Book Description
Corporations are under increasing pressure from customers, investors, employees, legislators, banks, and insurance companies to embrace social and environmental responsibility. But Wall Street demands quarterly results, a stringent return on investment, and a short payback period. Up until now, there's been very little evidence expressed in business language showing the benefits of the "triple bottom line" relevant to the short and long-term priorities of senior executives. So how can these seemingly incompatible goals be accomplished at the same time?
Written in the pragmatic language of business leaders by a senior manager at Big Blue, The Sustainability Advantage shows that the business benefits of sustainable development strategies are quantifiable and real - and executives do not have to be tree-hugging environmental activists to reap these benefits.
Each of the seven sustainability strategies presented in this practical guide are easy to grasp, yet powerful enough to lead to significant business opportunities, from reducing hiring and retention costs and improving productivity, to decreasing expenses and increasing revenue and shareholder value. Executives will especially appreciate a unique spreadsheet into which they can insert their own data to see for themselves whether the business case for sustainable initiatives is a profitable one for their company.
Average customer rating:
- Beautiful, sometimes disturbing, photos, educational text
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Greenpeace Witness: Twenty-Five Years on the Environmental Front Line
Manufacturer: Andre Deutsch
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Greenpeace: How a Group of Ecologists, Journalists, and Visionaries Changed the World
ASIN: 0233990240 |
Customer Reviews:
Beautiful, sometimes disturbing, photos, educational text.......1998-06-17
I though it was an exquisite and informative history of the organization and documentary of the state of the world's environment. My only complaint was that the typeface was too small. But I highly recommend this for anyone who wants to know more about Greenpeace or the environmental movement.
Book Description
The bloody monthlong battle for the Citadel in Hue pitted U.S. Marines against an entrenched North Vietnamese Army force. By official accounts it was a tactical and moral victory for the Marines and the United States. But here survivor Nicholas Warr describes with urgency and outrage the Marines' savage house-to-house fighting--ordered without air, naval, or artillery support by officers with no experience in that type of combat.
Sparing few in the telling, Warr's firsthand narrative tells of desperate Marine suicide charges and of the Marines' selfless devotion to their comrades. His riveting account of the most vicious urban combat since World War II offers an unparalleled view of how a small-unit commander copes with the conflicting demands and responsibilities thrust upon him by the enemy, his men, and the chain of command.
From the Paperback edition.
Customer Reviews:
great read.......2007-08-11
Absolutely unbelievable story of what these guys went through, makes yo uproud to be an American.
Phase Line Green.......2007-02-05
This is one of those books that is difficult to put down and it makes great reading all the way through.. Having fought in Vietnam as an infantryman in the Australian Army and now that I live much of the time in Vietnam I have found that books like "Phase Line Green" have given me a great deal of understanding as to what went on in other parts of the country, far removed from our own AO's.
These days, as I travel through places such as Hue, Lang Co and the Hai Van Pass I cannot help but reflect on what went on in those places not so long ago, thanks to this fine book which give a down to earth "Grunt's" account of one of the most notable and savage battles of the Vietnam War. Well done.
Semper Fidelis.......2006-03-22
As a Marine myself. This book is an outstanding story about the retaking of the Citadel in Hue City following the TET Offensive. This book shows the reality of war. I am not a big reader, but I throughly enjoyed this book. You feel as if you are there with them. It also shows the determination of the Marines and their undying devotion to each other. That is something that will never change.
one of the best vietnam war books.......2000-08-29
I have read many Vietnam war books, i find them very interesting and educational to read. this was the first vietnam war book i ever read, and i must say i have not read one as good yet. i've probably read about 25 vietnam war books. this is no doubt about it this was the best. it's informative, interesting, exciting, and it truly captures everything the vietnam war was known for. to me the vietnam war is not the forgotten war, atleast not to me anyways. read this book, it holds nothing back
"I lived it. I read it. I relived it".......2000-06-20
The heartfelt message of this book not only conveys the historical narrative of the Battle of Hue but also allows the reader to visualize for himself the challenging emotional trauma endured by both Marine and Corpsman in the heat of fierce battle! I looked into the eyes of many a Marine as he breathed his last breath. All were heros! I looked into the newborn's eyes as she opened them for the first time! These are some of the feelings I relived as I read this book. I think the reader, whether a combat veteran or not, will be moved and enlightened by reading this narrative of "A Few Good Men". "Doc"
Book Description
The concept of the "triple bottom line" (TBL) -- the idea that business activity can simultaneously deliver financial, social and environmental benefits -- was introduced in the early 1990s. A decade on, "The Triple Bottom Line: Does It All Add Up?" brings together the world's leading experts on corporate responsibility to assess the implications, benefits and limitations of the TBL.
This collection provides a review of what has already been achieved in stimulating change in corporate culture and bringing businesses to appreciation of the importance and benefits of corporate social responsibility (CSR) and good environmental performance. It further explores the conceptual and practical limits of the metaphor of the TBL and sets out what can be achieved through regulation and legislation, presenting detailed professional procedures for environmental accounting and management and social auditing.
The contributors' wealth of experience and insight provides a vivid picture of how much attention is now being focused by business on delivering more than just financial targets, and they clearly outline the necessary steps for successfully continuing along this trajectory.
Contributors: Carol Adams, Tom Baxter, Jan Bebbington, Nancy Bennet, Ian Buckland, David Cutteridge, Deborah Doane, John Elkington, Geoff Frost, Rob Gray, Adrian Henriques, Rupert Howes, Vernon Jennings, Alex MacGillivray, Markus Milne, Paul Monaghan, Ros Oakley, Jonathon Porritt, Julie Richardson, Rupesh Shah, Cornis van der Lugt, Wendy Webber.
Average customer rating:
- Factual, Technical yet easy to read with great cartoons!
- Factual, Technical yet easy to read with great cartoons!
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Green Electronics/ Green Bottom Line (EDN Series for Design Engineers)
Lee H Goldberg
Manufacturer: Newnes
ProductGroup: Book
Binding: Paperback
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ASIN: 0750699930 |
Book Description
Environmentally safe engineering is one of the hottest and most controversial topics in technical circles. Though many publications offer theory and intellectual discussion of the topic, this book provides practical, hands-on advice including hints and tips from the nation's top engineers. Green Electronics/Green Bottom Line offers practical advice for engineers and managers who want or need to incorporate environmental issues into the design process. The emerging discipline of Design for the Environment (DfE) combines engineering know-how with environmental awareness. Topics include international policy issues such as ISO 14000, materials selection (e.g., for recyclability), manufacturing concerns like no-flux processes, and design issues such as power consumption. Real-world cases show how these elements can be included in everyday designs.
Each chapter opens with a topical cartoon and lively story, interview or editorial. The discussion will then move to specific engineering issues and their economic and social context. The last section explores larger possibilities and new directions still to be explored by engineers concerned with education, health, and environmental quality. Contributors include engineers from Motorola, Analog Devices, Dupont, Compaq, Nortel, AMD, and Apple Computer, and academics from universities in the US, Canada, the UK, and Europe, as well as the Rocky Mountain Institute.
An everyday guide to environmentally sound electronics design
Contributors include top engineers from the biggest electronics manufacturers and most prestigious universities
Real-world cases illustrate topics giving concepts the reader can apply immediately
Customer Reviews:
Factual, Technical yet easy to read with great cartoons!.......1999-10-07
Mr. Goldberg is the type of idealist we need more of in this cynical world. He wants a better world for his child and yours! His pairing of technical essays with cartoons by a mechanical engineer, keeps the reader flowing along in the book. This cartoonist/engineer is famous in PA and other states for his "Close To Home" series.
Factual, Technical yet easy to read with great cartoons!.......1999-10-07
Mr. Goldberg is the type of idealist we need more of in this cynical world. He wants a better world for his child and yours! His pairing of technical essays with cartoons by a mechanical engineer, keeps the reader flowing along in the book. This cartoonist/engineer is famous in PA and other states for his "Close To Home" series.
Product Description
As reviewed by Kirkus Discoveries: "Step-by-step instructions on how to build a home in an economical and artistically unique way. Owning a home doesn't have to be a trying ordeal, says Madison, who reports that he built his own house with little more than his own muscle power and ingenuity. Though he claims not to be particularly handy, he managed to create a fully functional cabin complete with electricity, running water and Internet access as part of a journey that was both fulfilling and therapeutic. He takes readers through the process, from cutting down trees and laying the foundation for the floor to installing piping and electricity to detailing plans to build additional modules. Pictures and diagrams complement the text, and the author even discusses his future plans to fully automate the cabin. In addition to the down-and-dirty details, he uses quotes from a number of philosophers-Aristotle, Locke, Rousseau and others-to help explain his motivation. It was as much about testing his own abilities as it was about creating a physical shelter. One one level, this is a practical guide that contains pertinent information for people who actually want to build their own cabin. On another, it's a fascinating look inside the mind of a man who chose to go against the grain and who writes with such folksy charm and comical practicality that you can't help but applaud him for bucking the system. Those not interested in building their own homes will be bored senseless by the technical details and some of the long-winded endnotes, but entertaining anecdotes-such as how the author munches on blackberries while simultaneously trimming his beard in his yard to lay down a barrier of human scent that deters snakes-keep the pages turning. In definite need of editorial direction but makes a case for the author-whatever his name is-getting his own home-improvement show." As reviewed by New York Times best selling author Ellen Tanner Marsh: "When Henry David Thoreau tired of the city in 1845, he retreated to the country, living on the shores of Walden Pond and chronicling his experiences in the timeless work Walden or Life in the Woods. Now, in an enchanting new book, A Small Cabin that One Person can Build, readers are presented with a sort of modern-day version of Thoreau's classic. Like Thoreau, author Aristotle Locke Rousseau Hume Madison (a.k.a. Al Madison) decided to retreat from his hectic life, and although he didn't have a place to live, he had some time and money and, more importantly, some land and trees. In this amazing little book, Madison (each of the illustrations names he uses provides a famous quote at the end of it) sets out to build a log cabin-and educate readers on how to do it themselves. In a friendly, approachable style, Madison shows readers exactly how he built his cabin using easy to follow step-by-step instructions, from insulation to wiring to putting on a porch. He lists exactly what tools you need and where to get them. Lest the thought of roughing it doesn't appeal to you, be assured that this cabin is no rustic refuge. Madison added all the modern comforts, including Internet service and a flush toilet. 'There are two characteristics to my building,' he writes 'It was built efficiently and it is a deliberate work of art.' Filled with wonderful photographs and a fine, wry wit, Madison's book is not just a how-to, it's a why-to. Because Madison didn't just build a cabin; he rebuilt himself. As he takes the time to point out, his labors made him healthier, stronger, and emotionally tougher, too. Readers can live vicariously through Madison in this wise and funny book, but truthfully, after reading it you'll want to build a cabin of your own. Luckily Madison is here to show you how."
Amazon.com
Some stories regularly refresh themselves. The Walter Mittyesque tale of the dreamer chasing the dream is one of them. In The Fine Green Line, John Paul Newport's dream is a golf dream, and he relates it with good grace and humor, quite willing to analyze its inherent improbability and interpret the mysteries at its core. In his mid-30s, recently remarried, a new father, and playing to a handicap of less than 3, he sets out to focus on his game for a year, take his lumps on the minor-league tours, see how much he can improve, and finally test how he and his game stand up by trying to qualify for the PGA Tour via the murderous Q School tournament in the fall.
Like all worthwhile journeys, the destination is of less consequence than the trip itself. Newport's is a long and strange one, filled with small successes, big humiliations, reality checks, the kindness of strangers, and a colorful cast of wannabes on the golfing fringe, guys who live from week to week out of the back of their cars. Ultimately, Newport must come to terms with his own obsession with the game as he tries to figure out exactly where the fine green line of his title falls. He searches on and off the course for this abstract and invisible--and, he finally accepts, insurmountable--barrier that keeps the game's aristocracy on one side and those who can post the occasional 69 on the other. It's a search that takes him within himself and to anyone--such as Golf in the Kingdom's Michael Murphy, respected teaching pro Michael Hebron, swing doctors, and psychologists--who might be able to shed enlightenment, improve his swing, or focus his mind with laserlike intensity. It also sets off on some pretty memorable rounds of golf and the kind of grip-it-and-rip-it soul-searching that every hacker who's ever hit a ball with purpose--and shanked it anyway--is bound to understand. --Jeff Silverman
Book Description
What happens when a man leaves home for a year to pursue his dream?
One day, playing a particularly spectacular round of golf, husband and father John Paul Newport suddenly tastes what it?s like to be a pro. Deciding to take a year off and hit the road playing golf's mini-tour circuit, Newport embarks on a wild trip through America's fairways. Over the course of his journey inside the somewhat shady, often hilarious underbelly of professional golf, he uncovers a world of people so totally addicted to golf, to the delusion of achievable perfection, that they sacrifice everything else to the quest. He also discovers the nature of his own obsession with the game, and how this constant pursuit of perfection on the golf course reflects the same challenges and frustrations one encounters in life. What does it take to master such an intricate, unpredictable game? In golf, as in life, why is one so consistently incapable of acting up to one's clearly established potential?
As Newport struggles to cross that
Fine Green Line--the infinitely subtle yet critical difference between the top golf professionals and those who never quite make it--he realizes that life, like golf, doesn't let you get away with anything. This is a story about letting go of fear, facing challenges, and embracing risks--a compelling personal journey that captures many of the frustrations and elations of midlife both on and off the course.
Customer Reviews:
Worst Golf Book Ever?.......2007-06-11
This book is painful to read. Ending up skipping many paragraphs that were the author totally overanalyzing his swing or own mental state, as I wanted to finish the book figuring it would be fun to learn about the mini-tours -- golf's single-A leagues. Learned a little, but most of the book is the author self-flaggelating blather about his mental state, or lack thereof. Was hoping to hear about the background and dreams of the various cast of characters on the tours -- there might be five pages of that in a 300-page sleep-aid. Spends a full page explaining how his choice of socks ruined his round. This book is incorrectly titled. It should be "Fine Green Gap: The Pipe Dreams of a Three-Handicap and How He Got to Write a Book About It."
A look at the frustrating game that avid golfers love........2006-11-26
I picked this book up with relish as I found myself relating well to it as I read the outside flaps. (I have a handicap index identical to that of the author's AND what avid golfer wouldn't love to take a year to work on their game in order to make a run at the PGA Tour.) Author John Paul Newport is presented with that opportunity when he gets a book deal to show the preparation and effort required to attempt to qualify for the PGA Tour via the Tour's qualifying school (or "Q School"). Along the way he expresses quite well all of the frustrations that vex golfers who try to master the game.
Starting with lessons, hours of practice, then new equipment, then participation in various "mini-tours" across the country, Newport succeeds in validating Grantland Rice's quote about golf that it is, "...twenty percent mechanics and technique. The other eighty percent is philosophy, humor, tragedy, romance, melodrama, companionship, camaraderie, cussedness, and conversation."
Along the way, the reader gets to experience all of Newport's ups and downs during what he refers to as "The Year" while trying to balance life with a new wife and a brand-new baby. He finds that his mental "game" is not quite as developed as his physical "game" as he doggedly pursues his goal. It's hard not to feel real sympathy for Newport as he struggles with all of the various facets of the game. The reader will go away from this book with a greater appreciation for the game of golf and the effort that goes into trying to master it.
Recommended for all golfers, but especially for those who ever aspired to play on the PGA or Senior Tours, in particular.
Great beginning, but bogs down later in the book.......2006-04-11
I really enjoyed the first 1/3 of this book, and laughed out loud many times while reading it. The writing is very lively and funny as he describes his obsession with golf, how he enjoys hitting balls anywhere he can (an open field, in the garage during the winter), how he was a late bloomer in golf, etc.
However, once the author gets into playing in the mini tours (about one third into the book) on through to the end of the book, it's not as humorous as he wrestles with the mental aspects of the game over and over and over and over (get the point?). If you're big into the mental side of golf and you're like the author and believe that motivational tapes will improve your game, you may like all the endless discussion about it. But I'm not into that, and I thought it really slowed down the book.
The book is also anticlimactic ... about half way through, you can kind of tell how it's going to end.
I did enjoy the book's explanations and inside stories of how the mini tours worked and the characters who play on the mini tours. But one of the final chapters of the book talked about him entering Q School, and he doesn't go into much depth about what that is all about. I would have liked to have read more inside details about Q school and how that works.
Overall, the good parts of this book are entertaining and many times hilarious, but the last two-thirds of the book would have benefitted from more humor, and less introspective analysis of the mental parts of his game.
My Futile Aspirations Confirmed.......2004-11-05
Anyone that loves golf and shoots a good round here and there has experienced the "why can't I do that every time" mentality. In "The Fine Green Line", John Newport takes that belief to the next level and puts into proper perspective the difficulty of "mastering" the addictive and occassionally rewarding game. I recommend this book for the regular or avid golfer who may be helplessly addicted and wants a humorous and very real account of just how mentally difficult consistently good golf can be.
A Great Golf Book.......2004-04-28
If you are really into golf, you will love this book. It has a lot of insight into what makes golf so addictive, as well as many first hand accounts of what it's like on golf mini-tours. The author explores what it is that separates the very good golfer (under 5 handicap), from the tour player. In the process, he examines, in a way that most golf nuts can relate to, why golf has the attraction it does.
Reading this book was validating, fascinating, and entertaining. I highly recommend it.
Average customer rating:
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Earth Lines: Poems for the Green Age
Pat Moon
Manufacturer: Greenwillow
ProductGroup: Book
Binding: School & Library Binding
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ASIN: 0688118534 |
Book Description
Powerful songs. Powerful stories. The power in Christian music comes from one source, yet echoes through the myriad voices, rhythms, and words of the artists. Behind every song is a real person with everyday struggles-someone just like you. And behind every word and note is the one Word who has written on all our hearts.
Between the Lines and Spaces tells the true stories of nineteen Christian artists and the experiences and inspirations that led to the creation of their songs. Their music has undoubtedly reached your ears before; now their stories will touch your heart.
Books:
- The Teammates: A Portrait of a Friendship
- The Tiger's Way: A U.S. Private's Best Chance for Survival
- The Year Babe Ruth Hit 104 Home Runs: Recrowning Baseball's Greatest Slugger
- The Year Babe Ruth Hit 104 Home Runs: Recrowning Baseball's Greatest Slugger
- The Year of Magical Thinking
- Violent Screen: A Critic's 13 Years on the Front Lines of Movie Mayhem (Expedition Series)
- When Pride Still Mattered : A Life Of Vince Lombardi
- When the Tuna Went Down to Texas: How Bill Parcells Led the Cowboys Back to the Promised Land
- Where Golf is Great: The Finest Courses of Scotland and Ireland
- Where Golf is Great: The Finest Courses of Scotland and Ireland
Books Index
Books Home
Recommended Books
- Disruption: Overturning Conventions and Shaking Up the Marketplace
- The Merchant of Venice
- High-Performance Work Organizations: Definitions, Practices, and an Annotated Bibliography
- Land and Natural Development
- Rick Steves' Europe Through the Back Door 2007: The Travel Skills Handbook
- The Oresteia: Agamemnon; The Libation Bearers; The Eumenides
- Plant Secondary Metabolism
- Financial Models of Insurance Solvency
- It Takes Money, Honey : A Get-Smart Guide to Total Financial Freedom
- Sweetness in the Belly: A Novel
The Next Sustainability Wave: Building Boardroom Buy-in (Conscientious Commerce)
Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage
Walking the Talk: The Business Case for Sustainable Development (BK Currents)
The Triple Bottom Line: How Today's Best-Run Companies Are Achieving Economic, Social and Environmental Success -- and How You Can Too
Harvard Business Review on Business and the Environment (A Harvard Business Review Paperback)
