Oracle E-Business Suite Manufacturing & Supply Chain Management

Book Description

Implement Oracle's Internet-based Manufacturing and Supply Chain Management products using this Oracle authorized resource. This comprehensive guide explains how to implement the planning, engineering, pricing, order fulfillment, and inventory management components of Oracle Manufacturing and Supply Chain--and develop and deliver goods and services faster, cheaper, and more efficiently than your competitors.

Customer Reviews:

For use by "the initiated".......2007-02-18

While Gerald & Co's book may look like a good introduction to Oracle's manufacturing & supply chain management modules, it will make little sense to those who have never used the system or don't have access to it. Because I had three years of hands-on experience with Oracle's E-Business Suite, the book is useful and I'm giving it a 3-star rating.

Things that Gerald & Co. could have done better: more illustrations of what they write about. There are many "bells and whistles" in the software, but the book doesn't have enough "screen shots" to show you where they're located on an Oracle "form." I'm not satisfied with the case study, which they have placed in chapter 22. There are no screen shots there either.

Gerald & Co. are assuming you can navigate and know a lot of the Oracle lingo. If you are new to this, don't expect to learn it from this book. The audiences for the book are intermediate and advanced users.

One could also regard this as a reference book. Use it to answer problems you encounter while using the product or better understand what's going on. In this context, I'd rate it 3 stars, too.

A Good Introduction.......2006-11-03

This book is for users of Oracle Manufacturing and has the end-user in mind Definately not for the the technical minded, site specific Installs and for those who are used to Technical Reference manuals

I am yet to receive this book.......2006-02-01

The tentative date of receipt is 27th Jan 2006 but to i haven't received the book as of today.

Pls send same asap

Arul

Excellent Oracle reference tool.......2005-10-17

I was part of the Oracle implementation team at our company, and I have found this book to be a useful tool for myself in the year since implementation as we continue to explore new functionalities. It is also a useful tool for the application users to learn how Oracle works. In fact, I not only purchased this book for myself, but I have purchased copies for several other people in the company. I refer to it all the time.

Good Book for the beginners.......2005-08-24

This book is very useful for the beginners as well those who want to brush up their knowledge on oracle applications release 11i.

Mostly it covers all Manufacturing & Distribution modules. Financial modules are not covered in this book. I was planning to buy a book and searching for it and finally ended up in buying a very useful book.

Main drawback is not much of screen captures displayed. So if you want to better understand you have to read it by sitting in front of applications screen and switching the forms as you read.

Overall the book is worth having it.

Average customer rating:

Good read if you are a non techie
A great primer
Concise, Practical and Inspiring Advice

Business Intelligence
Elizabeth Vitt , Michael Luckevich , and Stacia Misner
Manufacturer: Microsoft Press
ProductGroup: Book
Binding: Hardcover

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ASIN: 0735616272

Book Description

This book illustrates how organizations can make better, faster decisions about their customers, partners, and operations by turning mountains of data into valuable business information that's at the fingertips of decision makers. It describes what's involved in using business intelligence to bring together information, people, and technology to create successful business strategies-and how to execute those strategies with confidence. Real-life case studies show how world leaders in finance, manufacturing, and retail have successfully implemented business intelligence solutions and detail the benefits they have reaped.

Customer Reviews:

Good read if you are a non techie.......2006-03-29

The book was a very easy read. Finised it in one afternoon. Definitely recommended for a novice. However, if you have an understanding of BI, then this book is not for you.

I like the cover. Its orange !!!

A great primer.......2005-03-30

First of all, I will have to admit that I am a Microsoft advocate. I like their solutions and I think very highly of what they have to offer with SQL Server and Analysis Services.

This book lays down a good foundation for anyone to follow. It explains the concept of BI, the uses of BI, and the payback of BI. What more do you want.

I have been in charge of an SAP/BW group for a large consumer electronics company for the past 4 years. SAP's architecture for BI is very expensive, inflexible, and limited. Using Microsoft's concepts of BI would be cheaper, very flexible, with much more capabilities.

So, grab this book, read it, then read it again. Install SQL Server 2k. Install Analysis Services (comes with SQL Server 2k) and install SQL Servers Service Packs 1-3).

Then experiement with what they are telling you in this book and you will be amazed at what you can do....and cheaply!!!

Good Luck!

Concise, Practical and Inspiring Advice.......2004-01-10

Techies will enjoy learning from real world examples of business intelligence technologies. Business leaders will appreciate how complex technical and business topics are tackled from various perspectives - what is BI, how BI will help your organization, and the most helpful chapter, how to actually identify, start and implement a BI solution.

Book Description

If you are responsible for the management of an intelligence enterprise operation and its timely and accurate delivery of reliable intelligence to key decision-makers, this book is must reading. It is the first easy-to-understand, system-level book that specifically applies knowledge management principles, practices and technologies to the intelligence domain. The book describes the essential principles of intelligence, from collection, processing and analysis, to dissemination for both national intelligence and business applications.

This unique resource provides a balanced treatment of the organizational and architectural components of knowledge management, offering a clear understanding of the system infrastructure, tools and technologies necessary to implement the intelligence enterprise. You explore real-world applications and get a detailed example of a competitive intelligence unit design. Including over 80 illustrations, the book offers a highly practical description of enterprise architecture design methodology, and covers the full range of national, military, business and competitive intelligence.

Customer Reviews:

Magnum Opus for Organizational Decision-Making.......2005-11-03

Ed Waltz has produced a book that is far more useful and important than its title or intended audience suggest. It is perhaps the single finest soup-to-nuts how-to manual on how an organization can design its decision-making processes to maximize utility, whether this takes the form of national security or profit or anything in between.

Waltz covers knowledge management (KM) encyclopedically, from the intake of data on the external and internal environments (e.g., the market or the battlespace and the organization's own capabilities and situation), through the processing and assessment of the data, to its finished state as an input to rational decision-making. Topics include the basic principles of intelligence in the classic national security sense, through the epistemology and methodology of knowledge-creation and -management, the characteristics of a learning organization, analytical and synthetic methods, and the IT implications -- what network, data and computational systems and tools are required to implement advanced organizational learning, and the power these can confer.

The unexpected importance of the book lies in its applicability across the entire spectrum of organizational planning and decision-making. In this regard, 'intelligence' is simply a rubric for information and knowledge, which can be applied to national intelligence, military planning, and in fact to all governmental agencies, private-sector corporations, law firms, hospitals, etc. -- all organizations, that is, that plan and decide based on data and analysis -- which would seem to cover most of them.

Waltz emphasizes the information-technological dimensions of KM and ideal reasoning processes organizations need to implement. The only topic that remains to be discussed involves human cognition, group processes and organizational culture and specifically how these behavioral tendencies impede perfect rationality and how management can overcome this impediment. Psychologists, however, have provided a substantial literature on cognition, while basic research and theory in the socio-cultural dimensions remains immature.

For organizational managers who have read the theoretical literature on learning organizations and knowledge management (e.g., Peter Senge and Nonaka & Takeuchi), Waltz's volume is the practical and technical handbook for actual corporate implementation. Given its value, its price, which is steep for individuals, is a pittance for those who need it most.

Moreover, for a technical treatise that warrants close study, the book is surprisingly easy to read. Although packed with complex concepts and interrelated processes, the graphics are extensive and clear and the text is engaging. The reader feels like he is receiving a personal briefing by the author, who now (2005) is Chief Scientist of BAE Systems Advanced Information Technologies.

Insightful and well documented.......2004-06-20

The information in this book is applicable to a wide variety of organizations. It is packed full of visual models and tables. The literature is cited appropriately and not excessively. It is a small book but not a quick read. It contains insights that I have not seen in other places, such as a brief reference to the relevance to Jungian personality theory (as implemented by Myers and Briggs) to the design of a collaborative culture. I think the book is worth the price because of the number and quality of the insights it contains. The author writes clearly. There is some use of symbolic logic and formulas. Most of the ideas are communicated in text and/or by visual models.

An excellent KM reference and "How to Do It" book!.......2003-10-02

This book is a must read for analysts, their managers and analytic solutions developers.

Ed Waltz's newest book "Knowledge Management in the Intelligence Enterprise" capitalizes quite handily on the theoretical and practical aspects of "information theory" as presented in his previous book "Information Warfare Principles and Operations" and his extensive contacts and experience with the U.S. Intelligence Community.

Waltz's book provides a comprehensive reference that readily marries the technologies, techniques and latest theories and practices of Knowledge Management with the priorities, real-world evolutionary pressure, culture and tradecraft of the U. S. Intelligence Community. He artfully covers the complex trade offs between organizational culture, social trends, real-world realities and analytical innovation.

There are more good ideas and success paths identified within its pages than any other book that I have read in the Knowledge Management field. His insights and prescribed solutions warrant close study and contemplation by anyone involved in developing, fielding or using advanced analytical methods whether they are in government or private industry.

This book is not a "coffee table" book or a Clancy page turner, but could easily serve as a graduate level text book for developing, fielding and using advanced analytical methods against a wide range of challenging problems. His writing style is very methodical and concise. He is rigorous in citing authoritative sources and his writings are extensively footnoted. (The extensive footnotes and associated hyperlinks may well be worth the price of the book alone.)

Customer Reviews:

Useful because it's non-technical.......2006-02-19

I think most IT people would agree that technology efforts, especially those in the area of BI, are first and foremost people efforts. This book focuses on the cultural and social aspects of BI, which are the bedrock for starting and finishing a perpetually useful initiative. This is highly recommended reading for anyone, regardless of experience, who wonders how so many BI projects can fail, and how to help make their own projects succeed.

Good for managers, too generic to be used by DW developers.......2005-03-26

The author is an IBM veteran who spent more than 20 years in the sales and product support divisions, except for a short period in a company specialized in Data Warehousing, so he naturally puts in this book a lot of his experiences and he also describes the history of BI in terms of architectures and technologies.

I had the impression that the target audience is mainly made by managers involved in BI projects, on either sides (vendors, consulting companies, customers).

One obvious comment from an Italian like me is that, like with many other books written in the US, the average size of the projects described in this book is rather large compared to what we are used to, and could only be applied to a handful of companies here in Italy.

The best feature of the book is the large number of real life examples that it contains. This can be a real help for a manager of a company who doesn't know the risks connected with BI projects and wants to learn from the many (and sometimes very costly) errors made by other people and companies in similar situations.

Under this aspect the book contains a lot of common sense and is a good reading, but don't look in it for innovative contents or for clear explanations of key technologies, buzzwords and project methodologies.

In most cases the book is limited to describe different situations (usually problematic), and to give some advise, without really delving into technical details.

Often I saw the author asking himself several questions about the typical problems that are encountered in a BI project, but then I couldn't find the answers.

Although there are no references to specific products, in more than one occasion it seems that the fact that the author comes from IBM comes to the surface, like when he prefers the "single provider" approach versus the "best of breed" (Chap. 4), or when he talks about the qualities of the mainframe as opposed to distributed environments (chap 7).

In conclusion, is this book worth reading? I have to say that whenever I read a book about BI and Data Warehousing I can't avoid comparing it with the books from Mr Kimball, which I consider the absolute reference in the field. This might not be fair, but it makes sense, since our time is limited, to read only those books that add something new to what we already know.

In this case the answer is yes, but only for a specific target, i.e. managers of companies who are about to start their first BI project. The rest of the project team would probably find most of the information in this book not very useful.

A thoughtful and thought-provoking book about BI ..........2003-07-10

The tji-Boston reviewer is dead-on correct that this is a frank discussion about BI. Biere will help you to think about BI, and he will help you to think clearly.

Business Intelligence for the Enterprise is written for the customer. The author is a sales guy, who works for a vendor (IBM - Good Grief!), AND he has written a book for the customer. Why?

He is obviously interested in seeing Enterprise BI succeed.

This book will help you think through sales hype, and move closer to success. In a certain sense, it is a book written to help business people like you deal with sales people like Mike Biere. Ironic? Yes. And no.

A perspective like this doesn't come from being slick and clever (goodness knows there is an endless array of slick and clever sales people.) Rather, it comes from making a mature commitment to one's working life, which Biere has obviously done.

It is as important for the C-level IT professionals to read as it is for their C-level bosses and colleagues. Needless(?) to say it is also an important read for those who are going to do the actual work of implementing the BI strategy.

Read this book, but only if you are willing to spend some time thinking....

For once -- a business book about technology and a MUST READ.......2003-06-27

......

If you:

- are tired of the increasingly unintelligible hype around corporate IT

- need to get your feet on the ground about how to apply IT for creating business value

- want to understand business intelligence for what it can really do for your organization (as opposed to what the product vendors tell you)

then read this book.

I've been in the software industry for twenty years, and this is one of those rare, honest books that speaks from long experience and with a welcome disregard for technical faddism and ivory tower theory.

This book is needed because the idea of "information at your fingertips" at most companies is still just that: only an idea. Instead, most organizations still operate inefficiently and clumsily from "islands" of information scattered about in everything from spreadsheets to CRM systems to mainframe COBOL programs whose authors have long since retired.

Even companies that have spents millions of dollars to correct this state of affairs have failed. Why?

This book is about making information available across the board, why you would want to, and how to give your technology of choice "traction" and an impact on the bottom line.

This is done from two perspectives: the technical and the human side.

The author is refreshingly frank in describing corporate IT disasters, and does an excellent job of exposing the human side of where they go wrong down in the trenches. Anyone who has been anywhere near an overbudget, underperforming, or ultimately worthless IT project (this should include most people in corporate IT by now) will read with a smile of recognition. Others should read before you spend: there is a lot of money and heartache to be saved. By demonstrating in everyday language that the hardest part to manage is human expectations, Biere performs a real service to the industry that is usually neglected, and gives managers, end users, and even vendors much insight on where to be proactive.

But this is not a collection of anecdotes. CIOs, CEOs, IT professionals, and beginners will gain a lot from the industry retrospectives, overviews of categories of tools, and the workbook approach for grasping the human side and the technical side at once. The author provides thinking and homework that MUST be done before even considering an expenditure, and asks the questions that even the most expensive consultants won't ask for you.

Because the author is with IBM, you might expect the book to promote IBM products. Not so. Mr. Biere manages to name almost no products, and yet covers the tools available comprehensively.

And college computer science professors: put this book in your curricula -- give your students a healthy dose of the "real world" before sending them out into it.

Book Description

Design, Build, and Manage High-Value BI Solutions with SQL Server 2005

In this book, two of Microsoft’s leading consultants illustrate how to use SQL Server 2005 Business Intelligence (BI) technologies to solve real-world problems in markets ranging from retail and finance to healthcare. Drawing on extensive personal experience with Microsoft’s strategic customers, John C. Hancock and Roger Toren offer unprecedented insight into BI systems design and step-by-step best practices for implementation, deployment, and management.

Hancock and Toren introduce practical BI concepts and terminology and provide a concise primer on the Microsoft BI platform. Next, they turn to the heart of the bookâconstructing solutions. Each chapter-length case study begins with the customer’s business goals, and then guides you through detailed data modeling. The case studies show how to avoid the pitfalls that derail many BI projects. You’ll translate each model into a working system and learn how to deploy it into production, maintenance, and efficient operation.

Whether you’re a decision-maker, architect, developer, or DBA, this book brings together all the knowledge you’ll need to derive maximum business value from any BI project.

• Leverage SQL Server 2005 databases, Integration Services, Analysis Services, and Reporting Services

• Build data warehouses and extend them to support very large databases

• Design effective Analysis Services databases

• Ensure the superior data quality your BI system needs

• Construct advanced enterprise scorecard applications

• Use data mining to segment customers, cross-sell, and increase the value of each transaction

• Design real-time BI applications

• Get hands-on practice with SQL Server 2005’s BI toolset

Customer Reviews:

First job on a data warehouse.......2007-10-20

I recently started my first job as a full time dba using sql server 2005 and am working on a data warehouse for the first time. This book helped me immensely in understanding what I am doing and how to do it. It's a steep learning curve in a tough environment but immensely rewarding.

Getting the job done -- and delivering value -- on time.......2007-02-24

Data warehouse projects are notorious for running late, costing a fortune, and failing to deliver much more than a conference room full of fancy flow sheets. I worked on developing a complex data warehouse in the years before SQL Server 2005, and I wish this book had been available when I started.

Although this book provides a good overview of the pertinent features of SQL Server 2005, it is not an enclycopedia of Analysis and Reporting Services. That is ok. The greatest value is in having each topic area organized around an practical example, and in presenting the example from a business-value and project-management approach that too many IT "experts" fail to apply:
1. Clarify the business problem that needs to be solved.
2. Define how to meet the business requirments
3. Design the architecture and data model
5. Work up the technical solution (testing along the way)
6. Manage the deployment, security, updating, and maintanence issues
The book also has a healthy focus on the real issues of data quality. Along the way, the authors sprinkle gems about why some approaches work better than others.

Programmers who are not responsible for project design can still benefit from knowing how a well-run project would work. And anyone responsible for Business Intelligence projects definitely needs the knowledge contained in this book.

Insider Threat: Protecting the Enterprise from Sabotage, Spying, and Theft

Average customer rating:

Interesting read
AN INSIDE JOB!!
Good information, but difficult to read
An important warning for those ignoring internal attackers
A guide which focuses on corporate data theft and its prevention

Insider Threat: Protecting the Enterprise from Sabotage, Spying, and Theft
Eric Cole , and Sandra Ring
Manufacturer: Syngress
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Binding: Paperback

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ASIN: 1597490482

Book Description

The Secret Service, FBI, NSA, CERT (Computer Emergency Response Team) and George Washington University have all identified Insider Threats as one of the most significant challenges facing IT, security, law enforcement, and intelligence professionals today.

This book will teach IT professional and law enforcement officials about the dangers posed by insiders to their IT infrastructure and how to mitigate these risks by designing and implementing secure IT systems as well as security and human resource policies. The book will begin by identifying the types of insiders who are most likely to pose a threat. Next, the reader will learn about the variety of tools and attacks used by insiders to commit their crimes including: encryption, steganography, and social engineering. The book will then specifically address the dangers faced by corporations and government agencies. Finally, the reader will learn how to design effective security systems to prevent insider attacks and how to investigate insider security breeches that do occur.

Throughout the book, the authors will use their backgrounds in the CIA to analyze several, high-profile cases involving insider threats.

* Tackles one of the most significant challenges facing IT, security, law enforcement, and intelligence professionals today

* Both co-authors worked for several years at the CIA, and they use this experience to analyze several high-profile cases involving insider threat attacks

* Despite the frequency and harm caused by insider attacks, there are no competing books on this topic.books on this topic

Customer Reviews:

Interesting read.......2006-11-15

Books on insider threats are hard to find, and this one does a good job detailing the issue. The first chapter was full of great content.

AN INSIDE JOB!!.......2006-10-22

Do you know how to prevent employees and contractors from stealing your corporate data? If you don't, then this book is for you. Authors Eric Cole and Sandra Ring, have done an outstanding job of writing a book that shows you how to protect your enterprise from sabotage, spying and theft.

Cole and Sandra Ring, begin with an introduction on how bad the insider threat problem really is and why you should be concerned about it. Then, the authors cover a wide range of technologies and methods that can be used by an insider to cause harm to a company. Next, they discuss unique insider threats to state and local government institutions. The authors continue by drawing your attention to the fact that insiders within the federal government do not just commit espionage. They also discuss various threats to information, such as sabotage and theft, the impact of these actions to the reputation and financial health of organizations, and describe several real-life case studies involving well-known commercial companies. Next, the authors highlight the threat of identity theft and what institutions can do to help prevent insiders from participating in fraud rings. The authors also focus on insider threats from government contractors. Then, they do a profile of insider threats. The authors continue by showing you how to respond to problem of insider threat by looking at technologies and concepts that can be used to control and limit the damage that insiders can perform. Finally, they examine how a company goes about surviving an insider threat and increasing their defenses over time to minimize the amount of damage it will cause.

This most excellent book will show you why internal threats are exponentially more dangerous that external threats. More importantly, this book will show you how to protect your most important intellectual property assets.

Good information, but difficult to read.......2006-05-26

I understand the problems involved in attaining perfection in publishing. In fact, perfection isn't possible, but problems I've encountered in two of your books (Perfect Passwords and Insider Threat) are so far beyond the norm that I must comment.

Perfect Passwords has several lists that are useless. Page after page of random seed words, more pages of random numbers, and (worst of all) several pages of bad passwords. Omitting these list would have reduced the page count by 42 without harming the message at all. Perfect Passwords was short enough that I managed to force myself to finish it.

I may not be able to get through Insider Threat, though. The author (whether Cole or Ring isn't clear) keeps referring to himself (or herself) in the first person. This book has an author and a co-author, so "I" is meaningless, distracting, and annoying. It reads as if it has been written by a high school sophomore. The book is repetitive, filled with trite phrases, and contains a variety of errors that suggest a lack of editing.

Example (page vii, in the introduction): "Eric is an invited keynote speaker ...." What other kind is there? Do keynote speakers ever just barge in and take over a meeting?

Example (page 12): "But what else is he accessing either deliberately or on purpose?" "Deliberately" and "on purpose" are synonyms in all variants of English with which I am familiar.

Rubber hitting the road, needles in haystacks, and grains of sand on all the beaches occur with distressing frequency and I'm only on page 37 of a nearly 400-page book.

Example (page 17): "[T]hey have times where revenue is high and they have times when revenue is low." Times are always "when", not "where".

Example (page 30): "Insiders that cause harm to the organization have visible showed behavioral and professional problems." I wonder what that means in English. Although "that" should be "who", I'm willing to let that slide under the needle in the haystack so that we won't get a flat tire when the rubber hits the road. But what are "visible showed behavioral and professional problems"?

I'll probably keep slogging my way through this morass of tortured writing and non-editing because the information is useful and I paid for the book. But it's doubtful that I'll purchase any more books with the Syngress imprint.

An important warning for those ignoring internal attackers.......2006-03-11

Those who want to understand the nature of internal attackers should read Insider Threat. The book combines general recommendations to detect and thwart internal attackers with case studies discussing fraud, espionage, and other unfortunate events. Insider Threat could benefit from a tighter focus and better presentation of material, but the core message is still noteworthy.

Insider Threat is unlike other threat-centric books published by Syngress. Inside the Spam Cartel, for example, is written by an anonymous spammer. Software Piracy Exposed is written by a reporter who gained the trust of the pirate underground. Insider Threat is written by security consultants who have to deal with the consequences of internal attacks. The real-world component appears in chapters 3-7, where case studies are presented. Some of these case studies feature comments from the perpetrators, but none are interviews with the perpetrators. I would have liked to have seen some first-hand reporting on these individuals, as appeared in Software Piracy Exposed.

Outside of the case studies, the advice in Insider Threat is sound. I was very glad to see the authors' insistence on monitoring and the recognition that prevention eventually fails. I would have liked to have seen a fictional case study showing how an internal attack was detected, tracked, and then thwarted using the authors' recommendations.

With respect to the authors' commentary and suggestions, that material seemed internally repetitive and spread thinly throughout the book. The book could really be reduced to 7 chapters, plus my recommended new case study: (1) intro to inside threat; (2-6) current chapters 3-7; (7) fictional case study; (8) recommendations to counter inside threat.

Incidentally, I agree with Thomas Duff's earlier comments. Combining better internal presentation with reorganization of material would make for a strong second edition of Insider Threat.

A guide which focuses on corporate data theft and its prevention.......2006-03-06

Dr. Eric Cole and Sandra Ring's Insider Threat: Protecting The Enterprise From Sabotage, Spying, And Theft explains how insider attacks often occur within organizations themselves, showing risk facts, methods, and how to recognize the first signs of an insider conspiracy routine. Learn how technology can thwart such attacks, define an acceptable level of loss in the process, and learn how to screen new hires and protect intellectual property assets with a guide which focuses on corporate data theft and its prevention.

Learning by Doing in Markets, Firms, and Countries (National Bureau of Economic Research Conference Report)

Average customer rating:

Learning by Doing in Markets, Firms, and Countries (National Bureau of Economic Research Conference Report)

Manufacturer: University Of Chicago Press
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Coordination and Information: Historical Perspectives on the Organization of Enterprise (National Bureau of Economic Research Conference Report)

ASIN: 0226468348

Book Description

Learning by Doing in Markets, Firms, and Countries draws out the underlying economics in business history by focusing on learning processes and the development of competitively valuable asymmetries. The essays show that organizations, like people, learn that this process can be organized more or less effectively, which can have major implications for how competition works.

The first three essays in this volume explore techniques firms have used to both manage information to create valuable asymmetries and to otherwise suppress unwelcome competition. The next three focus on the ways in which firms have built special capabilities over time, capabilities that have been both sources of competitive advantage and resistance to new opportunities. The last two extend the notion of learning from the level of firms to that of nations. The collection as a whole builds on the previous two volumes to make the connection between information structure and product market outcomes in business history.

Decision Trees for Business Intelligence and Data Mining: Using SAS Enterprise Miner

Average customer rating:

For descent understanding of Decision Trees using SAS

Decision Trees for Business Intelligence and Data Mining: Using SAS Enterprise Miner
Barry De Ville
Manufacturer: SAS Publishing
ProductGroup: Book
Binding: Paperback

General | Business & Investing | Subjects | Books

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ASIN: 1590475674
Release Date: 2006-10-30

Book Description

Using SAS Enterprise Miner, this book illustrates the application and operation of decision trees in business intelligence, data mining, business analytics, prediction, and knowledge discovery. It explains in detail the use of decision trees as a data mining technique and how this technique complements and supplements data mining approaches such as regression, as well as other business intelligence applications that incorporate tabular reports, OLAP, or multidimensional cubes. Examples show how various aspects of decision trees are constructed, how they operate, how to interpret them, and how to use them in a range of predictive and descriptive applications. The examples are drawn from the areas of purchase behavior, risk assessment, and business-to-business marketing. This book also describes the various disciplines that contributed to the development of decision trees and how, even today, decision trees can be used as a form of machine intelligence. Examples of using and interpreting graphic decision trees as executable rules are provided. The target audience includes analysts who have an introductory understanding of data mining and who want to benefit from a more advanced, in-depth look at the theory and methods of a decision tree approach to business intelligence and data mining.

Customer Reviews:

For descent understanding of Decision Trees using SAS.......2007-03-14

A good book to understand decision trees using SAS e-miner. I wish it could have more literature on the splitting algorithms i.e. Gini, Entropy, Chisquare.
The book along with SAS data mining material or Data Mining book by Larose is a good resource to understand Decision Tree.

The Partnering Intelligence Fieldbook: Tools and Techniques for Building Strong Alliances for Your Business

Average customer rating:

Partnering Intelligence Fieldbook - a real masterclass

The Partnering Intelligence Fieldbook: Tools and Techniques for Building Strong Alliances for Your Business
Stephen M. Dent
Manufacturer: Davies-Black Publishing
ProductGroup: Book
Binding: Paperback

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ASIN: 0891061665

Book Description

Full of tools, techniques, and skill-building exercises for increasing partnering intelligence, this step-by-step field book leads practitioners through the powerful stages of partnership and relationship development in a process that's been used to develop hundreds of successful partnerships in corporations.

Customer Reviews:

Partnering Intelligence Fieldbook - a real masterclass.......2002-08-09

This new book is an excellent toolkit for creating lasting and robust business alliances. Stephen Dent and Sandra Naiman are to be congratulated on making a complex subject so "down to earth".

Dent has established his reputation as a leading light in partnering and alliance formation and management. Dent and Naiman give many insights into the practical design and implementation of successful alliances - a real masterclass.

The new work builds on Stephen Dent's last book "Partnering Intelligence - creating value for your business by building strong alliances". The new book is a real "how to" guide - crammed full of useful diagnostics, workable frameworks and relevant tools.

Public and private sector organizations need to work together (and internally with themselves) in a mutually supportive climate, to achieve successful win/win outcomes and reforms. This book, and its no nonsense approach, guides us on how we can all work together and respect our partner's needs and goals.

I am sure like Stephens Dent's last book on alliances - this is destined to sit in the top 10 list on partnering in the near future.

Book Description

Adopting an informational perspective towards knowledge work, this book investigates how enterprise portals can promote knowledge creation, distribution, and use. Moving beyond the design and delivery of portals as mere information retrieval tools, an enterprise portal is viewed as a shared information work space that can facilitate communication and collaboration among organizational workers, as well as support the browsing, searching, and retrieval of information content. Adopting an information vantage point, the book uniquely explores the human issues surrounding enterprise portal adoption and use, as well as the utilization of intelligent agents to ameliorate the use of portals for knowledge-based tasks. The result is a novel, rich and comprehensive discussion on the factors affecting the design and utilization of enterprise portals for knowledge work, suitable for both graduate-level students and organizational workers alike.

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