e-Business: Organizational and Technical Foundations

Book Description

e-business inextricably aligns technological advances with business models, business repurposing efforts and organizational structures in order to support end-to-end business processes that span the boundaries of the extended enterprise value chain.

Using lots of real-world examples, this incisive guide helps people understand the theory and practice of e-business today
Offers a thorough examination of the relationship of e-business to business strategy, from business models, supply chains and integrated value chains to governance structures
Covers key topics that businesses need to consider with designing an e-business strategy, from XML and business processes to electronic intermediaries and markets, e-procurement and e-business networks
Provides a complete overview of the technical foundations of e-business, with discussions of security, middleware, component-based development, legacy applications, enterprise application integration, web services and business protocols

News That Matters: Television and American Opinion (American Politics and Political Economy Series)

Average customer rating:

Classic - Easy and informative (but a bit dry) read
Start Here

News That Matters: Television and American Opinion (American Politics and Political Economy Series)
Shanto Iyengar , and Donald R. Kinder
Manufacturer: University Of Chicago Press
ProductGroup: Book
Binding: Paperback

General | Politics | Nonfiction | Subjects | Books

Media Studies | Social Sciences | Nonfiction | Subjects | Books

All Titles | Qualifying Textbooks - Fall 2007 | Stores | Books

Entertainment | Qualifying Textbooks - Fall 2007 | Stores | Books

Nonfiction | Qualifying Textbooks - Fall 2007 | Stores | Books
Similar Items:

Is Anyone Responsible?: How Television Frames Political Issues (American Politics and Political Economy Series)
The Nature and Origins of Mass Opinion (Cambridge Studies in Public Opinion and Political Psychology)
The Winning Message: Candidate Behavior, Campaign Discourse, and Democracy (Communication, Society and Politics)
Out of Order: An incisive and boldly original critique of the news media's domination of America's political process
The Creation of the Media: Political Origins of Modern Communication

ASIN: 0226388573

Book Description

"News That Matters does matter, because it demonstrates conclusively that television newscasts powerfully affect opinion. . . . All that follows, whether it supports, modifies, or challenges their conclusions, will have to begin here."—Aaron Wildavsky, The Public Interest

"Because of its methodological integrity and richness, News That Matters is likely to be regarded as an impressive, possibliy grounbreaking work."—Neil Postman, New York Times Book Review

Customer Reviews:

Classic - Easy and informative (but a bit dry) read.......2006-07-21

This is a seminal work in political science for both its study of media effects and its use of experimental methodology. In regards to the latter, this is arguably the book that placed experimental methods on "map". In terms of its media findings, it does an outstounding job of documenting agenda-setting and priming effects; also, there is a lot of sub-analysis that nicely details which people are most prone to and what type of coverage enhances such effects. That said, the findings will likely strike many people today as fairly obvious, but this was not the case at the time (a testament to the research agenda I&K established). While the agenda-setting, priming, and now framing research has progressed in the last two decades, this is still an excellent introduction to the topic. And it is a pretty easy and quick read (only 130 pages).

Start Here.......2004-04-25

Fairly quick, but vitally important read to anyone studying the media, communication, and politics. Experimental design demonstrates the media has the ability to set the national agenda, prime what people think is important within issues, and frame the way we think about the world. This is the seminal and original work in the field.

Customer Relationship Management: A Strategic Imperative in the World of E-Business

Average customer rating:

Energy is a worthwhile thing. Save it!
Some interesting subjects, but too shallow arguments
For those with an implementation challenge!
Good CRM Framework
New-era Marketing

Customer Relationship Management: A Strategic Imperative in the World of E-Business

Manufacturer: Wiley
ProductGroup: Book
Binding: Hardcover

General | Business & Investing | Subjects | Books

Customer Service | Industries & Professions | Business & Investing | Subjects | Books

Management | Management & Leadership | Business & Investing | Subjects | Books

Total Quality Management | Management & Leadership | Business & Investing | Subjects | Books

Public Relations | Marketing & Sales | Business & Investing | Subjects | Books

Entrepreneurship | Small Business & Entrepreneurship | Business & Investing | Subjects | Books

All Titles | Qualifying Textbooks - Fall 2007 | Stores | Books
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Supply Chains: A Manager's Guide
Logistical Management: The Integrated Supply Chain Process
Introduction to e-Supply Chain Management: Engaging Technology to Build Market-Winning Business Partnerships (Aprcs Series on Resource Management)
Supply Chain Strategy
Managing the Supply Chain : The Definitive Guide for the Business Professional

ASIN: 0471644099

Book Description

Maximize customer satisfaction and maximize your bottom line

Over the last decade, too many organizations have assumed that their products or services were so superior that customers would automatically keep coming back for more. But in order to compete effectively in today's marketplace, organizations must change their strategy to become more customer focused, not product focused. Customer Relationship Management (CRM) is the best way to integrate this customer-facing approach throughout an organization. Aimed at understanding and anticipating the needs of an organization's current and potential customers, this innovative book shows how CRM links people, process, and technology to optimize an enterprise's revenue and profits by first providing maximum customer satisfaction.
* Covers developing a market-oriented strategy, innovation in products and services, sales and channels transformation, customer relationship marketing, and customer care

Stanley A. Brown (Toronto, Canada) is Partner in Charge of the Centre of Excellence in Customer Care at PricewaterhouseCoopers in Toronto.

Customer Reviews:

Energy is a worthwhile thing. Save it!.......2001-05-19

Energy is a worthwhile thing. Save it and skip this book. It reads like a loosely integrated collection of contributions. A more cohesive and comprensive set of basic ideas can be downloaded from the Customers-dot-com companion website at the same address for zilch.

Some interesting subjects, but too shallow arguments.......2001-03-28

To be honest, I have not understood, however not completely, what the authors want to say or explain. Interesting subjects are surely showed, but just lightly touched. Of course, you must agree that a profitable customer is better than a non-profitable one, and that maintaining her/his loyalty makes company to get the related revenue for a longer period. I think also that you may well acknowledge that new technologies do not suit to old organizations. But I am not sure that more than three hundred pages were necessary to say it. I have found some chapters much more interesting than others (for example The Tools For CRM), but if the question for such kind of books is "Which problems is this book helpful to solve to?", unless you consider a problem preparing a slide presentation, I have not been able to find any.

For those with an implementation challenge!.......2000-12-21

This is the most practical book I have read on the subject of customer relationship management (CRM). Those looking for an introduction to the subject might be better served by reading a slightly higher-level and more theoretical book such as Driving Customer Equity by Rust et. al.. However, if you understand the basics of customer care and are interested in purchasing or implementing a CRM system at your firm, this book will prove itself a highly useful resource. It will increase your understanding of strategic CRM, help you build a case and align key organizational players, and navigate tricky and potentially devastating implementation issues.

As a collection of separately authored pieces, the book works better for me as a resource than an end-to-end read. It could benefit by having a subject index.

Good CRM Framework.......2000-07-22

I disagree with the previous reader - this book is not too "fluffy". I think that the editor and contributor (Stanley Browne) has done a very good job of pacing the reader through the fundamentals of CRM to the more complex areas of balanced scorecard implementation, data warehousing, and analysis. I have read dozens of customer service-oriented books over the past year, and I believe that this is one of the better efforts to define where business is currently moving in that respect. The case study "vignettes" in general are OK (although somewhat well-worn), but the detailed studies are actually very comprehensive and interesting.

In summary, this book contains some critical points for anyone considering or in the process of implementing a so-called CRM system. It will help you avoid common pitfalls and is well-worth the investment.

New-era Marketing.......2000-07-18

It's a great book to help me realize the fundamental strategies to treat customers.

Television Democracy Elections (Basees/Routledge Series on Russian and East European Studies)

Average customer rating:

Television Democracy Elections (Basees/Routledge Series on Russian and East European Studies)
Sarah Oates
Manufacturer: Routledge
ProductGroup: Book
Binding: Hardcover

Democracy | Government | Nonfiction | Subjects | Books

General | Politics | Nonfiction | Subjects | Books

All Titles | Qualifying Textbooks - Fall 2007 | Stores | Books
ASIN: 0415381347

Book Description

There is currently widespread and growing interest in the Chinese economy, its huge and rapid growth, and the consequent impact on world business and economic affairs. At the same time, there are concerns about China's political system, the Chinese communist party, China's human rights record and the degree to which reform - the development of 'socialism with Chinese characteristics' - represents real liberalization. This book provides full details of economic and political developments in China, focusing in particular on events since 1978. It includes coverage of Hong Kong, Macao, Tibet and Taiwan, together with China's relations, including international trade, with its neighbors and with the international community. It considers the evolution of China's 'open-door' policy in economic affairs, the impact of entry into the WTO and effects of the Asian financial crisis. All the key topics - the growth of the market, the reform of state owned enterprises, foreign investment, human rights, SARS and bird 'flu - are comprehensively covered. Overall, this book provides a full account of economic and political developments in China, and will be of importance to all who are interested in this country's affairs, not only scholars but also those within the business and policy-making communities.

Government 2.0: Using Technology to Improve Education, Cut Red Tape, Reduce Gridlock, and Enhance Democracy

Average customer rating:

Excellent research, enjoyably told

Government 2.0: Using Technology to Improve Education, Cut Red Tape, Reduce Gridlock, and Enhance Democracy
William D. Eggers
Manufacturer: Rowman & Littlefield Publishers, Inc.
ProductGroup: Book
Binding: Hardcover

Culture | Business & Culture | Computers & Internet | Subjects | Books

General | Computers & Internet | Subjects | Books

Public Affairs & Administration | Government | Nonfiction | Subjects | Books

Public Policy | Government | Nonfiction | Subjects | Books

Federal Government | Government | Nonfiction | Subjects | Books

General | Politics | Nonfiction | Subjects | Books

Book Description

A well-written, lively, optimistic book that calls for the transformation of technology in government from lipstick on a bulldog to total information awareness. This book is proactive in nature (see what these governments are really doing), does not call for a wholesale and costly transformation, and employs a subtle shaming of those governments that have not yet joined the 21st century. William Eggers's argument, conservative in nature, states that the world of politics would quickly and markedly benefit from this digital transformation in terms of a fiscal payoff, but a more profound change would result as governments become more transparent, more democratic, and more efficient.

Customer Reviews:

Excellent research, enjoyably told.......2005-01-15

I am half way through this book, but I cannot wait to comment. It is a fascinating piece of research and a marvelous work of story telling. It reports on real people and their problems with government, and on real people with exciting solutions. It is hard to believe, but this is a book on government that is vivid, memorable, and enjoyable. That's why I think it Government 2.0 will have a genuine impact. The book is a gold mine of ideas, but readers don't have to dig out the nuggets. They just fall into our laps. Frankly, this book could be the basis for a television series of exciting discussions on innovation. The scope of issues reported is quite amazing. Finally, although this is about the use of technology to improve government, it is written for policy makers and the general public.

Overseers of the Poor: Surveillance, Resistance, and the Limits of Privacy (Chicago Series in Law and Society)

Average customer rating:

Overseers of the Poor: Surveillance, Resistance, and the Limits of Privacy (Chicago Series in Law and Society)
John Gilliom
Manufacturer: University Of Chicago Press
ProductGroup: Book
Binding: Paperback

General | Politics | Nonfiction | Subjects | Books

General | Constitutional Law | Law | Subjects | Books

General | Law | Subjects | Books

Property | Business | Law | Subjects | Books

General | Law | Professional & Technical | Subjects | Books
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Creating Public Value: Strategic Management in Government

ASIN: 0226293610

Book Description

In Overseers of the Poor, John Gilliom confronts the everyday politics of surveillance by exploring the worlds and words of those who know it best-the watched. Arguing that the current public conversation about surveillance and privacy rights is rife with political and conceptual failings, Gilliom goes beyond the critics and analysts to add fresh voices, insights, and perspectives.

This powerful book lets us in on the conversations of low-income mothers from Appalachian Ohio as they talk about the welfare bureaucracy and its remarkably advanced surveillance system. In their struggle to care for their families, these women are monitored and assessed through a vast network of supercomputers, caseworkers, fraud control agents, and even grocers and neighbors.

In-depth interviews show that these women focus less on the right to privacy than on a critique of surveillance that lays bare the personal and political conflicts with which they live. And, while they have little interest in conventional forms of politics, we see widespread patterns of everyday resistance as they subvert the surveillance regime when they feel it prevents them from being good parents. Ultimately, Overseers of the Poor demonstrates the need to reconceive not just our understanding of the surveillance-privacy debate but also the broader realms of language, participation, and the politics of rights.

We all know that our lives are being watched more than ever before. As we struggle to understand and confront this new order, Gilliom argues, we need to spend less time talking about privacy rights, legislatures, and courts of law and more time talking about power, domination, and the ongoing struggles of everyday people.

Building the Virtual State: Information Technology and Institutional Change

Average customer rating:

Jane Fountain's Building the Virtual State
A "Must Read" for Understanding Digital Government
When Technology Meets Organization
A useful text for an MPA Information Technology course
The new yardstick

Building the Virtual State: Information Technology and Institutional Change
Jane E. Fountain
Manufacturer: Brookings Institution Press
ProductGroup: Book
Binding: Paperback

Public Policy | Government | Nonfiction | Subjects | Books

General | Politics | Nonfiction | Subjects | Books

U.S. | Politics | Nonfiction | Subjects | Books

General | Computers & Internet | Subjects | Books

All Titles | Qualifying Textbooks - Fall 2007 | Stores | Books

Computers & Internet | Qualifying Textbooks - Fall 2007 | Stores | Books

Nonfiction | Qualifying Textbooks - Fall 2007 | Stores | Books
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Public Information Technology and E-Governance: Managing the Virtual State

ASIN: 0815700776

Book Description

The benefits of using technology to remake government seem almost infinite. The promise of such programs as user-friendly "virtual agencies" and portals where citizens can access all sections of government from a single website has excited international attention. The potential of a digital state cannot be realized, however, unless the rigid structures of the contemporary bureaucratic state change along with the times.

Building the Virtual State explains how the American public sector must evolve and adapt to exploit the possibilities of digital governance fully and fairly. The book finds that many issues involved in integrating technology and government have not been adequately debated or even recognized. Drawing from a rich collection of case studies, the book argues that the real challenges lie not in achieving the technical capability of creating a government on the web, but rather in overcoming the entrenched organizational and political divisions within the state. Questions such as who pays for new government websites, which agencies will maintain the sites, and who will ensure that the privacy of citizens is respected reveal the extraordinary obstacles that confront efforts to create a virtual state. These political and structural battles will influence not only how the American state will be remade in the Information Age, but also who will be the winners and losers in a digital society.

Customer Reviews:

Jane Fountain's Building the Virtual State.......2003-07-26

Jane Fountain wants to understand the implications of information technology - particularly the Internet - for institutional change in government. The research reported in this book deals with three experiments in applying information technology in the U.S. government in the 1990s: the establishment of an International Trade Data Base (ITDB) for administering the North American Free Trade Agreement, the development of a one-stop shopping informational web site for small businesses called the U.S. Business Advisor, and efforts to modernize the use of information technology within the Ninth Infantry Division of the U.S. Army. On the basis of these three cases, Fountain concludes that the introduction of information technology "disrupts complex ecologies of institutionalized power relationships" (p. 205) inside governments and institutional actors, as a result, attempt to reconstruct those disrupted relationships in unanticipated and sometimes regrettable ways. Sometimes the disruption is so great that the resistance to the introduction of new technology prevails and "many potential connections remain unforged, and numerous opportunities to gain stunning efficiencies, cost savings, integrated services and joint problem solving in complex policy areas lie fallow." (p. 201)

In Chapter 1, the author distinguishes between "objective" and "enacted" technology. Enacted technology is the result of the introduction of objective technology in a set of social relationships where resistance to introduction is possible. This distinction reflects the author's concern for possible gap between the potential of objective technology and the actuality of enacted technology.

Chapter 2 focuses on the National Policy Review (NPR), an initiative of the first term of the Clinton administration that was led by Vice President Al Gore. The NPR was supposed to come up with recommendations on how to "reengineer" government in a manner analogous to the contemporaneous reengineering of business - that is, via the introduction of information technologies to reduce the costs of sharing information within organizations. It was hoped that this would reduce hierarchy, make possible huge cost savings, and empower citizens. The NPR provoked a lot of discussion and debate within the government about how to accomplish these aims and the three experiments studied by Fountain were all influenced by it. Nevertheless, each of these experiments had its own impetus and logic that went considerably beyond the NPR.

The first experiment, the establishment of ITDB, followed mainly from the signing and ratification of the North American Free Trade Agreement (NAFTA). NAFTA required important changes in the handling of trade-related traffic across the U.S.-Canadian and U.S.-Mexican borders. The previous growth in international trade had already forced the U.S. Customs Bureau (a sub-agency of the Treasury Department) to automate its processing of trade clearances. The ITDB proposed to go much further by integrating a variety of trade and non-trade functions at the borders to deal with trade in both legal and illegal goods, legal and illegal immigration, while simultaneously upgrading the ability of the government to collect and analyze trade data. Unfortunately, worries about the potential delayed deliveries of goods due to overly ambitious government monitoring of trade on the part of businesses gave them a good reason to support efforts of the Customs Bureau to maintain primary authority over the processing of trade documents. The Customs Bureau felt threatened by ITDB and resisted efforts by other agencies to invade its turf. A series of bureaucratic battles ensued with the results well described by Fountain in Chapter 7.

In Chapter 8, Fountain considers the efforts of an interagency task force to establish a web site to provide a single portal for information about government regulations for small business owners. The U.S. Business Advisor was developed and deployed successfully and it won awards for utility and user-friendliness. However, the incentive structure within the U.S. government was not very good at encouraging the sort of continuous interagency coordination and cooperation needed to maintain the site, so it soon developed broken links that were not repaired and needed upgrades did not occur.

In Chapter 9, Fountain describes the efforts of the Ninth Infantry Division to modernize its information systems by creating a Divisional intranet. The first problem, that of overcoming the resistance of field commanders, to substituting paper-and-pencil-based systems with electronic ones, was dealt with by giving too much power to mid-level officers to design the system. The superior officers had difficulty specifying what particular information they needed because of the complexity of the tasks they performed, so they ended up being swamped with a lot of unnecessary information. The soldiers who previously were trained to submit written forms to the mid-level officers moved to electronic submission without sufficient training and without complete knowledge of how this information would be used at higher levels. They became "de-skilled." The mid-level officers suggested intranet designs that enabled them to do their jobs more efficiently but did not enhance the quality of information that went to their superior officers.

The best feature of this book, therefore, is the honest description of what actually happens -- as opposed to what is supposed to happen - when new information technology is introduced into government agencies. In order to get to this part of the book, however, the reader is made to plow through six chapters on theory, all quite well done, that do not necessarily have to be there given the empirical focus of the research. Students of bureaucracy and technology will certainly benefit from the reading of these chapters. But other readers may be excused for getting impatient when the first empirical material is introduced on page 107. Nevertheless, Jane Fountain's book is a serious and well-written effort to understand the challenges associated with modernizing the U.S. government by introducing new information technologies.

A "Must Read" for Understanding Digital Government.......2003-03-10

This book is the first work analyzing Digital Government, with special emphasis on the the risks and caveats of egov projects and dynamics between structure and technology. Fountain's "Technology Enactment" framework is specially useful for analyzing egov projects, and understanding their complexity generated by strength of institutional barriers and required operational change.

When Technology Meets Organization.......2002-12-07

The strength of this book, as some of the other reviews state, is that it clearly illustrates that the promise of technology will be fulfilled only if governments and other organizations understand how the human side of organizations either supports or undermines the implementation of technologies. This has become very clear particularly this past year as we read press reports that focus on how political divisions between government departments inhibit our ability to effectively pursue critical initiatives (e.g., terrorism is the most striking example, but decisions related to health care is another example). By describing and analyzing several real cases, Fountain identifies problems that hinder the best use of technology as well as solutions that promote best practices in an engaging way. The theoretical rigor, as well as practical application, makes this a useful book for both academics and practitioners. Personally, I hope that all people who are responsible for implementing policies related to the use of technology in government read this important book.

A useful text for an MPA Information Technology course.......2002-01-23

I whole-heartedly agree with the other reviews and add one additional comment. I used this book in my Information Technology course to Masters of Public Administration Students. The response to the book was terrific. It helped me make the point that a significant part of information technology in organizations is the people element, and led to terrific discussions on the role of social capital in organizations, among other things. In short, it is a very useful text for an MPA Information Technology course. Fountain's book is a major contribution to the literature on information technology in the public sector and is raising important points about the challenges ahead for e-government.

The new yardstick.......2001-11-17

A number of books on the information technology and public management have been published. The better ones provided a solid rendition of conventional stories of either agency empowerment or implementation hurdles. Jane Fountain's exquisit "Virtual State" is excitingly different. Using clear language and razor-sharp analysis, she provides a comprehensive framework to understand the interaction of information technology and public management. Eminently readable, well researched case studies complement crisp analysis. Fountain has done nothing more than providing the new yardstick all future works of this genre have to measure against - and nothing less! A must read!

Smart Start-Ups: How Entrepreneurs and Corporations Can Profit by Starting Online Communities

Average customer rating:

Smart Start Ups- Pure Gold by a man called Silver!
YouTube / Stickam Killer Combination
A priceless resource for online and mobile entrepreneurs

Smart Start-Ups: How Entrepreneurs and Corporations Can Profit by Starting Online Communities
David Silver
Manufacturer: Wiley
ProductGroup: Book
Binding: Hardcover

General | Business & Investing | Subjects | Books

Public Relations | Marketing & Sales | Business & Investing | Subjects | Books

Entrepreneurship | Small Business & Entrepreneurship | Business & Investing | Subjects | Books

General | Small Business & Entrepreneurship | Business & Investing | Subjects | Books

Manager's Guides to Computing | Business & Culture | Computers & Internet | Subjects | Books
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The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly

ASIN: 0470107421

Book Description

Praise for Smart Start-Ups

"Silver's new book is a masterpiece of clarity concerning the next great entrepreneurial wave, and my only problem with it was the charley horse in my elbow I got turning the pages."
-Robin Richards, founding President, MP3.com, and CEO, Notification Technologies Inc.

"Silver is a modern-day Prometheus. For community entrepreneurs, Smart Start-Ups contains the secrets of fire from the heavens. If you work with communities of any kind, you ignore this book at your own peril."
-John Szeder, former senior game developer, Digital Chocolate, Inc., and CEO, Mofactor, Inc.

"Silver dives in and pulls the naked truth out of the world of online communities. There's nothing like it on the shelves. He speaks with the best and brightest in the mobile and online community markets."
-Sean Malatesta, founder, Yack Media Services, and Vice President, Indiagames, Inc.

"Smart Start-Ups is a must-read for any aspiring Internet entrepreneur. Silver cuts right to the heart of the important fact that communities are like entire nations, but without geographic borders, and they're creating the greatest transformation since the Industrial Revolution."
-Clarence Briggs, founder and CEO, AIT.com

"Silver's book is an excellent, captivating, ingenious, and essential read for anyone who wants to know how to create wealth by starting an online community. One mark of a great book is that it makes you see things in a new way; Silver certainly succeeds in that respect."
-Kyle E. Gillman, founder and CEO, Forgefinder, Inc.

Customer Reviews:

Smart Start Ups- Pure Gold by a man called Silver!.......2007-09-08

If you buy one business book this year make sure it's Smart Start -Ups .

Author David Silver has over thirty years experience backing entrepreneurial companies,and it shows from the getgo.Silver's message is simple ,within 3 years Internet Communities will be seriously big business,names like MySpace,YouTube,Facebook have been sold for millions or are being offered millions of dollars.The success of these embryonic companies has been built on two primeval human instincts ,the need to search and share.In the past it was tribal hunting of game,now its information ,globally in real time.When citizens have the urge to search and share common data/information -Communities are formed-Online.The money will go to those forward thinking entrepreneurs who aggregate,those search and share hungry individuals into Online and more recently Mobile(phone) communities.Despite being a highly respected VC not only in the business but on the lecture circuit,David Silver,many times emphasises that very little venture capital or indeed business experience is essential.The beauty is that like the Weight Watchers business model ,the assets are the subscribers themselves!.Or as Silver puts it, think like this `'My Community will not incur cost of goods sold and my members will generate the data and pay me for the privilege of sharing it with other like minded members''.Pure and simple if you build it they will come in their mobbing digital droves,wagging their ,music,pictures,videos,stories, behind them.So what ? heres what! get enough millions of like minded people together and the bricks and mortar boys (traditional business),will have ready made customer bases.If you are smart enough You will be the one selling You Tube est 2005 selling it to Google for $1.3 billion in 2006.If you take the Initiative NOW,you will be positioned to take full advantage of the coming WEB 2.0 ,i.e the age of communities.

But putting it that simply does not do Smart Start-Ups justice.This book is refreshing in non prejudice detail,and glorious insight.I would recommend this book be referenced over and over ,by those budding `'Communiteers'' as Silver calls them.From raising Capital,to the rules for creating Successful online Communities,to Reputation management it's all here.Traditional business is reeling ,the online/mobile consumers like you and me are calling the shots.There is serious money to be made ,by giving people something simple online/mobile ,that something, a digital space to share a common interest.I cannot rate this book highly enough and recommend it more as a vital handbook-than to be ever left on a shelf.

YouTube / Stickam Killer Combination.......2007-08-22

I bought this book because I am an active participant on YouTube where the concept of an online community is frequently discussed and hotly debated. The author missed the significance of Stickam which in combination with YouTube creates a compelling community of real friends. I see a lot of potential in cross-site communities where people who get to know each other on one web site gather on other web sites that offer additional opportunities for social interaction.

I'm more interested in the sociological aspects of online communities. It seems to me that video is vital in combatting modern social isolation because only video allows you to see and hear people so you really get to know them. YouTube and Stickam are the only web sites I've known that really manage to create a genuine sense of community where real friendships can be formed.

A priceless resource for online and mobile entrepreneurs.......2007-07-11

I can't think of a more enlightening book on the topic of entrepreneurship applied to the world of online and mobile communities (can't quite figure out why or how the editors skipped the mention of the mobile component in the title of the book either).

I picked it up by pure accident at a bookstore one day and now it's become an essential reference as I am working on the development of an online community for people affected by diabetes at tudiabetes.com. Although I am not in complete agreement with some of the strategies presented, overall David Silver provides up and coming entrepreneurs with a chockfull of ideas that will keep you making notes as you go through the chapters.

As a veteran online communiteer, I highly recommend this book for anyone considering venturing into the online (or mobile) world to colonize new spaces as we enter the new era of the internet.

The Media Game: American Politics in the Television Age (New Topics in Politics)

Average customer rating:

a very interesting introductory book
a very interesting introductory book

The Media Game: American Politics in the Television Age (New Topics in Politics)
Stephen Ansolabehere , Roy Behr , and Shanto Iyengar
Manufacturer: Longman
ProductGroup: Book
Binding: Paperback

General | Politics | Nonfiction | Subjects | Books

Media Studies | Social Sciences | Nonfiction | Subjects | Books

General | Words & Language | Reference | Subjects | Books

General | Foreign Languages | Reference | Subjects | Books

General | Arts & Photography | Subjects | Books

All Titles | Qualifying Textbooks - Fall 2007 | Stores | Books
Similar Items:

Congress, the Press, and Political Accountability
Out of Order: An incisive and boldly original critique of the news media's domination of America's political process
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News That Matters: Television and American Opinion (American Politics and Political Economy Series)

ASIN: 0023599650

Customer Reviews:

a very interesting introductory book.......2000-04-19

The Media Game is a great introductory book for students interested in the political sciences, political psychology, political management and political communication. Perhaps it is more oriented towards undergraduate students than to anyone else, since it is written at an introductory level. As a recent graduate in the areas of political science and political psychology from a US university, and now back in my home country as the general consultant of a starting univeristy and professor of these topics, I firmly recommend the book to you readers and to my own students. This book is a great source of information, dealing with basic concepts in political communications, US style politics, the media coverage, and the trends of politics and their interaction with the public. It would definately provide students and teachers with the background to go onto further and deeper discussions and detailed material. Thereby, I recommend it to anyone who wants a broad overview of topics in this area, and/or who is considering this approach to politics as a career (since it will help the reader to evaluate this subject and decide whether to enter or not).

a very interesting introductory book.......2000-04-19

Mission Al Jazeera: Build a Bridge, Seek the Truth, Change the World

Average customer rating:

Blue shirt or khaki? There's a big difference
Required Reading for All Military Officers
Al Jazeera hires a Marine
Review of book and author
Great read!

Mission Al Jazeera: Build a Bridge, Seek the Truth, Change the World
Josh Rushing
Manufacturer: Palgrave Macmillan
ProductGroup: Book
Binding: Hardcover

General | Television | Entertainment | Subjects | Books

General | Politics | Nonfiction | Subjects | Books

Activism | Politics | Nonfiction | Subjects | Books

Terrorism | Current Events | Nonfiction | Subjects | Books

Communication | Words & Language | Reference | Subjects | Books

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ASIN: 1403979057
Release Date: 2007-06-12

Book Description

Blending his riveting personal story with innovative ideas about how to win the war on terror, former marine turned Al Jazeera reporter Josh Rushing addresses all the issues he was not allowed to talk about when he was in uniform. If we are to win the war on terror, Rushing explains, we have to interact with the media at home and abroad in order to control the way we are perceived. By refusing to appear on Al Jazeera, Western leaders allow people who disagree with the current administration to represent the West to the Arab world in a skewed, negative way. By taking readers inside Al Jazeera, Rushing offers a unique behind-the-scenes look at the controversial news channel and shows how the West can harness it to its advantage, relay a positive message to the Arab public, and hear what it has to say in return.

Customer Reviews:

Blue shirt or khaki? There's a big difference.......2007-10-09

(From the column "Whines & Roses", published Oct. 10, 2007 in The Journal, Crosby, North Dakota)

The day I met Josh Rushing he was wearing a shirt with checks as blue as his dazzling eyes. It's a small detail, but telling. If a journalist is to be credible, facts must be reflected in their proper shade.

If Rushing's new book, "Mission Al Jazeera", is to be believed, you'll have to color me a bigot.

How else to explain the figure in Rushing's book described as a reporter from The Journal of Divide County, North Dakota? This reporter, according to Rushing, expected to be met by "Bedouins on camels" when Al Jazeera came to town.

You could have filled my mouth with a bucket of sand when I read those words.

While it was clear to me at the time some people were upset by the presence in Crosby of a crew from a Middle Eastern-owned network, I wasn't among them.

I accurately and fairly reported who these Americans represented, their sterling journalistic credentials and professed mission, along with what was a very serious response by law enforcement officials who were concerned the crew had ulterior motives for being here.

To this day, there are people in Divide County who believe I somehow "brought" Al Jazeera to town, and by extension, the threat of terrorism. My writings at the time made clear Rushing was doing a legitimate story on the out-migration from the Great Plains. We also reported that people were upset by Al Jazeera's presence, and that the Border Patrol investigated.

Our story on Al Jazeera was much the same as the stories we have written on a half dozen other outside news organizations visiting here in recent years to report on our "vanishing" lifestyle.

After giving Al Jazeera and Rushing the same fair shake we have given all the others, it is distressing that he felt compelled to cast me as part of the problem with the American media, depicting me as the stereotypical provincial xenophobe -- especially when I agree wholeheartedly with his assessment of what is wrong with the state of journalism in America today and have written on the topic myself many, many times.

I expected a media crew from Al Jazeera to be Arab about as much as I would expect a representative from the NAACP to be African American. I was surprised to find a crew of three Caucasian Americans and I expressed that surprise to Rushing, though not in the terms he relates in his book. He remembers the Divide County reporter saying "I thought you'd be wearing robes and headscarves."

I can't imagine what I could have said that approximated such an utterance unless it were in jest over the hysteria surrounding Al Jazeera's visit. But then, I wasn't taking notes on what I said as I interviewed Rushing, and neither was he.

I was intrigued with Rushing's story -- a 15-year Marine Corps veteran now employed at a network owned by the Emir of Qatar. His mission was one I could admire-- trying to bridge the gap between the Western and Arab worlds in an effort to forge peace and understanding. In his book, Rushing complains of the difficulty in bridging that gap when so many Americans have preconceived notions.

But in his effort to spin a juicy yarn about Divide County, he held me up for ridicule so that he might appear the only sane figure in what was a decidedly crazy few days in the history of Divide County.
Having caught flak in this community over the last five years for opposing the Bush Administration's rationale for war in Iraq, and for criticizing the American media's cheerleading role in it -- being cast in Rushing's terms is indeed an odd position to be in.

The week Al Jazeera came to town, people around here got a little paranoid and I was one of them -- I was paranoid about a Border Patrol agent questioning me about my contact with other American citizens.

In his book, Rushing doesn't even cast that paranoia in the proper shade, though he saw fit to repeat nearly a whole column I wrote skewering the climate of fear this country was living in at the time.

Rushing and his crew didn't even have the courtesy to call us as promised when the Divide County story was to be broadcast. Nor did he bother to let me know of my doppelganger's pivotal role in the introduction of his book. For a man who wants to build bridges, he sure burned one here.

The lack of accuracy in the introductory pages is all the more personally upsetting to me because after reading Rushing's book in its entirety, I truly believe a global network like Al Jazeera could someday accomplish what no amount of diplomacy can. But if I can't trust Rushing to portray every figure accurately, how can I trust his assessment of the bigger picture?

If these words somehow reach him across the chasm that exists between the Western and Arab worlds, your shirt that day wasn't khaki, Josh.

It was blue.

Required Reading for All Military Officers.......2007-10-09

This book should be required reading for all US military officers and senior NCOs, and Josh should be a regular speaker at the military colleges and service schools. Colonel (ret) Randy Larsen, former Chairman, Department of Military Strategy and Operations at the National War College.

Al Jazeera hires a Marine.......2007-09-15

Those who have seen the fine documentary "Control Room" will recall Josh Rushing: an attractive, earnest, young Marine officer struggling to tell the US side of the Iraq war to the enemy: Al Jazeera news. The documentary ruined his military career; he was called a traitor by his peers. So, in in the best American tradition he left the Marines and went to work for Al Jazeera -- doubtless making far more money than he did as a Marine -- and now instead of being a junior officer who serves coffee to Generals at Pentagon meetings he lectures them on the Arab world and media. Kinda gives you a warm feeling in your heart to see him triumph.

Now, Josh has written a book. It's a bit short on content -- for which reason it only gets 4 stars from me. You can skip though it in an hour. He tells the story of his marine career and his role in selling the Iraqi war. He was assigned to liase with Al Jazeera because nobody else wanted the job and he was the most junior officer around. He also tells of being ordered to go on the Web, identify himself as a Marine officer, and argue with anti-war posters -- apparently without any intimation at that time that the job of the military is to fight a war, not sell it or that he might come across as "Big Brother." (his words, not mine)

Part two of the book describes working at Al Jazeera and pleads for Americans to broaden their vision beyond biased American opinion and media and attempt to understand the Arabs and Muslims everywhere. Nothing he says could offend anybody except a super patriot. Rushing makes his case well.

Smallchief

Review of book and author.......2007-08-23

A must-read for anyone who thinks this war needs to be fought. Josh Rushings makes the critical case on how the war was sold to us and what we should be doing about it. A very well-written and honest book.

Great read!.......2007-08-23

An excellent book for anyone who thinks they understand Iraq, Al Jazeera or related topics. Lots of inside information on how things really work in a complicated part of our world.

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