will make next. I can hardly wait to find out!
Wonderful!.......2004-04-04
When Inside Intuit arrived in the mail, along with four other books I'd ordered, it was the first one I picked up to browse. Seven hours later, I finished the book! Reliving the experiences, placing myself in the events (I worked for Intuit for over fourteen years - by way of ChipSoft), was an overwhelming experience for me.
I remember the first time I met Scott Cook. Leo Redmond, at the time managing the Intuit Supplies Group, and I had just finished lunch in Palo Alto. As we drove back to his office, we talked about Quicken and how it was the second product I bought for my first computer in early 1989 (the first was Sim City). Leo said that he'd like me to tell Scott about it. Scott was excited - "You have five years of Quicken data?" He told me to install the latest Quicken beta as soon as I got home - he wanted to know how it handled large data files (mine was over two megabytes at the time). That was nearly ten years ago.
What an experience! Having been hired by Evy Chipman in late 1988 and working closely with every top-echelon executive on the ChipSoft side (Gaylord, Harris, Gleicher, Lane), I never thought I'd be so intimidated - stammering - as I chatted briefly with Scott in his office.
Reading Inside Intuit brings you into Scott's (and many others) office - you are in the presence of greatness when you read this book.
Average customer rating:
- Winning Market Leadership
- A refreshing new book on strategic market planning
|
Winning Market Leadership : Strategic Market Planning for Technology-Driven Businesses
Adrian Ryans ,
Roger More ,
Donald Barclay , and
Terry Deutscher
Manufacturer: Wiley
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Competitive Strategy: Techniques for Analyzing Industries and Competitors
ASIN: 0471644307 |
Book Description
Strategic market planning in technology-intensive businesses is more complex and is less manageable than in most other organizations. The technology-driven business environment is intensely competitive, complex, and dynamic, and planning needs to be done quickly and often.
Winning Market Leadership offers a refreshing new approach to strategic market planning in these very demanding technology-intensive markets. It provides a systematic and highly integrated process for evaluating market opportunities and for developing strategies to lead in chosen markets. Its proven, highly practical approach to strategic market planning has allowed leading companies worldwide to: plan faster, focus on cash-flow and profitability, create "living plans" that reflect changing market conditions and competitive dynamics, involve cross-functional teams effectively, and drive to "yes/no" decisions. The book resulted from project-based executive programs developed by the authors for corporate clients such as IBM, Nortel Networks, National Semiconductor, and General Electric. This strategic market planning process has been refined and tested with over a thousand managers and executives in North America, Europe, and Asia. Winning Market Leadership:
- Is targeted at managers in technology-intensive businesses such as computers, telecommunications, software, biotechnology, semiconductors, instruments, pharmaceuticals, and advanced materials.
- Focuses on the key issues and tough choices faced by executives in very demanding technology-intensive markets.
- Outlines a clear 10-step process for building winning market plans, including: identifying opportunities, understanding the competition, managing critical relationships, understanding the profit dynamic, and more.
- Features examples from high-tech companies such as Intel, Compaq, Hewlett-Packard, Glaxo Wellcome, and General Electric.
- Includes "Key Questions for Executives and Managers" at the end of each chapter that help eliminate "blind spots" in the planning process.
Winning Market Leadership is relevant to all executives and managers who play a significant role in developing cross-functional strategic market plans for their business: general managers; marketing managers; strategic planners; managers in business development, engineering, and R&D; and project team leaders.
Customer Reviews:
Winning Market Leadership.......2000-10-05
Messrs. Ryans, More, Barclay and Deutscher have delivered what will surely be very quickly seen as a classic in the field of technology marketing. The authors table a very comprehensive process for managing strategic planning in technology-intensive businesses. Great plans (and businesses) often come from great planning processes - these guys have delivered the absolute best! This is an important book. Please don't tell my competitors about it! Bravo! Excellent! Well done!
A refreshing new book on strategic market planning.......2000-02-26
This is an excellent book. It holds a prominent place on my desktop for easy reference. Thank you.
Customer Reviews:
It confusing Services?.......2004-02-06
This book is very formal approach to IT services. Please don't give it to your customers/clients it will scare them. If you need humor or analogies to make things clear consider another book.The book is very hard to read with wordy sentences. Simplicity is much better, and this book makes some things even more confusing.
Great concepts but lacks examples.......2002-04-01
I bought it with the objective of having it as a reference for managing data center operations. The ideas and concepts were very interesting, and I totally agree that the starting point should include determining linkages with the core business and getting management support. Most useful to me are the following chapters:
Processes and Procedures - gives a framework on processes such as customer communication, internal communication, and change control.
Resource and cost model - helps determine the types and amount of resources (material, human, etc.) that are needed to efficiently serve requirements.
Measuring Success - discusses service levels and their measurement and coming up with service level agreements (SLAs)
The Appendices on job descriptions and sample SLA is also a great help.
The reason why I'm only giving 3 stars is that the authors could have given more examples as they explain the concepts. A line in the back cover page says "proven results, benchmarks and case studies--not just theory!" Sad to say, except for the sample SLA, this was not really delivered. It would help if the authors came up with even a fictitious company and apply the concepts to it.
Again, the ideas and concepts are great, but the authors could have given more examples to help explain them. So if the authors come up with a new edition or a sequel that addresses this, I'd be most interested in buying it!
Excellent reading if you deal with IT data centers........2001-09-28
This is a book that many IT managers have to read, it's a quick meal though, no details but a balanced dose of good ideas and a window on Service delivery where IT data centers is no longer a "cost center". The only thing I did not like is to center the data center around SUN and Oracle or a brand in general, although it is clear the book reflects the authors experience in SUN/Oracle environment.
I advise anyone who has anything with today's data centers (no matter his or her technical level) to read this book.
An adequate review of the topic.......2001-09-20
a small, concise exploration of the topic; some good ideas and good thoughts on a rare topic. Probably would have benefited from a broader view of its topic. Not a bad book though.
Focus is on the critical production support processes.......2000-12-29
This book is one of, if not the, best guides to developing, implementing and managing a mature production support organization.
The value of this book is that it takes a business-centric approach to service delivery, and augments material on service level management (such as Foundations of Service Level Management - another excellent book).
Specifically, this book contains sorely needed body of knowledge in a profession that has lost its way. What I mean by this bold statement is the production support function in many IS/IT departments has devolved from service delivery to infrastructure management. IT Services brings the focus back to where it belongs: supporting the business.
What I like most about this book is it not only shows what is wrong with most production support organizations, but it provides a clear roadmap to how to restructure production support from an infrastructure management focus to a service delivery paradigm.
I highly recommend this book to anyone in production support, consultants and IT/IS executive management. It would also be useful to ISPs and ASPs because most of the material can be applied to internal or external customers.
Book Description
"The Valuation of Technology is a timely and thoughtful book on a critical issue in the global business arena. Peter Boer's insights constitute important reading for leaders in all fields."-Jeffrey E. Garten, Dean, Yale School of Management
"The Valuation of Technology fills a critical void for those executives who wish to upgrade technology decision making from an art to a more definable science."-George B. Rathmann, Chairman and CEO, ICOS Corporation
Technology valuation has replaced risk management as the management approach to analyzing the profitability of current and future technology projects. The Valuation of Technology: Business and Financial Issues in R&D explores the link between research and development and shareholder value in a comprehensive way, providing mathematical models for the valuation of R&D projects and answering critical questions on how to analyze technology initiatives and forecast their future value. This professional reference creates a common language for understanding the financial issues relating to R&D and provides analytical tools that businesspeople, scientists, and engineers can use to assess new technologies, R&D projects, and R&D budgets-thereby facilitating communication and producing more enlightened decisions. It also identifies several common fallacies in performing valuation of technology-based properties, including adding together enterprises with different time horizons and failing to recognize the value of risk-minimization strategies.
Among the many remarkable features of The Valuation of Technology:
* Offers quick, easy models for technology valuation that readers can use immediately
* Includes a method for the quantitative valuation of technology projects and shows readers how to build a project spreadsheet and assign value to research projects
* Comes with a disk containing templates for a selection of mathematical models provided in the book
Customer Reviews:
Great book, but..........2003-08-28
This is generally a great read. However, I find the quantitative examples in Chapter 6 very confusing to follow. In addition, as a financial analyst, I feel very insulted for being called "bean counter" numerous times in the book. The author should be more aware of this demeaning attitude he carelessly imbedded in this otherwise great book.
Critical Resource for Maximizing Value From Innovation, R&D.......2000-01-28
F. Peter Boer's Valuation of Technology is mandatory reading for every CEO, Head of R&D, and key investor who has heard it all when it comes to the importance of "innovating". But who despairs about the absence of fundamental tools for extracting new value from research-driven efforts in all parts of the corporation.
No longer- this is the missing corporate value creation toolset. Valuation of Technology fills the critical gap between value formulas and project-focused research management, in a way that makes a convincing case for future evolution of R&D as a total corporation value resource, not just another functional department.
A former top executive with W. R. Grace and now a professor at Yale (in addition to running his own corporation, Tiger Scientific, Inc.), Professor Boer combines a senior executive's sense of the right measures and analyses with an entrepreneur's enthusiasm and pragmatic curiosity. The author's impressive body of work also reflects his sensitivity to the key people and organizational issues that often spell the difference between exceptional new value creation and disappointment.
This a must read for all senior executives in technology.......1999-09-16
This is a great book, that for the first time, not only brings together the technology management and financial disciplines, but also highlights that often misunderstood cultural differences between these two disciplines that need to work together.
I liked the book so much, I bought 10 copies and distributed them throughout my organization. This is a well conceived book, that covers not only the nuances of technology and scientific discovery and management, and/or the rudimentary aspects of time value of money, but also covers more advanced concepts such as the optionality of R&D investments.
Product Description
The "Guide to a Successful Managed Services Practice" applies some of the most innovative and highly effective Managed Services techniques ever developed, and proven to increase long-term predictable revenue, thereby increasing an IT Organization's value. Leverage Intelligent Enterprise's successful Managed Services concepts: - 3 "Killer" Managed Services deliverables - A Unique Managed Services Sales Process so successful that Clients can't resist signing your Agreements - Pricing your Managed Services deliverables for Maximum Profit - What to do after your Client is sold - Advanced Annuity-Based revenue philosophies. The "Guide to a Successful Managed Services Practice" includes everything you'll need to: Transition to a successful, Annuity-Based Managed Services model and Evaluate your existing Clients and calculate what they'll be worth on a Monthly and Yearly basis when converted to Managed Services - Successfully market and sell Managed Services to new Clients - Increase your organization's overall value by transitioning to an Annuity-based Service Delivery model. *Includes over 25 Managed Services Business, Technical, Sales and Marketing Tools, Forms and Collateral on CD-ROM! *Bonus: 4 Business-Winning PowerPoint Presentations! *Extra Special Bonus: Recorded Managed Services Webcast Included!
Customer Reviews:
a great resource.......2007-07-21
This book sits on my shelf and my service manager's shelf. You can't get $99 worth of consulting this valuable. It's a great reference, a great start, and worth looking at for everyone looking at managed services.
Phenomenal Managed Service Book.......2007-07-14
Every Small Business consultant needs to read this book. Yes, it's an awesome guide to managed services. But it's also a great guide to deciding which services to sell, how to price them, how to sell them, and how to "deliver" after you've inked the deal.
Did you need to know how to run a help desk? Or how to create an escalation procedure? It's all here.
You'll save literally hundreds -- maybe thousands of hours of work by reading this book. I run a very successful managed services business and I learned a great deal from this book. Simpson deserves a big hand for putting together such a valuable guide.
It takes less than one hour of consulting labor to pay for this book. It is more than worth it!
Worth it.......2007-05-08
Hard to justify the cost for such a small book. However, the value lies in what you get out of the book. I would give it 5 stars if they weren't so greedy in pricing this small book so high.
Book Description
** Testimonials ** If you're looking for the best source of information currently available on the subjects of both Web 2.0 and Mobile Web 2.0, you have to go no further than this book. - Dion Hinchcliffe, Editor-in-Chief of the Web 2.0 Journal and President of Hinchcliffe & Company In their latest book, the authors make fresh challenges on the paradigms in Mobile data. You are not going to agree with it all, but it will challenge your own thinking. - Jeremy Flynn, Head of Commercial Partnerships, Vodafone UK Simply the most comprehensive and easily-accessible book, on mobile Web 2.0 and it's future potential, available to date. - Dr Rebecca Lingwood CEng MIMechE, Director of Continuing Professional Development, University of Oxford Why should you buy this book? - Gain an understanding of both Web 2.0 and Mobile Web 2.0 - Learn how Web 2.0 extends to the 'wider Internet' - Learn from the experts: our work has been widely published and referenced on the Web. Our viewpoints are practical, independent and realistic - Understand the seven principles of Mobile Web 2.0 - Understand the other factors that affect Mobile Web 2.0 (like the rollout of IMS, WiMAX, Revenue models for Web 2.0 etc.) The seven principles of Mobile Web 2.0 - Mobile content and the changing balance of power (The power of user-generated content) - I am not a number, I am a tag (The impact on the telecoms industry's management of numbers) - Multilingual mobile access (Everyone, Everywhere with a phone running .. ) - Mobile Web 2.0 and digital convergence (Mobile Web 2.0 is a driver to digital convergence) - The disruptive power of Ajax and mobile widgets - Location based services and Mobile Web 2.0 (LBS has never quite taken off. Will Mobile Web 2.0 help?) - Mobile search: Much more than Google on your mobile phone
Customer Reviews:
Book editors' study material - with a few insites to the mobile world.......2007-10-10
Reading this book, I was regularly (I don't mean sometimes) stopped my in my tracks because of the typing errors, style errors and layout issues. This book is marvel when it comes to a being a book editors' study material. You can annotate and correct about every page in this book. Obviously this is not published by an experienced publisher, trying to mainain a reputation for publishing serious and worthwile information.
That said, I must say that I learned from this book. Being ignorant about the way the Mobile world is organized, it gives you insight in what to do and what not to do when you consider building applications and services for the Mobile market. It doesn't really give you any design guidelines, but it does sketch the environment and comes with sound advice.
So, if you are really eager for this type of information, you can learn from this book. That is, if you are not put off by the writing and layout. What you cannot learn is how a publication like this is written, edited and layed out, unless you are studying to be a book editor, in which case it makes perfect study material...
Interesting topic but very shallow contents.......2007-10-04
This book first details the concept of Web 2.0, then how the mobile technology can be the part of Web 2.0 (Mobile Web 2.0), followed by the description of many components such as location technology and IMS (IP Multimedia Subsystem). The authors also discusses the business aspects of Mobile Web 2.0.
This book contains a few interesting observations. Especially the cultural and business difference between the Internet world and the telecommunication industry (labeled as 'Open Gardens' and 'Walled Gardens' respectively) is worth noting. However, I can hardly recommend this book mainly due to its very shallow explanation of related topics. Almost all the references in the book are from web pages, and it contains very very few literal references. I don't think siting web pages itself is a bad idea, but it is embarrassing to see the authors siting and even quoting from Wikipedia without giving a timestamp. This implies that the authors have never done thorough research on the technical topics.
Another problem I see in this book is that the authors' discussions were not really based on the real observation but rather remained very conceptual. I like the idea of using mobile devices to publish information as the authors propose, but this would require detailed survey of device capabilities, user interface issues, and so on. Unfortunately, you cannot find practical information to tackle with such problems.
Great future Mobile Web 2.0 to all of us.......2007-01-21
It is a great book to read. My first experience with Amazon and I make a good book selection to read. An open-minded book with lot of issues to think and rethink about wireless.
Book Description
This book heralds a breakthrough that redefines competitive advantage for the next fifty years. Don't bridge the business-IT divide: Obliterate it! The book is the first authoritative analysis of how third-wave business process management (BPM) changes everything in business and what it portends. While the vision of process management is not new, existing theories and systems have not been able to cope with the reality of business processes --until now. This book describes a radical, simplifying shift in process thinking and technology that utterly transforms today's information systems and reduces the lag between management intent and execution.
A process-managed enterprise makes agile course corrections, embeds Six Sigma quality and reduces cumulative costs across the value chain. It pursues strategic initiatives with confidence, including mergers, consolidation, alliances, acquisitions, outsourcing and global expansion. Process management is the only way to achieve these objectives with transparency, management control and accountability. The process-managed enterprise grasps control of business processes and communicates with a universal process language that enables partners to execute on shared vision --to understand each other's operations in detail, jointly design processes and manage the entire lifecycle of their business improvement initiatives.
Process management is not another form of automation, a new killer-app or a fashionable new management theory. With the third-wave BPM breakthrough and its solid mathematical underpinnings, business processes can now be unhindered by the constraints of existing IT systems. Short on stories and long on insight and practical information, this book will help your business become the company of the future, the real-time enterprise, the fully digitized corporation --the process-managed enterprise. The book also offers continually updated information and a dialog with the authors at its Web site.
Customer Reviews:
This book shows the way.......2006-07-26
This book clearly outlines how process management has matured well beyond the reengineering phase and is blending with automation and quality management.
This book showed the way how Six Sigma is part of BPM and how BPM and SOA merge. It clearly relates technology and business opportunities. I be interested in an update, especially in relation to Peter Fingar's GREAT new book: Extreme Competition.
The Third Wave and Extreme Competition is a must read for every manager and MBA student.
THIS BOOK DOES NOT GET FULL STAR RATING AS IT LACKS CLEAR STEPS ON HOW TO MAKE THIS ACTUALLY HAPPEN
Business Process Management - The Third Wave.......2006-04-05
This book can be summed up quote from page 70 of the text: "long on talk and short on results." I was very disappointed with the investment of any money in this hyped book. The authors ramble on and on and give little but their long winded examples of what they think the third wave is. My advice is to read the introduction and don't waste your time with the rest of the book.
Get it, read it, buy it if ..........2005-07-27
you want to improve business processes.
History of business process management and beyond.......2005-05-19
I run a business in Maine, USA, and while I have no knowledge of BPM or workflow in a business context, this book helped me a great deal. I don't know if BPM is an important as the authors state, but it did present the past, present and future of a simple idea, improving business by improving business processes. I can well imagine new BPM and workflow systems helping enormously. But what I liked most of all was the explanations of how process has been a thread throughout business, from the 1920s to today, through the quality and reengineering movements. I heard about this book on the grapevine like a lot of management books. I run an operation, and don't have time for theory, but this book put a lot of what happens in my IT department into context. I like the idea of people being in charge of the processes that run on engines maintained by IT folks.
Ahead of its time.......2005-05-19
Its well known that people in business who tout business processes can come unstuck when they encounter people who don't believe in process improvement. I am a process improvement director in a fast moving consumer goods company. Process works. But I have an awful job convincing some of my colleagues. This book tells the story, and was way ahead of its time when first published. Now the case studies are coming in (as reported by Gartner et al) and anyone doubting this book is going to eat humble pie. BPM works.
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- Management Information Systems: Managing the Digital Firm (9th Edition)
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