Book Description
This book is a tutorial on, and a guide to the deployment of, Public-Key Infrastructures. It covers a broad range of material related to PKIs, including certification, operational considerations and standardization efforts, as well as deployment issues and considerations. Emphasis is placed on explaining the interrelated fields within the topic area, to assist those who will be responsible for making deployment decisions and architecting a PKI within an organization.
Customer Reviews:
Clear explanation for system architects.......2007-03-16
This book details PKI architecture from a vendor-neutral perspective; perfect if you need to understand how PKI fits into your enterprise system design. I disagree with some of the other reviews that claim this book is for managers. The reviewers making these statements might be code hackers who don't care much about the overall technical structure. It is great for system architects. PKI is an infrastructure, not a programming language.
This book made a better sermon than a technical read.......2006-07-30
I've read many books on PKI and there are not many good ones out there. This one used to be the best among some very awful books, which wasn't saying much. It was excellent on covering the standards of PKI such as they exist, but otherwise said very little about installation, layout, protocols, and design, common problems, and real world solutions. Most of what they said was repeated multiple times throughout the book. Sometimes even on the very next paragraph. They took two/three pages just to say that the top down approach to PKI planning is better than slapping in a service just to support a single product. Stating the obvious didn't win any points with me. They discussed outdated or barely used protocols like SET, and didn't bother getting in depth at all with protocols that are in use like SSL. They discussed Single Sign On like a simple PKI install will solve all our problems, completely missing the outstanding problem of vendor interoperability. Active Directory and PKI are only mentioned in passing with no operational details. Get Klaus Schmeh's book or the Housley book instead.
Terrific explanation of PKI.......2006-01-16
This book does a terrific job of explaining how various applications can use PKI and what PKI requires from an infrastructure stapoint. Part III, Deployment COnsiderations, is exceptionally good at how can PKI can be used from a practical standpoint. Strikes just the right balance between theoretical and practical. Technical detail was totally sufficient for me and included everything up to but not including a discussion of the actual mathematics behind public key encyrption.
Highly recommended!!
Has value for Technical Architects / Security Analysts.......2004-05-08
I think there's some merit to people expecting a more hands on approach in a book like this. But those expectations seems unrealistic. The book is not titled "Implementing PKI," it's called "Understanding PKI."
There is value in a concepts book. For experienced technical professional trying to get a grip on the terminologies and concepts of security and PKI, this book is succinct and touches all the major points.
For those looking for screenshots of people right clicking icons, there's a thousand other books like that! Most of those so called "technical books" are not that technical. It's nice to have a book that's not product specific for a change.
This book does what it intends to do well. There is a need for more technical books but this book is valuable in it's present form. I have given several copies to peers.
I hope this review helps you balance out your opinions before deciding for or against this book.
Nearly worthless.......2003-03-23
I bought this book because of the excellent reviews it got. However upon reading this I can't see any justification for these reviews. First of all it is very high level; I mean appropriate for your manager's, manager's manager maybe. This book is all about fawning over Diffie Hellman and philosophizing about how pki should be used etc. There is no technical information in this book, no code, no flow charts, no diagrams, no data structures. It doesn't even explain how pki is applied, for example to ssl. All the real information in this book could have been condenced to a few pages. I really needed this book to be good and it was not. Look if you want to go to a cocktail party and impress someone with no technical exposure then maybe this is your book. Otherwise there must be better choices.
Amazon.com
The tale of Amazon.com is well known to anyone who follows the stock market, the book business, the Internet explosion--heck, it's hard to imagine not knowing at least a piece of this extraordinary story. But few, it would seem, know the entire story, and it's these gaps that Robert Spector's Amazon.com: Get Big Fast attempts to fill (or at least the information available in early 2000, when the book was published). For example, those who know about Amazon.com's paradigm-shifting influence on the book business may not know it wasn't even the first online book retailer, or the second or the third. (It was preceded by clbooks.com, books.com, and wordsworth.com, the last of which beat Amazon.com to the Internet by almost two years.) Those who've heard quirky stories about Amazon.com founder Jeff Bezos--for example, that he built his own desk out of a door, and that his mother bought the desk at an online charity auction in 1999 for $30,100--may not know that he was a studious overachiever from an early age. As a 12-year-old in Houston, he was even profiled in a book on gifted education in Texas. And those who marvel at the company's multibillion-dollar stock valuation may not know that it was broke and nearly out of business in the summer of '95.
Put it all together and you have a book that should be interesting to many different readers. As a pure business read, it certainly provides a blow-by-blow account of an important company's critical decisions. And anyone looking for a brief history of e-commerce will see how one idea--Bezos's realization in 1994 that Web usage was growing 2,300 percent a year--set the entire online retailing phenomenon in motion. If nothing else, that last fact should propel parents to pay very careful attention to their kids' math scores. Had Bezos, a summa cum laude Princeton grad in computer science, not realized the implications of exponential growth ... well, let's just say you wouldn't be reading this review right now. --Lou Schuler
Book Description
In Amazon.com Jeff Bezos built something the world had never seen. He created the most recognized brand name on the Internet, became for a time one of the richest men in the world, and was crowned "the king of cyber-commerce."
Yet for all the media exposure, the inside story of Amazon.com has never really been told. In this revealing, unauthorized account, Robert Spector, journalist and best-selling author, gives us this up-to-date, fast-paced, behind-the-scenes story of the company's creation and rise, its tumultuous present, and its uncertain future.
Customer Reviews:
The story of Amazon.......2007-04-12
I love Amazon.. both to shop and to analyze, but I found this book to be a little slow. Regardless, Jeff Bezos is someone to stand in awe of. I wish my mind were that sharp.
Fascinating Story.......2006-07-10
This book really conveys the drama of the creation and building of Amazon.com by Jeff Bezos. Its really a biography of Amazon's founder, Jeff Bezos, through about 1999, ending before the .com crash.
There are a couple parts where the story drags, but generally, there was much more drama and interest than I expected. The story is skillfully told and the writing is clear, and after reading this book, I intend to look for the others that this author, Robert Spector, has written.
I strongly recommend this to anyone who wants to track the rise of Amazon.com. It was published too soon to provide the author with the opportunity to analyze the aftermath of the fantasticly overheated internet marketplace that led to the dot.com bust, but you can see how he examines all the elements from the perspective of 1999. Spector doesn't forecast the fall, but you can see all the excess and unmistakable signs of what is to come. I would love to see a Second Edition.
A SHORT HISTORY OF AN E-COMMERCE GIANT.......2005-12-20
Amazon.com is probably the most cited online business of all times, and it will certainly be the case for the next ten years or so. Therefore, this little yellow paperback book is a must-read for those who do not know that the "e" at the beginning of e-commerce does not stand for "easy". Indeed, similar to its counterparts, Amazon.com was also born in a garage and then became an e-commerce giant in less than five years. This extraordinary story also proves that the industry clock-speed of e-commerce markets is really high, as demonstrated by Haim Mendelson in his novel book "Survival of the Smartest".
In his book, Robert Spector starts the history of Amazon.com from where it all began-the garage, and takes the reader smoothly to where it stands now-the peak. After reading this book, the reader learns about the customer-centric view of this company, the advantages of the so-called "get big fast strategy" in e-commerce, and finally why profit should not be the first priority of an online company during its initial years of operation.
Although this is intended to be a leisure book, it can well be adapted as a supplementary book for undergraduate and/or master's business students at universities. It will certainly make the course more enjoyable and down to earth.
Dr. Yasin Ozcelik
www.misworld.org
Good book, needs updating again.......2005-09-28
This book does a great job at telling the Amazon.com story. Nice to hear that an entrepreneur actually planned their business and didn't just get lucky.
Now that we've hit 2005, it would be great to get another update (the current final chapter is a bit of an update from couple of years ago). What is the story behind their profit? Stock? The door desks?
Overall....a good, quick read.
well-written and thoughtful, but pulls its punches.......2005-08-26
More than 4 years after the dotcom crash, we should be getting some perspective on internet companies. Perhaps most fundamentally, what does it take to build a highly profitable internet company? Which companies are still overvalued? Are they 50% overvalued, 10x overvalued or what? Sadly, books offering such wisdom do not seem to be around. There are plenty of books about the disasters, but much more interesting would be an analysis of the handful of successes or maybe-successes.
In the absence of such a work, this is respectable. It is well-written and carefully researched. It was finished in 2000, when things were starting to fall, but still had a long way to go. So you had to be unusually perceptive to see things clearly. Spector does seem to have seen most of the issues, he just does not push them far enough.
There is much fascinating detail and much to learn, although you sometimes have to read between the lines. For example, Amazon's software should be an engineering case study in the difference between effective and efficient. It was incredibly inefficient, because the original designers (by their own admission, according to Spector) knew nothing about the finer points of relational databases, but it was effective - it rarely went down. Since Amazon was able to raise money on absurdly favourable terms, the fact that poor software design gave a huge hardware bill maybe did not matter much.
I guess I have found Amazon the single most puzzling, most confusing, and hence most interesting dotcom company. I have fairly consistently been wrong in my predictions. I thought it would be mainly a back-catalogue business (because that is what I mainly use it for); I was wrong - although it currently seems to be making renewed efforts to expand that segment. I thought its costs would be far lower than Barnes & Noble; I was wrong. I thought the attempt to sell everything was just a cynical move to fool investors; I was wrong, in one quarter electronics outsold media.
But the jury is still out on long term profitability etc, so this is an interesting source of information.
Amazon.com
While strong encryption methods exist that offer plenty of security for commercial-level protection, issues such as identification, authorization, and reliable issuance of digital signatures require a broader set of standards. Public key infrastructure (PKI) is just such a framework, addressing all of the issues for complete solutions.
Authored by four RSA Security experts in the field, PKI: Implementing and Managing E-Security aims to explain the vulnerabilities of encryption in today's Internet-based business universe and lay out how the application of PKI can help. The authors frankly point out the areas where PKI is still immature in the real world and try to inspire their readers with their zeal to solve the remaining problems.
The book begins with an exploration of cryptography and, in particular, public key cryptography--the accepted approach for most of today's security systems. The text moves quickly into precise security terminology but makes excellent use of creative diagrams to illustrate configurations and scenarios. These diagrams often beg a bit of reflection since they are frequently used to point out vulnerabilities that may not be immediately apparent.
The heart of the book examines the management of keys and certificates, authentication, and the establishment of trust models. There are overviews of current technologies that implement PKI, but the focus of the book is to encourage readers to construct their own fully compliant solutions.
PKI: Implementing and Managing E-Security is not light reading. However, it serves double duty as both an overview of the sticky issues of securing information delivery over the Net as well as a comprehensive look at the scope of PKI for those considering a full-fledged solution for their extranets and e-commerce sites. --Stephen W. Plain
Topics covered: Symmetric and asymmetric cryptography, hashes and digital signatures, digital certificates, PKI basics, PKI services, key and certificate life cycles, PKIX, protocols and formatting standards, trust models, authentication methods, deployment and operation, and return on investment calculations.
Book Description
Written by the experts at RSA Security, this book will show you how to secure transactions and develop customer trust in e-commerce through the use of PKI technology. Part of the RSA Press Series.
Download Description
Written by the experts at RSA Security, this book will show you how to secure transactions and develop customer trust in e-commerce through the use of PKI technology. Part of the RSA Press Series.
Customer Reviews:
Good but.......2005-05-18
The writer uses his mother's peppermint pie as reference point to explain the intricacies of PKI, which he does well. But after a point it gets distracting and very boring. The explanations of PKI components such as CA, RA is very repetitive. The PKI protocol explanation is very difficult to understand hence shows that the author(s) did not understand the subject themselves. Also few sections and even diagrams have been lifted out of RFC documents directly. Which is very sad and not to speak against the norms of security which the book purports to protect!
Excellent overview of PKI.......2004-09-23
You can treat this as "the" book you need to read to understand different aspects of PKI to get a "big picture". Very good analogies to the things that you use in day-to-day life. It reads like fiction and will make you happy that you chose to read this.
Explains PKI at a level better than most other options.......2003-06-01
The author has a unique ability to explain PKI (Public Key Infrastructure) in a way that is detailed and clear. PKI is a very complex topic and requires a knowledge of many other fieds including technology and security to even begin. It is beyond the grasp of the average Internet user today. After reading many other PKI books and doing hours of research on the Internet regarding PKI, I had been able to piece together the processes and basics on PKI. But after only reading the first 2 chapters of this book, I felt I understood concepts better than any other source.
The only criticism I have is that the author uses too much levity in explaining his points. The jokes are not that funny but unfortunately they keep coming.
Great for PKI newcomers.......2002-06-01
This is a great book for those fairly new to PKI. I needed to find out about PKI quickly, and this book explained it in clear terms. It begins by explaining encryption techniques and algorithms, and you don't have to have PhD in mathematics to understand it. Then it introduces PKI in logical pieces and concepts. Each chapter builds on the previous chapter, so it is really easy to understand. It shows how various applications can use PKI (SSL, SMIME, etc) as well as how a PKI can be implemented.
If you are new to PKI and need to get a handle on it quickly, then I highly recommend reading this book. It is well worth the money.
One of the best real-world examinations of PKI.......2001-09-27
I've read quite a few books on PKI now, one of the best being Schneier's Secrets and Lies, which is fairly negative on the technology over all, and appropriately so.
This book is a good deal more positive on the technology, but is not pollyanna. I think that Schneier realizes that the technology is a helpful tool, though it does not solve the human engineering problems that need o be solved to implement "real" security. This book helps you understand how to do that, and gives you a feel for where the bodies are buried.
The biggest skeleton in PKI's closed has always been authentication, which PKI does not solve, but vendors would have you believe it does. This is the first book by from a PKI house that lays those cards on the table. OF course, RSA *does* make most of its dough from selling securIDs...
But I think this one is a keeper.
Average customer rating:
- Dated, Biased, But Worth the Price
- Domain Names for Dummies
- Domain Names for Dummies
- Domain Names for Dummies
- DomainFool.com gives two thumbs up!
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Domain Names for Dummies
Susan Wels ,
GreatDomains.com , and
Steve Newman
Manufacturer: Hungry Minds
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ASIN: 0764553178 |
Book Description
These days, every business or organization needs a Web presence. But how to youfind and register a memorable Web address? In this easy-to-follow guide, apreeminent domain name services firm walks you through the ins and outs of thedomain name game, from registering and trademarking a new name to buying orselling an existing site.
Customer Reviews:
Dated, Biased, But Worth the Price.......2002-11-27
In general, I am a big fan of For Dummies books. However, this book does not live up the usually high For Dummies standard for two reasons. This book was written at the height of the dot-com bubble, and GreatDomains.com wrote this book.
Having GreatDomains.com write this book would be like having Weight Watchers write Dieting for Dummies. You can't expect unbiased advice from a leading company whose business model is selling expensive generic/descriptive domain names.
There is a controversy on generic vs. proper names, but this is barely mentioned in the For Dummies Book. The opposite view, "The kiss of death for an Internet brand is a common (generic) name" is taken in the book "The 11 Immutable Laws of Internet Branding." I am not saying that one view or the other is correct, but a book on domain names should cover both sides.
Chapter 3 is titled "The New Land Rush in Domain Names." The first section is "Understanding the Reasons Behind Skyrocketing Domain Name Prices." Since the book has been published, domain name prices have fallen faster than dot-com stocks. All of the domain name prices in the book should be reduced by a factor of ten or more.
Still much of the book contains useful information, and the price is reasonable. You just have to keep in mind that the information is one-sided and written at the height of the dot-com bubble. A less biased but overly legal book is "Domain Names" by Elias & Gima. Also look at "How to Select & Buy an Elite Domain Name."
Domain Names for Dummies.......2002-02-03
DomainIcons.Com recommend this insightful book to any individual who seeks to broaden their comprehension on domain names. Wow.
Domain Names for Dummies.......2002-02-03
DomainIcons.Com recommend this insightful book to any individual who seeks to broaden their comprehension on domain names. Wow.
Domain Names for Dummies.......2002-02-03
DomainIcons.Com recommend this insightful book to any individual who seeks to broaden their comprehension on domain names. Wow.
DomainFool.com gives two thumbs up!.......2001-08-31
This is a clear introduction to an evolving and important topic. I have purchased domain name books that are completely out of touch with everything except the history of domain names (yawn!). This book is really useful. Very nice job from your DomainFool!
Average customer rating:
- Superb 'State of the Web' Address !
- Highly Recommended!
- Good for understanding how the Internet affects business
- Good discussion of eBusiness
- Solid Introduction to Creating E-Business Models
|
From .Com to .Profit: Inventing Business Models That Deliver Value and Profit
Nick Earle , and
Peter G. W. Keen
Manufacturer: Jossey-Bass
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![Freakonomics [Revised and Expanded]: A Rogue Economist Explores the Hidden Side of Everything](http://images-eu.amazon.com/images/P/0061234001.01.THUMBZZZ.jpg)
Freakonomics [Revised and Expanded]: A Rogue Economist Explores the Hidden Side of Everything
ASIN: 0787954152 |
Book Description
It couldn't last forever?and it didn't. Finally, scores of e-businesses that once enjoyed astronomical capitalization in spite of their vague business plans, modest sales, and absence of profits have been called on the carpet. The experimental first era of e-business is over and now its time for the next, when companies will deliver customer value and make a profit or disappear altogether. Nick Earle, Hewlett-Packard's chief strategist for e-services, and Peter Keen, a respected strategy and business consultant, map the future of online business and describe the six key drivers that companies must master in order to survive the next era of e-commerce.
Download Description
Praise for Kellogg on Marketing
Customer Reviews:
Superb 'State of the Web' Address !.......2006-03-06
First off, the authors' credentials are amazing. Nick Earl has been profiled by Fortune Magazine as "HPs New E-vangelist." Peter Keen was named by Information Week as one of the top 10 consultants in the world!
That said, this book delivers. If you are looking for small profits, this book is not for you. It cuts straight to the chase and delivers the goods on becoming an intermediary or using one effectively.
They treat this huge subject with practical advice and business philosophy. This is the best book I have found that seems to truly identify the direction the Web is going.
Five Stars
Highly Recommended!.......2002-02-23
This solidly researched and written guide shows you how to move into the next phase of e-business operations: actually making them profitable. The authors call this era .profit (dot profit), and aside from that little gimmick, the book is refreshingly free of space-filling babble. Instead, it concentrates on the elements needed to make a profit on the Internet, and gives plenty of examples from cyberspace so you can learn from those who are already in .profit world. We from getAbstract recommend this book to anyone charged with developing business strategy.
Good for understanding how the Internet affects business.......2001-02-26
"From .com to .profit" is a thought-provoking book for entrepreneurs who want to build major, Internet-based businesses or who want to understand more about the business models of larger, Internet-focused companies.
The authors discuss six "value imperatives," which they feel successful Internet companies must have in their business models. These imperatives are:
1) "Perfect Your Logistics"
2) "Cultivate Your long-term relationships"
3) "Harmonize your channels [of distribution] on behalf of the customer"
4) "Build A Power Brand"
5) "Transform Your Capital And Cost Structures"
6) "Become a value-adding intermediary"
The book devotes a chapter to each topic. One of my favorite chapters was "Perfect Your Logistics," where Earle and Keen give many examples of how companies have used the Internet to save money and significantly reduce their operating costs. The Internet allows companies to be more efficient.
Earle and Keen say that improvements in logistics will be a huge advantage of the Internet. While consumer-based Internet companies have captured the most public awareness, the biggest benefit of the Internet to businesses will be greatly increased efficiency in doing mundane things, such as ordering paper clips. Business-to-business transactions will probably create more savings and opportunities than business-to-consumer transactions.
"From .com to .profit" does an excellent job discussing business-to-business hubs and portals (web sites where businesses can come to broker supplies and services).
The book's discussions of branding, value-added intermediation, partnerships, and relationship building are also excellent.
I took off a star for some silly statements about capital structure. Earle and Keen write that the Internet has created a "capital revolution," and if a company can show a "Price/Vision" premium, investors will continue to bid up the price on the company's Internet stock. Wanna bet? The Internet has not created a "capital revolution." It has created an investment mania.
Earle and Keen go on to glibly write, "There is no correlation over the longer term between market value and any standard accounting measure of profitability. ..." Ah, can we have some evidence, please? This seems an incredibly silly remark to make without supporting evidence! Unprofitable companies over the long-term tend to disappear from the stock market. Some apparel companies do manage to limp along for decades without ever being profitable. But, such companies are hardly a good investment.
The authors observe that once you have highly-valued stock, it can be used as currency to acquire intellectual capital and other assets of real worth. This is true. And, as Earle and Keen point out, not having highly-valued shares to trade for intellectual capital is a disadvantage of privately-held companies. But, let's not legitimize funny money as a way to build a business!
Overall, "From .com to .profit" offers a lot of great insight into business models and into what separates customer-focused, successful business operations from less successful operations, making it worth a read.
Peter Hupalo, author of "Thinking Like An Entrepreneur"
Good discussion of eBusiness.......2001-01-24
Dot-profit provides a good review of the economics and fundamentals of electronic commmerce. This is particularly needed given the state of the market. While the book is good for understanding the sources of value and benefit found in eCommerce.
The book while strong on rational does not provide enough detail to implement. I like Peter's books so I read his other books on eCommerce. I found the eProcess Edge out at about the same time as a good refernece for building what it takes to move from dot-com to dot-profit. Reading both has given me the high level business strategy and the business operations requirements needed to act on the advice.
Solid Introduction to Creating E-Business Models.......2000-09-12
The authors tell us that the purpose of the book is to answer this question: "What can business do -- and do now -- to set priorities and competitive direction for being on the Web so as to provide value to customers and generate profits at the same time?" In answering this question, they have a point of view. "It's not transactions or price that create the value that gets customers coming back to a seller. It's relationships, collaboration, and community."
This book is for people who have not thought about what elements must be present in a an e-business model in order to ensure profitability, sustainability, and success. If you company is starting its first e-business initiative, this book could save you some lost time and money.
If you have done this thinking, chances are that you will not learn much from this book. I found no concepts that I had not read in at least 5 other books about e-business success. The microeconomic analysis of creating a profitable business over time was also incomplete in that it did not pay enough attention to the role of speeding up progress, reducing start-up losses, and creating permanent advantages. I graded the book down one star for these missing elements.
The book focuses on six areas for progress (value drivers, in the parlance of the book), and provides an imperative for each:
1. Relationships (cultivate your long-term customer relationships)
2. Logistics (perfect your logistics)
3. Branding (build a power brand)
4. Channels (harmonize your channels on behalf of the customer)
5. Intermediaries (become a value-adding intermediary or use one)
6. Financial Dynamics (transform your capital and cost situations)
Each value driver and imperative is detailed with check lists to consider and useful, contemporary examples that you can check on on the Web for yourself.
A weakness of the book is that it pushes a bit too hard on the idea of building relationships as the primary way to create profit. Certainly, relationships will always be important, but I suspect that most successes in the future will be built on superior, trustworthy service rather than on relationships per se. The book is also too quick to abandon being the low-cost provider of superior products and services as a valid, broadly-available business model. With specialization, many will be able to achieve that. Further, the book is not imaginative enough in thinking of new ways to add value to customers that cannot be done except on-line.
On the other hand, it is the best book I have read for explaining the importance of having a carefully considered e-business model, and providing a structure for examining the options.
In the final chapter, the authors look at new trends in technology (especially wireless applications) that will affect how you help customers.
The authors have excellent credentials. Nick Earle is the head of HP's E-Services.Solutions group, and Peter Keen has written widely on business and the Internet. The final chapter also draws on the thinking of Rajiv Gupta, general manager of HP's E-Speech operation. The quality of their backgrounds show in the clear articulation of their points of view and the examples they choose.
After you finish this book, ask yourself the question of how you can create advantages for your business that customers feel are very important and can never be overcome by competitors. And don't limit yourself to on-line solutions to get there. When you come up with a solution, you'll be off to a good start in creating a superior business model.
Average customer rating:
- Not a B2B book at all
- Practical, Comprehensive, and Lucid
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B2B.Com: Cashing-In on the Business-To-Business E-Commerce Bonanza
Brian O'Connell
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ASIN: 1580624030 |
Customer Reviews:
Not a B2B book at all.......2001-05-10
It is very hard to find valuable B2B literature around. Because of media hype and market valuations it seems (until last year) everything written in eCommerce was about B2C models. However, times have changed and now we are looking more into B2B as the saviour model of eCommerce.
I bought this book convinced it was a B2B book but it isn't. At least 50% of the chapters and 50% of the "examples" shown correspond clearly to a B2C text. Maybe the worst part is that they are so mixed you start to loose focus on what you wanted to read the book in the first place !
It is a nice "general eCommerce book" but will never be a classic on B2B. If you want insights on B2B look elsewhere....
Practical, Comprehensive, and Lucid.......2000-11-14
This can be an invaluable book for any company which is determined to cash in on what the subtitle refers to as "the business-to-business e-commerce bonanza." (I found it interesting to note that the same principles which O'Connell advocates are also relevant to B2B2C.) In the Introduction, he asks "So who are the new power brokers in the corporate e-commerce market? How are they using online business-to-business applications to turn their annual ledgers from red to black? What do their award-winning Web sites look like? And what's in store for the commercial online industry in years to come?" To answer these basic (and imperative) questions, O'Connell draws upon a wealth of information which includes new ideas germinating in small cubicles, and on corporate drawing boards nationwide, feedback from online discount suppliers and dozens of online experts, revelations within real-life case studies, and what he calls "infoboxes, sidebars, and colorful industry profiles." Lots of good stuff.
In the final chapter, O'Connell shares some especially interesting forecasts. For example:
* According to the Gartner Group, in the run up to 2003, almost 75% of European companies will under budget e-business transformation costs.
* According to Forrester Research, one-third of all Europeans will use the Net via mobile phones in 2004.
* According to a research study conducted by PriceWaterhouseCoopers in 1999, 67% of Asian CEOs stated that they believe that e-business will have a significant impact on competition in their industries, while 47% stated they believe financial services will be the sector most significantly impacted by the Internet in the next two years.
This book will be especially valuable to small-to-midsize companies with relatively limited resources. O'Connell suggests all manner of strategies and tactics to assist them when setting up (or improving) an e-business Web site; where to locate and what to learn from the hottest B2B sites; how to market e-business; and how to use e-business to create value-added benefits for suppliers, partners, customers, employees, etc. If any of this is of immediate and urgent importance to you and to your own company, obtain and read a copy ASAP. Better yet, have the other key people in your organization also read it, then conduct an off-site 2-3 day workshop with the book setting the agenda for group discussion. By the workshop's conclusion, the group should have formulated a game plan which must then be implemented with passion as well as precision. Good luck!
Book Description
New concepts and technologies are being introduced continuously for application development in the World-Wide Web. Selecting the right implementation strategies and tools when building a Web application has become a tedious task, requiring in-depth knowledge and significant experience from both software developers and software managers.
The mission of this book is to guide the reader through the opaque jungle of Web technologies. Based on their long industrial and academic experience, Stefan Jablonski and his coauthors provide a framework architecture for Web applications which helps choose the best strategy for a given project. The authors classify common technologies and standards like .NET, CORBA, J2EE, DCOM, WSDL and many more with respect to platform, architectural layer, and application package, and guide the reader through a three-phase development process consisting of preparation, design, and technology selection steps. The whole approach is exemplified using a real-world case: the architectural design of an order-entry management system.
Customer Reviews:
vendor-neutral analysis.......2005-09-10
There are a whole host of web related technologies or methods or architectures out there. Choosing which of these to use to implement your web site application can be very difficult. The problem is that most texts are each about a particular choice of technologies. In contrast, this book offers a vendor neutral analysis of the main offerings. Which is the best virtue of the book.
The authors explain the main methods for remote application development. Like Remote Method Interface [RMI] or Remote Procedure Calls [RPCs]. Heavily pushed by Sun Microsystems and others during the 90s. Also in that decade was the rise of CORBA and SOAP. These addressed the problem of code compatibility, when a program written in one language wished to call a routine in another program running on a different computer. Alas, CORBA's binary nature and overall complexity was soon revealed.
Then the book surveys the more recent Web Services. This has garnered its own slew of acronyms and standards - WSDL, UDDI, WS-BPEL etc. Just trying to keep a coherent picture of all this is very daunting.
Plus, let us not forget Microsoft's massive push into .NET, to compete with Sun's J2EE. There is much common functionality between this. Though .NET binds you to Microsoft's operating systems, and J2EE can be used outside Sun's machines.
Kudos to the authors for trying to help us through this mess.
Average customer rating:
- What went wrong... but also what went right
- Good, critical look at the big implosion
- Now is the time to learn from our "new-economy" mistakes
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The Dot.Bomb Survival Guide: Surviving (and Thriving) in the Dot.Com Implosion
Sean Carton
Manufacturer: McGraw-Hill Companies
ProductGroup: Book
Binding: Hardcover
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Amazon.com
Recess is long over, and it's back to school for failed entrepreneurs. The Dot.Bomb Survival Guide: Surviving (And Thriving) in the Dot.Com Implosion, by branding genius Sean Carton, dissects the '90s to show what worked--and what didn't.
Poring ruthlessly over the remains of AllAdvantage, BigWords, and other dot-comedies of errors, he shines light on the mistaken assumptions and dodgy strategies that dragged them down to the landfill of history. But knowing what not to do can't guarantee success, so Carton also examines plenty of healthy companies, including several he was involved with professionally.
What do investors want to see? When is new tech good tech? Has the Internet really changed anything, and how? These questions should be on the minds of every serious start-up developer, and The Dot.Bomb Survival Guide lays out the answers for all those ready to learn from the past. --Rob Lightner
Book Description
Dot-Winners vs. Dot-Loserswhat works, what doesn't, and why
With more dot-coms going bust every day, new-economy entrepreneurs and managers are scrambling for detailed information on what went wrong with the losers and how they can emulate the winners. DotBomb gives them the answers with a close look at a number of notable dot-com failures, comparing their experiences with those of several prominent dot-com successes.
With the help of candid commentaries by staff members, venture capitalists, industry analysts, and market research, Sean Carton performs postmortems on Priceline, Living.com, PlanetRX, ValueAmerica, and other recent dot-com debacles and identifies the dot-pathologies that led to their demise. He also provides contrasting examples of successful companies that excel in that area, and he extracts powerful lessons on what managers can do to follow their examples.
Download Description
Dot-Winners vs. Dot-Loserswhat works, what doesn't, and why!
Customer Reviews:
What went wrong... but also what went right.......2002-09-05
First of all, the title of this book is grossly misleading. Rather than a how-to handbook for business success in the post-dotcom era, "Dot.bomb" analyzes the fall of the most notorious dotcoms, and postulates how they might have succeeded. As the book illustrates, there's no single reason why the dotcom market imploded in early 2000; the market was born out of a flukish combination of events (affordable Internet access, the arrival of Windows 95, an exuberant stock market, etc.) and likewise crumbled through a similar combination of circumstances. Bad business models, bad management, untested technology and a lack of investor confidence all played roles in the failure of one dotcom after another.
"Dot.bomb," however, also examines the dotcom enterprises that succeeded, such as eBay, Priceline and our dear old Amazon. What made these ventures an exception is a major thrust of the book -- and perhaps the most informative. It also provides a light at the end of the proverbial tunnel for the reader weary of failure stories.
Since the latest examples in the edition I read were from early 2001, one hopes that a newer edition would bring the dotcom story up to date. How the Internet industry has responded to the recession, corporate scandals and 9/11 are tales that an updated version of "Dot.bomb" ought to cover.
Good, critical look at the big implosion.......2002-02-09
Sean Carton does a thorough job of exploring and exploding the myths that brought down the dot.com boom. As a front-line, engaged player, Carton not only had a good view, he has a good mind for knowing and seeing what went wrong. He's working on his doctorate and he should be a great professor of this genre.
This is an interesting companion to David Kuo's book. With a very similar title, Kuo is funnier and more dramatic, primarily because valueamerica.com was such a huge, single implosion and Kuo, by training, is a writer and, to some degree, a spin doctor. More serious and critical, Carton pulls no punches, examines a lot more companies, and has a more technical, well-grounded understanding the business models (or lack thereof) that created and destroyed the late 1990's version of the new economy. Start with "the greater fool" theory. Carton's book is better for the serious student wanting to see the big business picture.
Carton is methodical and crisp, even dry at times. The graphics of the book, including the font and page layout, could also have been more appealing or reader-friendly. If you're teaching an e-commerce course, as I have, you want to consider Dot.Bomb.
Now is the time to learn from our "new-economy" mistakes.......2002-02-06
If you ever wondered what went wrong, how and why the "dot.com" sector self-destructed so fast, this is manadatory reading. Sean, in his methodical manner, tempered with wit and humor, describes the details of the "unthinkable" of a few years back... the collaspe of the tech "fad"... and the survival of the tech revolution. He makes these distinctions as well as offers a blueprint for the continuing evolution of the revolution. A fast compelling read, recommended for anyone interested in technology's future.
Book Description
- Outlines cost-effective, bottom-line solutions that show how companies can protect transactions over the Internet using PKI
- First book to explain how PKI (Public Key Infrastructure) is used by companies to comply with the HIPAA (Health Insurance Portability and Accountability Act) rules mandated by the U.S. Department of Labor, Health, and Human Services
- Illustrates how to use PKI for important business solutions with the help of detailed case studies in health care, financial, government, and consumer industries
Customer Reviews:
Good book: wake up call before implementing and considering PKI .......2007-02-08
I found this book very useful. With other material in the field the author did a great job.
If you planned to roll out a PKI just take a moment and take a deep breath before doing that and consider all the do's and don't's. Ask yourself the question if PKI is really the only solution for your problem. This book helps you get that perspective. Good style of writing, clear and consistent. Certainly worth buying. Don't assume this is a deep technical drill down on PKI and you're okay!
Rob Faber, CISSP, MCSE, Infrastructure Architect
The Netherlands
good, broad coverage.......2005-04-06
Overall I found this book to cover the key concepts of PKI and its practical use fairly well. The case studies help me relate to how things are actually being done. My issue with other books is that they are too theoretical. Also the book gives me a strong case for expanding my PKI deployment as I can cite other successes (worldwide).
More to do with compliance than with PKI.......2003-06-01
The author seems to have "bought" into Public Key Infrastructure completely. Many chapters have a simliar formula:
1. Explain background on the compliance issue or standard
2. Then explain why PKI is so great and solves a majority of the problems with the particular issue being discussed.
This leaves a bit to be desired in some cases as the compliance-heavy discussions really move past PKI and into extremely detailed market compliance issues. This book will be useful for individuals looking for information having to do with Financial, e-Government, and Health Care compliance issues but not necessarily with PKI implementations for Enterprise organizations.
Good stuff.......2003-05-05
Good stuff on PKI: technical and business angles. Compliance was the main reason I took at look at this book, since HIPAA affects us day to day. I did appreciate the introduction to the technology (with technical depth). One thing I did really like it was that (to large degree) the book was vendor neutral. Some of the books through the RSA label have some spin. Definitely worth adding this book to the security collection.
Practical and timely book on security.......2003-04-23
This book covers a good chunk of digital security strategies with a focus on digital certificates (PKI). The first part of the book covers the PKI basics including technical and business topics. The next part of the book goes over the compliance laws (in relevant vertical areas) and how PKI (and compatible technologies) help resolve them. The last part of the book goes over resources and specific products/companies.
What I really liked about this book is it focus on how solve real problems such as compliance issues. Plus the case studies and specific vendor references make this is a good book to use for actual implementations.
Finally, this is a recent book on PKI and I have not seen too much on this topic as of late. The international coverage in the book also does well to keep the material relevant and current.
I would say this book would be ideal for security consultants as well as decision makers doing anything related to digital certificates and/or ecommerce in general.
Book Description
Having toppled the bookselling giants on-line, Jeff Bezos is now leading Amazon.com
its list, not to mention a makeover for the web's most recognisable site, is Amazon
pushing its luck or positioning for the future of e-commerce? The so-called 'market
correction' has questioned the future of e-retailing, but for Amazon the future is still
bright.
Now completely updated for this new edition, Business the Amazon.com Way shows
how Jeff Bezos is leading Amazon into the harvesting phase, promising a great ride for
investors, a great experience for shoppers and a model for entrepreneurs and business
leaders everywhere.
Customer Reviews:
First Hand Experience from an Amazon Seller........2006-10-02
I can tell you first hand how Amazon makes easy money. I am a formal seller here at Amazon. Not a big seller,but an honest one with a 5 star rating and zero claims.However Amazon allows dishonest buyer's to do chargebacks months after a purchase and then has nothing in place to assist seller's in getting their merchandise back. Sounds like retail fraud to me!! I wish there was a lower rating to give to this website.They are truly at the bottom!!
Simplistic, Outdated Guide to E-Commerce Success. .......2006-07-27
"Business the Amazon.com Way" (first edition) was published in 1999, at the height of dot-com mania, when Amazon had 1,000 employees and was trading at $209 a share. So it's hopelessly dated. The book might still have merit if it included a good history of Amazon's early years, but the information on Amazon's foundation and early growth is sketchy. This book was aimed at aspiring internet entrepreneurs, touting the endless possibilities for business on the web and presenting Amazon.com founder Jeff Bezos as a shining example of e-commerce success. "Business the Amazon.com Way" is a simplistic handbook for web businesses more than a study of Amazon, and it looks even more naïve in retrospect, considering the dot-com crash.
Author Rebecca Saunders catalogs the reasons for Amazon's success that could be applied to your internet start-up: know your customers, update pages frequently, link from related sites, have clear long-term goals, brand the site, be customer-centric, staffing and recruiting, a distribution plan for fast order fulfillment and delivery, frugality, state-of-the-art technology, constant innovation, continual growth. And we get a general idea of how Jeff Bezos and the early Amazonians went about accomplishing these things. But it's pretty simple stuff. I don't think "Business the Amazon.com Way" did anything more than state the obvious, in limited detail, in 1999. If you're looking for a primer on Amazon's early years, Robert Spector's "Amazon.com: Get Big Fast" (2000) is equally enthusiastic and uncritical, but it is much more useful.
Very basic work.......2000-12-07
Very basic book on doing business via the web. This should have been released a generation ago when Amazon.com itself was finding its way. The new enterpreneur exploring online business is more knowledgeble than the informaiton and insight provided here and hence can disappoint reading it. It may be suitable for those who are hearing the name of e-business and trying to set up the business online for the first time in their country to know what happend when Jeff Bezos tried doing so for the first time in the history. Certainly this book is not for those who already heard about e-business.
200+ pages of nothing........2000-11-27
Ms. Saunders has taken riding someone else's wave to a new low - two waves really. The first is the branding and selling power of anything with "Amazon.com" on it. The second is the hope that this book will follow in the footsteps of Robert Spector's, "The Nordstrom Way," in giving the reader some insight into the world's leading and most successful e-commerce enterprise. Unfortunately, she fails to even remotely live up to either.
The book is dry and completely uninformative. Even worse, it's factually incorrect. A couple examples (though there are many, many others):
According to Saunders, Amazon.com set up shop in Seattle, Washington because Ingram is there. Um, Ingram is in Oregon, not Washington. What the heck is the Federal Trust Commission? I think it's usually referred to as the Federal Trade Commission.
These two errors and the many others in this book have regrettably been printed before - usually in the popular press - which speaks volumes about where she got her material.
The book is marketed as an investigative look at the business model and "Ten Secrets" that make it work. Considering the legendary secrecy surrounding Amazon.com's business and the supposed investigative nature of this book, I find it pretty amazing that she knocked it out without attempting to consult a single (current or former) insider. But then again, after the first two pages it becomes very clear that she had no intention of going out of her way. The book itself is about as pure an attempt to capitalize on Amazon.com's success as could have been imagined. Oh, and the ten secrets touted on the cover are actually basic common sense and obvious to anyone who visits Amazon.com on any sort of a regular basis.
If you're curious about Amazon.com, I say stick to Spector and read, "Amazon.com - Get Big Fast," (ISBN: 0066620414).
Keep in mind that as of this writing, there really is no truly in-depth factual piece on Amazon.com and it's business model. You can get more information about Amazon.com from the New York Times archives (online) or almost any Wall Street analyst who covers the company.
How much money came out of the pockets of Amazon Executives?.......2000-09-20
It seems like more and more these days books are being written by horrible authors that companies could pick up off the streets and have them write a book entirely about their company, but hide it as being a guide to successful e-commerce. If your looking at e-commerce, you don't just focus on one "semi-successful business", you focus on the many different e-commerce companies out there and you compare and contrast at their success. This book skims the surface on Amazon...but you are looking for more.
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- Water in Environmental Planning
- Who's Who in the Bible: An Illustrated Biographical Dictionary (Reader's Digest)
- Working Across Boundaries: Making Collaboration Work in Government and Nonprofit Organizations (Jossey Bass Nonprofit & Public Management Series)
- 21 Things Every Future Engineer Should Know: A Practical Guide for Students and Parents
- A Kids Guide to Giving
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Books Index
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Microsoft Windows Server(TM) 2003 PKI and Certificate Security (Pro - One-Offs)
Digital Certificates: Applied Internet Security
Planning for PKI: Best Practices Guide for Deploying Public Key Infrastructure
PKI Security Solutions for the Enterprise: Solving HIPAA, E-Paper Act, and Other Compliance Issues
SSL and TLS: Designing and Building Secure Systems
