Book Description
Affiliate Millions
For more than a decade, the Internet has allowed people to make substantial amounts of money on both a full-time and part-time basis. Today, with even more online opportunities available than ever before, you can achieve a level of financial success that most people only dream about-and in Affiliate Millions, author Anthony Borelli will show you how.
With the help of coauthor Greg Holden, Borelli will show you how to make thousands, and eventually tens of thousands, of dollars each month through the process of paid search marketing and affiliate advertising. Along the way, they'll also share the secrets to mastering this often-overlooked strategy and provide you with the tools and techniques needed to maximize your potential returns.
Since making one million dollars through paid search marketing and affiliate advertising in his first full year of operations, Anthony Borelli has never looked back. Now, he wants to help you do the same. Filled with in-depth insights and practical advice, Affiliate Millions will introduce you to this profitable endeavor and show you how to make it work for you.
Customer Reviews:
Technique but no cookie.......2007-10-19
As someone who has spent over a decade on the Internet, I understand the fundamentals of the building of a tool or the utilization of a tool that can be used to generate money online. If you understand this too, then skip this one.
This book is for the complete novice. BUT if that novice buys it, they will regret it because they will spend hours and hours toiling to get to an expert level of understanding on how to build and utilize a system such as this and then be faced with the same outcome I was.
There is absolutely no recommendation for products and services that do well in this environment. All of the check copies posted in the book were dated from 2005 which most folks know was the hay-day of the search marketplace and literally was the first year in existence for the pay-per-click marketplace. Today's marketplace, especially in the affiliate realm, is extremely more competitive largely because of books like this. There was no effort expended in addressing this competitive pressure and the resulting gap reduction between affiliate commission and PPC bids.
At the end of the day, folks, there are no easy millions. You must be ahead of a trend like Mr. Borelli, to exploit such an opportunity. Once the rest of the world has caught up, the only thing you can hope to do is ... you guessed it ... sell a book to teach others how to do it.
Basic tools for the online gold rush.......2007-09-06
My experience was similar to that of "gordo the lordo." Plenty of clicks but just a few orders. Getting clicks isn't hard. What kind of clicks? That's the $1,000,000 question.
As a search engine advertiser, your task is to capture the clicks of consumers who have made a buying decision or are very close. These clicks will make money for you. The clicks of people who are "just browsing" will cost you money. You have to be a student of online search behavior.
You capture money-making clicks by finding highly relevant keywords and writing focused ads. How hard can it be? Get your ads up and running, tweak them, and watch the money roll in. You only need basic English skills and common sense. A degree in advertising or English is not going to help.
I would encourage anyone to try it because you may discover that you have the knack. By spending $500 or so, you should be able to get an idea how well you might do. Don't make the mistake I made, which was to let my ads capture several hundred clicks without getting any orders. I kept thinking "the orders will kick in." They didn't. Stop your ads after 200-300 clicks and wait for results. (Even 50 clicks are too many with retail sites.) You can either tweak the ad (if it's close to break-even) or abandon it and try something else. Tweaking wouldn't have helped my ads, which earned pennies for every dollar spent on clicks.
You are playing the keyword market on Google. Some keywords sell for $20 per click and more. Search engine advertisers don't get caught up in keyword "bubbles." They are only after potent "value" keywords that sell for 25 cents or less.
The keyword market is like a gold rush. Everywhere you look the ground is torn up by hordes of stampeding prospectors. You wander far and wide hoping to find a stone that hasn't been turned. How many thousands of other guys are out there trying the same thing? Good luck.
You never know. You might have the knack. Affiliate Millions gives you everything you need to know to get started. When I joined my first affiliate program and set up my first ads, I had the book open and followed it not step-by-step but word-for-word. It's just the kind of "excruciating" detail a beginner needs.
Mr. Borelli explains how to evaluate the earnings potential of an affiliate program. The profit, or course, depends on your revenue per click. An adgroup for $20 books may not be the way to go.
Should you actually make money, there is a chapter on campaign finance. You have to manage your cash flow to optimize performance. If another book on online advertising has this kind of chapter, I haven't seen it.
Mr. Borelli has set up the Affiliate Millions website for "prospectors." The only item listed for sale is the book. There is a free monthly newsletter. There are no ads. Mr. Borelli answers questions on the site's discussion board. If you are at all familiar with the "get rich online" racket you know how exceptional this is. Such sites are usually crammed with ads and have little useful information.
Mr. Borelli's advice is a bit sketchy and vague. That's because it has to be. If Mr. Borelli were to disclose his winning formula, everyone would copy him and he would be out of business within hours. All he can do is point people in right direction. Within that proviso, he provides clear and valuable information.
Mr. Borelli makes no promises that prospectors will get rich. He merely suggests that it is possible. He ends the opening chapter with "Take it step-by-step and read the chapters that follow, and you'll stand a good chance of becoming an Affiliate Millionaire yourself." If he starts the book by saying your chances are practically nil, no one will continue reading.
Like "gordo," I'm amazed that anyone could make millions at this. A million dollars in a year is $2,700 a day. You would have to consider yourself pretty successful with $2,700 a day in SALES, never mind commissions. You would have to strike it rich with multiple million-dollar campaigns. You would have to come up with new ones all the time.
Think of the millions in revenue Mr. Borelli is generating for the companies he advertises for. They should throw a party for him.
Didn't work for me.......2007-08-21
I tried the principles in this book. I set up some ads for a variety of products and different companies through Commission Junction and was, at first, delighted that I was getting a good amount of clicks. I was confident the ads were good enough because of some experience I've had in the past writing copy.
However, after over 250 clicks to major websites that boasted a large earnings per click, I got one sale and a large $ loss. The ads were good enough to catch the people's attention, but no one was buying.
I think this is a tough way to go at it. A website might be the better way to go. I am amazed that anyone could make any money doing this, never mind millions.
Direct and Immediately Useful.......2007-07-24
I was seeking a detailed, practical and thorough "how-to" approach to build internet-based revenue. This book filled the bill. It covered all key facets of the approach - particularly helpful for a layperson - as well as for someone with web-based experience (as am I). I have yet to test the specific recommendations. The book was solid.
Basic start but could leave you broke.........2007-07-12
Its true that money can be made by signing up for affiliate programs and marketing them on pay per click search engines. However, its possible to lose a great deal of money and this book doesn't do a good enough job helping people calculate the risks. For example, the author indicates he markets Amazon products. Amazon on its basic associate program pays 4%. A $20.00 book pays a comission of .80 cents. But in pay per click advertising a marketer can pay 30, 40 cents and even a dollar depending on the keywords. In a test marketing the new Harry Potter book (book 5) I spent over 9.00 in ppc ads that resulted in 4 sales. The click thru to sale was 13%... which isn't bad. The point is, I earned only about $2, but spent over $9.00 to earn it (a loss of $7.00). The author doesn't explain how to choose affiliate programs in terms of cost vs. payoff. Anyone who reads this book will get some basic information, but before spending money on ppc advertising they'd be better off buying The Ultimate Guide to Google Adwords which does a better job explaining keywords, writing effective ads and managing campaigns.
Product Description
Those who begin Trading Forex, Futures or Stocks face a hidden obstacle that keeps 9 out of 10 people from achieving success. Trading can be wonderfully profitable and enjoyable. For most, however, it is a stressful and costly activity because they are unaware of the subtle mental and emotional trap that holds them back. Very few overcome this without losing tens of thousands of dollars in the process. For most, trading stays in the "Loss" column. The Subtle Trap of Trading shows you get past this hidden obstacle, how to break free from the trap and how to get on the right track if you've already started but are struggling to show a consistent profit.
Customer Reviews:
A bad summary of other books.......2007-10-18
The book offers no meaningful insight because it is a mediocre summary of some of the simple ideas found in most other trading books. The 150 pages are written in large font and spacing, and are of limited or no value to anyone having any trading experience. The author describes himself as "a degreed Engineer, Certified Quality Engineer and Futures trading enthusiast." Author does not appear qualified to offer trading advice.
Gives my trading structure.......2007-06-07
After buying the subtle trap I realized I was falling in two key areas.
One was the inability to know where my emotions were costing me money.
It helped me to set up a process where by I can not escape those bad habits from being exposed should I fall into them again. For example, after every trade I go through a check list which tells me if any of the bad habits are re-occuring, and I can tell you in less than 1 month this method eliminated a habit that cost me tens of thousands of dollars over several years.
Two, was not understanding the power of setting objectives.
An example was when I entered in a two week trading competition where instead of setting a goal to win, I just set a goal to achieve a certain ROI. In order to do this though, I had to know my win to loss ratio of my system, and the number of opportunities I would get in the two weeks.
Armed with this I knew what I had to do to reach my objective, and I did reach my objectives. The issue here is that unless there's some sort of plan and way to implement this plan, your method is flawed. The subtle trap is great for making all of that so easy to understand.
I will say this, if you've been trading for a while now with no success, and then you read the subtle trap and it makes no difference what so ever to your trading - you need to find another profession.
Awesome Book for any serious trader.......2006-09-22
I've spent the last year just working on my trading psychology, the true "Holy Grail" of trading, and I've heard pieces of the wisdom in this book echoed in many places. What Brian has achieved in this easy-to-read guide is a distillation of how to identify, and focus on correcting, the chinks in one's emotional armor.
The concise nature of his approach makes it much easier to really 'get it' with regard to how, as trader's, our emotions can cause us to stack the deck against ourselves. The exercises help to zero in on those issues that throw up blocks to effective trading.
Don't just read it and put it on the shelf. This book is great for a regular 'tune-up' to improve trading performance and consistency in one tight package.
The Subtle Trap of Trading, by Brian McAboy.......2006-09-15
Brian's book is an ingenious work. It illuminates the path one needs to achieve success in the world of financial trading and it is sorely needed. The staggering amount of money and time I spent becoming a successful trader could have been easily reduced by 2/3 had I followed the outline Brian presents. Its a gift. Dan K, Kerry, Ireland
See the trap. Avoid the trap........2006-09-12
It doesn't matter whether you are new to trading or have been at it for years. The Subtle Trap of Trading is a must read. Author Brian McAboy goes to the very root of trading in terms of both its appeal and the pitfalls that lure creates.
Many people in the markets are essentially self-taught to a great degree. That means they were never told about certain stumbling blocks in a personal way - things which can seriously trip up one's trading performance. In this book, McAboy outlines why you can easily find yourself doing things as a trader you would never have thought you'd do - things seemingly completely out of character. This is the stuff that can doom you to failure.
Importantly, though, the author doesn't just tell you what the trap is. He explains in clear terms how you can avoid it and provides exercises to help you along the way. For that reason, The Subtle Trap of Trading should be near the top of your trading reading list.
Book Description
For salespeople, prospecting is as important as it is difficult. For some, it's downright terrifying -- especially the cold calling. Knock Your Socks Off Prospecting shares the hard-won, in-the-trenches prospecting and cold-calling secrets of the most successful salespeople -- in the trademark, fun style of the best-selling Knock Your Socks Off series. This practical book gives sales people renewed energy for a critical (yet often dreaded) phase of the sales cycle. Knock Your Socks Off Prospecting shows how to approach prospecting more positively and productively, and how to maximize return on prospecting efforts. Features include:
* Practical, logical, and easy-to-use tools
* Step-by-step skill-building exercises
* A combination of research and "feet on the street" wisdom
* Real stories and lively anecdotes that prove the power of Knock Your Socks Off Prospecting
Salespeople will gain priceless insight on improving communications, identifying prospects, maximizing their time (the "Powerhour" approach), networking, and more. Destined to be another Knock Your Socks Off classic, this book reveals techniques that will make any sales professional's efforts more enjoyable -- and much more profitable.
Book Description
Real estate investing continues to be the fastest-growing investment strategy in America. The Everything( Real Estate Investing Book is your all-in-one guide to learning how to buy and sell residential and commercial properties in a competitive market.
This step-by-step guide walks you through the details of securing long- or short-term investments, guaranteeing maximum return and future positive cash flow. With expert advice, you'll learn everything from choosing properties and financing to handling legal and tax concerns.
With The Everything(r) Real Estate Investing Book, you'll learn how to:
Analyze the market and develop a reasonable plan
Work with real estate agents
Evaluate the risks and benefits of your investment
Determine the value of your property
Move from the contract to the closing
Invest in REITs, timeshares, and real estate mutual funds
Expertly written by longtime broker Janet Wickell-editor of About.com's Home Buying and Selling Web site-The Everything( Real Estate Investing Book is your quick-and-easy way to get started!
Product Description
This book will guide you through the publishing process step-by-step. You will also find tips and ideas in this book on what to publish to make money. After you have published your book, you will have to learn how to market it. Without a good marketing strategy you are basically throwing your book into a warehouse with ten million other titles and no one may never stumble across your book. This book will explain to you how to use DATABASE LOGIC to market your book on the Internet to get it noticed by more potential customers.
Customer Reviews:
Author uses some of own advice.......2007-01-10
The author of this book has over 20 Listmania lists, so this book title kept popping up and I purchased it. Unfortunately, the book needs edited badly, basics like "periods" were missing, making it difficult to follow. It does have good basic advice if you want to publish your own book and do everything he did to do it, as he specifically touts some PODs and other resources. If technical books on book promotion overwhelm you, and you can see past the editing errors, this may be a decent book to read. After reading many books on book promotion, this book left me with marking one page as actual useful information for my own needs.
The marketing strategies alone makes this a winner!.......2006-04-27
I got a lot more than I expected to get from this book.
I thought I would take a chance, what the heck I need help.
Not only does the author show you how to get published and
it's for real, no bull and no fluff. He teaches you how to think
current so you can design your title and description to take
advantage of today's technologies.
This is a must read book before you publish your book and
it's a must read book afterwards, so you can market your
book without it costing you an arm and leg.
The marketing strategies are unique and straightforward, not
hard to implement at all. As long as your book is interesting
or useful the strategies in this book can help get your book
noticed.
There isn't many how to books that comes close to delivering
on their promises. I have to say this book delivers 100% and
then some.
I only see one problem, the more this book is read and authors
start figuring out how to utilize this free advertising space, at
some point it will become difficult to fight the sharks for the
prime spots.
Good Information But ..........2006-03-16
There is plenty of valuable information in this book, but it is not well written. I found it interesting that the author listed proofreaders, yet he has numerous spelling errors throughout.
Having said all that, I did get the information that I desired, so it was worth the money.
Helpful, yet painful.......2006-01-15
The author has a positive attitude and has accomplished what he claims: self-published and sold his book on Amazon.com. He offers helpful ideas about how others can get their self-published books noticed and sold online. These ideas earn two stars; however...
...their presentation does not. The writing is often painful to read. I found myself urgently wishing the author had taken his own advice and hired a real editor. (I also wish he had brought in a real designer before offering design advice, and a real proofreader before offering proofreading advice.)
This must be a joke!.......2005-10-17
Whether you are a self publisher or wanting to be one, you must buy this book! It is such a good laugh!
The author-publisher has done just about everything wrong that you possibly could in a self published book -- and now he's charging money for it!
Did he do it on purpose as a joke or a farce? Or did he really not know any better? I can't tell!
Consider this:
The cover looks like he did the printer's copy on a desktop inkjet printer on cheap paper.
He puts the copyright notice and LCCN on the title page.
The copyright notice is then repeated at the bottom of both pages of the Introduction.
In the table of contents -- which appears where the copyright page should be -- each chapter shows the range of pages, not just the first page.
His headers are larger than the body text.
Most of the book looks like it's double-spaced.
The spacing between words is uneven, as if the text was justified in a word processor or electronic typewriter from the 1980s.
He sometimes uses underlines in place of italics, and sometimes he uses both together.
He inserts long articles by other people with no indication that he has permission.
Much of the book is simply free info taken off the Web -- especially from Lulu, which seems to be the only publishing service that the author is familiar with!
Getting the picture? But now we come to the index, which is alone worth the price of the book. He actually indexes people by their first names! Oh joy!
Here are some of the priceless entries in this index: $4.53, 10th, $34.95, Caterpillar, calendar, calendars -- yes, two entries with identical pages -- County, experiences, fat, Have one to sell, I Universe (sic), key words, keyword, Satan, sub categories (sic), white.
This doesn't even mention the poor grammar, poor spelling, incorrect punctuation,innumerable typos, and general bad writing.
In short, this is a classic. It will be studied for years as the consummate example of everything than can be wrong with self publishing! Buy it today!
Customer Reviews:
money power.......2001-09-11
Tama McAleeses' money book made it easier for me to realize the incredible power of money. She warns of the common pitfalls young investors can run into and uses tried and true advice regarding most major money decisions.
Get this book, read it, and follow instructions. In twenty years you'll be set.
Go for it.
scott valent
Average customer rating:
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The best way in the world for a woman to make money: The founder of Careers for Women tells how to get in and move up through executive sales
David King
Manufacturer: Warner Books
ProductGroup: Book
Binding: Unknown Binding
 General
| Business & Investing
| Subjects
| Books
Management & Leadership
| Business & Investing
| Subjects
| Books
| Business Ethics
| Consolidation & Merger
| Decision-Making & Problem Solving
| Distribution & Warehouse Management
| Industrial
| Information Management
| Leadership
| Management
| Management Science
| Motivational
| Negotiating
| Operations Research
| Planning & Forecasting
| Pricing
| Production & Operations
| Project Management
| Quality Control
| Risk Assessment
| Statistics
| Strategy & Competition
| Systems & Planning
| Systems Analysis
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| Total Quality Management
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ASIN: 044697515X |
Books:
- All About Asset Allocation
- America's Financial Apocalypse: How to Profit from the Next Great Depression
- America's Financial Apocalypse: How to Profit from the Next Great Depression
- Analysis of Equity Investments: Valuation
- Balanced Scorecard
- Barbarians at the Gate: The Fall of RJR Nabisco
- Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
- Cases and Materials on Torts (University Casebook Series) (University Casebook Series)
- Contrarian Investment Strategies in the Next Generation
- Cost Accounting: Foundations & Evolutions
Books Index
Books Home
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