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Graphic Design Solutions, Third Edition
Robin Landa Manufacturer: Cengage Delmar Learning ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 1401881548 |
Book Description
Cutting-edge concepts, a beautifully illustrated text, and a dazzling array of award-winning design make the third edition of this standout best-seller one of the most highly acclaimed design texts in the world. Graphic Design Solutions continues to provide a clear and comprehensive introduction to graphic design and advertising design, with step-by-step visual solutions that readers can apply with confidence to their own design and advertising projects. A highly illustrative, straightforward assessment of developing winning graphic design solutions for a variety of media-including print, Web, television, and unconventional formats-helps designers think critically and creatively about their work while understanding the demands of the graphic design profession in today's world.Customer Reviews:
Favorite Graphic Design Book.......2007-09-21
Best G.D. Book out there!.......2007-04-04
Graphics Student.......2007-02-23
Great for Intermediate Designers.......2007-02-20
Great Text For Art students.......2007-01-04
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ActionScript 3.0 Cookbook: Solutions for Flash Platform and Flex Application Developers
Joey Lott , Darron Schall , and Keith Peters Manufacturer: Adobe Dev Library ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 0596526954 |
Book Description
Well before Ajax and Microsoft's Windows Presentation Foundation hit the scene, Macromedia offered the first method for building web pages with the responsiveness and functionality of desktop programs with its Flash-based "Rich Internet Applications". Now, new owner Adobe is taking Flash and its powerful capabilities beyond the Web and making it a full-fledged development environment.Rather than focus on theory, the ActionScript 3.0 Cookbook concentrates on the practical application of ActionScript, with more than 300 solutions you can use to solve a wide range of common coding dilemmas. You'll find recipes that show you how to:
Each code recipe presents the Problem, Solution, and Discussion of how you can use it in other ways or personalize it for your own needs, and why it works. You can quickly locate the recipe that most closely matches your situation and get the solution without reading the whole book to understand the underlying code. Solutions progress from short recipes for small problems to more complex scripts for thornier riddles, and the discussions offer a deeper analysis for resolving similar issues in the future, along with possible design choices and ramifications. You'll even learn how to link modular ActionScript pieces together to create rock-solid solutions for Flex 2 and Flash applications.
When you're not sure how ActionScript 3.0 works or how to approach a specific programming dilemma, you can simply pick up the book, flip to the relevant recipe(s), and quickly find the solution you're looking for.
Adobe Developer Library is a co-publishing partnership between O'Reilly Media and Adobe Systems, Inc. and is designed to produce the number one information resources for developers who use Adobe technologies. Created in 2006, the Adobe Developer Library is the official source for comprehensive learning solutions to help developers create expressive and interactive web applications that can reach virtually anyone on any platform. With top-notch books and innovative online resources covering the latest in rich Internet application development, the Adobe Developer Library offers expert training and in-depth resources, straight from the source.
Customer Reviews:
The title should be FLEX ActionScript 3.0.......2007-09-26
A Poor Sequel to Actionscript Cookbook.......2007-09-17
Disappointing.......2007-09-13
Great book on Actionscript..........2007-09-05
The end of a tunnel.......2007-08-04
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Microsoft Office FrontPage 2003 Step by Step
Online Training Solutions Inc. Manufacturer: Microsoft Press ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 0735615195 |
Product Description
Microsoft Office FrontPage 2003 - Step by Step - self-training course - CD, EnglishCustomer Reviews:
Superb.......2007-03-25
Don't buy - no longer a supported program........2007-02-23
I never got it.......2007-01-10
Hard Steps.......2006-11-02
Microsoft is great with software but not with documentation.......2006-01-06
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Designing Brand Experiences: Creating Powerful Integrated Brand Solutions
Robin Landa Manufacturer: Delmar Cengage Learning ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 1401848877 |
Book Description
In today's competitive marketplace, establishing a creative and comprehensive branding program is crucial to achieving business success. This dynamic new book from best-selling author Robin Landa is an all-inclusive guide to generating ideas and creating brand applications that resonate with an audience. A highly visual examination of each phase of the branding process includes comprehensive coverage of the key brand applications of graphic design and advertising. Readers gain valuable insight into the art of designing individual brand applications-brand identity, promotional design, identification graphics, web sites, advertising, and unconventional/guerilla formats, among others-while benefiting from the thoughtful commentary and full-color branding work of award-winning designers and creative directors worldwide.Customer Reviews:
Horribly designed, can't stop puking.......2007-03-01
Beginner's Guide to Branding..........2006-11-06
Future oriented.......2006-03-20
The Best Book on Branding.......2006-01-05
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Photoshop Elements 2 Solutions: The Art of Digital Photography
Mikkel Aaland Manufacturer: Sybex ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 0782141404 |
Book Description
Photoshop Elements is Adobe's newest image-editing software. Based on the immensely popular, and much more expensive Photoshop, Elements provides low-cost ($99 or less), powerful, easy-to-use tools for creating professional-quality digital images. Photoshop Elements X Solutions gives any Elements user solutions for frequently encountered problems. Its stunning full-color imagery will teach and inspire. Topics include: making the most of new Photoshop Elements X features; improving portraits, landscapes, real estate, and product shots; creating panoramas; working with type; and creating the best prints.Customer Reviews:
Great Book & CD.......2005-12-02
Photoshop Elements 2 Solutions.......2005-09-23
Avoid like the plague.......2004-09-30
OK - but..........2004-06-17
However, his approach is wordy - and you have to plough through a lot of (unnecessary) text to go through the individual steps. Some people like wordy explanations, others a more visual guide to a visual medium.
Secondly, and this is a personal feeling, it is clear that Mr. Aaland makes his living by writing computer manuals and not in graphics or as a photographer. The photographs supplied on the CD and in the book are of the mundane snapshot variety. This may be fine if you are simply working on mundane snapshots - however, for me (and I am sure others), I am looking for approaches to improve more artistic photographs. (If you are looking for help with this and you are visiting the UK, I recommend you buy a copy of Digital Photo magazine [not Digital Photography or other similarly named magazines] - you will get a lot of clearly, explained advice there).
So a mixed bag. If you are looking for a reasonable comprehensive 'textbook' on PE2 then consider this. If you are through the basics and are looking for a deeper explanation of advanced features and artistic management, then I suggest you look elsewhere. For me, the book falls short of my needs and interests and the CD photographs are disappointing.
Hope this helps!
SAVE YOUR MONEY.......2004-05-27
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Branding: From Brief to Finished Solution
Mono Design Manufacturer: Rotovision ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 2880468051 |
Book Description
"This fascinating book examines the world's most innovative branding projects both with big budgets and small" Icograda, eNewsBranding: From Brief to Finished Solution explores the creative and technical process behind a range of international branding projects. Covering brand identity, development, extension and on-screen treatment, these highly original and innovative solutions have been drawn from around the globe to give a picture of contemporary branding practices.
This is the definitive resource for anyone involved in the branding process.
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Integrating Flash, Fireworks, and FreeHand f/x & Design: Solutions for Web design workflow
Joyce J. Evans Manufacturer: Coriolis Group Books ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 1588801632 |
Amazon.com
Integrating Flash, Fireworks, and Freehand f/x & Design: Solutions for Web Design Workflow is perfect if you've already used each of these applications individually, but want to become more efficient by taking advantage of the specific strengths each offers and coordinating tasks between them all. Projects cover creating maps, wireframe diagrams, photographs, navigational bars, animated GIFs, Flash movies, building Web sites, and more. And the book even discusses how to integrate Fireworks within Dreamweaver.This is a tutorial-based book and fairly text-heavy. You'll get the most out of it if you can invest the time to follow along step by step in front of your computer, either using the files provided on the CD-ROM or generating new artwork yourself. The author has a gentle, friendly style that's encouraging and supportive. The introduction to the chapter on Flash by noted Flash expert Hillman Curtis only amounts to three pages of advice, but it's also very encouraging to newbies.
The book's level is set, roughly, at intermediate to advanced, but this needs to be clarified: If you call yourself "advanced," this will all be familiar territory (no advanced user needs to see how Bézier curve handles work). On the other hand, if you're a designer who is experienced in other graphics applications, but a rank beginner with any of these Macromedia products, you'll probably be able to follow along just fine. The bulk of the audience will be users who feel they haven't yet maximized their integration of Flash, Fireworks, Freehand, and Dreamweaver, as well as those who've lagged behind in taking the leap into ActionScripting. (Isn't that most of us?) You won't become an ActionScripting pro, but you will pick up some of the fundamentals.
A nice bonus: the CD-ROM contains 20 QuickTime movies demonstrating key steps in several projects. --Angelynn Grant
Customer Reviews:
What a bargain - 3 for 1!.......2001-12-20
The book is divided into three sections - one for each of the programs - and projects from one program are used in the other programs. There's just enough difference between the program interfaces to confuse you, but Ms. Evans has done an excellent job in clarifying them.
I especially enjoyed the rotating fishing lure exersize in the Flash section. I've wanted to do that effect for a long time, and her explanation got me through quickly and easily.
All in all, the book really will help you if you are putting up a website and haven't done a lot of graphic work before. The integration of these three programs is important, and the author did an excellent job in teaching. I recommend it heartily!
Nice Surprise.......2001-11-24
The Fireworks section is quite extensive since all the examples rightfully are designed in or a major part of them are designed in Fireworks where they are then cut up, interactivity added (except for the Flash examples) and then exported.
The FreeHand section deals with primarily the tools that differ from Fireworks and things like perspecive, contour blends and bleneding. The blending feature allows you to do a shape tween type of effect and then use it in Fireworks for animation. Then there is extensive tips and tricks for preparing FreeHand files for use in Flash.
The Flash section is great fun and extremely useful. The entire section deals with ActionScripting projects, the author doesn't try to teach you Flash but useful ways to use it in conjunction to the other two programs. The projects such as the puzzle teaches more than it may appear on the surface. Sure, you may not need a puzzle, but it was a great way to demonstrate how to load movies that replace prior ones versus loading movies to a new level. This is just one example. There is also a jukebox that has four pieces of music (included) that uses a trick to load very quickly. A product display that rotates a full 360 degrees, a banner ad that allows you to print a brochure from within Flash and a banner ad that uses the color feature of Flash. There are more projects in this section.
Even though Dreamweaver isn't in the title of this book, it wasn't left out of the mix. There is an Appendix which takes an entire Fireworks design and places the images in DW and adds the behaviors, CSS Style Sheets in DW. There is also a section on adding FW pop-up menus in DW.
There are some great contributors that added value to this book as well. What I liked is they added VALUE not just their names. For instance, Hillman Curtis did a nice introductory piece on, "Motion is the Message" imparting some of his wisdom to us. There is also an entire interface given to us from Eyeland Studio that we can use and modify (with instructions on how)and banner ads from Figleaf Software.
All in all, I don't think you'll be disapointed in this book. I walked away with much more than I expected. This review took much longer to do than anticipated because the book is almost 500 pages (480) and is packed. Not only did I learn the strong points of each program but how to work more efficiently as well.
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Brochures: Making a Strong Impression: 85 Strategies for Message-Driven Design (Creative Solutions)
Jenny Sullivan Manufacturer: Rockport Publishers ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 1592533469 |
Book Description
New in Paperback!Brochures: Making a Strong Impression contains a collection of 85 outstanding brochure designs that have proved to be more difficult to nail than most, pieces that have truly pushed designer's creativity and forced them to reach inside.
Each brochure is given one full spread showing the cover and several interiors, along with a valuable yet succinct amount of copy discussing the essence of the piece and the challenge of designing it. Unlike most books on brochures that either provide no context or give an abundant amount of unnecessary information, this book offers the reader an innovative collection of work paired with succinct descriptions that provide context in a format that readers can process quickly.
Customer Reviews:
Good book for design inspiration.......2007-05-24
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2 Color Graphics: Unlimited Design Solutions
Templin Brink Design Manufacturer: Rockport Publishers ProductGroup: Book Binding: Hardcover Similar Items:
ASIN: 1592530923 |
Book Description
Two-color graphics offer a range of bold effects from somber and elegant to edgy and bold. More importantly, they?re inexpensive to print, which perhaps explains why two-color printing is so widely used.Despite its popularity, however, two-color printing has a stigma of looking cheap compared to four-color pieces. This book puts that myth to rest by showing how truly dynamic effects can be achieved with simple, inexpensive two-color printing. Besides its simplicity, it has a style all its own, which can convey sophistication, elegance, and integrity.
Included is a ?color finder? section designed to show readers a variety of color combinations for various projects such as logos, packaging, book jackets, and posters. Each featured project is shown in thumbnail size in 15 to 20 different two-color combinations.
Customer Reviews:
Good book.......2005-07-24
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Macromedia Flash MX Components Most Wanted: Ready Made Drag 'n' Drop Design Solutions (with CD ROM)
Friends of Ed , Aral Balkan , Paul Prudence , Todd Coulson , and Jen deHaan Manufacturer: Friends of Ed ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 1904344100 |
Book Description
Creating web designs and site content in Macromedia Flash MX can be a lot of fun, but there are always tasks that you'll want to do again and again. It's always a bit of a hassle to have to keep recreating and tweaking the same old content or functionality in different projects, so why can't you just reuse what you've created? With components, you can do just that!Flash MX Components enable the creation of self-contained design building blocks that can be simply dragged and dropped into any Flash movie. They are flexible enough to be easily customized to take care of many different tasks. No fuss, no bother - you can repurpose the standard elements of your design, application, or game, and use them over and over again.
But wait, it gets better! Components can be used by anyone, not just the person who created them. So in this book, we've done all the hard work for you and collected together the Most Wanted components that will make your life easier.
In this book (and on the CD) you'll find a perfect combination of creative and functional components from some of today's leading Flash designers and developers. Just look at the fantastic components you get:
- Event Calendar - David Doull
- Text Editor - Josh Dura
- XML News Ticker - Jon Steer
- Tool Tip - Brandon Williams
- Sketchpad - Steve Young
- Video Player - Jen DeHaan
- Image Scroller - Brian Monnone
- Pattern Generators - Paul Prudence
- TabControl - Jeremy Larkin
- Sliding Panel - Todd Marks
- ColorPicker - Jeremy Larkin
- Game Player Selector - Todd Coulson
- Particle Emitter - Jared Tarbell
- Layout Manager - Michael Montagna
- Data Grid - Daryn Nakhuda
- Movie Loader - Aral Balkan
- Image Modulators - Lifaros
- XML-to-ActionScript Converter - Mike Pearce
- Virtual 3D Trackball - James Palmer
- Text Animations - Todd Yard
- Dynamic Text Manager - Peter Elst
Each of these components is included on the accompanying CD, ready to incorporate within your designs, along with plenty of example files giving practical demonstrations of their use. On top of that, each chapter in this book presents a comprehensive designer-oriented guide that will help you to get the most out of using all of the featured components.
If you're a Flash designer, of any ability from novice to professional, this book will increase the power of your Flash designs and enhance your project workflow - instantly!
Customer Reviews:
Nifty Components, Lacking in Real Technical Depth.......2003-03-10
a darn good bargain.......2003-02-13
Great Book.......2003-02-11
Macromedia Flash MX Components Most Wanted.......2003-01-31
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