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Forget the high-carb, low-carb debate. The glycemic index (GI)--a measure of carbohydrate quality based on how quickly a food raises blood-glucose (blood sugar) levels--is the dietary key to health, say the authors. Contrary to other diets that treat carbohydrates as all alike, The New Glucose Revolution divides carbos according to their GI into two categories. One is high GI (less desirable): carbohydrates that break down quickly during digestion, leading to fast and high blood-glucose response. Examples are baked potatoes, sports bars, instant rice, corn flakes cereal, and baguettes. The other is low GI (more desirable): carbohydrates that break down slowly during digestion, leading to a gradual glucose release. Examples here are pasta, whole grains, fruit, legumes, and yams.
A low-GI diet is especially recommended for people with diabetes, abdominal overweight, and Syndrome X, say the authors, who have strong medical, nutritional-science, and diabetes education credentials. They explain the importance of understanding GI values, how GI is determined, health applications, and how to choose low-GI foods and balance the overall GI load. They give cooking tips, menu ideas, and 47 recipes. A 68-page table gives the GI values of many foods, including brand names. The New Glucose Revolution is recommended for health-conscious readers who want to understand the glycemic index and how to incorporate it into their diet. --Joan Price
Book Description
The New York Times bestseller, by the world’s leading authorities on the glycemic index, now completely revised and updated: More useful and relevant than ever, The New Glucose Revolution is the definitive introduction to and an essential source of new information for everyone seeking to establish a way of eating for lifelong health, no matter what your current age, weight, or medical or physical condition. Widely recognized as the most significant dietary finding of the last twenty-five years, the glycemic index (GI)—an easy-to-understand measure of how foods affect blood glucose levels—shows how and why eating low-GI foods has major health benefits for everybody, every day, at every meal. This all-new third edition includes:
▪ The latest scientific findings on the GI and the myriad benefits of eating low-GI foods
▪ Instantly readable tables of GI and glycemic load values for more than 500 popular foods and prepared meals, including brand-new GI values for 125 foods
▪ Dozens of delicious, easy low-GI recipes for everyday meals and snacks
▪ A brand-new A–Z of the 100 key terms used throughout the book
▪ Answers to nearly 50 of the most frequently asked questions about the GI
Customer Reviews:
A sales job rather than a 'how to'.......2007-09-12
I know this book has rave reviews, which is why I ordered it after being diagnosed with type 2 diabetes. But it seems to me that most of the book is bascially meant to sell the reader on the fact that the GI is a worthwhile measure to use to eat well.
It has only "more than 45 recipes"...and its "authoritative tables of GI values" are, for the most part useless. You can find most of the information for the staples listed on the Internet, like those for beans and fruits. Much of the tables include name-brand products that I would never use. For example:
--Under beverages, it lists the values for products like: Trim Advantage, President's Choice.
--Under cookies and crackers: Ancient Grains by President's Choice, Cranberry Orange by President's Choice, gluten-free choc chip cookie, Ryvita Fruit Crunch Crispbread, Wheat and Sesame Snack Crackers by President's Choice.
--Dairy: Frozen Yogurt, Mochaccino, President's Choice; for many individual flavors of Yoplait yogurt.
I bought this book to learn how to eat lower GI foods. I struggled through the first many chapters of the authors trying to convince me that GI is an acceptable measure.
If you're looking for a way to integrate the GI index into your lifestyle, I don't think this book is it -- a cookbook or comprehensive book listing GI values of foods ONLY might be better. If, however, you know nothing about the GI index, this book might prove useful.
The New Glucose Revolution.......2007-08-23
Recently I was diagnosed with prediabetes and attended a diabetes seminar on nutrition. As a longtime member of the health profession I thought I was fairly knowledgeable in the field of nutrition. Wrong again! The information in this book is easily readable and is guaranteed to change your eating habits if you have insulin resistance or any type of blood glucose problems. By following the practical information in this book I have brought my readings back to the normal range. Some of the information in this book was very surprising and unexpected. The authors give practical information that is usable. This is not a typical diet book or one that promotes new herbal or chemical miracles. My nutritionist said the glycemic index is the wave of the future. I belive it.
Good Synopsis for Complicated Subject.......2007-08-16
The glycemic index can be so daunting and overwhelming. This book summarizes the material in a clear manner using laymen's terminology. The explanations of the research and content are clearly understood. If I had to find any "short-coming," I would just ask for a lengthier list of GI foods. Close to 1,700 foods have been tested so far, and only a small fraction of these foods are included in the GI list of foods. Other than that, this books makes the GI index user-friendly!
Very informative........2007-08-09
I haven't completely finished reading the book, yet. But, it seems to cover every aspect of eating low glycemic index foods. The charts listing the ratings of foods are very helpful, as are the recipes. I've gotten a clearer understanding of how foods breakdown at different rates after you eat them. Can't wait to finish reading.
Awesome Book.......2007-05-18
I really enjoyed this book and its new views for a diabetic diet. Still trying some things out but it seems to be working so far. It cleared up a lot of things for me concerning my diet and the traditional low carb diabetic diet.
Average customer rating:
- Dissapointing
- Glycemic Index information
- Good for what it contains.
- No Shoppers Guide
- Limited
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The New Glucose Revolution Shopper's Guide to GI Values 2007: The Authoritative Source of Glycemic Index Values for More than 500 Foods (Glucose Revolution)
Dr. Jennie Brand-Miller , and
Kaye Foster-Powell
Manufacturer: Marlowe & Company
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ASIN: 1569242801 |
Book Description
Whether you're grocery shopping, planning tonight's dinner, eating out, or meeting with your nutritionist or dietitian, this second annual edition of The New Glucose Revolution Shopper's Guide to GI Values 2007 is a must-have book for all GI-aware consumers. Newly revised and updated, included are: glycemic index and glycemic load values for more than 500 popular foods; tips on the best low GI foods available; a guide to food labeling so you know what you're really looking at; two GI food pyramids to guide your daily food choices.
Customer Reviews:
Dissapointing.......2007-08-24
Not what it's cracked up to be. Not enough foods to choose from.
Glycemic Index information.......2007-08-16
This book is repetitive in some ways, but the information provided is easy to understand and the food lists and menu suggestions make it easy to latch onto the concept. A good reference for diabetics and nondiabetics alike.
Good for what it contains........2007-07-17
Good quick reference, solid information, however I thought the shopper's list would be more extensive. The information it holds is good...except it is not oriented to an American audience at this time...many brand names included are not typical American fare.
This is not a major detractor from the real information it's imparting, just annoying to find something you know you can eat, only to find you have to have it imported. Luckily time will improve all such lists as this, so I'm willing to give it 4 out of 5 stars.
No Shoppers Guide.......2007-07-03
I took it with me to the supermarket and it was of very little use. On the one hand there is too much information to wade through and the other too little. The too little is the 'guide' part. What we need is a little book with comprehensive listings only for quick reference in the supermarket aisle. I subsequently took some time to do my research, then made my own list and had it laminated!!
Limited.......2007-05-13
The list is limited. I was expecting something more like a calorie count book, that also included the glycemic index value.
Book Description
"Eating the Big Fish is on fire with ideas.
Best in the marketplace." -Steve Hayden, President, Worldwide Brand Services, Ogilvy & Mather
"In 1986, the Levi's® Dockers® brand challenged the biggest fish in the men's apparel sea, Haggar. And we beat the pants off them! In his new book, Adam Morgan adroitly presents many of the same fundamental marketing principles which worked so well for us. A must read for marketing professionals." -Steve Goldstein, V.P. Marketing & Research, Levi's Brand U.S.A.
Years ago, Avis was a little fish in the car rental industry. Fearing the company would be swallowed up if they didn't "try harder," Avis boldly announced its #2 status to the world through advertising-and the rest is history. Why has this approach become a marketing legend? Because there are more people who can relate to being #2, 3, or even 4, than can claim they know what it's like to be the Big Fish.
There are plenty of little fish out there, circling in schools around the brand leaders they so desperately wish to surpass. Squeezed by new competition, a retreating consumer, and aggressive retailing practices, marketers of second- and third-rank brands are struggling to survive in a business environment where they have fewer resources and less control than ever before. But instead of watching-and copying-every move the Big Fish makes, these "Challenger" brands need their own set of marketing rules if they have any hopes of staying afloat and competing effectively against the leader.
Eating the Big Fish is the first book that sets out to define those rules. Adam Morgan offers an innovative mental and strategic framework for those who find themselves in this new, hostile middle ground, looking for aggressive growth against the market leader. Morgan, the Joint European Planning Director of TBWA (the international advertising agency behind the campaigns for such brands as Absolut vodka, Apple computers, and Sony Playstation), has examined in detail forty of the most successful Challenger brands of the last ten years -new or relaunched brands which have achieved rapid growth (and fame) with limited marketing resources. He outlines the reasons why Challengers must think differently in order to survive, offering hands-on advice, plentiful examples, and invaluable information to help a Challenger learn how to swim out of the shadow of the Big Fish.
At the heart of the book are the Eight Credos of Challenger Brands -Morgan's analysis of the common marketing strands that these Challengers seem to share, which range in scope from the need to project who you are and what you believe in (#2, Build a Lighthouse Identity) to insights about the organizational structure and focus in such companies and brands (#8, Become Idea-Centered, Rather Than Consumer-Centered). Morgan fully analyzes each Credo, discussing in detail the marketing strategy and behavior of the specific Challenger brands that have shaped the rules. He provides case studies that include both his agency's clients and other well-known brands, such as Lexus, Oakley, Fox TV, Energizer, Virgin Atlantic, Swatch, Nissan, and more. Morgan then draws the Credos together into a "Challenger Strategic Program" that can be applied to the reader's own market and brand challenge, offering a proposed outline for a two-day Off-Site Program that will attempt to kick-start the Challenger process for a core group within any marketing or management team. In addition, Morgan looks at the great Challengers of the last ten years who have gone on to become brand leaders, and shows how even the rules of brand leadership have changed -why staying #1 now means, in fact, thinking and behaving like a #2.
Anyone can follow a leader. It takes a smart company to go up against the Big Fish, and Morgan's innovative, strategic program will show even the littlest fish how to make a meal out of the competition.
Customer Reviews:
fantastic read.......2006-07-21
This book did great things for my understanding of a challenger brands greatest strengths and strategies. Not to turn this into a forum, I have a few questions though: Does anyone know more about Adam Morgan? Did he work for TBWA? Any other agencies? What was his discipline? Any info would help.
one of the best marketing books available .......2005-08-31
I own (oooooh) probably between 80 and 100 books on marketing, some are obligatory read for my masters in marketing, some are handpicked in stores and on amazon and I stand by the title of my review. What can you take out from this book: YOU CAN compete with big brands, there are attitudes and ways of running your business that can knock down the goliath in your industry, and this book explains how, giving numerous examples from various industries. Only negative, if I can call it that, is author's writing style, which was rather hard for me, but then again, I am croatian, so it could be my english, not mr Morgan's :). A MUST!! have.
Demolish the 3-piece suits that stand in your way.......2005-08-09
I don't know how to explain the insightful ideas I have taken from this book.
I have read tens of books on branding and how to gain a competitive advantage, yet none were as ground breaking as "Eating the Big Fish".
While others will tell you "what" marketing approaches they used...this one explains the "why".
I got my copy almost free using a coupon from UnderTag.com
Insightful!.......2004-06-09
Author Adam Morgan went hunting for the second most successful brands. He sought commonalities among them to develop guidelines for those who are challenging the number one brands in their fields. In other words, if you are coming into the battle in the number two slot, here's your strategy for winning the marketing wars. Morgan is very adept at breaking things down into precise action steps. Witty and engaging, he offers a detailed analysis of the current consumer attitude about brands plus strategies you can use to market your second or third rank brand. We recommend this compilation of competitive ideas to those who want to boost their "Challenger" brands.
Insightful!.......2003-10-15
Author Adam Morgan went hunting for the second most successful brands. He sought commonalities among them to develop guidelines for those who are challenging the number one brands in their fields. In other words, if you are coming into the battle in the number two slot, here's your strategy for winning the marketing wars. Morgan is very adept at breaking things down into precise action steps. Witty and engaging, he offers a detailed analysis of the current consumer attitude about brands plus strategies you can use to market your second or third rank brand. We recommend this compilation of competitive ideas to those who want to boost their "Challenger" brands.
Book Description
PCOS—Polycystic Ovarian Syndrome—is the most common hormonal disorder among women of child-bearing age, affecting approximately 6 to 10 percent of premenopausal women. No two women have the same symptoms, making it a difficult condition to diagnose. In addition, many women don’t know they have it until they try to become pregnant. This breakthrough book contains the latest research that reveals how eating a healthy diet in conjunction with a basic exercise plan is a win-win situation for women with PCOS. The book includes a complete, up-to-date table of GI and glycemic load values for more than eight hundred foods and beverages, provides a clear, concise diet and lifestyle plan, and thirty recipes.
Customer Reviews:
PCOS.......2007-04-19
This book has given my daughter and me more info on this disease than any doctor has been able to do. The book has given my daughter encouragement that she can live with this syndrome and that she can make her life better if she takes the metformin and gets her body moving. The info on food has helped sooooooo much. Thank you for this book!!!!!!
Very informative.......2007-02-20
I found this book had a lot of great information about PCOS. I thought I knew a lot about PCOS, but never really understood insulin resistance. The book does a great job explaining in terms that anyone can understand. I am enjoying the recipes and finding that following the meal plan is fairly simple.
Another great book in the New Glucose Rev. series!.......2007-02-12
I've read/own most of the books in the New Glucose Revolution family and have followed a low GI diet since 2004 when I read the original book. I have PCOS and found this one a few months ago and I LOVE this one the best I think out of all of them. I loved that it really targeted WHY a low GI diet works with PCOS, and how you can stop the cycle and bring your hormones in check. I love that they do mention using Metformin in correlation with the diet too and that really made me feel good knowing that they had brought up the medicine too since I do take Met. I've lost over 30lbs. and am still losing and highly recommend this book for anyone struggling with PCOS!
New Glucose Revolution Guide to Living Well with PCOS.......2007-02-07
Fantastic book to read for anyone with PCOS. Gave a great insight into PCOS and how to manage it.
LOVE IT LOVE IT LOVE IT!!!!.......2007-01-09
I LOVE THIS BOOK!!!! I didn't realize how my PCOS and insulin affected my body. By following the principals in the book, I have lost about 10 pounds over the past 6 weeks or so! The principals in the book are easy to follow, and foods recommended to eat are easy to find, cook, and eat!
A definite must for those with PCOS!!
Book Description
Emotional Branding Bonds Brands With Today's Savvy Consumers
A visionary approach to building powerful brand loyalty, this groundbreaking book shows marketers of any product or service how to engage today's increasingly cynical consumers on deeper emotional levels. Case histories from the author's high-profile client list analyze demographic and behavioral shifts in populations and retail distribution channels, then show how all five senses can be used as powerful marketing tools to respond to those trends. Chapters detail how to develop strong brand personalities, customize brand presence to different consumer groups, use brand strategies in packaging and display, and facilitate breakthrough strategies for the Web. Chapters detail how to:
* develop unforgettable brand personalities
* customize brand presence to different consumer segments
* incorporate brand strategies into product and retail architecture design
* facilitate interactive access to your products through the Internet.
Emotional Branding breaks new ground in proposing innovative ways to create powerful and effective branding programs for meeting the challenges and opportunities of the new emotion-based economy.
Customer Reviews:
Great resource for personal branding.......2007-06-08
As a personal branding coach, I have read many books and
publications watching for trends, and changes in the industry
to ensure my clients are maximizing technologies.
This was a great book that I could apply to my personal
branding methods, because Marc refers to emotional branding
which has very real connections with what you do in personal
branding, by attaching the product to the person, and using
emotional advertising you create loyalty, connection and
a more powerful message.
This was a great read, and I enjoyed his extensive knowledge
of the advertising industry and package strategies which
can still be applied to a person and product in a similar
fashion.
I would recommend this for some fantastic history of the
industry and development of emotional branding, and for me I
further applied it for my personal branding clients to create
very successful campaigns.
As the bestselling author of "31 Days to Millionaire Marketing
Miracles" I used these strategies for myself, the book, and
my clients.
Tracy Repchuk
Personal Brand Coach
http://www.personalbrandempire.com
31 Days to Millionaire Marketing Miracles
True but not that insightful.......2005-05-19
You'd think that a book about emotional branding with a forward by Sergio Zyman would have something interesting to say. Unfortunately, this book make a number of good points but it's not all that interesting. Many of the points should be fairly intuitive and obvious for marketing people who have a clue. Some points made are interesting refreshers, like the importance and potential impact of invoking multiple senses in the consumption and purchase experience. Unfortunately many of the chapters are not newsworthy and can be summarized by their lame titles, such as "Women: The New "Shoppers in Chief" and "Gay and Lesbian Consumers: Sincerity is the Best Policy!"
The book mostly gives examples of brands that have done X or Y really well without leaving the average reader or business person with any concept about how the point is relevant in a gernalizeable sense.
Final gripe is that the book reads a little bit like an advertisement for the author's firm.
People Branding : Thats new !!.......2005-04-14
Absolutely fantastic book. Covers all the major concepts of emotional branding, including self concept and actualisation. I reccommend for anyone interested in this new and exciting concept.
excellent book .......2005-02-25
Emotional Branding is a must, it is complete, well written and full of inspiring examples
The decalogue alone is worth the purchase
1) from consumers to people
2) from product to experience
3) from honesty to trust
4) from quality to preference
5) from notoriety to aspiration
6) from identity to personality
7) from function to feel
8) from ubiquity to presence
9) from communication to dialogue
10)from service to relationship
If brand managers understand truly and fully Gobe's ten commandments they will add value to the most valuable asset
they have, the brand
Self-Inflated Gibberish.......2004-11-12
This book has all the appeal of an IKEA coffee table: it looks great on the outside, but when you get down to it, it's nothing but cheap filler.
The concepts are tired (this is mere repackaging of 1987 material by a designer/design firm who is trying to drum up business). The writing is self-aggrandizing. This book could have been written in less than a three-page memo.
If you still speak with an arrogant dot.com era vernacular; if you enjoy using mantras like "recontextualizing the brand"; or if you enjoy hearing yourself breath, then you will thoroughly enjoy this book.
In the end, this book says a lot without saying anything at all. Buy something by Aaker (though he is a bit dated) instead.
Product Description
"Written by the team of experts at the forefront of glycemic index research, 'The New Glucose Revolution' demonstrates how and why a low-GI diet can melt away unwanted pounds and reduce the risk of serious illness. This doesn't mean eating only low-GI foods or giving up high-GI favorites; as the book explains, combining and balancing your food choices is key."
Customer Reviews:
Don't Waste Your Money.......2007-05-03
The authors are Glycemic Index researchers and thus have an ax to grind. I found this book to be very repetitious and in many places I felt that I was being talked down to. The Glycemic Index tables seem to be pretty worthless since different researchers get wildly different values and the results are often based on tests of no more than 5-10 people. All of the information in this book is available free on the internet. No matter what claim is made about nutrition, you can almost always find a diametrically opposed viewpoint. The main advice in this book boils down to eat a varied diet and avoid too much junk food and saturated fats. Hardly worth over 300 pages let alone a whole slew of books.
Lose Weight!.......2007-03-13
After I began reading this book and a couple of chapters later, my brain felt like it weighed 10 additional pounds! Getting through all the medical definitions (to wit, I have to admit some of it went right over my head) the book actually made sense. In fact, you can eat more foods if you calculate the sugar (glucose) base rating of 100 for all the foods listed in the book. Can you believe it...you can eat pasta, peanuts and even ice cream. Moderation helps! Combining foods together...high GI and low GI foods balance out the days count. The book lists many foods to eat, giving them a rating of whether they are high or low in the GI value. The only drawback I found is there are not enought menus or recipes. If you like mussels (YUK...I don't) you will enjoy having those recipes. Ok, author Jennie Brand-Miller, if you will put together a book containing only recipes a body can stomach...I will be the first in line to purchase one of them. The authors of this book have hit the nail on the head and so far, since following the advice, I have lost four pounds. Buy this book, it is eye opening about controlling blood sugar for diabetes patients and an overall good way for those only wishing to lose a few pounds to feel better. Kudos, Jennie Brand-Miller, you've written a great book.
Book Description
What does it really take to succeed in business today? In A New Brand World, Scott Bedbury, who helped make Nike and Starbucks two of the most successful brands of recent years, explains this often mysterious process by setting out the principles that helped these companies become leaders in their respective industries. With illuminating anecdotes from his own in-the-trenches experiences and dozens of case studies of other winning-and failed-branding efforts (including Harley-Davidson, Guinness, The Gap, and Disney), Bedbury offers practical, battle-tested advice for keeping any business at the top of its game.
Customer Reviews:
Very Entertaining Indeed!.......2007-03-08
As someone who's new to the Branding craze I bought this book and I was very pleased with the purchase. This is a very easy read and quite entertaining - I enjoyed it immensely. I would definitely recommend this book to grasp the Branding concepts and practical examples.
Pretty much everything you need to know about branding.......2006-01-19
This is an intelligent, well-written book from a guy who has obviously had a great deal of experience marketing high-profile companies (Nike, Starbucks).
Bedbury lays out pretty much everything you need to know about branding in 190 pages. It's obvious he's a good writer and he's got great examples to back up his assertions in the book.
He is hard on Microsoft but, in my opinion, not hard enough. The reviewer who panned this book based on his treatment of Microsoft is short-sighted. This book is about much more than that. Microsoft is a very small part of the book and they are used appropriately as an example of what NOT to do in marketing.
My biggest problem with the book is Bedbury's assertion that companies are becoming more vertical. It simply isn't true. Companies are not vertically-integrating; they're outsourcing many of the tasks associated with building their products. Witness the Apple iPod. No Apple employee has ever assembled an iPod or built the circuit board. It's simply too expensive. If Apple was vertically-integrated and built the iPod, they would probably cost around $5,000.
My second biggest problem with the book is the final chapter "Brand Future." Bedbury comes out of "left" field and uses almost the entire final chapter as a kind of platform for some liberal agenda. I won't spoil it for those of you who subscribe to those ideals (I'm an independent); but, suffice it to say, the chapter felt out of place. Bedbury talks intelligently about branding for 190 pages, and then the book turns into a political white paper for the final 20 pages.
Don't let that distract you from buying the book, however. This is what business books are supposed to be: erudite, thought-provoking and entertaining. Having read hundreds of business books (I teach Business and Marketing), I can tell you that those three traits are in short supply.
In Branding, Everything Matters.......2005-10-08
A quick, but impactful read worth its weight in coffee beans and sneakers, Author Bedbury manages to take branding principles and techniques that work in the ether of mega-branders Starbucks and Nike (and other corporate examples) and port them down to language we can all benefit from. Packed with interesting anecdotes and behind-the-scenes stories, a New Brand World offers helpful take-aways in the areas of commodity branding, the brand mantra, and proven ways to live the brand. My favorite line: When it comes to branding, "Everything matters." Bedbury goes on to say, "For every grand and finely worded statement by the CEO, the brand is also defined by derisory consumer comments overheard in a hallway, or in a chat room on the Internet. Brands are sponges for content, for images, for fleeting feelings. They become psychological concepts held in the minds of the public, where they may stay forever. As such you can't entirely control a brand. At best you can only guide and influence it."
Bedbury's experience at Nike & Starbucks proves valuable.......2004-08-02
The many things we should do for our brands (and the ones we have to avoid at all costs) are clearly presented in Bedbury's eight brand principles. Instead of using financial models and correlations, Bedbury tells stories of how each one of these things makes the difference on the company's bottom line. His experience at Nike and Starbucks thoughout the entire positioning process before and after these companies became power brands gives him the credibility and the parenthood needed to teach decision-makers about branding.
BRANDING, FOR EXECUTIVES. READ IT FOR THE CASE STUDIES........2004-04-14
It is difficult to review a book that one has enjoyed reading and then say that it was not up to the mark (in terms, of course, of only my expectations.)
No doubt that Scott Bedbury's work is a fast paced read, his writing is lucid and quite frequently quotably light-hearted. There is a lot of material here for people in larger corporations or even general marketing folks. And where Bedbury truly shines is in the case studies he presents in the 8 chapters.
But if, like me, you set off on this book looking for some newfangled insights into the world of branding, then this is not the book for you. The title claims to proffer "8 principles". Let's face it, at the end of the day, principles are not that hard to create and this becomes quite painfully clear when you reach the end of this book and wonder if you have learnt anything new.
But I am being unfairly critical. From his style, it seems an approachable business book was precisely what Bedbury's intended?
As a comprehensive introduction to the field of branding, I'd still recommend "Strategic Brand Asset Management" by Keller. For a discussion of some innovative yet reasonable forms of brand creation, especially on a shoestring, I'd usually point to a PR related book, or perhaps the rapier wit "60-minutes Brand Strategist."
But as a gentle introduction for executives in to the nebulous world of branding, or as a non-technical business book for business folk in general who place less emphasis on a structured analytical framework and are more interested in a soft springboard into the field, then "Emotional Branding" and this book from Bedbury are pretty near the top of my list of recommendations.
Very accessible and insightful stuff, if you aren't expecting a summary of last decade's JCR.
Product Description
This is a more portable, compact version of the Essential Oils Desk Reference printed in a convenient, lay-flat, COIL BOUND, 6.5" x 5" format that fits neatly in your purse, pack or briefcase. This volume contains a selection of key chapters from the original Desk Reference, including chapters on Safety, Application, Raindrop Technique, Vita Flex, Emotional Response, the all-important Personal Usage Section (with essential oil and supplement suggestions for over 320 different types of injuries and illnesses) and detailed look-up charts on Young Living Essential Oil products, single essential oils and essential oil blends.
Average customer rating:
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The New Glucose Revolution Low GI Guide to Losing Weight: The Only Authoritative Guide to Weight Loss Using the Glycemic Index (Glucose Revolution)
Dr. Jennie Brand-Miller ,
Kaye Foster-Powell ,
Stephen Colagiuri , and
Johanna Burani
Manufacturer: Marlowe & Company
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Binding: Paperback
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The New Glucose Revolution: The Authoritative Guide to the Glycemic Index - the Dietary Solution for Lifelong Health (Glucose Revolution)
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The New Glucose Revolution Shopper's Guide to GI Values 2007: The Authoritative Source of Glycemic Index Values for More than 500 Foods (Glucose Revolution)
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The Low GI Diet Cookbook: 100 Simple, Delicious Smart-Carb Recipes-The Proven Way to Lose Weight and Eat for Lifelong Health (Glucose Revolution)
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The New Glucose Revolution Shoppers' Guide to GI Values 2006: The Authoritative Source of Glycemic Index Values for More than 500 Foods (Glucose Revolution)
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The New Glucose Revolution Low GI Guide to Diabetes: The Only Authoritative Guide to Managing Diabetes Using the Glycemic Index (Marlowe Diabetes Library)
ASIN: 1569243360 |
Book Description
When it comes to losing weight, not all foods are created equal. The glycemic index—an easy-to-understand ranking of foods, most notably carbohydrates, based on the rate at which the body metabolizes them—can help people choose the right foods to eat in their quest to lose weight and keep it off. Written by the world's leading authorities on the glycemic index, The New Glucose Revolution Low GI Guide to Losing Weight answers the questions most frequently asked by dieters about low-GI foods, recounts success stories about people who have lost weight by making the switch to a low-GI diet, includes a week's worth of low-GI meal plans, and much more.
Customer Reviews:
Low Gi Weight Lose.......2007-05-31
I found this book very informative and simple regarding the Low Glycemic eating...I love it
Average customer rating:
- Doug's Review
- Taking the fear out of diabetes
|
The New Glucose Revolution Low GI Guide to Diabetes: The Only Authoritative Guide to Managing Diabetes Using the Glycemic Index (Marlowe Diabetes Library)
Dr. Jennie Brand-Miller ,
Kaye Foster-Powell , and
Johanna Burani
Manufacturer: Marlowe & Company
ProductGroup: Book
Binding: Paperback
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Weight Maintenance
| Diets
| Diets & Weight Loss
| Health, Mind & Body
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Diabetes
| Special Conditions
| Diets & Weight Loss
| Health, Mind & Body
| 4-for-3 Books Store
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Diabetes
| Disorders & Diseases
| Health, Mind & Body
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All 4-for-3 Deals
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Similar Items:
-
The New Glucose Revolution Shopper's Guide to GI Values 2007: The Authoritative Source of Glycemic Index Values for More than 500 Foods (Glucose Revolution)
-
The New Glucose Revolution Shoppers' Guide to GI Values 2006: The Authoritative Source of Glycemic Index Values for More than 500 Foods (Glucose Revolution)
-
The Low GI Diet Cookbook: 100 Simple, Delicious Smart-Carb Recipes-The Proven Way to Lose Weight and Eat for Lifelong Health (Glucose Revolution)
-
The New Glucose Revolution: The Authoritative Guide to the Glycemic Index - the Dietary Solution for Lifelong Health (Glucose Revolution)
-
The Everything Glycemic Index Cookbook: 300 Appetizing Recipes to Keep Your Weight Down And Your Energy Up! (Everything: Cooking)
ASIN: 1569243352 |
Book Description
The New Glucose Revolution Low GI Guide to Diabetes is the only guide providing up-to-date information about using the GI to help manage Type 1 and Type 2 diabetes. GI experts Brand-Miller and Foster-Powell explain why diets based on low GI foods improve blood sugar control, which types of carbohydrate are best to eat, and why many so-called "taboo" foods don't really cause unfavorable effects. Practical tips advise how to use the GI to control one's blood glucose throughout the day. Grocery and pantry lists detail the best foods to have on hand, and recipes cover a week's worth of low-GI meals. Also included are GI values for hundreds of foods and beverages.
Customer Reviews:
Doug's Review.......2007-01-13
Good information, but would have liked to see the glycemic index for more food items listed. Discussion was good, but somewhat repetative.
Taking the fear out of diabetes.......2007-01-09
Before I got this book I was working in the dark as far as my newly diagnosed condition was concerned. I had advice from doctors but could not gauge the real effects of food on my sugar levels. This has released me from what was seeming like a lifetime of imprisonment within a very narrow diet. Now I eat ice cream occasionally and cream, knowing that the rest of my diet will balance out any negative effects. This is freedom ! Now here I come (again) world ! And, of course, I feel better than I have done for years.
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