Dynamics in Document Design: Creating Text for Readers
Average customer rating: 4 out of 5 stars
  • The resource I keep coming back to...
  • Not what the title explains
  • The benchmark in its field
  • Thoughtful, but overly long and loosely held together
  • Terribly wordy - lots of deadwood
Dynamics in Document Design: Creating Text for Readers
Karen A. Schriver
Manufacturer: Wiley
ProductGroup: Book
Binding: Paperback

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ASIN: 0471306363

Book Description

From an international leader in document design, research-based insights about writing and visualizing documents that people can use . . .

This book is for writers and graphic designers who create the many types of documents people use every day at home or school, in business or government. From high-tech instruction manuals and textbooks to health communications and information graphics, to online information and World Wide Web pages, this book offers one of the first research-based portraits of what readers need from documents and of how document designers can take those needs into account.

Drawing on research about how people interpret words and pictures, this book presents a new and more complete image of the reader—a person who is not only trying to understand prose and graphics but who is responding to them aesthetically and emotionally.

Written by document design expert Karen A. Schriver, Dynamics in Document Design features:

Customer Reviews:

5 out of 5 stars The resource I keep coming back to..........2005-08-10

This book is the most useful one I've found on the subject. Design books of all stripes (document-design focused or otherwise) have a tendency to provide "principles" without ever providing real support for said principles. Books will be loaded with recommendations that may or may not be well supported by data, quantified or at least well documented study results, etc.

Schriver's book does exactly the opposite, and this is why it is longer than many others. It is impossible to read about Schriver's document design principles and not know exactly where they came from. Virtually every recommendation is, for once, well supported by research findings. This book never tells you to do something without first explaining why it should be done.

If you're looking for a short-and-sweet book that conveys the most basic principles of document design ("principles" that may in fact be a designer's personal preferences), this isn't it.

If you're looking for a book that will help you make better design decisions and help you understand why to make these decisions over others, then this is the book for you. After all, it isn't so unusual for professional designers and others in the workplace to have to explain exactly why they've made certain choices over others, and this book can help.

2 out of 5 stars Not what the title explains.......2005-04-26

This book could be cut off to more than half pages it is now. The information is over explained and reader gets bored.

Better luck next time!

5 out of 5 stars The benchmark in its field.......2005-03-06

The reviewers who say this book is wordy and over-long just don't get it. This is not a "how to do it in five easy lessons" handbook. If you find a book like that - burn it! Books like that are usually self-published by amateurs who don't understand the complexities of the field, and they are worse than useless. In fact, they are often filled with advice that has been so oversimplified that it is actually wrong. You CANNOT learn document design in five easy lessons.

Conversely, Schriver's book is a refreshingly thoughtful, well-researched, and comprehensive overview of document design. It starts with the history and philosophy of document design and continues through contemporary needs and trends. It contains especially strong advocacy for usability studies, including documentation of those conducted by the author and her colleagues. It's about time we document creators stopped "blaming the user" and started taking responsibility to make improvements when documents are hard to understand.

Document design is a relatively new field of study, so the comprehensive timeline of its development is a gold mine, especially since no author has attempted it before. This type of in-depth research is sorely needed.

Schriver explains things in a way that is clear and compelling, with lots of thoroughly documented examples and supporting charts, tables, and graphics for clarification. And her research spans several decades, which is invaluable for tracking the evolution of document design. She has produced an unparalleled work which will be the benchmark against which other books are measured for a long time.

3 out of 5 stars Thoughtful, but overly long and loosely held together.......2003-11-22

For an author who believes in giving priority to readers, she actually does a rather poor job considering her reader. She is an academic and as such has the foible of wanting to put all her knowledge on display. So she's done little trimming and condensing of her material into a form that is really useful to readers who want to quickly get to core ideas about document design theory and practice.
The opening chapter abstracts are unnecessarily long, and just repeat what shortly follows in the body of the chapter. While I liked the way she put document design in a social and historical context, this could have been done much more succinctly. The long timeline is too tangentially related to what readers really want to know about, namely document design, to interest many of them. It seems included because the professor did a lot of research and just hated not to have more to show for it than a few succinct paragraphs.
Later chapters presenting the results of various reader response studies are interesting enough, but surely we could move more quickly to the results and their relevance to document design without spending so much time with dry narration of the actual empirical testing.
The theoretical section offers a long overview of theoretical approaches, arguing in favor of a rhetorical approach. Yet the chapters that go on to apply the theory offer advice and conclusions that hardly seem to warrant such a heavyweight theoretical foundation. For instance, the chapter on typography just offers familiar practical advice of the sort one gets in many introductory books on typography. The same is true about the long section about grids. All the opening theory favoring rhetorical approaches yields results that sound very close to the plain old common sense of the non-theoretical how-to craft school that gets debunked in the opening. So she does not end up making a very strong case for the value of her own theoretical approach, and we feel we waded through a lot of theory without much benefit.
In reality, I think she does have a case and she does have some good examples of how attending to the reader through empirical research can improve document design. But her ideas would be much more forcefully and usefully presented in 200 as opposed to 500 pages.

1 out of 5 stars Terribly wordy - lots of deadwood.......2003-01-29

Sorry - I would not recommend this book to a TECHNICAL writer.

This book has 559 pages and could be cut down to maybe 100 pages of useful information. Each chapter has a full page explaining the chapter... if you have to do that, you haven't planned and written the chapter well. A good product sells itself.

It takes the author 5 pages in the preface to explain the book! It also has a lot of side head paragraphs explaining more... explaining the explanations. This book was painful reading for me... I kept thinking "bla bla bla bla bla"

This book seems to have a lot of the author's opinions and theory, but not very much practical information.
The Industrial Design Reader
Average customer rating: 4 out of 5 stars
  • Ye Olde English for today's American reader
  • Provides a fine selection of writings
The Industrial Design Reader

Manufacturer: Allworth Press
ProductGroup: Book
Binding: Paperback

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  1. A History of Modern Design A History of Modern Design
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ASIN: 1581153104

Book Description

With input from a diverse range of industry experts/designers, theorists, critics, historians, and curators, this anthology is the first to focus exclusively on the history of industrial design. This pioneering guide traces the entire history of industrial design, industrialization, and mass production from 1850 until today. Sixty comprehensive essays written by designers, theorists, advertisers, historians, and curators detail the most crucial movements, issues, and accomplishments of industrial design. They combine news reports on the very first design workshops, aesthetic manifestos, lectures, and more from the biggest names in the field: William Morris, Henry Dreyfuss, and Victor Papanek, to name only a few. The Industrial Design Reader is an excellent resource for educators, students, and practicing designers.

Customer Reviews:

3 out of 5 stars Ye Olde English for today's American reader.......2005-10-12

Even though the information in this book is valuable, you will first need to take a crash course on 19th century British English the way it was used back then. The book is hard to read for someone who speaks American English. I had to re-read articles, especially the oldest ones. Trying to figure out what the point was.
I would recommend someone to completely rewrite the articles, preserving the message and translating it for the modern man.

5 out of 5 stars Provides a fine selection of writings.......2004-02-03

This anthology is the first to focus on the history of industrial design, providing essays written by designers, policy makers, critics and historians on the topic. From the introduction of industrial design in the 1850s to its present mass production, this provides a fine selection of writings by Nader, Fuller, Wright and other leaders in the field.
Commodification and Spectacle in Architecture: A Harvard Design Magazine Reader (Harvard Design Magazine)
Average customer rating: Not rated
    Commodification and Spectacle in Architecture: A Harvard Design Magazine Reader (Harvard Design Magazine)
    William Saunders
    Manufacturer: Univ Of Minnesota Press
    ProductGroup: Book
    Binding: Paperback

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    ASIN: 0816647534

    Book Description

    More than ever, architectural design is seen as a means to promote commercial goals rather than as an end in itself. Frank Gehry’s Guggenheim Museum in Bilbao, for example, simply cannot be considered apart from its intended role as a catalyst for the economic revitalization of Bilbao and its ability to attract tourist dollars, regardless of its architectural merits. A built environment intended to seduce consumers is more likely to offer instant gratification than to invite independent thought and reflection. But how harmful, if at all, is this unprecedented commercialization of architecture?

    Framed with a provocative introduction by Kenneth Frampton, the contributions to Commodification and Spectacle in Architecture stake out a variety of positions in the debate over the extent to which it is possible—or desirable—to escape from, resist, or suggest plausible alternatives to the dominant culture of consumer capitalism. Rejecting any dreamy nostalgia for an idealized present or past in which design is completely divorced from commerce—and, in some cases, celebrating the pleasures of spectacle—the individual essays range from indictments of particular architects and critiques of the profession to broader concerns about what the phenomenon of commodification means for the practice of democracy and the health of society.

    Bringing together an impressive and varied group of critics and practitioners, Commodification and Spectacle in Architecture will help to sharpen the discussion of how design can respond to our hypercommodified culture.

    Contributors: Michael Benedikt, Luis Fernández-Galiano, Thomas Frank, Kevin Ervin Kelley, Daniel Naegele, Rick Poynor, Michael Sorkin, Wouter Vanstiphout.

    William S. Saunders is editor of Harvard Design Magazine and assistant dean for external relations at the Harvard Design School. He is the author of Modern Architecture: Photographs by Ezra Stoller.

    Kenneth Frampton is Ware Professor of Architecture at Columbia University Graduate School of Architecture, Planning, and Preservation and author of many books, including Labour, Work, and Architecture.
    The RFF Reader in Environmental and Resource Policy (RFF Press)
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      The RFF Reader in Environmental and Resource Policy (RFF Press)

      Manufacturer: RFF Press
      ProductGroup: Book
      Binding: Paperback

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      ASIN: 1933115173

      Book Description

      The second edition of the popular RFF Reader brings together much of the best work published by researchers at Resources for the Future.

      Many articles in the Reader were originally published in RFF's quarterly magazine, Resources. Wally Oates has supplemented that with material drawn from other RFF works, including issue briefs and special reports. The readings provide concise, insightful background and perspectives on a broad range of environmental issues including benefit-cost analysis, environmental regulation, hazardous and toxic waste, environmental equity, and the environmental challenges in developing nations and transitional economies. Natural-resource topics include resource management, biodiversity, and sustainable agriculture. The articles address many of today's most difficult public policy questions, such as environmental policy and economic growth, and "When is a Life Too Costly to Save?" New to the second edition is an expanded set of readings on global climate change and sustainability, plus cutting-edge policy applications on topics like the environment and public health and the growing problem of antibiotic and pesticide resistance.

      For general readers, the RFF Reader has been an accessible, nontechnical, authoritative introduction to key issues in environmental and natural resources policy. It has been especially effective in demonstrating the contribution that economics and other social science research can make toward improving public debate and decisionmaking. Organized to follow the contents of popular textbooks in environmental economics and politics, it has also found wide use in beginning environmental policy courses.

      20th Century Design: A Reader's Guide (Reader's Guides)
      Average customer rating: Not rated
        20th Century Design: A Reader's Guide (Reader's Guides)
        Conway Lloyd Morgan
        Manufacturer: Architectural Press
        ProductGroup: Book
        Binding: Hardcover

        GeneralGeneral | Architecture | Professional & Technical | Subjects | Books
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        ASIN: 0750646519

        Book Description

        This is a bluffer's guide to the design criticism and commentary of the 20th century, providing an entertaining summary of the key design texts of the last hundred years. Yet this collection goes further than simply listing the design classics: it also puts design in context and demonstrates the impact and relevance of design values on contemporary living.

        It is written in an accessible, provocative and entertaining style. Conway Lloyd Morgan has published books on leading 20th century designers, including Philippe Starck and Jean Nouvel and edited the 'International Design Yearbook'.

        This is the second in the Architectural Press series of Reader's Guides, comprised of reviews of seminal texts on design in the 20th century.

        *Condensed summary of the most important design books saves you research time and effort.

        *Cut through the abstract and be taken straight to the key points by the witty and controversial style of Morgan.
        Freitag: Individual Recycled Freeway Bags
        Average customer rating: 5 out of 5 stars
        • absolutely great.
        Freitag: Individual Recycled Freeway Bags

        Manufacturer: Lars Muller Verlag
        ProductGroup: Book
        Binding: Hardcover

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        ASIN: 3907078470

        Customer Reviews:

        5 out of 5 stars absolutely great........2005-02-01

        Far more than one of those thick books with modern layout and strangely-cropped images (which is what it appears to be on first glance). This book is a great read (even though there is only text on 1 out of 5 pages) and documents in photographs and words how the Freitag bag was developed, adopted by the masses, and used. If you want to see a product and design philosphy that is beyond "green", this is a good place to start. Smart, very smart.
        Key Patterns And Animals: A Celtic Art Workbook
        Average customer rating: 4 out of 5 stars
        • Celtic Art Workbook
        Key Patterns And Animals: A Celtic Art Workbook

        Manufacturer: Sterling
        ProductGroup: Book
        Binding: Paperback

        Ancient & ClassicalAncient & Classical | Schools, Periods & Styles | Arts & Photography | Subjects | Books
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        GeneralGeneral | Instructional & How-To | Arts & Photography | Subjects | Books
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        ASIN: 0713727446

        Book Description

        Experience the subtle energies and rich mysteries that inspired Celtic artistry. Here they are expressed in a stirring gallery of color key patterns, zoomorphic designs, and other magical symbols. Each time you explore these motifs and mandalas, you'll find new levels of insight to inspire you, whether your interest is graphic design, interior decorating, needlework, woodworking, or any other fine art or craft. Spellbinding illustrations are carefully reproduced in patterns you can trace, enlarge, reduce, or detail, all taken from authentic ancient Celtic shields, ornaments, borders, illuminations, stone carvings, and other sources. Some are simple geometric patterns, which can serve as backgrounds for your own designs, while others are mesmerizing interweavings that stand alone as works of art. 68 pages (16 in color), 64 b/w illus., 8 1/2 x 11.

        Customer Reviews:

        4 out of 5 stars Celtic Art Workbook.......2001-12-15

        It is an interesting read, but I would like to see a little more explanation on creating celtic art.
        Buildings for Small Acreages: Farm, Ranch & Recreation
        Average customer rating: 5 out of 5 stars
        • How to build anything on a farm or ranch
        • Buildings for Small Acreages
        Buildings for Small Acreages: Farm, Ranch & Recreation
        James S. Boyd , and Carl L. Reynolds
        Manufacturer: Interstate Publishers
        ProductGroup: Book
        Binding: Paperback

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        ASIN: 0813429730

        Customer Reviews:

        5 out of 5 stars How to build anything on a farm or ranch.......2004-03-09

        This book is a collection of plans from state agricultural extension services across the U.S.. Plans are presented for fences, cabins, barns, animal feeding stations, milking stations, shearing stations, green houses, cold frames, sheds, outhouses, cisterns, smokehouses, picnic tables and saw horses. Plus a whole lot more.
        The only word of caution is that quite a few of the large structures are geared to the state of origin. For example, the guest house is designed for Florida. The roof as presented will never withstand snow loads in Vermont. Likewise foundation depths; designs from Maryland will need to be extended below the frostline in colder climes. Otherwise, an incredible amount of good, useable information is presented along with several novel design approaches such as the reinforced concrete fence or the pasture drag made from old car tires.
        This is one of my most prized and most used books. Highly recommended.

        5 out of 5 stars Buildings for Small Acreages.......2000-04-01

        Excellent source for building ideas from fences to cabins. The plans are concise and very detailed. Highly recommend for the do it yourself person!
        Design and Aesthetics: A Reader
        Average customer rating: Not rated
          Design and Aesthetics: A Reader
          Jerry Palmer
          Manufacturer: Routledge
          ProductGroup: Book
          Binding: Hardcover

          History & CriticismHistory & Criticism | Arts & Photography | Subjects | Books | Criticism | General | Regional | Themes | Women in Art
          GeneralGeneral | Commercial | Graphic Design | Design & Decorative Arts | Arts & Photography | Subjects | Books
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          ASIN: 0415072328

          Book Description

          Design and Aesthetics is a comprehensive reader examining design history and aesthetic theory. It includes contributions from many of the writers whose word has been foundational to these two fields, including classic articles by Raymond Williams and Roger Scruton, and articles which provide an overview of current concerns and debates.

          The first half of Design and Aesthetics looks at the main arguments which have emerged from contemporary analysis of the role of design in the communication process. Essays focus on the question of absolute aesthetic standards versus cultural relativism, and the role of objects in cultural and social life. The second part turns to particular areas of design history, ranging from architecture and pottery to the history of dress. Each section is prefaced by contextualizing introductions by Jerry Palmer and Mo Dodson.

          The Mag.net reader 2 - Between Paper and Pixel
          Average customer rating: Not rated
            The Mag.net reader 2 - Between Paper and Pixel

            Manufacturer: OpenMute
            ProductGroup: Book
            Binding: Paperback

            GeneralGeneral | Commercial | Graphic Design | Design & Decorative Arts | Arts & Photography | Subjects | Books
            BooksBooks | Graphic Design | Design & Decorative Arts | Arts & Photography | Subjects | Books
            ConceptualConceptual | Other Media | Arts & Photography | Subjects | Books
            GeneralGeneral | Arts & Photography | Subjects | Books
            Digital DesignDigital Design | Electrical & Electronics | Engineering | Professional & Technical | Subjects | Books
            ASIN: 0955479657

            Book Description

            The Mag.net reader 2 - Between Paper and Pixel, edited by: Alessandro Ludovico, Nat Muller

            Books:

            1. Eames Design
            2. Elderdesign : Designing and Furnishing a Home for Your Later Years
            3. Extreme NXT: Extending the LEGO MINDSTORMS NXT to the Next Level (Technology in Action)
            4. Fingerprint: The Art of Using Handmade Elements in Graphic Design
            5. Forms, Folds, and Sizes: All the Details Graphic Designers Need to Know but Can Never Find
            6. Gardner's Art Through the Ages (with ArtStudy Student CD-ROM and InfoTrac )
            7. Graphic Design Solutions, Third Edition
            8. Graphic Designer's Guide to Pricing, Estimating & Budgeting Revised Edition
            9. Handbook of Structural Steel Connection Design and Details
            10. High-Speed Digital Design: A Handbook of Black Magic

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