A Financial History of Modern U.s. Corporate Scandals: From Enron to Reform

An Outstanding Tool for Personal and Organizational Self Discovery!.......2006-06-17

Brian Cruver was a firsthand witness to the disturbing, surreal, and hilarious moments of Enron’s long dance with death. When he first entered Enron’s office complex, “the Death Star,” he was the epitome of the Enron employee: young, brash, sporting a shiny new MBA, and obscenely overpaid. From his first day, however, when he was told that some colleagues hadn’t really wanted to see him hired, he found himself in the middle of a venal greed machine whose story unfolded with all the absurdity and frustration of a tale by Kafka crossed with Tulipomania and Liar’s Poker. While Cruver’s book examines the accounting tricks, the insider stock trades—and in a special section, how the grossly lucrative fraudulent partnerships were structured and funded—it also describes everyday life as an Enronian—cocky wheeling and dealing, the sex ’n keg party on the trade floor, casual conversations at the shredder, and the insidious group-think that made Enron employees unquestioningly accept propaganda spoon-fed them by Ken Lay, Jeffrey Skilling and others, such as Tom White, then Vice-Chairman of Enron Energy Services, now Secretary of the Army under George W. Bush. Part of a team with rare “double” access to both external customers and internal systems, Cruver reveals the twisted reality behind the world’s perception of Enron as one of the world’s great corporations. Demonstrating a clear understanding of how business issues intertwines with human foibles, Cruver exposes Enron’s flaws in an entertaining way all readers can understand. A portrait of the author as a young Enronian, Anatomy of Greed reveals the sting of reality, humility, and pain felt by a man whose idols turned out to be fools and scoundrels, and who learned that there is more to life than stock options. Soon to be a TV/film drama, this is a gonzo chronicle that goes behind the scenes to chart the decline and fall of the world's weirdest and richest business cult.

This is the story of two Wall Street Journal beat reporters -- one covering the energy industry just after the chaotic California electricity crisis; the other chasing stock swindlers. Together these journalists were ideally placed to uncover one of the great cons of the century. Here is a story about the fall of a great company, and the practice of journalism, marked by skill, luck, and determination.

24 Days is the gripping, untold chronicle of the investigative process -- often haphazard but imbued with insight and commitment -- that broke through Enron's stonewalling and exposed its inner workings, setting in motion a chain of events that shook the public's trust in big business, Wall Street, and the accounting profession.

In August 2001, Jeffrey Skilling unexpectedly resigned from his job as CEO of Enron after only six months in the top job. While Smith -- who had been covering the California energy crisis -- was away, the Wall Street Journal Los Angeles bureau chief drafted Emshwiller to interview Skilling. During a rambling conversation, Emshwiller stumbles onto an unlikely admission from the corporate prodigy, which partly confirms the journalists' suspicions that Skilling didn't quit for "personal reasons." This odd revelation raised ominous questions about Enron's much-bragged-about success.

The two reporters pick and pull at the mystery, and with the help of confidential sources, who understood Enron's inner workings, expose an audacious scheme: Andrew Fastow's off-balance-sheet partnerships that hid Enron's failings and inflated its value by billions of dollars. Refusing to be put off by Enron's arrogant dismissal of anyone who questioned the company's practices, Smith and Emshwiller relied on their instincts and common sense to shine a light into Enron's "black box" finances.

Climaxing in the brief period after Enron released disastrous earnings in October 2001, 24 Days gives a reporter's-eye view of the tug-of-war between journalists and a giant corporation. Each day, a new story uncovered another fact. Each day, the company issued denials. When the doubts and questions reached critical mass and momentum, the stock market cast its final vote of no confidence.