Book Description
Well-suited for the non-statistician, this applications-oriented introduction to multivariate analysis focuses on the fundamental concepts that affect the use of specific techniques rather than the mathematical derivation of the technique.
Provides an overview of several techniques and approaches that are available to analysts today — e.g., data warehousing and data mining, neural networks and resampling/bootstrapping. Chapters are organized to provide
a practical, logical progression of the phases of analysis and to
group similar types of techniques applicable to most situations.
Customer Reviews:
Best general Multivariate stats book.......2007-06-07
This is without question THE BEST introduction to Multivariate Statistics book currently available. It is designed for the user of the techniques, not someone who wants to examine the math underlying the techniques. I have created a collection of the various editions of this book and I have all of them going from the 1st edition to the current one. Personally I really likely the 2nd and 3rd editions but the current one is also very good. Whether you are interested in Exploratory Factor Analysis, Multiple Regression Analysis, Discriminant Analysis [I think that there should have been more on classification analysis in this section], Logistic regression, multivariate analysis of variance, conjoint analysis, cluster analysis, multidimensional scaling, Confirmatory Factor Analysis or Structural Equation Modeling, this book provides a good broad overview as to how to use and interpret the techniques. The key terms for each technique are defined clearly technique by technique. Having taught faculty how to teach multivariate statistics this is the book that I chose to use. It is important to remember that it is BROAD overview and if you are going to do serious analyses that you'd likely want to get additional books about the specific technique or techniques that you are going to use.
Probably the best advanced stats book ever written...GOD bless the authors!.......2007-05-12
Over the course of my undergrad, grad, and post grad, I have read a variety of statistics books. Without a doubt, Hair's Multivariate Data Analysis is THE BEST book of them all. Here is a brief outline of the awesome features of the book:
1. The book itself is very well organized - chapter order and the order within each chapter helps the reader in knowing what is coming next and provides a sense of direction. I think this is a very important feature for any book to have especially when the topics are complex and are discussed over 800 odd pages.
2. The HBAT data set that comes along with the book (or that is provided by the instructor of the course depending on the version of the book you purchase) is really a very good resource. All multivariate techniques in the book can be carried out using this data set. The data set is clearly explained at the end of the first chapter.
3. Tables of examples, the 'Rules of thumb" after each important concept discussion prove invaluable. This is akin to the managerial implication written at the end of lenghty academic articles. This is almost like saying - Here is the deal folks.....Much precise than the summary section, in bullet points, these rules of thumb acts as quick referece that captures the content of the discussion.
4. From chapter 4 onwards till the very end of the book, each chapter is divided into two halves - the first half is the concept dicsussion - in detail, with examples and in very simple and understandable language. The second half is the illustration of the discussed concept through a very elaborate example using the HBAT data set. This arrangement not only helps the reader in better understanding the complex concepts, but also allows the reader to get their hands dirty by actually working out.
5. Keywords at the begining of each chapter provides a list of all the 'jargon' that would be used in that chapter. This list provides a detail definition of each term. Many times while reading the chapter, you would come across a confusing term and in those times the keyword list can prove invaluable.
All in all, this is an invaluable book. If you are a taking stats and you have not read this book, you are missing something. In spite of all the above great things, the best feature of this book is the writing style. I have not come across a book that explains concepts is such easy to understand language but at the same time not over simplifying the subject matter.
My advanced stats became enjoyable because of this book. Really may GOD bless these authors for writing this book!!
Sure it's good, and a good price by the pund too!.......2005-10-26
A pretty good overview and a lot of in-depth material on Multivariate data analysis. Not quite a bed time read though.
I recommend this book as part of your analytical library.
If you liked this book, another good book on multivariate data analysis you may want to check out as well is Sharma, S.; Applied Multivariate Techniques, New York: John Wiley & Sons, Inc., 1996.
If you want something easier to read/more practical, and you prefer SPSS over SAS you may want to check out either `Discovering Statistics using SPSS for Windows' by Andy Field, or probably even better/simpler `SPSS Survival Manual' by Pallant.
Tom Anderson
Anderson Analytics, LLC
(...)
Good for a second stats course & reference.......2005-08-03
We used this book for our Stats 2 course in grad school, and although our professor was good enough to eclipse Hair, et al. (he had written his own Stats text), I am most pleased at how much mileage I have drawn from Hair, et al. in the years since I took the course. In my subsequent career, reviewers have often sent me back to Hair, et al. when they have questions about something I'm doing with a data analysis, so it has become an invaluable reference for that reason alone.
The chapters on structural equation modeling, MANOVA, and factor analysis are particularly useful and well-written. I recommend this book without reservations for graduate students and others who work with advanced statistics as part of their daily work.
simple but great!!.......2005-06-02
I used this book as a reference on the topics while I was working on a research project at the university. Because the book does not use complex mathematics to explain the multivariate statistics, it is easy for social sciences students to understand. Each chapter starts with an overview, step-by step procedures and ends with an example from the data set that is used throughout the book.
In addition to the common topics in multivariate, the book also includes the new analysis techniques as CHAID, neural network, and data mining.
Amazon.com
As much as 10% of the American economy, and perhaps more, is comprised of illegal "underground" enterprises, according to author and Atlantic Monthly correspondent Eric Schlosser. And while this segment is never discussed in the newspaper business pages, Schlosser tackles it with the same in-depth analysis and compulsive readability that made his Fast Food Nation a best seller. Reefer Madness spotlights marijuana, migrant labor, and pornography, three of the most thriving black market industries, and analyzes the often-tenuous place each holds in society as a whole. While each of the three could be the subject of its own book, Schlosser keeps his scope narrow by concentrating on the lives of the participants in the underground economy, especially Mark Young, an Indiana man given a life sentence for participating in a marijuana sale, and Ohio porn magnate Reuben Sturman. At just 21 pages, the treatment of migrant laborers in the California strawberry fields is dealt with more briefly but is just as compelling thanks to the first-person narrative of Schlosser's investigation. In telling these stories, which are both personal and universal, Schlosser deftly explores the manner in which his subjects are treated (and punished) compared to others in more above-ground ventures. Along the way, he asks hard questions as to what that treatment says about America. Schlosser writing is passionately opinionated, but this is no mere opinion piece: his perspective is amply supported by extensive research and clearly reasoned interpretation of data. His direct and forceful writing style makes the impact greater still. After reading Reefer Madness, readers are likely to be shocked, appalled, and flat-out bewildered by what's happening in the cracks and crevices of American business. --John Moe
Book Description
America's black market is much larger than we realize, and it affects us all deeply, whether or not we smoke pot, rent a risqu video, or pay our kids" nannies in cash. In Reefer Madness the best-selling author of Fast Food Nation turns his exacting eye on the underbelly of the American marketplace and its far-reaching influence on our society. Exposing three American mainstays pot, porn, and illegal immigrants Eric Schlosser shows how the black market has burgeoned over the past several decades. He also draws compelling parallels between underground and overground: how tycoons and gangsters rise and fall, how new techonology shapes a market, how government intervention can reinvigorate black markets as well as mainstream ones, and how big business learns and profits from the underground. Reefer Madness is a powerful investigation that illuminates the shadow economy and the culture that casts that shadow.
Customer Reviews:
Reefer Madness - A Must Read.......2007-04-23
Reefer Madness is divided into three chapters. The first is about marijuana, the second is about cheap labor with illegal immigrants and the third is on [....]. The author writes this book based on the United States "black market". He gives somewhat of a biography on these 3 topics, which I feel is helpful for those, like myself, who are not aware of their history.
The first chapter is focused on marijuana. Schlosser provides interviews with many people who have had encounters with marijuana. Living in California, I have found it amazing to hear the penalties for marijuana use in other states. In chapter one for example, a man was arrested for possesion of 1.6 grams of marijuana, enough for a large joint. Living in Michigan, he received 14 months in jail. The second section is focused on cheap labor, or illegal immigrants in Guadalupe, California. Schlosser focuses on harvesting strawberries:the difficulty of it and hard labor that is being underpaid. The third and final section was the longest of the three. It focused on an underground [...] king Reuben Sturman.
I very muched enjoyed reading this book. If you liked Fast Food Nation, than Reefer Madness is a must read.
Don't Judge the Book By The Title!.......2007-04-16
"Reefer Madness", by Eric Schlosser is written in three main sections. There is a section on the underground marijuana trade, the migrant labor trade and the porn industry.
Unlike many reviewers, I think the author made a wonderful point. All three activities are illegal, yet they thrive and produce copious amounts of profits for the people involved. Often that profit is taken at the expense of the workers, and they do not share in this bounty. His theme is that if these activities were legalized, or regulated, they would produce income for the country at little harm to society.
I do think the author made a mistake in incorporating the three subjects together in the same book. While well written, the thread that holds the three together in tenuous, at best, and he would have made a better choice by examining each of the subjects, in more detail, in separate books. That is the reason I gave the book only three stars.
The writing is clear, and the research is unmistakably that of Eric Schlosser. I would recommend the book if you want to learn more abut each of these underground activates or if you are a fan of the author. It is also a good boo to be used to stir up discussion on any of the three subjects, or all three at once.
What an eye opener.......2007-01-10
This book makes some really great points about the underground economy and how much it affects this country.
Fascinating.......2006-11-30
Don't be fooled by the title. This is not some hippie counter culture drug book. It is a beautifully written scholarly examination of the underbelly of the American Society.
The main theme of the book is centered around the underground economy. The author argues, by examining the underground economy of any society, one can see a more accurate and telling picture of the society as a whole. Just as individuals have public and private personas that are often in conflict, so can a society. The book focuses on the American culture and legal system.
It is broken up into three essays: first an examination of the history of marijuana use and the war on drugs; second, an examination of the treatment of migrant workers; finally, an examination of pornography and obscenity laws.
The threads tying these seemingly disparate subjects are sometimes blatant, sometimes subtle, but always telling. By examining how the American society deals with these issues, one can draw clear corollaries to better understand how we deal with other controversial issues facing our nation including abortion, abuse of government powers, privacy, the war, etc.. It is the examination of the rationality (or lack there of) of our policies regarding these three topics, and the ethics with which those policies are implemented, that we are left with a scathing commentary on the seemingly schizophrenic nature of the American culture and value system.
Putting a magnifying glass up to American society........2006-06-11
What are three of the perpetual hot button issues of 21st century American politics? Commercialized sex, illegal drugs and cheap labor would probably common choices of many citizens. Eric Schlosser examines the magnitude, origins, visibility, commonality and manifestations of these three mainstays of the American scene.
The book is divided into three chapters, each dedicated to one of these hot-button topics. The chapter on commercialized sex examines the history of prostitution, pornography, and the recent spread of nudie bars and topless bars in the USA over the last 100 years plus. Schlosser examines the origins of peep shows, the first girlie magazines pre-Cold War, goes over the founding of Playboy and Penthouse, and the current spread of pornography over the Internet. The chapter on drugs examines the history of marijuana primarily, with some side notes on the meth plague, cocaine, and other drugs to have swept thru the American street scene. The chapter on cheap labor examines migrant and illegal labor including child labor and sweathouse labor. Both industrial and agricultural labor are included. This chapter is a natural extension of Schlosser's first book: Fast Food Nation, in that it covers the practices of slaughterhouses and farms, and extends into factories not related to food.
Overall, a good book and worthy reading. Anyone in high school or above should find this book accessible, and enjoyable.
Book Description
"Never in history has there been a black market tamed from the supply side. From Prohibition to prostitution, from gambling to recreational drugs, the story is the same. Supply-side controls act to encourage production and increase profits. At best a few intermediaries get knocked out of business. But as long as demand persists, the market is served more or less as before. In the meantime, failure to `win the war' [against crime] becomes a pretext for increasing police budgets, expanding law enforcement powers, and pouring more money into the voracious maw of the prison-industrial complex."—from the Introduction
R. T. Naylor specializes in the study of smuggling, black markets, and international financial crime. Wages of Crime takes the reader into the shadowy underworld of modern criminal business—arms trafficking, gold smuggling, money laundering, and terrorist financing. Naylor dissects the schemes by which illegal entrepreneurs disguise their acts, manage their take, and eventually enjoy the loot. The author asserts that much of what police, press, politicians, and the public understand about international crime is based on myth and misrepresentation.
Wages of Crime also outlines Naylor's claim that some of the most popular modern law-enforcement fads are inefficient or useless and can do massive damage in eroding civil liberties. In the wake of recent tragedies, Naylor's criticisms of contemporary anticrime policies and the confounding of criminal and national security issues have a sharper resonance.
Customer Reviews:
cornell press.......2007-06-10
Multi faceted and objective look at the underworld economy.
Many statitistics and and overwhelming amount of detailed historical
information. Some sources not sited in what could appear to be
biased editorializations, but these observations are few and far in
between. All in all a great overview.
Political diatribe masquerading as scholarly work.......2006-07-31
When I picked up Wages of Crime, I was hoping to find an objective presentation and debate on the the value of anti-money laundering policies and law enforcement trends. Instead, Naylor, without providing any evidence, reaches conclusions that suit only his own political agenda, which he pretty much makes clear throughout the book. His tone is wholly one sided and dismissive. It's perhaps a good thing that the author reverts to childlike plays on names and other amateurish techniques to support his arguments, for by doing so, he allows the reader to easily dismiss most of what he has to say. Examples of name calling include this sentence: "Hence, advised by neo-con artists crafting its foreign policy...". Neo-con artists. How clever. Or in this passage where he describes the many wonderful things he thinks Hizbullah has done, he includes: "rebuilding houses gratuitously destroyed by Israeli bombs and shells". This book is anything but a serious, unbiased study of the issues.
If you do a Google on Naylor, the first link brings you to an interview where Naylor gets right down to business in the very first question. His answer tells you all you need to know about what you might read from Wages of Crime: "Al Queda itself does not exist, except in the fevered imaginations of neo-cons and Likudniks, some of whom, I suspect, also know it is a myth, but find it extremely useful as a bogeyman to spook the public and the politicians to acquiesce in otherwise unacceptable policy initiatives at home and abroad."
A Marxist perspective on Black Market issues.......2006-06-29
This book on the black market makes a case for going back to views popular in the 1960s. In the 1960s, the black market was populated with cold-war spies and gun running free-booters. Since then, the popular press has painted the black market as a drug running paradise. Naylor tries to convince us this image is a lie. The real black market criminals are capitalist executives in the military-industrial complex. Defined in this manner, 'Wages of Crime' becomes a traditional left wing vehicle for brow beating those unwilling to genuflect before Marxist-Leninist dogma. This critique is not limited to attacks on the US political establishment. At one point Naylor laments that Gorbachev's generation 'forgot its ideological roots'. On another page, Naylor describes the proletarian interests in South East Asia.
The reader won't find the standard pulp crime stories here, which is a blessing. Unfortunately, the book relies on rhetorical flourish rather than statistics. Thus, it simply substitutes one stereotype with a second.
The text was pulled from independent articles, so the flow is sometimes uneven. For example, a chapter seeking to debunk the political might of heroin/cocaine dealers tries to convince the reader that drugs are of marginal economic importance. He complains that the published estimates of drug dealer wealth are too high by perhaps a factor of 100. In another chapter, rich drug dealers engage in crimes with military-industrial complex.
recomended.......2006-02-17
I really think this book gives a great inside in to the economics of ilegal activities.
A better understanding of Black Markets than regulators have.......2006-01-11
R.T. Naylor has a better understanding of illicit markets, than most regulators have. He has obviously done extensive research, on the mechanics of money laundering for example, and knows the legitimate banking system, as well as the underground financial system. I suspect his thesis that organized crime is a myth, may be quite controversial. Nonetheless, he backs up his statements with convincing arguments. The only reason, I did not rate this book 5 stars, is that he slips in his political viewpoints, that are decidedly left of center. As an example, when speaking of Republican congressman Henry Hyde's attempt to reform how banks report questionable transactions to the government, he states, "And for a time, Representative Hyde shifted his energies to more pressing matters, leading the abortive move to impeach Bill Clinton-not because Clinton had gutted the social welfare system, capitulated to the medical establishment on health care, or committed mass murder in Iraq but because of his idiosyncratic taste in custom flavored cigars". (pp.277)These types of gratuitous statements, while rare in this book, take away some of the force of the dilemma most Western countries face in dealing with an underground economy. Still, this is an excellent book, that reads like a college textbook, with priceless insights on offshore banking, money laundering, the underworld gold economy, crime control, and other topics. I strongly suggest this book, as a social commentary of the black market and undergorund economy.
Book Description
"An inspiring an powerful success guide."
ESSENCE
Author and entrepreneur Dennis Kimbro combines bestseeling author Napolean Hilll's law of success with his own vast knowledge of business, contemporary affairs, and the vibrant culture of Black America to teach you the secrets to success used by scores of black Americans, including: Spike Lee, Jesse Jackson, Dr. Selma Burke, Oprah Winfrey, and many others. The result is inspiring, practical, clearly written, and totally workable. Use it to unlock the treasure you have always dreamed of--the treasure that at last is within your reach.
Customer Reviews:
Think and grow rich: a black choice.......2007-10-02
An excellent read for anyone who desired to have it all and wants to truly know how to go about accomplishing that very goal step by step.
" Pace setter not only for African- Americans but for all"........2007-07-05
Preparation is definitely the key!
It becomes important that we know about the rules that will ultimately determine our success. Not just to know their meanings and what they do, but to make these principles a part of us - a habit that will lead us to do the right thing automatically, regardless of the circumstances. As Kimbro said, "it is our job as Black Americans to disentangle the myths, misconceptions, and half - truths that clouds the judgments of our society".
All, regardless of race or class or economic status, are entitled to a fair chance and to the tools for developing their individual powers of mind and spirit to the utmost. This promise means that all children by virtue of their own efforts, competently guided, can hope to attain the mature and informed judgment needed to secure gainful employment, and to manage their own lives, thereby serving not only their own interests but also the progress of society itself. Also noted by Kimbro, "Blacks as a whole have moved from a position of utter destitution - in terms of wealth, education, and human rights - to a place alongside their ethnic counterparts".
Black males, particularly, have edged precariously close to becoming an endangered species. There are more Black males in prison and correctional facilities than on college campuses. Functional illiteracy among minority youth may run as high as 40 percent.
The search for solutions to our educational problems must also include a commitment to life-long learning. Learning is the indispensable investment required for success but without life-long learning, one's skills will become rapidly dated.
This would also reverse the current declining trend--a trend that stems more from weakness of purpose, confusion of vision, under use of talent, and lack of leadership, than from conditions beyond our control. We as Black Americans need to realize that we do not simply exist, we need to always realize what our life will be, and what we will become in the next moment.
I took liberty to expand upon the following:
THE PRESIDENT'S NATIONAL COMMISSION FOR EXCELLENCE IN EDUCATION (During Reagan era, still suitable today):
The report called for greater federal support of education and included the claim that the nation was threatened by "a rising tide of mediocrity". A Nation at Risk is a reform based on the development of standards-based curricula. The focus is on outcomes of education in relation to standards of achievement, the idea being that student achievement and instructional programs were likely to improve.
One of the most quoted portions of this report came from the introduction just after the "Rising Tide" remark. It said: "If an unfriendly foreign power had attempted to impose on America the mediocre educational performance that exists today, we might well have viewed it as an act of war. As it stands, we have allowed this to happen to ourselves. We have even squandered the gains in student achievement made in the wake of the Sputnik challenge. Moreover, we have dismantled essential support systems, which helped make those gains possible. We have, in effect, been committing an act of unthinking, unilateral educational disarmament".
The following five recommendations were made by the report:
Content
Recommended that the graduation requirements for all students be raised to include 4 years of English, 3 years of mathematics, 3 years of science, 3 years of social studies, 1 semester of computer science, and for college bound students 2 years of foreign language.
Standards and Expectations
Schools should expect better academic performance and behavior from students and universities should strengthen admissions requirements.
Time
More time should be spent on the new required courses by being more efficient and by lengthening the school day and year.
Teaching
A series of recommendations that focused around teachers being better prepared.
Leadership and Fiscal Support
A call to citizens to hold educational leaders responsible be willing to provide the fiscal resources needed to implement the outlined reforms.
Using available statistics, Black America continue to take for granted the enormous and victorious battles won by the Civil Rights movement. "If there is one thing that we have won and accomplished, it is our moral right to exist".
Racism and discrimination should never be an excuse for your lack of development, but real creative ability-ability to live largely in a world based on ones own inner resources, finding one's true self, overcoming ignorance, and always remaining receptive and teachable should be never ending endeavors.
Slavery in America has left a scar on the Black family structure where as slave master would separate parents from children, husband and wife from each other is still visible today with children being born into single parent households or children being separated from parents. This cycle has not ceased but instead has taken new forms.
Kimbro's writing style is multi- dimensional and stimulating to the imagination. It spirals you into the seams of the book. In the section dealing with the " Law of Compensation" there are many lessons to be learned by all ethnicities.
Black people have to take the opportunity and the responsibility by portraying themselves differently. As Kimbro mentioned, your thoughts are the steering mechanism of your life. "Faith only enters the mind that has been properly prepared for it. Although I must add, your heart and your guts usually have a say so with what you think or decide too.
Quoting Thurgood Marshall, " Blacks must earn their way to higher achievement". In other words, through perseverance, hardwork and desire.
As John H. Johnson stated, "Black people have the power to make it in this society".
As George Washington Carver stated, "We must rid ourselves of the idea that there's a short - cut to achievement".
Black America has to realize that whatever God has allowed to be taken away from it temporarily he has suredly replaced it with something far greater. A glance at history will confirm that. Although many individual Black Americans in this society continue to adorn themselves with the albatross of ignorance around their neck. Black people need to reconstruct the perspective lens of White America.
Although I thought, Kimbro did not use fair judgment by not choosing Reginald Lewis (TLC Beatrice) as a role model in his book due to Lewis's butting heads with John Johnson of Johnson Publications. In my judgment, if Kimbro knew about this spat he should have left Johnson out of the book.
Although this book is directed at the African-American community, the principles found within are color blind. Dr. Kimbro creates a step-by-step approach for achieving success. There is enough in the book that merit's a periodical re-read.
Think and Grow Rich: A Black Choice.......2007-05-09
Great book. I would recommend this book to anyone who want to be successful in their respective field.
Powerful Book.......2007-04-15
I have not purchased the original think and grow rich yet..but this book is excellent and inspiring. Everyone can read this book. The book is written from the black perspective in that the author uses famous/rich black people as examples thought out the book. I especially love the inspirational quotes. The main theme is reinforced constantly you are what you think. Think your poor and never can get better. then you'll stay poor. Poor but you know that you can do better... then you'll succeed. The author emphasizes that in this land of opportunity (USA) that anyone can succeed. You may experience bumps achieving your dream but perseverance and positive thinking goes along way. A must read for all african-americans.
great stories.......2007-04-06
When someone overcome obstacles that is always a great to read. Many self help books have that and some stories are better than others. Dennis Kimbro has managed to find some inspirational stories. However, it has that new age feel in some parts of the book. Metaphysics is theory and many books speak of it as fact. Speculation cannot make you a better person. If you want to read the stories then get the book. If you want to change your life then don't get it for practical advice.
Average customer rating:
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Foreign Exchange Black Markets in Latin America
Robert E. Grosse
Manufacturer: Praeger Publishers
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ASIN: 0275947580 |
Book Description
Foreign exchange black markets in Argentina, Brazil, Colombia, Jamaica and Peru were studied during the period 1990-93. This group of case studies presents a broad view of the phenomenon in Latin America at the beginning of the 1990s. This is not a traditional economic analysis of foreign exchange markets, for many reasons. Most importantly, since black markets are illegal by definition, they are not recorded in offical statistics and the participants are not easily identified. Nevertheless, these markets are often widely used and well known to people living in the Latin American countries, so it is possible to paint a reasonably accurate picture of them. The work is based largely on interviews with black market participants in each country. This primary means of collecting information was desirable because of the general lack of published sources of data or other records; though published information was also used when available. The book discusses foreign exchange black markets from a variety of perspectives, looking at who participates in them, how they function, and what impacts they have on local economies.
Product Description
At lastin-depth, qualitative insights paint an eye-opening picture of Black culture and the Black lifestyle and how to connect your products and services with Black consumers. What's Black About It?presents historical, psychological and cultural influences that delve far deeper into the Black experience than the demographics which are at the heart of other ethnic marketing books and market research reports. Now you will be able to break through stereotypes to better understand and relate to African-American consumers. Numerous sidebars give examples of successful marketing campaigns that speak directly to African-Americans, a market representing more than $700 billion in purchasing power. You will learn why race is important in marketing, how African-Americans view their place in the U.S., and why all-Black casts in advertisements appeal to both Blacks and whites. Learn more about the influence of Blacks in the U.S. market and the importance of getting your product adopted by Black trendsetters. Other ethnic marketing books may include a general chapter or two about Blacks. What's Black About It?, written by two veteran researchers focuses on African-American consumers and engages you with frank talk, pop-culture sidebars, and case studies. Included is an extensive listing of experts, advertising agencies, pr companies, and media that specialize in the African-American market as well as a listing of important websites for African-Americans.
Customer Reviews:
What's Right About It?.......2007-08-01
Everything! Pepper Miller is an industry expert and her knowledge shines through clearly as she defines the African American "Filter". This illuminates African American culture and makes it understandable to all ethnicities in the U.S. - White, Latino, Asian, Everyone!
A great primer for Marketing execs who think they know how to talk to African-Americans.......2006-12-22
I discovered from What's Black About It that I fall into the apparently prevalent category of Marketing execs who think that just putting one black face into an ad will make the campaign acceptable to African-Americans. This is a top-notch read with some great insights. Given the huge Census/PR buzz around Hispanic growth figures we are so caught up in allocating monies to Latino targets that we have done ourselves an injustice by virtually ignoring this all-important segment of America.
What's Balck About It?.......2005-11-12
DNA for Cultural Cues to Effectively Reach Blacks
As a black moderator I am often asked how black perspectives differ from other ethnic groups. Pepper Miller and Herb Kemp in What's Black About It? both affirm and enlighten me on key cultural cues. They illuminate the black experience while highlighting the best practices needed to succeed in marketing to African Americans. From the importance of brands to blacks' relationship with time (which has been elevated from `CP Time' to Kairos Time) they provide a DNA map of insights to help you capture your share of a changing African-American market.
Lisa Gaines McDonald
President, Research Explorers
EXCELLENT FORMAT AND CONTENTS.......2005-11-08
What's Black about it? Has excellent format, utilizing
sidebars to describe the meanings of the discussions. This book is very easy to read and gives many examples of African American
cultures and habits. This kind of information is certainly important to those promoting marketing in this area.
I think that the book could be used as a suppliment in schools, where Black History is being taught.
John H. Hunter- Chicago, Illinois
What's Black About It?.......2005-09-30
This is an absolute must-read for those in the advertising/marketing profession but especially those whose focus is specifically African American advertising. I especially encourage those new to the field to grab a copy "What's Black About It?" because in spite of all of the research, time and preparation it takes to produce a client presentation, at the end some clients still ask the proverbial question - "What's Black About It?"
This is handy tool that brings to the forefront new insights and dispells stereotypes. For those in this industry, you'll find that you spend more time educating clients about who African Americans really are and how much they impact EVERYTHING; "What's Black About It?" is filled with statistics and facts that make the ride much smoother. I give this book two thumbs up and encourage all to purchase. Thanks Pepper and Herb for a job well done.
A. Sikes
Strategic Planner
Book Description
In the United States, less than one worker in five is currently in a labor union, while in Sweden, virtually the entire workforce is unionized. Despite compelling evidence for their positive effects, even the strongest European unions are now in retreat as some policymakers herald the U.S. model of market deregulation. These differences in union power significantly affect workers' living standards and the fortunes of national economies. What explains the enormous variation in unionization and why has the last decade been so hostile to organized labor? Bruce Western tackles these questions in an analysis of labor union organization in eighteen capitalist democracies from 1950 to 1990. Combining insights from sociology and economics in a novel way, Western views unions as the joint product of market forces and political and economic institutions.
The author argues that three institutional conditions are essential for union growth: strong working-class political parties, centralized collective bargaining, and union-run unemployment insurance. These conditions shaped the impact of market currents and explain variations across industries, across countries, and over time for the four decades since 1950. Between Class and Market traces the story of the postwar labor movements supported by a blend of historical investigation and sophisticated statistical analysis in an innovative framework for comparative research. Western tightly integrates institutional explanation and comparative method in a way that balances comparative generality with the unique historical experiences of specific cases.
Customer Reviews:
Difficult and fairly obvious, but interesting and useful.......2000-05-24
The author undertakes a highly complex statistical study of 18 OECD countries during the period from 1950 to 1989 that correlates the growth of union density with the extent of left political parties, the centralization of worker representation and bargaining, that is, union structure and function, and union-paid unemployment benefits. The main point is that it is the class power of workers as reflected in pro-worker institutions that insulates unions from market forces such as the business cycle and permits unions to grow or maintain their standing.
This is not a book that makes an effort to find the historical basis of worker class power: why it exists in some places but not others. Furthermore, the reader cannot discern from this study the relative importance of class power as reflected in left political parties versus that reflected in centralized union structures and roles. Which way do the arrows of dependency point? Which comes first?
The author does show that those nations that have a strong mix of pro-worker institutions have been best prepared to withstand the forces of political conservatism, large unemployment levels, and globalization that emerged in the 1980s and continue to the present day.
The book is somewhat difficult and tedious to read. Its origin was for a PhD dissertation. It was assumed that the audience would have a background in advanced statistics, but there is room for the general reader. Furthermore, the book largely falls in the category of proving the obvious. At least by the 1930s it was obvious to all working classes that state and state-enabled or -permitted institutions ultimately based on workers' political power would be essential for their economic well being. Nonetheless, the book is interesting in its demonstrations of the importance of institutional power.
Customer Reviews:
Thrilling.......2000-07-14
Madame CJ Walker by Cookie Lommel is a biography that reads easely and is most thrilling. It's interesting to discover a piece of American History that is obscure to many. Written in a way that is direct and most interesting. A book to be read---- now!
A Balanced Account.......2000-07-13
C.J. Walker is a little known character in the ongoing epic of the American Dream. Cookie Lommel captures the life of this first female mllionairess without the cloying hype of political correctness. With her easy style Ms Lommel gives a detailed account of her subject's life allowing her audiences to draw their own conclusions of this monumental African-American life. As a Caucasian male I'm shamed that I did not know more before this first masterful encounter with C. J. Walker. Brava Ms Lommel
Borrows extensively from more in depth books about Walker.......1999-05-25
This paperback biography by Cookie Lommel is part of a series that generally relies on secondary sources and contains some errors. Much of it appears to borrow extensively from a more thorough, primary source biography written by A'Lelia Bundles, Madam Walker's great-great-granddaughter, in 1991 for Chelsea House.
Average customer rating:
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The Collapse of the Confederacy
Charles H. Wesley ,
John G. Sproat ,
Barbara L. Bellows , and
John G. Spoat
Manufacturer: University of South Carolina Press
ProductGroup: Book
Binding: Mass Market Paperback
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ASIN: 1570034109 |
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