Book Description
The national retail apparel business has grown to a $172 billion per year industry, and the employment rate for designers is expected to outpace that of all other occupations through the year 2008. The Fashion Designer Survival Guide is a must-have for the thousands of talented designers who want to see their dream of creating an independent fashion line become a reality.
Mary Gehlhar, author, industry authority, and consultant to hundreds of designers (including newcomers Alicia Bell, Keanan Duffty, and Milly), gives readers behind-the-scenes advice and essential business information on creating and sustaining a successful career as an independent designer. The Fashion Designer Survival Guide provides the necessary tools to get a fashion line or label up and moving on the right track, including: •Start-up costs and financing •Legal issues •Business plans •Public relations and sales •Marketing and manufacturing •Distribution-trade, trunk, and runway shows
This book also provides case studies from independent designers at different stages of their careers, including tough letdowns and exciting successes. Young designers weigh-in on topics important to them when they were starting out, while several top name designers offer personal perspectives on a single question, providing a window to their world and a variety of answers.
Designers are bursting with creativity but often fall flat going into business as an independent. The Fashion Designer Survival Guide provides designers with the one thing design school didn’t-intelligent and successful business practices.
Customer Reviews:
This book is a must have to start your own fashion line.......2007-10-10
It tells you step by step what to do and what not to do, it even gives you places to go so you can get started and gives you that extra push you need to make it
Everything you need to know and more.......2007-06-10
This book is the most concise source of information on how to mindfully start one's own clothing line. Detailed and clear, it outlines everything one needs to know from inseption and development through financials, incorporation, press, factory relations, shows and beyond. It is, by far, the most complete resource for any aspiring designer.
A must have.......2007-06-01
I f you are starting a business this is the best book you can find.
You ll find a lot of advices that will be very helpful.
Don't waste your time or money........2007-03-20
Ok I read this book and this other book called Fashion For Profit. This author obivously does not sound like she has really worked in the garment industry. It would be very scary to start a business taking advice from this book. It kind of reminds me of that old sewing lady professor you have in home economics class trying to tell you like you are a 4 year old trying to run a company, scary stuff if you ask me. I got all I ever needed out of Fashion For Profit. That book is strictly business. It's twice as much ,but you get what you pay for. Apparently the author of Fashion for Profit has been voted numerous times in the top 10 most influential in the California Apparel Industry by the California Apparel News. Bottom line you get what you pay for.
This book is absolutely fabulous! .......2007-02-13
I would recommend this book to anyone thinking about starting their own fashion design business. It answers any and all questions and best of all it provides resources that we all need (especially if we have no one to guide us). If you're a student of course you would have the resources provided to you by the school itself, but for someone who is doing this from natural talent and ideas, it's GREAT!!!
Book Description
This book details the essentials of visual merchandising and the basic methodology of presentation for anyone in the fashion or retail industry.
Customer Reviews:
NOT WORTH THE MONEY.......2006-06-23
Book is very small with pictures of super high end stores. You know...2000 sq feet to showcase 10 t shirts.
Not for many people with stores. Go to Vegas and look at the stores there. At least you will get something for your money...
Book Description
Spa Business Strategies: A Plan for Success is a unique, must-have resource for any professional who wants to learn more about the business and marketing strategies vital to owning and operating a day spa. This book takes a thoughtful and interactive approach to the subject matter, and the easy-to-read language and user-friendly format provide the spa owner, manager, or potential spa owner with an opportunity to tackle some of the more important tasks necessary to develop successful business practices. Important business concepts such as marketing, financing, utilizing technology, promoting sales, improving communication, and developing excellent customer service skills are discussed, among others. The author uses thought-provoking questionnaires, targeted worksheets, and practical examples to illustrate key concepts. The text is also focused on encouraging the day spa owner or manager to develop critical thinking skills that will promote solid business practices and sustain the continued growth of the day spa industry over time.
Customer Reviews:
At last a book that gets the nuts and bolts of the Spa business.......2007-10-14
Janet D'Angelo has done a great work to simplify the real nuts and bolts of what a Spa Business entails. Has saved me an enourmous amount of money and time.
Most Comprehensive Guide..........2006-05-02
What didn't Ms. D'Angelo cover? I can't think of anything! A mass of valuable information for anyone considering the Spa business. This book will be an invaluable guide for my business for a long time. It has done the work and the research for me. With the most up to date information for todays marketplace. A comprehensive outline for bringing a vision to reality and beyond. I feel so much more confident now in where to start and how to market and promote my business and how to keep it fresh and viable into the future. I'm so grateful for this book.
Great book with a wealth of information!.......2006-03-17
An easy read with lots of valuable information on how to do it right the first time. Plenty of resources listed to gather more info from, as well as the importance of the marketing plan and how to go about it. Even if our are already established the book offers many useful tools for successful business operations.
Book Description
This book delivers candid, specific inside information about how to get
started in the competitive field of modeling, whether you're male or female or the
parent of a potential child model. The advice comes from those in the know, including successful models and modeling agents, casting directors, magazine editors, makeup artists, photographers, and health professionals. These experts debunk myths about the profession and shed light on common scams that plague the industry. Get the scoop on everything from being discovered to maintaining a
long-lasting career. Go behind the scenes on a New York City fashion shoot to find out what it's really like. Whether you dream of becoming the next supermodel, or just hope to supplement your income with exciting modeling work, this is the book for you.
Beauty is just one trait of a successful model, find out the other 12 traits, along with important information on the business of modeling, from getting an agent, developing your portfolio, make-up advice, and more. A range of model specialties are covered in detail, including: babies and children, teens, men's division, women's division, runway, commercial, mature and classic, plus sizes, swimsuit, body and fitness, and more. Co-author Eric Bean is a successful fashion photographer in New York City, and has worked with top models and agents for over two decades. Jen Bidner is the author of over a dozen books in related fields.
Customer Reviews:
cool.......2006-08-28
this book is useful to those starting out in modeling. if you already have a contract i wouldnt reccomend it so much, but it has useful tips throughout, and anecdotes from real life models
Incredible Book!.......2005-08-20
A must have for anyone who is wanting to become a model. This book offers insight information that is both vital and informative. The authors, Eric Bean and Jenni Bidner illustrate this book with fantastic photographs and beautifully written compositions of what should be expected by models and what is expected of them. I absolutely love this book and recommend that anyone who is even faintly interested in the subject manner should read this book. It is truely a fascinating read.
All the basics of what it takes to become a model.......2005-06-09
It's fitting that art and crafts book publisher Lark Books should then move to a book on photographic modeling, Complete Guide For Models: Inside Advice From Industry Pros: it's a logical transition and offers the power of an art book publisher paired with the expertise of a fashion photographer and fashion editor. Models will learn all the basics of what it takes to become a model for the artist; from posing for commercial print ads to special opportunities for men, women and child models. Complete Guide For Models could have easily been featured in our 'Business and Careers' section, but is profiled here so artists and art library holdings will catch sight of it: it's an important, recommended instructional guide for the reference collections of artschool, artists and sculptors.
I Loved the interview with Supermodel, Carmen Dell'Orefice........2005-06-03
It was really informative hearing from a model who has modeled for 50+ years. I recently saw Carmen Dell'Orefice in a runway show in NYC, and she looks great. Great interview, great photos.
I learned alot from this book.......2005-05-22
I live in a small town in California, and i want to be a model. I always dreamed of going to NYC and being a runway model. I asked a few of the agencies in nearby towns, but they didnt know much about NYC. I got this book, and it answered alot of questions i had about modeling. The modeling schools near me charged alot of money, to take classes, but i learned just as much from this book. I can't wait to go to NYC now.
Average customer rating:
|
Consumer Behavior: In Fashion
Michael R. Solomon , and
Nancy J. Rabolt
Manufacturer: Prentice Hall
ProductGroup: Book
Binding: Hardcover
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ASIN: 013081122X |
Customer Reviews:
Great Transaction!.......2005-09-17
the book was in good condition and shipped quickly! thanks for a great experiance!
Book Description
You're no idiot, of course. You know Roshumba...she's the six-foot supermodel who hosts VH1 shows and was a Sports Illustrated swimsuit model four years in a row. And if there's one "role model" in the catty modeling business who can impart savvy advice to wannabes, Roshumba is the cat's meow! So, don't give up on your dream yet! Roshumba's sassy book The Complete Idiot's Guide to Being a Model gives hopefuls the complete rundown on the ins and outs of the runway. In this Complete Idiot's Guide, Roshumba gives you:
Download Description
You're no idiot, of course. You know Roshumba...she's the six-foot supermodel who hosts VH1 shows and was a Sports Illustrated swimsuit model four years in a row. And if there's one "role model" in the catty modeling business who can impart savvy advice to wannabes, Roshumba is the cat's meow! So, don't give up on your dream yet! Roshumba's sassy book The Complete Idiot's Guide to Being a Model gives hopefuls the complete rundown on the ins and outs of the runway.
Customer Reviews:
Could not stop.......2007-08-15
If you are just getting started in the industry, with no help, this is the perfect book.
No frills how-to guide........2007-03-09
This is an excellent resource guide for anyone who wants to get into modeling. It's a very easy read and lays it out for you in simple terms. It basically says "do this", "don't do this". It's also a great book to read for parents who are interested in getting children involved in the industry. A great value overall.
Waste of a tree!.......2006-07-30
Roshumba Williams may very well be the sweetest person on the face of the earth but this book is terrible! Contradictive statements, lackluster presentation, absence of photographs, surface information and a feel that it was published to grab a little piece of the book sales pie. I question if the positive comment writers really read this book. And how can anyone who knows this Roshumba Williams personally write an unbiased report about this book?
I am afraid this book was thrown together by a corporate ladder climber who duped Roshumba Williams into believing it was a great way to make MONEY. Doesn't seem to have been built for the end consumer in any way. I can see only two uses for this book. A door stop as I am now using mine. Or print the next batch on toilet paper thus rendering it useful.
A total WASTE of my hard earned dollars!!!
Good if you want to be a fashion model.......2005-07-17
This is probably the best of the current books on the craft of modeling. It is limited to fashion modeling (little of use is said about other disciplines), but covers that exhaustively with very readable text and drawings to illustrate her points.
I don't know that you can learn to model from a book, but if you want to try, and want to be a fashion model, this is an excellent book to learn from.
A waste of $$..........2004-10-13
I was surprised that Roshumba Williams, who is a beautiful woman, would be part of this kind of book. I seemed like someone who did'nt know much about modeling wrote this, and Roshumba put her name on it. There arn't even any pictures of her inside, no pictures at all.
Book Description
Only 15 percent of your financial success as a Salon Professional is based on technical abilities. The remaining 85 percent is addressed in this dynamic book which will create profound changes and lasting results in your business and personal life. Written by Susie Fields Carder, CEO of Salon Training International, a former salon owner, and has received rave reviews from salon professionals nationwide. She is one of the most sought after business speakers in the salon industry and has delivered hundreds of trainings all over the world. Susie's focus is to support salon professionals in building successful companies by focusing them on systemizing their processes and being results driven.
Customer Reviews:
Powerful.......2004-06-29
This book is fantastic. It targets the salon industry, but is so good, it would motivate anyone in any profession. It is filled with practical information on attitude and appearance, sales savvy, and honestly, just a lot of practical information to put into practice. A very valuable quick read.
MOTIVATION PLUS!!.......2001-12-12
I make this compulsary reading for all my staff,this is one of the best books i have ever had to help staff understand the importance of ALL the aspects of their job.From dress for success to retail like the pros, Susie covers it all. A MUST BUY!
If it were a dog, It would've bit me..........2000-02-26
I had a hard time placing this easy read down. Susie has opened my eyes, and restored my "Passion" for the industry. The ideas, and strategies were so eye opening, I wanted jump in the car and head to the salon, and start mapping my future. For the first time, I feel doctors pay is with in my grasp. Thank-you Susie
Book Description
Readers will value this detailed guidance in helping them prepare for success on the practical portion of the cosmetology licensing exam. The discussion of requirements for most states gives future professionals critical exam information, and practical skills areas help future professionals understand their level of psychomotor skills. Worksheets, sample tests, a discussion of common mistakes, and tips and techniques promote confidence on exam day. Readers also will learn how to properly pack kits in preparation for the exam. While the content is deep, the reading is light and easy to follow. And, fictional characters in the text lead the student through the procedures, giving excellent advice throughout.
Customer Reviews:
Great Help.......2007-09-13
This book is an excellent book for helping someone to pass the stateboard exam. I did pass after reading this book. Do not regret this purchase.
poorley.......2006-03-11
very badley set out,couldnt make out whats going on.a total wast of money &my time.
best cosmetology test prep!.......2005-09-14
This book goes way beyond just the sample questions of other test prep books! It gives an inside look at what the examiners are looking for as well as the most common mistakes students make. It provides a place in each section that the student fills out in order to remember regionally-specific criteria.
It also lists the supplies needed for each part of the exam.
It even goes over how to diminish test anxiety!
Book Description
Jobs in retailing, modeling, and the fashion business can be difficult to obtain. This book can provide the competitive edge. Resumes shown contain jobs such as Assistant Sales Manager, Beauty Consultant, Model, Retail Buyer, Cosmetics Specialist, Merchandise Manager, Sales Associate, Jewelry Store Manager, Music Store Manager, Customer Service Manager, District Supervisor, Fashion Merchandising Student, Salon Manager, Territory Manager, and many others.
Book Description
Students and lecturers will find eXtensions the definitive textbook for those studying or training to offer hair extension services. This title is written specifically for students studying at level 3 in hairdressing and hairdressers on CPD training. Readers are provided with all the underpinning knowledge to cover the current national occupational standards, as well as informative, professionally produced step-by-steps showing each stage of the processes involved in creating hair extensions. Theresa Bullock takes an independent approach, which is not tied to one specific product manufacturer but rather offers an overview of all the various processes, products and techniques available. This approach enables the hairdresser to learn how to create a wide range of different looks on a variety of hair types.
Customer Reviews:
A really good source.......2005-07-19
All you need to know about hairextensions is in this book. I really recommend it.
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